Publications

January 1987 (Revised March 1989)
Background Note

Note on the U.S. Soft Drink Industry in 1986

Demonstrates how knowing the "money mechanics" of the business is essential in developing a successful strategy among industry participants. Deals with the structural attractiveness of the industry from the concentrate producer and bottler perspectives and examines the... View Details

Keywords: Competitive Strategy; Food and Beverage Industry; Food and Beverage Industry; United States

June 1995 (Revised May 1996)
Teaching Note

RJR Nabisco - 1990 TN

By: Andre F. Perold and Wai Lee

Teaching Note for (9-290-021). View Details

Keywords: Food and Beverage Industry; Food and Beverage Industry

December 2024
Case

Yum China: People First

By: David E. Bell, Shu Lin and Nancy Dai

Joey Wat, CEO of Yum China Holdings, Inc., which operated KFC, Pizza Hut, and Taco Bell in mainland China, oversaw KFC’s milestone as the first Western quick-service chain in China to surpass 10,000 stores, with Pizza Hut exceeding 3,000 locations. This expansion was... View Details

Keywords: Growth and Development Strategy; Franchise Ownership; Performance Efficiency; Expansion; Employees; Food and Beverage Industry; Food and Beverage Industry; China

January 2024
Supplement

Frank Cornelissen: The Great Sulfite Debate (B)

By: Tiona Zuzul and Susan Pinckney

In 2018, artisanal Italian vineyard Frank Cornelissen was one of the world’s leading natural wine vineyards. Its founder, Frank Cornelissen, faced weather related conditions that forced him to have to decide between staying true to the tenets of the natural wine... View Details

December 2023 (Revised May 2024)
Case

Building Resiliency in McDonald's Supply Chain

By: David E. Bell, Damien McLoughlin and David Lane

Considers McDonald’s efforts to build resilience into its global supply chain so that the company and its suppliers can better navigate the increasing pressures and pace of climate change and regulatory change, including a focus on supplying sustainable beef, while the... View Details

Keywords: Climate Change; Supply Chain Management; Business and Stakeholder Relations; Risk and Uncertainty; Governing Rules, Regulations, and Reforms; Growth Management; Food and Beverage Industry; Food and Beverage Industry; United States; Europe; South America

January 2016
Case

Haiti Hope: Innovating the Mango Value Chain

By: Amy C. Edmondson and Jean-François Harvey

This case study examines a market-based approach to economic development through the eyes of NGO TechnoServe's project manager, implementing a US$9.5 million five-year public-private partnership between Coca-Cola, IDB, and USAID. The case ends at the beginning of the... View Details

December 2013
Case

Grupo Beta San Miguel

By: David E. Bell and Natalie Kindred

In November 2013, Dr. Jose Pinto, head of Grupo Beta San Miguel (BSM), Mexico's largest private sugar producer, is weighing the future prospects of the Mexican sugar industry as he considers whether BSM should bid on one of the state-owned sugar mills slated for... View Details

Keywords: Mexico; Jose Pinto; Beta San Miguel; Polycrom; Sugar; World Sugar Trade; NAFTA; Strategy; Trade; Futures and Commodity Futures; Agribusiness; Price; Food and Beverage Industry; Food and Beverage Industry; Mexico; United States; North America

November 2011
Case

WrapItUp: Developing a New Compensation Plan

By: W. Earl Sasser Jr. and Rachel Shelton

A restaurant chain based in California offers made-to-order sandwich wraps using fresh, healthy ingredients. The founders of the company take a very active role in day-to-day business and tightly control every aspect of the restaurant operation from hiring store... View Details

Keywords: Empowerment; Middle Management; Human Resource Management; Compensation; Incentives; Motivation; Motivation and Incentives; Change Management; Business Growth and Maturation; Service Delivery; Entrepreneurship; Employees; Compensation and Benefits; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; California

December 2008 (Revised February 2010)
Case

ViniBrasil: New Latitude Wines

By: David E. Bell, Marcos Flava Neves, Luciano Thome e Castro and Mary Louise Shelman

ViniBrasil is a small wine venture in Brazil started by a top Portuguese wine company, Dao Sul. ViniBrasil grows its grapes in a novel environment (close to the equator) using innovative management practices such as controlled irrigation and year-round harvesting.... View Details

Keywords: Agribusiness; Global Strategy; Innovation and Invention; Management Practices and Processes; Demand and Consumers; Competition; Food and Beverage Industry; Food and Beverage Industry; Brazil

January 2008 (Revised February 2010)
Case

Chocolates El Rey

By: Rohit Deshpandé, Gustavo Herrero and Regina Garcia-Cuellar

In late November 2006, Jorge Redmond, CEO of Chocolates El Rey, called a meeting with senior management to discuss the company's growth strategy. A relatively small firm with sales of around $14 million, El Rey produced top quality chocolate made with single origin... View Details

Keywords: Family Business; Globalized Markets and Industries; Growth and Development Strategy; Brands and Branding; Marketing Strategy; Segmentation; Food and Beverage Industry; Food and Beverage Industry; Venezuela

April 1986
Supplement

Lyric Dinner Theatre: Deborah Denenberg, General Manager, Video

By: Richard G. Hamermesh

Presents Deborah Denenberg, general manager, answering questions about her successful turnaround of an ailing dinner theatre. View Details

Keywords: Managerial Roles; Restructuring; Business Ventures; Arts; Food and Beverage Industry; Food and Beverage Industry

November 1997
Case

National Pork Producers Council

By: Ray A. Goldberg and Tom Clay

Al Tank, CEO of the National Pork Products Council, is facing an environmental and structural crisis in the U.S. pork industry. Can he resolve the environmental and image problems of his industry in time? Can he receive the support of both his growers and the... View Details

Keywords: Decision Choices and Conditions; Situation or Environment; Crisis Management; Environmental Sustainability; Business and Community Relations; Animal-Based Agribusiness; Industry Structures; Reputation; Food and Beverage Industry; Food and Beverage Industry; United States

November 1988 (Revised February 1989)
Case

Dry Creek Vineyard

By: Ray A. Goldberg

Keywords: Food and Beverage Industry; Food and Beverage Industry

2015
Book

The Impact of Globalization on Argentina and Chile: Business Enterprises and Entrepreneurship

By: Geoffrey Jones and Andrea Lluch

This book compares the effects of globalization on two Latin American countries, Argentina and Chile, over time. The chapters examine the impact of multinationals, the growth of business groups, and the conflicted relations between business and government. The book... View Details

Keywords: Entrepreneurs; Business Groups; Entrepreneurship; Business History; Globalization; Growth and Development; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Latin America; Argentina; Chile