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Show Results For
- All HBS Web
(4,751)
- People (10)
- News (1,040)
- Research (2,895)
- Events (66)
- Multimedia (35)
- Faculty Publications (1,660)
- January 2021
- Exercise
E-Commerce Analytics for CPG Firms (B): Optimizing Assortment for a New Retailer
By: Ayelet Israeli and Fedor (Ted) Lisitsyn
The E-Commerce Analytics group at the traditional CPG firm was in charge of compiling various online sales reports, as well as making data-driven recommendations for sales and marketing tactics. In a series of exercises, students address different data challenges for... View Details
Keywords: Data Analysis; Data Analytics; CPG; Consumer Packaged Goods (CPG); Online Channel; Retail Analytics; Retail; Retailing Industry; Data; Data Sharing; Ecommerce; CRM; Loyalty Management; Assortment Planning; Assortment Optimization; Lifetime Value (LTV); Analytics and Data Science; Analysis; Retention; E-commerce; Retail Industry; Consumer Products Industry; United States
Israeli, Ayelet, and Fedor (Ted) Lisitsyn. "E-Commerce Analytics for CPG Firms (B): Optimizing Assortment for a New Retailer." Harvard Business School Exercise 521-079, January 2021.
- November 2018
- Case
Sportradar (A): From Data to Storytelling
By: Ramon Casadesus-Masanell, Karen Elterman and Oliver Gassmann
In 2013, the Swiss sports data company Sportradar debated whether to expand from its core business of data provision to bookmakers into sports media products. Sports data was becoming a commodity, and in the future, sports leagues might reduce their dependence on... View Details
Keywords: Sports Data; Data; Sport; Sportradar; Football; Soccer; Gambling; Betting; Betting Markets; Statistics; Odds; Live Data; Bookmakers; Betradar; Visualization; Integrity; Monitoring; Gaming; Streaming; 2013; St.Gallen; Algorithm; Mathematical Modeling; Carsten Koerl; Betandwin; Bwin; Wagering; Probability; Sports; Analytics and Data Science; Mathematical Methods; Games, Gaming, and Gambling; Transition; Strategy; Media; Technology Industry; Technology Industry; Technology Industry; Technology Industry; Europe; Switzerland; Asia; Austria; Germany; England
Casadesus-Masanell, Ramon, Karen Elterman, and Oliver Gassmann. "Sportradar (A): From Data to Storytelling." Harvard Business School Case 719-429, November 2018.
- Career Coach
Suzie Rubin
an MBA from Kellogg and a BS in Zoology from Duke University.Work Experience: Medtronic: product management and marketing. Genentech: marketing. U.S. Congress, Office of View Details
Keywords: Health Care
- March 2022 (Revised January 2024)
- Case
Moksha Data: Delivering Insights for Public Service
By: Ashish Nanda and Zack Kurtovich
Moksha Data, a boutique consulting firm specializing in public sector work, started in January 2017 with a handshake between friends and a shared commitment to the principles of egalitarianism, ownership, and collaboration. The Houston-based firm had built momentum... View Details
Keywords: Professional Service Firms; Professional Service Firm; Strategy Formulation; Data; Data As A Service; Government Contracting; Consulting; Consulting Firms; Consulting Services; Entrepreneurship; Public Sector; Analytics and Data Science; Growth and Development; Strategy; Consulting Industry; Texas
Nanda, Ashish, and Zack Kurtovich. "Moksha Data: Delivering Insights for Public Service." Harvard Business School Case 722-397, March 2022. (Revised January 2024.)
- 04 Apr 2023
- Blog Post
African American Student Union Spotlight on Tech
where I had confirmed my love for marketing but felt held back by my lack of business background. I studied Political Science as an undergrad, and my daily responsibilities... View Details
- 15 Oct 2012
- Research & Ideas
Why Business IT Innovation is so Difficult
Harvard Business School professor Kristina Steffenson McElheran studies the effect of information technology on business process innovation. It's a topic, she is sometimes told, that is, well, less than... View Details
Keywords: by Maggie Starvish
- September 2015 (Revised February 2023)
- Case
Emdeon's Acquisition of Change Healthcare: Innovating Transparency Solutions for Health Care Consumers
By: Regina E. Herzlinger, Jeet Guram and Aanchal Raj
Case describes acquisition of Change Healthcare, which provides health care cost and quality information, by Emdeon, a health information exchange, and discusses health care transparency. Emdeon is a billion-dollar company that has grown through acquisitions; at its... View Details
- 16 Apr 2007
- Research & Ideas
Delivering the Digital Goods: iTunes vs. Peer-to-Peer
the Market for Digital Information Goods," is among the first efforts to study the interactions of two entirely new and radical business models operating in the same market. Sean Silverthorne: What... View Details
- Forthcoming
- Article
Slowly Varying Regression Under Sparsity
By: Dimitris Bertsimas, Vassilis Digalakis Jr, Michael Lingzhi Li and Omar Skali Lami
We consider the problem of parameter estimation in slowly varying regression models with sparsity constraints. We formulate the problem as a mixed integer optimization problem and demonstrate that it can be reformulated exactly as a binary convex optimization problem... View Details
Bertsimas, Dimitris, Vassilis Digalakis Jr, Michael Lingzhi Li, and Omar Skali Lami. "Slowly Varying Regression Under Sparsity." Operations Research (forthcoming). (Pre-published online March 27, 2024.)
- January 2013
- Supplement
Cabot Corporation: The Fuel Cell Decision (B)
By: Willy Shih and Ying Zhou
Managers at Cabot Corporation are faced with deciding the future of its fuel cell program. The (A) case recounts the view of the business manager and the technical project lead, and the (B) case describes the perspective of a senior manager who is the head of the New... View Details
Keywords: Technical Decision-making; Decision Making Process; Fuel Cells; Decision Choices and Conditions; Decisions; Judgments; Business Plan; Business Exit or Shutdown; Energy Generation; Energy Sources; Innovation and Management; Innovation Strategy; Technological Innovation; Research and Development; Science-Based Business; Commercialization; Technology Industry; Technology Industry; United States; Massachusetts
Shih, Willy, and Ying Zhou. "Cabot Corporation: The Fuel Cell Decision (B)." Harvard Business School Supplement 613-067, January 2013.
- 22 Oct 2013
- News
Pulling the Plug
Eric Giler by Francis Storrs Standing on the stage of TEDGlobal in Oxford, England, WiTricity CEO Eric Giler (MBA 1982) is nervous. It's July 2009, and he's about to show how his company's technology can... View Details
Keywords: Francis Storrs; Management, Scientific, and Technical Consulting Services; Management, Scientific, and Technical Consulting Services; Management, Scientific, and Technical Consulting Services; Management, Scientific, and Technical Consulting Services; Management, Scientific, and Technical Consulting Services; Management, Scientific, and Technical Consulting Services
- 01 Mar 2016
- News
Maiden Voyage
Space Missions, Science, and Technology Management. In that role, he will be helping the agency and the UAE to develop and manage its short-... View Details
- Article
Beyond Statistics: The Economic Content of Risk Scores
By: Liran Einav, Amy Finkelstein, Raymond Kluender and Paul Schrimpf
"Big data" and statistical techniques to score potential transactions have transformed insurance and credit markets. In this paper, we observe that these widely-used statistical scores summarize a much richer heterogeneity, and may be endogenous to the context in which... View Details
Einav, Liran, Amy Finkelstein, Raymond Kluender, and Paul Schrimpf. "Beyond Statistics: The Economic Content of Risk Scores." American Economic Journal: Applied Economics 8, no. 2 (April 2016): 195–224.
- 08 Aug 2023
- Research & Ideas
The Rise of Employee Analytics: Productivity Dream or Micromanagement Nightmare?
With more data available than ever before, why would any executive gamble on a hunch—especially for decisions that involve their own employees? An emerging field that uses data to study human behavior at work, “people analytics” is... View Details
Keywords: by Ben Rand
- May 1992 (Revised January 2000)
- Case
Asea Brown Boveri: The ABACUS System
By: Robert L. Simons
Describes the computer-based information system (ABACUS) used to monitor and control business operations in a complex, global company. Describes the technical attributes of the database system, financial reporting requirements, target setting and profit calculations on... View Details
Keywords: Financial Reporting; Profit; Business Growth and Maturation; Analytics and Data Science; Design; Accounting Audits; Growth and Development; Globalized Firms and Management; Complexity; Technology Industry
Simons, Robert L. "Asea Brown Boveri: The ABACUS System." Harvard Business School Case 192-140, May 1992. (Revised January 2000.)
- 2023
- Article
Experimental Evaluation of Individualized Treatment Rules
By: Kosuke Imai and Michael Lingzhi Li
The increasing availability of individual-level data has led to numerous applications of individualized (or personalized) treatment rules (ITRs). Policy makers often wish to empirically evaluate ITRs and compare their relative performance before implementing them in a... View Details
Keywords: Causal Inference; Heterogeneous Treatment Effects; Precision Medicine; Uplift Modeling; Analytics and Data Science; AI and Machine Learning
Imai, Kosuke, and Michael Lingzhi Li. "Experimental Evaluation of Individualized Treatment Rules." Journal of the American Statistical Association 118, no. 541 (2023): 242–256.
- 05 Nov 2014
- What Do You Think?
Are We Entering an Era of Neuromanagement?
people buy high and sell low. “We can begin to learn which parts of the brain govern how we feel, how we respond to stimuli, and how we react to challenges” Brain scanning View Details
Keywords: by James Heskett
- 19 Nov 2012
- Research & Ideas
LEED-ing by Example
parties) have issued executive orders requiring federal agencies to use environmentally preferable products and services whenever possible, as has the European Commission. These procurement policies are specifically aimed to "spur private... View Details
- Forthcoming
- Article
The Double-Edged Sword of Exemplar Similarity
By: Majid Majzoubi, Eric Zhao, Tiona Zuzul and Greg Fisher
We investigate how a firm’s positioning relative to category exemplars shapes security analysts’ evaluations. Using a two-stage model of evaluation (initial screening and subsequent assessment), we propose that exemplar similarity enhances a firm’s recognizability and... View Details
Majzoubi, Majid, Eric Zhao, Tiona Zuzul, and Greg Fisher. "The Double-Edged Sword of Exemplar Similarity." Organization Science (forthcoming). (Pre-published online May 7, 2024.)
- March 27, 2017
- Article
How the Water Industry Learned to Embrace Data
By: Frank V. Cespedes and Amir Peleg
Most current talk about “big data” seems to assume the disintermediation or replacement of physical assets by digital technologies. But a bigger and more impactful trend is the use of online tools to improve physical asset utilization in many traditional off-line... View Details
Keywords: Information Technology; Analytics and Data Science; Organizational Change and Adaptation; Utilities Industry
Cespedes, Frank V., and Amir Peleg. "How the Water Industry Learned to Embrace Data." Harvard Business Review (website) (March 27, 2017).