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  • All HBS Web  (4,743)
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  • All HBS Web  (4,743)
    • People  (6)
    • News  (1,060)
    • Research  (2,823)
    • Events  (6)
    • Multimedia  (34)
  • Faculty Publications  (1,725)
← Page 14 of 4,743 Results →
  • 2017
  • Book

Global Marketing Management: A Casebook

By: John A. Quelch

During the last quarter century, international business was shaken by a revolution in global competition unlike any previously experienced. As companies move through the twenty-first century, they need to be aware of the range of powerful, dynamic, and often... View Details

Keywords: Marketing; Management; Globalization; Competitive Strategy
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Quelch, John A. Global Marketing Management: A Casebook. 6th ed. Redding, CA: BVT Publishing, 2017.
  • 2025
  • Working Paper

How Firms Respond to Worker Activism: Evidence from Global Supply Chains

By: Yanhua Bird, Jodi L. Short and Michael W. Toffel
Social movement pressures can lead organizations to concede and improve social performance to avoid disruption costs, but we theorize that such responses evoke concession costs that prompt organizations to shift resources and attention from other social domains whose... View Details
Keywords: Worker Activism; Labor Standards; Tradeoffs; Global Supply Chains; Internal Governance Structure; Public Opinion; Supply Chain; Corporate Accountability; Corporate Social Responsibility and Impact; Working Conditions
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Bird, Yanhua, Jodi L. Short, and Michael W. Toffel. "How Firms Respond to Worker Activism: Evidence from Global Supply Chains." Harvard Business School Working Paper, No. 25-061, June 2025.
  • December 2013
  • Article

The Costs of Ambient Cultural Disharmony: Indirect Intercultural Conflicts in Social Environment Undermine Creativity

By: Roy Y.J. Chua
Intercultural tensions and conflicts are inevitable in the global workplace. This paper introduces the concept of ambient cultural disharmony—indirect experience of intercultural tensions and conflicts in individuals' immediate social environment—and demonstrates how... View Details
Keywords: Creativity; Culture
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Chua, Roy Y.J. "The Costs of Ambient Cultural Disharmony: Indirect Intercultural Conflicts in Social Environment Undermine Creativity." Academy of Management Journal 56, no. 6 (December 2013): 1545–1577.
  • Web

Alumni - Global

Re: Meg Rithmire (James E. Robison Professor of Business Administration) 01 Jun 2024 HBS Alumni Bulletin In My Humble Opinion: Career Change At LinkedIn, shifting cultural norms around work in Japan Re: Wakana Tanaka (MBA 2003); By:... View Details
  • 22 May 2019
  • Blog Post

What is FIELD Global Immersion?

The FIELD Global Immersion (FGI) is a semester-long first-year (RC) MBA course. The course is a capstone of sorts, and it requires students to build on learnings from their first-year courses and apply them to real-world business... View Details
  • October 2007 (Revised October 2009)
  • Case

Global Climate Change and BP

By: Forest L. Reinhardt and Mikell Hyman
Following the sudden resignation of Sir John Browne, Tony Hayward, BP CEO, must decide how global climate change management will figure into BP's corporate strategy. Climate change management was a major part of BP's strategy under Browne: In 1997 Browne broke from his... View Details
Keywords: Change Management; Climate Change; Corporate Strategy; Corporate Social Responsibility and Impact; Management Teams; Environmental Sustainability; Government and Politics; Energy Sources; Global Strategy; Operations; Utilities Industry; Energy Industry; United Kingdom
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Reinhardt, Forest L., and Mikell Hyman. "Global Climate Change and BP." Harvard Business School Case 708-026, October 2007. (Revised October 2009.)
  • December 1992
  • Case

BASF: Corporate Advertising for 1992

By: Stephen A. Greyser and Norman Klein
Describes BASF's corporate advertising program in the United States. In 1992, BASF's U.S. companies extended an existing corporate advertising campaign to continue to build awareness of the German-based multinational's corporate identity. The core theme of the campaign... View Details
Keywords: Advertising Campaigns; Marketing Communications; Brands and Branding; Marketing Strategy; Multinational Firms and Management; Corporate Strategy; Consumer Products Industry; United States; Germany
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Greyser, Stephen A., and Norman Klein. "BASF: Corporate Advertising for 1992." Harvard Business School Case 593-021, December 1992.
  • 01 Sep 2003
  • News

Globalization Revisited

“The world’s needs and desires have been irrevocably homogenized. This makes the multinational corporation obsolete and the global corporation absolute.” —Theodore Levitt... View Details
Keywords: Garry Emmons; Colleges, Universities, and Professional Schools; Educational Services
  • 26 Mar 2015
  • News

Podcast: Integrated Corporate Reporting

  • November 2018
  • Article

Global Evidence on Economic Preferences

By: Armin Falk, Anke Becker, Thomas Dohmen, Benjamin Enke, David Huffman and Uwe Sunde
This article studies the global variation in economic preferences. For this purpose, we present the Global Preference Survey (GPS), an experimentally validated survey data set of time preference, risk preference, positive and negative reciprocity, altruism, and trust... View Details
Keywords: Economic Preferences; Economics; Behavior; Surveys; Analytics and Data Science; Global Range
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Falk, Armin, Anke Becker, Thomas Dohmen, Benjamin Enke, David Huffman, and Uwe Sunde. "Global Evidence on Economic Preferences." Quarterly Journal of Economics 113, no. 4 (November 2018): 1645–1692.
  • June 2019 (Revised February 2020)
  • Case

Eric Hawkins Leading Agile Teams @ Digitally-Born AppFolio (A)

By: Tsedal Neeley, Paul Leonardi and Michael Norris
Eric Hawkins, director of engineering at AppFolio—a digital technology firm that offered cloud-based business software to small and medium sized companies—was shocked by an unusual request from his senior leadership team. Could Hawkins and one of his agile teams build... View Details
Keywords: Values; Agile; Vision; Corporate Culture; Leadership; Values and Beliefs; Organizational Culture; Decision Choices and Conditions; Digital Transformation; Technology Industry; United States; California
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Neeley, Tsedal, Paul Leonardi, and Michael Norris. "Eric Hawkins Leading Agile Teams @ Digitally-Born AppFolio (A)." Harvard Business School Case 419-066, June 2019. (Revised February 2020.)
  • 17 Oct 2007
  • Research & Ideas

Why Global Brands Work

club. Think IBM's "solutions for a small planet." 5. Social responsibility. Consumers expect global brands to lead on corporate social responsibility, leveraging their technology to solve the... View Details
Keywords: by John A. Quelch; Auto
  • 10 Jun 2015
  • News

Is Culture of Overwork Behind Women's Stalled Advancement?

  • Web

California - Global

relationship with enterprise and creative professional customers, while keeping its leadership position in the industry? April 2025 Case Salesforce Agentforce: The Limitless Workforce By: Suraj Srinivasan , Allison Ciechanover and George Gonzalez In early 2025,... View Details
  • March 2009 (Revised July 2010)
  • Case

State Street Corporation

By: William E. Fruhan
To maximize their effectiveness, color cases should be printed in color. State Street Corp. reports a 13% gain in EPS in 2008 amidst a global financial crisis. The stock price declines 59% on the day of the earnings report. This one day decline was exceeded in the... View Details
Keywords: Fair Value Accounting; Financial Reporting; Financial Crisis; Financial Liquidity; Financial Markets; Crisis Management; Financial Services Industry
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Fruhan, William E. "State Street Corporation." Harvard Business School Case 209-112, March 2009. (Revised July 2010.)
  • July 2007 (Revised September 2009)
  • Case

CEMEX (A): Building the Global Framework (1985-2004)

By: Rosabeth M. Kanter, Pamela Yatsko and Ryan Raffaelli
CEMEX grew through acquisitions from a Latin American to a global company under the leadership of a CEO who believed in the importance of a "one enterprise" culture and benchmarking against world standards. As the CEO ponders an acquisition that would double the... View Details
Keywords: Mergers and Acquisitions; Competency and Skills; Globalized Firms and Management; Growth and Development Strategy; Organizational Change and Adaptation; Integration; Latin America
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Kanter, Rosabeth M., Pamela Yatsko, and Ryan Raffaelli. "CEMEX (A): Building the Global Framework (1985-2004)." Harvard Business School Case 308-022, July 2007. (Revised September 2009.)
  • 08 Apr 2002
  • Research & Ideas

How to Negotiate “Yes” Across Cultural Boundaries

Cultural differences can influence business negotiations in significant and unexpected ways, as many a hapless dealmaker has learned. In some cases, it's a matter of ignorance or blatant disrespect, as with the American salesman who... View Details
Keywords: by James K. Sebenius
  • Teaching Interest

Risk Management for Corporate Leaders

As companies adapt to the aftershocks of the global recession, risk management is a top priority for their senior executives and boards—and for those of nonprofit and public-sector enterprises as well. The financial crisis revealed that risk management processes cannot... View Details
  • June 2019 (Revised January 2023)
  • Teaching Note

Global Sourcing at Nike

By: Nien-he Hsieh, Michael W. Toffel and Olivia Hull
This Teaching Note describes how to teach the Nike case (HBS No. 619-008) in an operations/supply chain course or a corporate sustainability/ethics course. View Details
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Hsieh, Nien-he, Michael W. Toffel, and Olivia Hull. "Global Sourcing at Nike." Harvard Business School Teaching Note 619-061, June 2019. (Revised January 2023.)
  • June 1991 (Revised June 1993)
  • Case

Becton Dickinson (B): Global Management

By: Michael Beer
The president of Becton Dickinson (BD) and his top management team struggle with issues of: 1) how to manage the top of the organization, focusing on leadership style, the committee structure, and the role of sector presidents, and 2) how to manage a multinational... View Details
Keywords: Globalized Firms and Management; Multinational Firms and Management; Human Resources; Leadership Style; Management Teams; Corporate Strategy; Health Industry
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Beer, Michael. "Becton Dickinson (B): Global Management." Harvard Business School Case 491-152, June 1991. (Revised June 1993.)
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