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Show Results For
- All HBS Web
(9,072)
- People (16)
- News (1,797)
- Research (5,197)
- Events (53)
- Multimedia (78)
- Faculty Publications (3,753)
- December 2020
- Article
The Parable of the Auctioneer: Complexity in Paul R. Milgrom's Discovering Prices
By: Scott Duke Kominers and Alexander Teytelboym
Designing marketplaces in complex settings requires both novel economic theory and real-world engineering, often drawing upon ideas from fields such as computer science and operations research. In Discovering Prices, Milgrom (2017) explains the theory and design... View Details
Kominers, Scott Duke, and Alexander Teytelboym. "The Parable of the Auctioneer: Complexity in Paul R. Milgrom's Discovering Prices." Journal of Economic Literature 58, no. 4 (December 2020): 1180–1196.
- February 1999 (Revised September 2006)
- Exercise
"Shad" Process Flow Design (B)
By: Roy D. Shapiro
Provides detailed instructions to prepare for factory demonstration day. A rewritten version of an earlier exercise. View Details
Keywords: Production
Shapiro, Roy D. "Shad" Process Flow Design (B). Harvard Business School Exercise 699-144, February 1999. (Revised September 2006.)
- August 1971 (Revised August 1984)
- Supplement
Dansk Designs Ltd., Video Supplement
By: Hugo Uyterhoeven
Introduces the students to the principals of Dansk Design. View Details
Keywords: Consumer Products Industry
Uyterhoeven, Hugo. "Dansk Designs Ltd., Video Supplement." Harvard Business School Supplement 372-031, August 1971. (Revised August 1984.)
- September 2006
- Exercise
"Shad" Process Flow Design (A)
By: Roy D. Shapiro
Provides detailed instructions to prepare for factory demonstration day. A rewritten version of an earlier exercise. View Details
Shapiro, Roy D. "Shad" Process Flow Design (A). Harvard Business School Exercise 607-025, September 2006.
- February 1999 (Revised June 2003)
- Exercise
"Shad" Process Flow Design (C)
By: Roy D. Shapiro
Provides detailed instructions to prepare for factory demonstration day. A rewritten version of an earlier exercise. View Details
Keywords: Production
Shapiro, Roy D. "Shad" Process Flow Design (C). Harvard Business School Exercise 699-145, February 1999. (Revised June 2003.)
- 14 Nov 2019
- Working Paper Summaries
Design Rules, Volume 2: How Technology Shapes Organizations series
Keywords: by Carliss Y. Baldwin
- February 1996 (Revised August 1998)
- Exercise
Process Flow Design Exercise (C)
Provides detailed instructions for auditors to help them prepare for the factory demonstration day. Each audit position is described and a time line outlining responsibilities for the four phases of the simulation is provided. View Details
Keywords: Business Processes
Hammond, Janice H. "Process Flow Design Exercise (C)." Harvard Business School Exercise 696-085, February 1996. (Revised August 1998.)
- October 2021 (Revised December 2021)
- Case
Customer-Centric Design with Artificial Intelligence: Commonwealth Bank
By: Karim R. Lakhani, Yael Grushka-Cockayne, Jin Hyun Paik and Steven Randazzo
As Commonwealth Bank (CommBank) CEO Matt Comyn delivered the full financial year results in August 2021 over videoconference, it took less than two minutes for him to make his first mention of the organization's Customer Engagement Engine (CEE), the AI-driven customer... View Details
Keywords: Artificial Intelligence; Customer-centricity; Banks and Banking; Customer Focus and Relationships; Technological Innovation; Transformation; Organizational Change and Adaptation; Performance; AI and Machine Learning; Financial Services Industry; Australia
Lakhani, Karim R., Yael Grushka-Cockayne, Jin Hyun Paik, and Steven Randazzo. "Customer-Centric Design with Artificial Intelligence: Commonwealth Bank." Harvard Business School Case 622-065, October 2021. (Revised December 2021.)
- 2003
- Chapter
Designing Sustainability at BMW Group: The Designworks/USA Experience
By: Michael W. Toffel, Natalie Hill and Kellie McElhaney
This case study describes how an industrial design company developed a Sustainability Management System (SMS) standard, designed and implemented an SMS throughout its business, and then became the first company in the world to achieve third-party SMS certification. The... View Details
Keywords: Design; Governance Compliance; Management Practices and Processes; Standards; Environmental Sustainability; United States
Toffel, Michael W., Natalie Hill, and Kellie McElhaney. "Designing Sustainability at BMW Group: The Designworks/USA Experience." In From Principles to Practice, 57–83. Case Studies Series. Global Compact Office, 2003.
- July 1995
- Background Note
Reengineering Design Is Radical; Reengineering Change Is Not!
Discusses the two stages of an organization's reengineering effort--the design and implementation. While the design phase needs to be revolutionary, an organization must assess whether the appropriate path to implementation should be evolutionary or revolutionary.... View Details
Stoddard, Donna B., and Sirkka Jarvenpaa. "Reengineering Design Is Radical; Reengineering Change Is Not!" Harvard Business School Background Note 196-037, July 1995.
- 01 Jun 2011
- News
A Former Buyer Turns Designer
“You go to the contemporary floors, and there’s great stuff to buy, but everything is skewed very young. You could go to the designer area, but you may not want to pay $2,000 for a dress.” So she has View Details
- TeachingInterests
Designing and Executing Corporate Revitalization
By: Ranjay Gulati
Given today's turbulent environment, business leaders are seeking a new path to success for their companies. But while many firms talk about transforming themselves around current trends such as digitization and remote work, most struggle when it comes to... View Details
- Article
Holdout in the Assembly of Complements: A Problem for Market Design
By: Scott Duke Kominers and E. Glen Weyl
Holdout problems prevent private (voluntary and self-financing) assembly of complementary goods—such as land or dispersed spectrum—from many self-interested sellers. While mechanisms that fully respect sellers' property rights cannot alleviate these holdout problems,... View Details
Kominers, Scott Duke, and E. Glen Weyl. "Holdout in the Assembly of Complements: A Problem for Market Design." American Economic Review: Papers and Proceedings 102, no. 3 (May 2012): 360–365.
- August 2014
- Case
Netflix: Designing the Netflix Prize (A)
By: Karim R. Lakhani, Wesley M. Cohen, Kynon Ingram, Tushar Kothalkar, Maxim Kuzemchenko, Santosh Malik, Cynthia Meyn, Greta Friar and Stephanie Healy Pokrywa
In 2006, Reed Hastings, CEO of Netflix, was looking for a way to solve Netflix's customer churn problem. Netflix used Cinematch, its proprietary movie recommendation software, to promote individually determined best-fit movies to customers. Hastings determined that a... View Details
Keywords: Crowdsourcing; Prizes; Digitization; Algorithms; Recommendation Software; Disruption; Transformation; Collaborative Innovation and Invention; Technological Innovation; Knowledge Sharing; Applications and Software; Motion Pictures and Video Industry; Entertainment and Recreation Industry; Technology Industry; United States
Lakhani, Karim R., Wesley M. Cohen, Kynon Ingram, Tushar Kothalkar, Maxim Kuzemchenko, Santosh Malik, Cynthia Meyn, Greta Friar, and Stephanie Healy Pokrywa. "Netflix: Designing the Netflix Prize (A)." Harvard Business School Case 615-015, August 2014.
- Article
A 'Novel' Approach to the Design of an IS Management Course
By: Robert D. Austin, Richard L. Nolan and Shannon O'Donnell
Austin, Robert D., Richard L. Nolan, and Shannon O'Donnell. "A 'Novel' Approach to the Design of an IS Management Course." Communications of the Association for Information Systems 24 (2009).
- December 2023
- Article
Save More Today or Tomorrow: The Role of Urgency in Precommitment Design
By: Joseph Reiff, Hengchen Dai, John Beshears, Katherine L. Milkman and Shlomo Benartzi
To encourage farsighted behaviors, past research suggests that marketers may be wise to invite consumers to pre-commit to adopt them “later.” However, the authors propose that people will draw different inferences from different types of pre-commitment offers, and that... View Details
Reiff, Joseph, Hengchen Dai, John Beshears, Katherine L. Milkman, and Shlomo Benartzi. "Save More Today or Tomorrow: The Role of Urgency in Precommitment Design." Journal of Marketing Research (JMR) 60, no. 6 (December 2023): 1095–1113.
- 2013
- Dissertation
Designing Freemium: A Model of Consumer Usage, Upgrade, and Referral Dynamics
By: Clarence Lee, Vineet Kumar and Sunil Gupta
Abstract. Over the past decade "freemium" (free + premium) has become the dominant business model among internet start-ups for its ability to acquire and monetize a large install-base with limited marketing resources. Freemium is a hybrid strategy where a firm offers... View Details
- Article
Exclusivity, Contingent Control Rights, and the Design of Internet Portal Alliances
By: Josh Lerner and Dan Elfenbein
We explore the relationship between exclusivity and state-contingent control rights using a sample of over 100 Internet portal alliance contracts. We find that stronger exclusivity arrangements are associated with more frequent usage of contingent control rights. For... View Details
Lerner, Josh, and Dan Elfenbein. "Exclusivity, Contingent Control Rights, and the Design of Internet Portal Alliances." Journal of Law, Economics & Organization 28, no. 1 (April 2012): 45–76.
- 17 Oct 2013
- Working Paper Summaries
Sharing Design Rights: A Commons Approach for Developing Infrastructure
Keywords: by Nuno Gil & Carliss Y. Baldwin
- March 2023
- Case
Woven Planet - Designing Software for the Car of the Future
By: Gary P. Pisano and Catherine Piner
Founded in 2021, Woven Planet Holdings—a subsidiary of Toyota Motor Corporation—was developing Arene, an automotive software platform consisting of an operating system, development and simulation tools, and a cloud-based service that could store and analyze vehicle... View Details
Keywords: Technology; Automated Driving; Innovation; Organizational Culture; Applications and Software; Safety; Product Launch; Product; Auto Industry; Technology Industry
Pisano, Gary P., and Catherine Piner. "Woven Planet - Designing Software for the Car of the Future." Harvard Business School Case 623-064, March 2023.