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  • 25 Feb 2015
  • HBS Seminar

Beril Toktay, Scheller College of Business, Georgia Institute of Technology

    Strategic Brew: A Market Simulation

    Strategic Brew simulates real life challenges facing the strategist. It allows users to experience and internalize the process of strategy formulation, execution, and communication in a simulated context and to see how these processes interplay with other... View Details

      Economic Analysis of the Digital Economy

      As the cost of storing, sharing, and analyzing data has decreased, economic activity has become increasingly digital. But while the effects of digital technology and improved digital communication have been explored in a variety of contexts, the impact on... View Details
      • 27 Nov 2012
      • Working Paper Summaries

      No Margin, No Mission? A Field Experiment on Incentives for Pro-Social Tasks

      Keywords: by Nava Ashraf, Oriana Bandiera & Kelsey Jack
      • August 2022
      • Teaching Note

      BTS & ARMY

      By: Doug J. Chung and Kay R. Koo
      Industry leaders must define a particular outcome of interest (i.e., an objective) to establish an organization’s strategy. BTS’s initial objective was to increase brand recognition and to acquire a solid fanbase. The proliferation of social network platforms... View Details
      Keywords: Cultural Diversity; Brand Equity; Go-to-market Strategy; Social Network; Entertainment Industry; Brands and Branding; Customer Relationship Management; Consumer Behavior; Social and Collaborative Networks; Social Entrepreneurship; Digital Platforms; Digital Marketing; Music Industry
      Related
      • 2022
      • Working Paper

      Coordination and Incumbency Advantage in Multi-Party Systems: Evidence from French Elections

      By: Kevin Dano, Francesco Ferlenga, Vincenzo Galasso, Caroline Le Pennec and Vincent Pons
      In theory, free and fair elections can improve the selection of politicians and incentivize them to exert effort. In practice, incumbency advantage and coordination issues may lead to the (re)election of bad politicians. We ask whether these two forces compound each... View Details
      Keywords: Political Parties; Incumbent Politicians; Democracy; Political Elections; Competitive Advantage
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      • May 13, 2021
      • Article

      How to Lead in the Stakeholder Era

      By: Hubert Joly
      The world is clearly facing multifaceted crises: a health crisis, an economic crisis, a societal crisis, a racial crisis, an environmental crisis, and rising geopolitical tensions. In the face of these challenges, there is a growing realization that business and... View Details
      Keywords: Business And Society; Stakeholder Capitalism; Leadership; Business and Stakeholder Relations
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      • December 2017 (Revised January 2018)
      • Case

      Alltech

      By: David E. Bell and Natalie Kindred
      Alltech was a Lexington, Kentucky–based producer of supplements for animal feed, with revenues of over $2 billion (projected to reach $3 billion in 2018), sales in 120 countries, 5,000 employees, and 100 manufacturing plants worldwide. For nearly four decades, Alltech... View Details
      Keywords: Alltech; United States; Agribusiness; Agriculture; Animal; Animal Agriculture; Animal Feed; Livestock; Family Business; Vertical Integration; Strategy; Growth; Feed Additives; Feed Supplements; Kentucky; Growth Strategy; Family Businesses; Animal-Based Agribusiness; Acquisition; Business Growth and Maturation; Business Model; Change Management; Trends; Governance; Entrepreneurship; Growth and Development; Intellectual Property; Leadership; Management; Markets; Organizational Culture; Private Ownership; Science; Quality; Risk and Uncertainty; Research; Sales; Agriculture and Agribusiness Industry; Pharmaceutical Industry; United States; Kentucky; Brazil; China
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      • November 2016 (Revised December 2016)
      • Module Note

      Strategy Execution Module 8: Linking Performance to Markets

      By: Robert Simons
      This module reading shows how to link profit plans and other performance measurement systems to both internal and external markets. Starting with the transfer of goods and services within a firm, the module discusses the different methods of designing transfer pricing... View Details
      Keywords: Management Control Systems; Implementing Strategy; Execution; Transfer Pricing; Activity Based Costing; Return On Investment; Residual Income; EVA; Strategy; Cost Accounting; Activity Based Costing and Management; Markets; Investment Return
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      • Spring 2014
      • Article

      Attracting Long-Term Investors Through Integrated Thinking and Reporting: A Clinical Study of a Biopharmaceutical Company

      By: Andrew Knauer and George Serafeim
      Faced with a large percentage of investors that chase short-term returns, companies could benefit by attracting investors with longer-term horizons and incentives that are more consistent with the long-term strategy of the company. The managers of most companies take... View Details
      Keywords: Investing; Asset Management; Long-term Investing; Short-termism; Sustainability; Integrated Reporting; Leadership & Corporate Accountability; Pharmaceuticals; Leadership; Integrated Corporate Reporting; Investment; Business and Stakeholder Relations; Corporate Finance; Biotechnology Industry; Pharmaceutical Industry
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      • 2012
      • Article

      Organization Design for Business Ecosystems

      By: Carliss Y. Baldwin

      The modern corporation has long been the central focus of the field of organization design. Such firms can be likened to nation-states: they have boundaries that circumscribe citizen-employees, and they engage in production and trade. But individual corporations are... View Details

      Keywords: Modularity; Business Ecosystems; Distributed Innovation; Problem Solving; Property Rights; Organization Design; Networks; Integration; Competition; Organizational Design; Innovation and Management
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      • Article

      Recent Advances in the Empirics of Organizational Economics

      By: Nicholas Bloom, Raffaella Sadun and John Van Reenen
      We present a survey of recent contributions in empirical organizational economics, focusing on management practices and decentralization. Productivity dispersion between firms and countries has motivated the improved measurement of firm organization across industries... View Details
      Keywords: Economics; Management Practices and Processes; Performance Productivity; Geographic Location; Motivation and Incentives; Factories, Labs, and Plants; Competition; Human Capital; Markets; Governing Rules, Regulations, and Reforms; Multinational Firms and Management; India; Brazil; United States
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      • June 2009
      • Case

      Plaza, the Logistics Park of Zaragoza

      In the year 2000, the Government of the Autonomous Community of Aragón, Spain, made public a project for the development of a large-scale logistics park in the outskirts of the city of Zaragoza. With an area of nearly 13 square kilometers, PLAZA (an acronym for... View Details
      Keywords: Customer Satisfaction; Geographic Location; Growth and Development Strategy; Infrastructure; Logistics; Supply Chain; Transportation; Distribution Industry; Zaragoza
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      • March 2001 (Revised September 2005)
      • Case

      Madison Avenue: Digital Media Services (C)

      By July 2000, Madison Avenue had experienced extraordinary growth in sales, employees, clients, and service offerings. From late 1999 to July 2000, the company had taken several initiatives to redesign its internal processes so that the firm could continue to grow,... View Details
      Keywords: Service Operations; Digital Marketing; Product Development; Growth and Development Strategy; Advertising Industry
      Related
      • 26 Mar 2024
      • HBS Seminar

      Szu-Chi Huang, Stanford Graduate School of Business

      • Web

      Building Iconic Brands and Brighter Futures: Interview with Glossier CEO, Kyle Leahy - Recruiting

      there might be.” HBS also added to the rich fabric of relationships Leahy has built over the years that have helped her continue to learn and grow. “At HBS I built lifelong friendships. It was a community that exposed me to so many... View Details
      • 21 Dec 2010
      • First Look

      First Look: December 21

      the period from 1996 to 2005 to test the hypothesized relationships. How Managers Use Multiple Media: Discrepant Events, Power and Timing in Redundant Communication Authors:P.M. Leonardi, T.B. Neeley, and E.M. Gerber... View Details
      • Web

      Business Fundamentals Course - CORe | HBS Online

      alongside a global community of peers through our Active, Social, Case-Based learning model. Learners who successfully complete an HBS Online program will be added to the HBS Online Community's Official Networking Group and gain exclusive... View Details
      • 16 Jul 2012
      • Research & Ideas

      Are You a Strategist?

      think more actively about how they can be communicating upward. Learning to be a strategist doesn't happen overnight. It's like a muscle that you have to flex. Don't wait to see if you might someday get the chance to drive strategy. It's... View Details
      Keywords: by Carmen Nobel
      • Profile

      Brice Fodouop

      advance his communication skills and find a network that shared his interests in Africa. “I was looking for a program where I could voice my opinions in front of a group of people,” he says. “How do you present ideas? How do you persuade... View Details