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Show Results For
- All HBS Web
(18,580)
- People (25)
- News (3,188)
- Research (12,436)
- Events (96)
- Multimedia (279)
- Faculty Publications (10,333)
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- 01 Oct 1997
- News
Short Takes
herbicides, reducing risk.) In general, Reinhardt asserts, it is market leaders who, by virtue of their power to shape the nature of competition in their industries, can force other firms to follow. Flexing similar muscle are firms with... View Details
- 01 Oct 2000
- News
HBS Alumni Association Board of Directors: President's Report
develop a support mechanism whereby alumni could receive training through volunteer IT specialists. Highlights of its recommendations included a broader marketing effort to all alumni, publicizing the benefits of the online services... View Details
- 19 Dec 2014
- News
Atlanta Alumni Connect Around a 'Vision' for the New HBS
Airlines and a senior advisor at Goldman Sachs, “the education is absolutely fantastic—the capacities to analyze, to understand finance and marketing and human resources, and that spirit of leadership. It’s all there. And when you come... View Details
- 01 Jun 2007
- News
KPMG for Mayor!
successful firms or nonprofits would get free advertising through the popular press, eliminating their need for private marketing while increasing their ability to win elections in other locales around the world. Citizens in mismanaged... View Details
- 01 Dec 2004
- News
Clubs Offer Popular Management Programs
Charlotte, North Carolina, where Socarras is vice president for sales and marketing at Afton Village, a mixed-use real estate development company. “It was a pretty intense course, a lot of work, but I invested in something I really... View Details
- 01 Dec 2003
- News
Inside MBA Admissions
a candidate’s character. The fact that HBS lands at or near the top of the various business-school rankings doesn’t mean that the Admis-sions staff sits back and waits for applications to pile up. In fact, Dewey’s office conducts a far-flung View Details
- 01 Jun 2020
- News
Inside Out
Boston's Faneuil Hall Marketplace. When he and his siblings sold it in 2006, Macomber started teaching at HBS, where he began some revelatory research into the Indian real estate market and its regulatory and environmental issues. “It... View Details
- 02 Mar 2017
- News
Such Great Heights
Texas, with Dell computer. And during my years at Dell-- I was there about eight years-- I worked in marketing and e-commerce. I had a couple of overseas assignments but always loved exploring. And in fact, living overseas a couple of... View Details
- 01 Jun 2004
- News
Life Lessons
delegating authority to them.” Currently a marketing manager at General Mills, Sundy has a long-term goal: He’d like to become a member of the U.S. Senate, “to influence public policy and make a real contribution to society.” — GE Martín... View Details
- 01 Jun 2011
- News
Downtime
books? Outside of Shakespeare’s plays and the King James Bible, I would say George Eliot’s Middlemarch. I’ve read it twenty times now. Rohit Deshpandé is the Sebastian S. Kresge Professor of Marketing and a pioneer in research on... View Details
- 16 Jan 2020
- News
Hitting the High Notes
dialogue,” says Barnett. “It was a kind of career therapy for some in our audience. We enjoyed a very constructive conversation.” Sheridan’s talk focused on recruitment marketing and specifically encouraged any organization seeking top... View Details
Keywords: Margie Kelley
- 01 Mar 2018
- News
Money (Actually) Can Buy Happiness
it, then you start thinking about time with a market mindset. One study by Sanford DeVoe [of UCLA] showed that thinking about time as money makes you less helpful; suddenly you are less willing to give up your time for free. On the flip... View Details
Keywords: April White
- 01 Apr 1996
- News
Stasis and Turmoil: HBS Research for the Real World
some new sign of the apparent retreat of government in the face of the relentless power of free market forces. Yet, in reality, contends HBS associate professor Willis Emmons, international trends in deregulation and privatization do not... View Details
- 01 Dec 2003
- News
Can Manufacturing Keep Its Edge?
it far because there’s a lot of air you’re moving around,” he explains. “This is very much a local business.” Consumer preference for plastic and the marketing trend toward rejuvenating a brand with new packaging designs have been pushing... View Details
- 01 Mar 2019
- News
Alumni and Faculty Books for March 2019
Earth. This book is an invitation to live in another story, the story of sustainable abundance. Cleantech Sell: The Essential Guide to Selling Resource Efficient Products in the B2B Market by Tony McDonald (MBA 1989) Cleantech Sell... View Details
- 13 Sep 2019
- News
Hollywood Ending
also call it an audaciously big bet on an unproven format in an ever-crowded market of streaming content. With an April 6, 2020, launch, Whitman and Katzenberg have 20 months and $1 billion to build the whole thing from scratch—from a... View Details
- 04 Nov 2020
- News
The Long View: Persevering Through Past Crises
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes “We are only as good as our experiences. I think of every setback as an experience to make me stronger, more marketable and a better executive or entrepreneur. While I... View Details
- 19 Jun 2017
- News
How Women's Basketball Conquered Europe
Kennedy-Levy Associates, but we were about 25, 30 years ahead of our time in marketing women's basketball. So we had accomplished a lot, amazingly. We got some major companies to sponsor tournaments and awards, but still, I didn't see... View Details
- 01 Feb 1998
- News
Not Your Typical Business Conference
Farrell (MBA '80), Yvonne V. Cliff (MBA '85), Rysia de Ravel (MBA '83), Kathy M. Reilly (MBA '91), and Lan Lan Wang (MBA '78) shared stories and lessons from the trenches about how to launch and sustain an entrepreneurial venture. Karen Page, a one-woman powerhouse who... View Details
- 01 Jun 2016
- News
Case Study: On the Table
their experience, real estate, and logistics. In exchange, you can expand their product offerings and grow their customer segment. —Cindy Park (PLDA 12, 2013) Here are my quick thoughts based on years of emerging and developed market... View Details