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  • All HBS Web  (2,976)
    • People  (3)
    • News  (470)
    • Research  (2,158)
    • Events  (24)
    • Multimedia  (16)
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← Page 15 of 2,976 Results →
  • July 2005 (Revised July 2006)
  • Case

Icebreaker: The US Entry Decision

By: Joseph B. Lassiter III and Dan Heath
Jeremy Moon, CEO of Icebreaker, merino wool, outdoor apparel manufacturer, believed the company could be a big hit in the United States, despite the presence of entrenched rivals. But Icebreaker clearly needed a new distribution approach. One option was to position... View Details
Keywords: Market Entry and Exit; Distribution Channels; Product Launch; Product Development; Brands and Branding; Manufacturing Industry; Apparel and Accessories Industry; Retail Industry; New Zealand; United States
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Lassiter, Joseph B., III, and Dan Heath. "Icebreaker: The US Entry Decision." Harvard Business School Case 806-006, July 2005. (Revised July 2006.)
  • February 2000 (Revised March 2000)
  • Case

Owens & Minor, Inc. (B)

By: V.G. Narayanan and Lisa Brem
After a manager at Owens & Minor, a national medical and surgical distribution company, proposes and develops a formalized activity-based pricing and activity-based management approach to sales and service provision, this case explore the outcome. View Details
Keywords: Activity Based Costing and Management; Logistics; Distribution; Price; Supply Chain Management; Sales; Outcome or Result; Management Style; Distribution Industry; Distribution Industry
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Narayanan, V.G., and Lisa Brem. "Owens & Minor, Inc. (B)." Harvard Business School Case 100-079, February 2000. (Revised March 2000.)
  • February 1985 (Revised April 1991)
  • Case

Computervision-Japan (A)

The CAD/CAM market in Japan is about to take off. Computervision wants its exclusive distributor to dramatically expand its sales and service coverage. The distributor wants a joint venture with Computervision before expanding. Several distribution alternatives... View Details
Keywords: Marketing Channels; Distribution Channels; Information Technology Industry; Japan
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Moriarty, Rowland T., Jr. "Computervision-Japan (A)." Harvard Business School Case 585-155, February 1985. (Revised April 1991.)
  • September 1997 (Revised March 1998)
  • Background Note

Automobile Retailing in the U.S.

By: V. Kasturi Rangan and Marie Bell
In the mid-1990s, the U.S. automobile retailing industry is on the brink of profound change. This case traces the drivers of change, the history of the industry, and potential distribution systems of the future. View Details
Keywords: History; Distribution; Change; Auto Industry; Retail Industry; United States
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Rangan, V. Kasturi, and Marie Bell. "Automobile Retailing in the U.S." Harvard Business School Background Note 598-014, September 1997. (Revised March 1998.)
  • 02 Nov 2015
  • HBS Seminar

Kevin Boudreau, Assistant Professor of Strategy and Entrepreneurship, London Business School

  • October 2022 (Revised December 2022)
  • Case

Aphro Beverages

By: Frank V. Cespedes and Amram Migdal
This case focuses on distribution, sales, and product decisions as Aphro Beverages reaches an inflection point in its growth trajectory. In 2020, Aphro Beverages, based in Accra, Ghana, successfully launched its brand and brought two new alcoholic spirits products to... View Details
Keywords: Agribusiness; Plant-Based Agribusiness; Business Ventures; Business Growth and Maturation; Entrepreneurship; Food; Geography; Geographic Scope; Management; Growth and Development Strategy; Growth Management; Resource Allocation; Marketing; Brands and Branding; Digital Marketing; Product Marketing; Product Launch; Product Positioning; Social Marketing; Operations; Distribution; Distribution Channels; Product; Product Design; Product Development; Supply Chain; Sales; Salesforce Management; Food and Beverage Industry; Africa; Ghana
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Cespedes, Frank V., and Amram Migdal. "Aphro Beverages." Harvard Business School Case 823-044, October 2022. (Revised December 2022.)
  • July 2008 (Revised July 2020)
  • Case

Managing a Global Team: Greg James at Sun Microsystems, Inc. (A)

By: Tsedal Neeley and Thomas J. DeLong
Greg James, a global manager at Sun Microsystems, Inc., sets out to meet with his entire 43-member customer implementation team spread across India, France, the United Arab Emirates, and the United States of America to resolve a dire customer system outage as required... View Details
Keywords: Groups and Teams; Global Range; Management; Customer Satisfaction; Service Delivery; Crisis Management; Conflict and Resolution; Technology Industry; India; United Arab Emirates; France; United States
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Neeley, Tsedal, and Thomas J. DeLong. "Managing a Global Team: Greg James at Sun Microsystems, Inc. (A)." Harvard Business School Case 409-003, July 2008. (Revised July 2020.)
  • August 2013
  • Teaching Plan

Remicade-Simponi

By: Guhan Subramanian and Charlotte Krontiris
This exercise models a negotiation between two pharmaceutical companies—Johnson & Johnson and Merck—concerning the international distribution rights for Remicade, a blockbuster anti-arthritis drug. At odds over the original distribution contract, the two companies... View Details
Keywords: Johnson & Johnson; Merck; Negotiation; Negotiation Participants; Negotiation Deal; Pharmaceutical Industry
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Subramanian, Guhan, and Charlotte Krontiris. "Remicade-Simponi." Harvard Business School Teaching Plan 914-006, August 2013.
  • October 1981 (Revised June 1982)
  • Case

Concept Devices, Inc.: International Market Entry

Concept is a highly touted startup venture in distributed data processing computers. The company has only made one sale to date, but has an order backlog for its unique product and expects an almost vertical growth curve. The company has been courted seriously by... View Details
Keywords: Global Strategy; Business Startups; Computer Industry; France; United Kingdom
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Bonoma, Thomas V. "Concept Devices, Inc.: International Market Entry." Harvard Business School Case 582-052, October 1981. (Revised June 1982.)
  • December 1978 (Revised January 1986)
  • Case

Pepsi-Cola (A)

By: Walter J. Salmon and Steven R. Palesy
Combining aspects of a functionally organized marketing management system, with a franchised channel of distribution network. Focuses on extending an innovative promotional program to a market where competitive conditions differ. View Details
Keywords: Innovation Strategy; Management; Marketing; Marketing Reference Programs; Network Effects; Distribution; Organizational Design; Franchise Ownership; Competition; Food and Beverage Industry
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Salmon, Walter J., and Steven R. Palesy. "Pepsi-Cola (A)." Harvard Business School Case 579-108, December 1978. (Revised January 1986.)
  • 29 Nov 2018
  • HBS Seminar

Geoff Parker, Thayer School of Engineering at Dartmouth

  • March 1995
  • Case

Procter & Gamble: Improving Consumer Value Through Process Redesign

The evolution of Procter & Gamble's development of efficient consumer response (ECR) involved a series of trials, a resolve to distribute diapers on the basis of product movement, a conscious effort to move to a new means of distribution across all lines, a first cut... View Details
Keywords: Technology; Organizational Change and Adaptation; Customer Value and Value Chain; Consumer Products Industry
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McKenney, James L., and Theodore H. Clark. "Procter & Gamble: Improving Consumer Value Through Process Redesign." Harvard Business School Case 195-126, March 1995.
  • September 2002 (Revised June 2003)
  • Case

Cartier v. Metro

Metro, a German wholesaler, sued Cartier, a French luxury retailer, to require Cartier to honor Cartier's guarantee on its watches that Metro sold, even though Metro is not part of Cartier's selective distribution network. Is such a network incompatible with the... View Details
Keywords: Lawsuits and Litigation; Distribution Channels; Apparel and Accessories Industry; France; Germany; European Union
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Bagley, Constance E., and Claude Mosseri-Marlio. "Cartier v. Metro." Harvard Business School Case 803-054, September 2002. (Revised June 2003.)
  • October 1999
  • Case

Intel Labs (A): Photolithography Strategy in Crisis

Intel has evolved a new approach to managing its industrial research, the distributed labs model. The benefits and limits of this model are explored. View Details
Keywords: Operations; Research and Development
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Chesbrough, Henry W. "Intel Labs (A): Photolithography Strategy in Crisis." Harvard Business School Case 600-032, October 1999.
  • September 2006 (Revised August 2007)
  • Case

Warner Bros. and BitTorrent

Involves the copyright issues associated with Bram Cohen's revolutionary program BitTorrent, which makes it possible to transfer very large files, such as movies, at a high speed over the Internet. The program, which is available for free over the Internet, is used for... View Details
Keywords: Technological Innovation; Copyright; Lawfulness; Distribution; Internet and the Web; Motion Pictures and Video Industry
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Bagley, Constance E., and Reed Martin. "Warner Bros. and BitTorrent." Harvard Business School Case 807-012, September 2006. (Revised August 2007.)
  • 2006
  • Working Paper

Worse but Equal: The Influence of Social Categories on Resource Allocations

By: Stephen M. Garcia, Max H. Bazerman, Shirli Kopelman and Dale T. Miller
This paper explores the influence of social categories on the perceived trade-off between relatively bad but equal distribution of resources between two parties and profit maximizing, yet asymmetric payoffs. Study 1 and 2 showed that people prefer to maximize profits... View Details
Keywords: Demographics; Fairness; Resource Allocation; Decision Choices and Conditions; Profit
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Garcia, Stephen M., Max H. Bazerman, Shirli Kopelman, and Dale T. Miller. "Worse but Equal: The Influence of Social Categories on Resource Allocations." Harvard Business School Working Paper, No. 06-033, February 2006. (Revised September 2008, June 2009. In press.)
  • July 2023
  • Case

DayTwo: Going to Market with Gut Microbiome (Abridged)

By: Ayelet Israeli
DayTwo is a young Israeli startup that applies research on the gut microbiome and machine learning algorithms to deliver personalized nutritional recommendations to its users in order to minimize blood sugar spikes after meals. After a first year of trial rollout in... View Details
Keywords: Business Startups; AI and Machine Learning; Nutrition; Market Entry and Exit; Product Marketing; Distribution Channels
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Israeli, Ayelet. "DayTwo: Going to Market with Gut Microbiome (Abridged)." Harvard Business School Case 524-015, July 2023.
  • May 1993 (Revised October 1993)
  • Case

Vanity Fair Mills: Market Response System

Describes the "Quick Response" program developed by Vanity Fair Mills (VFM), a division of the VF Corp. Beginning in 1989, VFM reorganized its manufacturing systems, invested heavily in computer and telecommunications equipment, and formed "partnership" agreements with... View Details
Keywords: Organizational Change and Adaptation; Logistics; Distribution Channels; Manufacturing Industry
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Buzzell, Robert D. "Vanity Fair Mills: Market Response System." Harvard Business School Case 593-111, May 1993. (Revised October 1993.)
  • August 1997
  • Background Note

Accounting for Manufacturing Companies

By: Srikant M. Datar
The accounting for a manufacturing company is examined, including the flow of costs from raw materials to work in process to finished goods and the distribution between an inventoriable or product cost and a noninventoriable or period cost. View Details
Keywords: Cost Accounting; Product; Cost; Distribution; Accrual Accounting; Accounting; Manufacturing Industry
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Datar, Srikant M. "Accounting for Manufacturing Companies." Harvard Business School Background Note 198-019, August 1997.
  • March 1986 (Revised May 1989)
  • Case

Wright Line, Inc. (B)

After working unsuccessfully for three years with the new sales and distribution channels organization, Wright Line's managers assess their experience and restructure their marketing organization. View Details
Keywords: Organizational Change and Adaptation; Marketing
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Corey, E. Raymond. "Wright Line, Inc. (B)." Harvard Business School Case 586-143, March 1986. (Revised May 1989.)
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