Manufacturing Strategy - Publications - Faculty & Research - Harvard Business School

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April 2006 (Revised April 2007)
Case

Endeca Technologies: New Growth Opportunities

By: Paul A. Gompers and Kristin Perry

Steve Papa, CEO of Endeca Technologies, must decide whether to expand into a new market with a new application of his company's technology. Endeca has experienced significant success with its information access software in the online retail industry, and in September... View Details

Keywords: Decision Choices and Conditions; Market Entry and Exit; Production; Organizational Structure; Partners and Partnerships; Opportunities; Expansion; Internet and the Web; Applications and Software; Information Technology Industry

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February 2009 (Revised October 2012)
Case

Tata Motors in Singur: Public Purpose and Private Property (B)

By: Laura Alfaro, Lakshmi Iyer and Namrata Arora

In October 2008, Tata Motors canceled their car manufacturing plant in West Bengal state, in the face of widespread farmer protests over land acquisition issues. This meant abandoning a project in which the company had invested $300 million and delaying the launch of... View Details

Keywords: Business Exit or Shutdown; Rights; Emerging Markets; Property; Business and Government Relations; Conflict and Resolution; Manufacturing Industry; Manufacturing Industry; West Bengal

Teaching Interest

Technology and Operations Management - MBA Required Curriculum

This course enables students to develop the skills and concepts needed to ensure the ongoing contribution of a firm's operations to its competitive position. It helps them to understand the complex processes underlying the development and manufacture of products as... View Details

June 2018
Case

Burton Sensors, Inc.

By: William E. Fruhan and Wei Wang

Burton Sensors presents a realistic situation where a small, rapidly growing, and profitable temperature sensor original equipment manufacturer (OEM) reaches its debt capacity and seeks equity financing to sustain high growth. The president of the company must decide... View Details

Keywords: Financing and Loans; Acquisition; Investment; Financial Strategy; Decision Choices and Conditions

June 1996
Case

Armscor: Life After Apartheid?

After taking office, South Africa's new president, Nelson Mandela, must decide whether to dismantle or support Armscor, South Africa's state-owned arms company, which has been a pillar of the apartheid regime. Complicating matters is the fact that the arms industry was... View Details

Keywords: Values and Beliefs; Competitive Advantage; State Ownership; Government Administration; Business and Government Relations; Public Administration Industry; South Africa

December 2022 (Revised June 2023)
Case

KKR at CHI Overhead Doors (A)

By: Dennis Campbell and Ethan Rouen

This case examines the decision by private equity firm KKR to grant equity to every employee at portfolio company CHI Overhead Doors upon purchasing the company in 2015. The case explores whether this initiative will create shared value, growing profits through better... View Details

Keywords: Performance Improvement; Profit Sharing; Compensation and Benefits; Organizational Culture

February 2008 (Revised December 2011)
Case

Sealed Air China

By: Regina Abrami, William C. Kirby, F. Warren McFarlan and Tracy Yuen Manty

With a 10-year history of doing business in China, Sealed Air was now betting on the country to help propel its growth as a global company. The company identified China as one of the initial investments in the company's Global Manufacturing Strategy that aimed to... View Details

Keywords: Investment Return; Multinational Firms and Management; Growth and Development Strategy; Production; Manufacturing Industry; Shanghai

June 2017
Case

Magellan Boatworks

By: John A. Quelch and James T. Kindley

Magellan Boatworks is a midsize manufacturer of customized, power "cruising yachts." In the face of economic and political uncertainty in late 2016, Magellan's VP of sales and marketing, Walt Robinson, wonders whether he should request a budget increase for 2017.... View Details

Keywords: Marketing; Marketing Communications; Advertising; Strategy; Salesforce Management

January 2025
Case

Reimagining the Employee Experience at the LEGO Group

By: Amy Edmondson, Mark Mortensen and Elisabeth Powell

In 2024, the LEGO Group faced a decision about the future of LEGO’s Benefits Experience Strategy and the “Best of Both” remote/hybrid work policy. With over 28,500 employees spanning global hubs, retail stores, and manufacturing plants, LEGO leaders had to consider... View Details

Keywords: Leadership; Employee Relationship Management; Values and Beliefs; Organizational Culture; Alignment; Compensation and Benefits; Europe

Teaching Interest

Technology and Operations Management

By: Allison H. Mnookin

This course is taught in the MBA required curriculum. It provides students with the foundations necessary to be effective operating managers. During the course students learn to analyze decisions that drive the design, planning, and execution of the activities that... View Details

March 2013
Case

Singapore Metals Limited

By: John T. Gourville

Singapore Metals Limited (SML) has declining sales but has developed a new product (curled metal pile driver pads) that, in field tests, delivers customer benefits that are many times SML's manufacturing costs. Jonathan Lee and Alex Tan of SML's Engineered Products... View Details

Keywords: Metals and Minerals; Marketing Strategy; Price; Business Strategy; Product Development; Manufacturing Industry; Manufacturing Industry; Singapore

September 2018 (Revised January 2019)
Case

Sobha Group Real Estate: Backward Integration for Quality

By: John Macomber and Alpana Thapar

From humble beginnings in Kerala, India, Mr. PNC Menon built a reputation for quality, detail, and trustworthiness, earning him major construction commissions in the Gulf region. This paved the way for venturing into real estate development in Dubai, UAE. Striving to... View Details

Keywords: Real Estate; Backward Integration; Land Acquisition; Raising Capital; Construction; Family Business; Decision Making; Joint Ventures; Quality; Real Estate Industry; Construction Industry; India; Middle East; Dubai

November 2012
Case

New Balance Athletic Shoe, Inc. (Abridged)

By: H. Kent Bowen, Robert S. Huckman, Carin-Isabel Knoop and Matthew Preble

Considers whether New Balance, one of the world's five largest manufacturers of athletic footwear, should respond to Adidas' planned acquisition of Reebok—a transaction that would join the second- and third-largest companies in the industry. Highlights the unique... View Details

Keywords: Production; Competitive Strategy; Supply Chain; Brands and Branding; Apparel and Accessories Industry; Sports Industry; Retail Industry; Asia; United States

October 1999 (Revised February 2000)
Case

Steinway & Sons: Buying a Legend (A)

By: John T. Gourville and Joseph B. Lassiter III

It is 1995 and Steinway & Sons has just been purchased by two young entrepreneurs. For 140 years, Steinway has held the reputation for making the finest quality grand pianos in the world. The past 25 years have proven to be a challenge, however. First, the company has... View Details

Keywords: Business Startups; Decisions; Entrepreneurship; Globalization; Crisis Management; Brands and Branding; Marketing Strategy; Quality; Competitive Strategy; Manufacturing Industry; Japan; New York (state, US)

September 2020 (Revised December 2020)
Supplement

Hitachi Rail Limited (B)

By: David J. Collis, Akiko Kanno and Nobuo Sato

This supplement describes the strategy and organisation changes made by British executive, Alistair Dormer, after he is made head of Hitachi Rail's global business. The company acquires an Italian company, continues to win contracts in the UK, but struggles to bring... View Details

Keywords: Organization Structure; Leader Selection; Mergers ＆ Acquisitions; Strategy; Global Strategy; Organizational Structure; Leadership; Mergers and Acquisitions; Integration; Values and Beliefs; Rail Industry; Japan

Research Summary

Managing sustainability in supply chains

By: Michael W. Toffel

I am examining codes of conduct, management process standards, and government voluntary programs that address environmental and labor issues, seeking to understand what enables some of these programs to actually deliver on their promise of distinguishing organizations... View Details

Keywords: Environment; Environmental Performance; Environmental Regulation; Environmental Strategy; Regulation; Supply Chain; Supply Chain Management; Manufacturing Industry; Manufacturing Industry; Manufacturing Industry; Manufacturing Industry; United States; California

September 2024 (Revised December 2024)
Case

Sona Comstar and Blackstone: Unlocking Value Through Business Transformation

By: Ranjay Gulati and Kanika Jain

Private equity firm Blackstone’s majority investment in automotive systems manufacturer Sona Comstar had culminated in the largest IPO in the Indian auto components industry in 2021, with stellar returns for all involved. This EV supplier was the result of a 2019... View Details

Keywords: Strategy; Decision Making; Engineering; Management; Risk and Uncertainty; Private Equity; Mergers and Acquisitions; Initial Public Offering; Manufacturing Industry; Manufacturing Industry; Manufacturing Industry; Asia; Southeast Asia

March 1990 (Revised October 1990)
Case

Liz Claiborne, Inc. and Ruentex Industries Ltd.

Describes Liz Claiborne, Inc.'s manufacturing and marketing strategy and details the significance of its supplier selection strategy. It begins to describe the company's relationship with Ruentex Industries Ltd., its largest supplier of piece goods. When used with... View Details

Keywords: Marketing Strategy; Supply Chain Management; Relationships; Cooperation; Apparel and Accessories Industry

July 11, 2024
Article

Research: New Hires’ Psychological Safety Erodes Quickly

By: Derrick P. Bransby, Michael J. Kerrissey and Amy C. Edmondson

Across industries, from manufacturing to health care, the luxury of waiting years to benefit from new talent is long gone. Thriving in today’s dynamic economy means bringing new hires up the learning curve faster than ever. Yet, the authors’ latest research suggests... View Details

Keywords: Talent and Talent Management; Learning; Interpersonal Communication; Employees

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Felix Oberholzer-Gee

Felix Oberholzer-Gee is the Andreas Andresen Professor of Business Administration at Harvard Business School. An award-winning instructor, his academic work and consulting are focused on competitive strategy and the effects of digital technology on corporate... View Details

Keywords: manufacturing; manufacturing; manufacturing; manufacturing

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