Publications

Shunyuan Zhang is an associate professor in the Marketing unit at Harvard Business School. She teaches the first-year Marketing course in the MBA required curriculum.

Professor Zhang studies the sharing economy and the marketing problems that... View Details

Keywords: e-commerce industry; high technology; retailing

December 2014 (Revised January 2018)
Background Note

Troubled Marriages

By: Rosabeth Moss Kanter and Daniel Fox

Compilation of articles looking at merger integration strategies: "business marriages." Problems of culture, management style, and business goals are revealed. View Details

Keywords: Mergers and Acquisitions; Goals and Objectives; Management Style; Mission and Purpose; Organizational Culture; Problems and Challenges

31 Jul 2019
Research & Ideas

Distressed Employees? Try Resilience Training

Every year depression affects one in every five employees and costs American businesses $210 billion in medical bills and lost productivity. In fact, for every worker with a depressive disorder, a company... View Details

Keywords: by Dina Gerdeman; Health

11 Jan 2022
News

School for Scaling Impact: Starting Harvard’s ALI ‘22

01 Mar 2012
News

Capitalism’s New Agenda

benefits of growth increasingly will be enjoyed only by the top quintile, and mostly by the top 1 percent. The business leaders we spoke to were disturbed by the environmental challenges of climate change,... View Details

Keywords: Joseph L. Bower, Herman B. Leonard, and Lynn S. Paine; social activism; Occupy Wallstreet; Corporate Services; Finance

24 May 2023
Blog Post

Innovating, Funding, and Scaling Climate Solutions at Harvard Business School: Day Three of Harvard Climate Action Week

This is a repost from HBS Newsroom, see the original post here. “Climate change, and the energy and materials transition, is one of the most complicated and View Details

January 2020
Case

The June Oven

By: Leonard A. Schlesinger and Christian Godwin

The June Oven was a smart oven which was capable of identifying food and cooking it accordingly. This type of smart oven represented the next step in the long history of oven and stove development. Due to the widespread use of traditional ovens, the market for the June... View Details

January 2018 (Revised October 2019)
Case

ZBJ: Building a Global Outsourcing Platform for Knowledge Workers (A)

By: Feng Zhu, Weiru Chen and Shirley Sun

ZBJ.com (ZBJ), an online platform that connects knowledge workers to small- and medium-sized enterprises, is China’s largest outsourcing platform. Founded by Mingyue Zhu in 2006, ZBJ had grown into a unicorn with 4,000 employees and a daily transaction volume of RMB15... View Details

Keywords: Outsourcing; Disintermediation; Digital Platforms; Information Technology; Problems and Challenges; Global Strategy; Information Technology Industry; China

March 2001 (Revised February 2005)
Case

Venture Capital Vignettes

By: G. Felda Hardymon

Presents three fictionalized but realistic situations in which a venture capitalist may find himself. One situation requires crisis intervention to quell a dispute between a vice president of sales and a CEO; another poses the problem of working out the composition of... View Details

Keywords: Venture Capital; Crisis Management; Governing and Advisory Boards; Management Teams; Executive Compensation; Situation or Environment; Employee Relationship Management; Problems and Challenges; Financial Services Industry

March 2024
Exercise

'Storrowed': A Generative AI Exercise

By: Mitchell Weiss

"Storrowed" is an exercise to help participants raise their capacity and curiosity for generative AI. It focuses on generative AI for problem understanding and ideation, but can be adapted for use more broadly. Participants use generative AI tools to understand a... View Details

Keywords: AI and Machine Learning; Problems and Challenges

01 Nov 2021
What Do You Think?

How Long Does It Take to Improve an Organization’s Culture?

(iStockphoto/skynesher) Most CEOs recognize the power of organizational culture and the impact that it can have on the bottom line. They acknowledge the importance of shared values and behaviors that... View Details

Keywords: by James Heskett

May 1997 (Revised March 1998)
Case

Teradyne: Managing Disruptive Change

By: Joseph L. Bower

Three cases deal with the introduction of a new product to Teradyne's line of semiconductor test equipment. Teradyne: Managing Strategic Change provides historic and administrative background for the other two cases. Teradyne: The Aurora Project deals with the problems... View Details

Keywords: Business Startups; Disruption; Management; Market Entry and Exit; Product; Product Development; Problems and Challenges; Competitive Strategy; Corporate Strategy; Technology

August 2015
Case

Yesware (A)

By: Shikhar Ghosh, Christopher Payton and Ali Huberlie

Matthew Bellows founded Yesware, a Boston-based tech startup, to solve a problem that he'd encountered as a sales manager: sales people hate entering data, rarely do it accurately, and almost always input data that can't be synthesized in a way that is useful for the... View Details

Keywords: Firing; Culture Change; Startup; Technology; Hiring; Entrepreneurship; Negotiation; Sales; Human Resources; Technology Industry; Boston

May 1997 (Revised March 1998)
Case

Teradyne: Managing Strategic Change

By: Joseph L. Bower

Three cases deal with the introduction of a new product to Teradyne's line of semiconductor test equipment. This case provides historic and administrative background for the other two cases. Teradyne: The Aurora Project deals with the problems facing the head of a... View Details

Keywords: Business Startups; Change Management; Business or Company Management; Market Entry and Exit; Product; Problems and Challenges; Competitive Strategy; Corporate Strategy; Technology

Find at Harvard

September–October 2023
Article

Interpretable Matrix Completion: A Discrete Optimization Approach

By: Dimitris Bertsimas and Michael Lingzhi Li

We consider the problem of matrix completion on an n × m matrix. We introduce the problem of interpretable matrix completion that aims to provide meaningful insights for the low-rank matrix using side information. We show that the problem can be... View Details

Keywords: Mathematical Methods

25 Apr 2024
Blog Post

Climate Stories: Water Series - Episode #18: Tom Ferguson (MBA 2014) Venture Capitalist and Water Evangelist

BEI is delighted to bring you this mini-series on HBS alumni tackling problems related to water and climate change. Emotional and visible connection to a topic is key to... View Details

September 2003 (Revised January 2004)
Case

Wal-Mart Stores in 2003

By: Pankaj Ghemawat, Stephen P. Bradley and Ken Mark

Examines Wal-Mart's development over three decades and provides financial and descriptive detail of its domestic operations. In 2003, Wal-Mart's Supercenter business has surpassed its domestic business as the largest generator of revenues. Its international operation... View Details

Keywords: Wages; Fairness; Corporate Strategy; Operations; Labor Unions; Problems and Challenges; Gender; Globalized Firms and Management; Competitive Advantage; Retail Industry; United States

October 2022 (Revised October 2022)
Case

Lyra Health: Transforming Mental Health

By: Rembrand Koning and Nicole Keller

In January 2022, Lyra Health was deciding between several different alternatives to grow the business. Founded in 2015, Lyra Health, was a digital mental health platform that combined technology with human therapists and coaches to deliver high quality mental health... View Details

Keywords: Mental Health; Health Care and Treatment; Corporate Entrepreneurship; Customer Value and Value Chain; Growth and Development Strategy; Expansion; Health Industry; Technology Industry; San Francisco