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  • All HBS Web  (12,808)
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Show Results For

  • All HBS Web  (12,808)
    • People  (47)
    • News  (3,830)
    • Research  (6,245)
    • Events  (48)
    • Multimedia  (202)
  • Faculty Publications  (4,588)
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  • 28 Jan 2015
  • Research & Ideas

Ground Game, Air Wars, and Other Marketing Lessons From Presidential Elections

operatives getting out in the communities and face-to-face contacts. Phone banks were de-emphasized. "It was a historic moment for the 2008 and 2012 elections in the way ground... View Details
Keywords: by Dina Gerdeman
  • 13 Oct 2015
  • Research & Ideas

Does Business Get Done the Same Way in Emerging and Developed Countries?

was level, and he took advantage. Eventually he would build Akfen Holding, today one of the biggest infrastructure construction and operations companies. “As an outsider in the previous era, this was a... View Details
Keywords: by Sean Silverthorne
  • 19 May 2016
  • Research Event

Crowdsourcing, Patent Trolls, and Other Research Insights Highlighted at Harvard Business School Symposium

collaboration between HBS and SEAS, Needleman cited inevitable culture clashes between hard-science researchers and market-minded MBA grads. “One thing that I found interesting... View Details
Keywords: by Dina Gerdeman & Carmen Nobel
  • 07 Jul 2015
  • Blog Post

From Teach for America – to HBS – and Back Again

lose that. Third, HBS has a strong social enterprise culture and they value those of us that use our MBAs in the public/non-profit sectors. What is your favorite HBS memory? For me, my most vivid memory... View Details

    Awa Ambra Seck

    Awa Ambra Seck is an Assistant Professor in the  View Details

    • Web

    The Global Health Delivery Project - Institute For Strategy And Competitiveness

    faculty to join the private community on GHDonline to discuss case-based global health delivery education. Research: Research cases explore the impact of global health initiatives on national health systems with commissions from the World... View Details
    • September 2020 (Revised July 2022)
    • Technical Note

    Algorithmic Bias in Marketing

    By: Ayelet Israeli and Eva Ascarza
    This note focuses on algorithmic bias in marketing. First, it presents a variety of marketing examples in which algorithmic bias may occur. The examples are organized around the 4 P’s of marketing – promotion, price, place and product—characterizing the marketing... View Details
    Keywords: Algorithmic Data; Race And Ethnicity; Promotion; "Marketing Analytics"; Marketing And Society; Big Data; Privacy; Data-driven Management; Data Analysis; Data Analytics; E-Commerce Strategy; Discrimination; Targeting; Targeted Advertising; Pricing Algorithms; Ethical Decision Making; Customer Heterogeneity; Marketing; Race; Ethnicity; Gender; Diversity; Prejudice and Bias; Marketing Communications; Analytics and Data Science; Analysis; Decision Making; Ethics; Customer Relationship Management; E-commerce; Apparel and Accessories Industry; Apparel and Accessories Industry; United States
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    Israeli, Ayelet, and Eva Ascarza. "Algorithmic Bias in Marketing." Harvard Business School Technical Note 521-020, September 2020. (Revised July 2022.)
    • autumn 1993
    • Article

    Motivational Synergy: Toward New Conceptualizations of Intrinsic and Extrinsic Motivation in the Workplace

    By: T. M. Amabile
    The foundation for a model of motivational synergy is presented. Building upon but going beyond previous conceptualizations, the model outlines the ways in which intrinsic motivation (which arises from the intrinsic value of the work for the individual) might interact... View Details
    Keywords: Motivation and Incentives; Theory; Creativity; Situation or Environment; Organizational Culture
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    Amabile, T. M. "Motivational Synergy: Toward New Conceptualizations of Intrinsic and Extrinsic Motivation in the Workplace." Human Resource Management Review 3, no. 3 (autumn 1993): 185–201.
    • December 2021
    • Article

    Negativity Spreads More Than Positivity on Twitter after Both Positive and Negative Political Situations

    By: Jonas Paul Schöne, Brian Parkinson and Amit Goldenberg
    What type of emotional language spreads further in political discourses on social media? Previous research has focused on situations that primarily elicited negative emotions, showing that negative language tended to spread further. The current project extends existing... View Details
    Keywords: Negative Emotions; Emotional Influence; Emotional Resonance; Political Discourse; Emotion Contagion; Intergroup; Interactive Communication; Emotions; Government and Politics; Social Media
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    Schöne, Jonas Paul, Brian Parkinson, and Amit Goldenberg. "Negativity Spreads More Than Positivity on Twitter after Both Positive and Negative Political Situations." Affective Science 2, no. 4 (December 2021): 379–390.
    • September 2016 (Revised May 2018)
    • Case

    Zurich Insurance: Recruitment

    By: Boris Groysberg and Katherine Connolly
    Zurich Insurance was undergoing organizational change after implementing five new people practices focused on manager development, diversity and inclusion, job model and data analytics, recruitment, and talent pipeline. The case “Zurich Insurance: Fostering Key People... View Details
    Keywords: Managing Change; Leadership; Organization Change And Adaptation; Organizational Behavior; Recruiting; Organizational Culture; Organizational Change and Adaptation; Leading Change; Leadership Development; Human Capital; Human Resources; Insurance; Recruitment; Insurance Industry
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    Groysberg, Boris, and Katherine Connolly. "Zurich Insurance: Recruitment." Harvard Business School Case 417-039, September 2016. (Revised May 2018.)
    • Research Summary

    Overview

    By: Robert S. Kaplan
    Kaplan introduced time-driven activity-based costing (TDABC) to provide the cost component in Michael Porter's Value Based Health Care framework of delivering superior patient outcomes at lower societal cost. TDABC is becoming the global standard for health care... View Details
    • April 2011 (Revised September 2011)
    • Case

    BlackRock Solutions

    By: Kenneth A. Froot and Scott Waggoner
    The BlackRock Solutions case examines the different functions and economics of a global asset manager's value chain, with particular emphasis on the "money management" and the "investment systems platform" businesses. Students analyze why BlackRock decided to unbundle... View Details
    Keywords: Investment Management; Strategic Vision; Organizational Behavior; Economies Of Scale And Scope; Unbundling Of Services; Strategic Planning; Risk Management; Financial Management; Asset Management; Competitive Advantage; Value; Corporate Strategy; Organizational Culture; Investment; Financial Strategy
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    Froot, Kenneth A., and Scott Waggoner. "BlackRock Solutions." Harvard Business School Case 211-082, April 2011. (Revised September 2011.)
    • 20 Jan 2014
    • Research & Ideas

    Language Wars Divide Global Companies

    As global companies increasingly adopt a dominant language, usually English, which all employees must use to simplify communications and increase collaboration, many are dismayed to find an unexpected... View Details
    Keywords: by Kim Girard
    • 29 Nov 2017
    • Blog Post

    HBS, A Dream and Trey: How HBS Helped Me Launch My Social Enterprise

    impactful one. Not only was I impressed that he made time to chat with me, but he also seemed very warm and genuine on the phone. I already knew that HBS had an incredible MBA program--that call demonstrated to me the View Details
    • January 2017 (Revised March 2017)
    • Case

    Royal DSM: From Continuous Transformation to Organic Growth

    By: William W. George, Carin-Isabel Knoop and Amram Migdal
    Royal DSM CEO Feike Sijbesma was pondering the challenges of shifting DSM’s global organization from the constant transformations of the past 100 years to creating organic growth. When Sijbesma took the helm as CEO in 2007, he further pushed and completed the company’s... View Details
    Keywords: Organic Growth; Organizational Change; M&A; Mergers And Acquisitions; Divestment; Business Ventures; Business Divisions; Business Growth and Maturation; Restructuring; Change; Change Management; Transformation; Transition; Engineering; Chemicals; Mining; Ethics; Values and Beliefs; Finance; Capital Markets; Financial Markets; Food; Globalization; Global Strategy; Globalized Firms and Management; Globalized Markets and Industries; Health; Nutrition; History; Leadership; Leadership Development; Leadership Style; Leading Change; Management; Business or Company Management; Growth and Development Strategy; Growth Management; Management Practices and Processes; Management Style; Organizations; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Organizational Design; Ownership; Public Ownership; Performance; Strategy; Adaptation; Consolidation; Corporate Strategy; Value; Value Creation; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Europe; Netherlands
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    George, William W., Carin-Isabel Knoop, and Amram Migdal. "Royal DSM: From Continuous Transformation to Organic Growth." Harvard Business School Case 317-063, January 2017. (Revised March 2017.)
    • April 2000
    • Teaching Note

    Implementing Strategies for Mobile Telephony: The Cases of BellSouth and US West TN

    By: Clayton M. Christensen and Tara Donovan
    Teaching Note for (9-699-123). View Details
    Keywords: Communications Industry
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    Christensen, Clayton M., and Tara Donovan. "Implementing Strategies for Mobile Telephony: The Cases of BellSouth and US West TN." Harvard Business School Teaching Note 600-127, April 2000.
    • July 2003
    • Article

    Community, Joining, and Specialization in Open Source Software Innovation: A Case Study

    By: Georg von Krogh, Sebastian Spaeth and Karim R. Lakhani
    Keywords: Civil Society or Community; Applications and Software; Information; Information Technology Industry
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    von Krogh, Georg, Sebastian Spaeth, and Karim R. Lakhani. "Community, Joining, and Specialization in Open Source Software Innovation: A Case Study." Research Policy 32, no. 7 (July 2003): 1217–1241.
    • 24 Jul 2018
    • News

    How Amy Hood Won Back Wall Street and Helped Reboot Microsoft

    At an executive retreat in 2015, Hood lectured senior leaders on the need for more internal and external metrics to keep employees on a measurable path and communicate better... View Details
    • August 2011
    • Case

    Denise Frazer and Paolo Canto: A Case Vignette on Feedback - Paolo Canto's Perspective

    By: Joshua D. Margolis and Anthony J. Mayo
    Denise Frazer and Paolo Canto, two HBS students, have decided to give each other feedback on their class participation. While Paolo believes that he has been sensitive to Denise in providing feedback, he does not feel that Denise is reciprocating. Her feedback seems to... View Details
    Keywords: Interpersonal Communication; Perspective; Outcome or Result; Performance Evaluation
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    Margolis, Joshua D., and Anthony J. Mayo. "Denise Frazer and Paolo Canto: A Case Vignette on Feedback - Paolo Canto's Perspective." Harvard Business School Case 412-046, August 2011.
    • February 2024 (Revised April 2024)
    • Case

    Uniswap: Fighting a Vampire Attack (A)

    By: Shikhar Ghosh, Shweta Bagai and Liang Wu
    This is the first of a three-case series that explores the challenges faced by Uniswap, a key player in the decentralized finance (DeFi) sector. Founded by Hayden Adams, the case traces Uniswap's rapid growth from a simple idea inspired by a Reddit post to becoming one... View Details
    Keywords: Blockchain; Cryptocurrency; Crypto Economy; Community; Decentralization; Decentralized Exchange; Decentralized Finance; Open Platforms; Open-source Innovation; Market Distruption; Stablecoin; Vampire Attack; Web3; Token; Digital Platforms; Entrepreneurship; Governance; Technological Innovation; Competitive Strategy; Financial Liquidity; Financial Services Industry; Technology Industry; United States
    Citation
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    Ghosh, Shikhar, Shweta Bagai, and Liang Wu. "Uniswap: Fighting a Vampire Attack (A)." Harvard Business School Case 824-162, February 2024. (Revised April 2024.)
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