Publications

News

WeWork's saga is a cautionary tale about golden parachutes and CEO pay

April 2021
Case

Glass-Shattering Leaders: Barbara Hackman Franklin

By: Boris Groysberg and Colleen Ammerman

Barbara Hackman Franklin was one of the first women to earn an MBA from Harvard Business School. She went on to break barriers in the private and public sectors, rising to leadership positions in business and government. In the 1970s, she led a successful White House... View Details

Keywords: Glass Ceiling; Leadership; Gender; Power and Influence

January 2023
Case

EKI Energy Services: One Billion Carbon Credits

By: George Serafeim

Within nine months from the time of its Initial Public Offering (IPO) in April of 2021, EKI Energy Services (EKI) shares had increased by more than 8,000%. Equally explosive was the growth of the company’s revenues and Earnings Before Interest, Taxes and Depreciation... View Details

Keywords: Carbon Credits; Carbon Emissions; Growth; Business Analysis; Environmental Sustainability; Corporate Valuation; Climate Change; Accounting; Valuation; Transition; Renewable Energy; Analysis; Product Positioning; India

September 2024
Supplement

Allbirds: Decarbonizing Fashion (B)

By: Michael W. Toffel, Kenneth P. Pucker and Stacy Straaberg

The Allbirds: Decarbonizing Fashion (B) case encourages students to assess Allbirds’ product development and go-to-market strategies now that Allbirds is a publicly listed company. The (B) case provides a 2024 update on Allbirds including its initial public offering,... View Details

July 1990 (Revised August 1990)
Case

Kaiser Steel Corporation, 1950

By: Timothy A. Luehrman and William Schiano

Examines Kaiser Steel's initial equity offering in 1950. The first case in a sequence that will trace the history of corporate restructurings that occurred 30 to 40 years later, in the 1980s. Subsequent cases examine foreign competition and labor unrest, hostile... View Details

Keywords: Business History; Competition; Initial Public Offering; Capital Structure; Restructuring; Capital Markets; Ownership; Steel Industry; United States

April 2012 (Revised May 2012)
Case

EILEEN FISHER: Repositioning the Brand

By: Anat Keinan, Jill Avery, Fiona Wilson and Michael Norton

Well-established fashion brand Eileen Fisher has traditionally appealed to older women. However, to drive growth, Eileen Fisher's management team wants to target a younger demographic and has revamped its Fall product line to offer more fashionable styles to appeal to... View Details

Keywords: Marketing; Brand Management; Brand Positioning; Market Segmentation And Target Market Selection; Retailing; Fashion; Corporate Social Responsibility; Brands and Branding; Product Positioning; Segmentation; Social and Collaborative Networks; Growth and Development Strategy; Social Media; Retail Industry; Fashion Industry

February 2003 (Revised March 2007)
Case

Safe to Say at Prudential Financial

By: Amy C. Edmondson and Corey B. Hajim

The CEO initiated a cultural change process at Prudential Financial to support a major business reorientation. Prudential, historically a privately held ("mutual") insurance company, went public in 2001. The cultural change was intended to prepare the organization to... View Details

Keywords: Growth and Development Strategy; Risk and Uncertainty; Private Ownership; Going Public; Transformation; Organizational Culture

May 2011 (Revised March 2013)
Case

Marshall & Gordon: Designing an Effective Compensation System (A)

By: Heidi K. Gardner and Kerry Herman

CEO Kelly Browne wrestles with the design of a new compensation system to promote the collaboration and cross-selling necessary for supporting her firm's new strategy. Marshall Gordon International, a global public relations (PR) firm, has recently expanded its service... View Details

Keywords: Change Management; Customer Relationship Management; Compensation and Benefits; Retention; Growth and Development Strategy; Growth Management; Organizational Culture; Partners and Partnerships; Motivation and Incentives; Alignment; Public Relations Industry

20 Jan 2016
News

Engaging the Business Community in Collective Impact

4 PM – 5 PM EDT, 30 Sep 2021
Virtual Programming

HBS Perspectives in Health: Healthy Buildings and Productivity Organizational Imperatives Pre, During and Post Covid

Join the HBS Health Care Initiative for a discussion and Q&A with HBS professor John Macomber and Harvard School of Public Health associate professor and director of the Healthy Buildings Program Joseph Allen on their recent book, Healthy Buildings: How Indoor Spaces... View Details

Research Summary

Long-Run Performance Following Equity Issue

By: Paul A. Gompers

In an effort to establish how the transition from private to public firm affects performance, Paul A. Gompers is examining the long-run performance of companies that issue equity in an initial public or seasoned offering. He is also attempting to determine whether... View Details

April 2010 (Revised January 2013)
Case

Southwest Airlines: In a Different World

By: James L. Heskett and W. Earl Sasser Jr.

This is the fourth in a 35-year series of HBS cases on an organization that has changed the rules of the game globally for an entire industry by offering both differentiated and low-price service. The focus of the case is on whether Southwest Airlines should buy gates... View Details

Keywords: Decision Choices and Conditions; Service Delivery; Service Operations; Organizational Culture; Competitive Strategy; Air Transportation Industry; New York (city, NY)

January 2002
Case

IBM's Reinventing Education (B): West Virginia

By: Rosabeth M. Kanter and Daniel Galvin

Describes IBM's ongoing Reinventing Education initiative to improve K-12 public education via information technology developed by IBM's engineers and consultants. Focuses on one site, West Virginia, to reveal how IBM and the state created a mutually beneficial... View Details

Keywords: Programs; Partners and Partnerships; Information Technology; Education; Business and Community Relations; Information Technology Industry; Education Industry; West Virginia

02 Nov 2012
News

The Election, The Environment, and Beyond

2001
Book

Gifts of the Muse: Reframing the Debate about the Benefits of the Arts

By: Kevin F. McCarthy, Elizabeth A. Ondaatje, Laura Zakaras and Arthur C. Brooks

This study offers a new framework for understanding how the arts create private and public value, highlights the importance of the arts' intrinsic benefits and identifies how both instrumental and intrinsic benefits are created. View Details

Keywords: Arts And Society; Arts

Find at Harvard

January 2004 (Revised April 2004)
Case

Crisis and Response: Sexual Abuse Allegations in the Boston Archdiocese (A)

By: Ashish Nanda

This case describes how the Boston archdiocese of the Roman Catholic Church handled allegations of clergy sexual abuse during the 1990s. In 2002, the archdiocese was confronted by public revelations of how the allegations were handled. Professional organizations first... View Details

Keywords: Conflict of Interests; Crime and Corruption; Corporate Social Responsibility and Impact; Religion; Crisis Management; Boston

July 2021
Case

Amazon HQ2

By: James K. Sebenius and Ben Cook

Amazon’s failed bid for a second headquarters location (“HQ2”) in Long Island City, New York offers many lessons for negotiators looking to avoid similar high-profile defeats in strategically important deals. The company’s project – which promised to bring billions of... View Details

Keywords: Buildings and Facilities; Negotiation; Public Opinion; Governing Rules, Regulations, and Reforms; Problems and Challenges