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  • 29 Mar 2016
  • First Look

March 29, 2016

scrutiny in the last decade, with an increased expectation that private profit not come at the expense of consumer welfare. Consumers, Corporations, and Public Health assembles 17 case studies at the... View Details
Keywords: Sean Silverthorne
  • October 2019
  • Teaching Note

Google: To TVC or Not to TVC?

By: William R. Kerr and Carl Kreitzberg
A Teaching Note for the "Google: To TVC or Not to TVC?" case study (HBS#820-048). The case discusses recent controversies regarding how Google manages temporary help agency workers, workers supplied by vendors, and independent contractors ("TVCs"). Such TVCs reportedly... View Details
Keywords: Workforce; Independent Contractors; Talent Management; Silicon Valley; Google; Employee Attitude; Employee Compensation; Employee Engagement; Future Of Work; Innovation; Innovation And Strategy; Inequality; Talent Acquisition; Labor; Talent and Talent Management; Strategy; Technological Innovation; Employees; Attitudes; Innovation and Management; Human Resources; Information Technology Industry; United States; San Francisco
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Kerr, William R., and Carl Kreitzberg. "Google: To TVC or Not to TVC?" Harvard Business School Teaching Note 820-049, October 2019.
  • October 2023 (Revised December 2023)
  • Case

Compound: Lending on the Blockchain

By: Marco Di Maggio, George Gonzalez and Richard Dulude
This case critically examines Compound, an innovative decentralized finance (DeFi) platform. Focusing on Compound’s blockchain-based borrowing and lending protocol, the case explores its automated, intermediary-free system using Ethereum smart contracts. This system... View Details
Keywords: Blockchain; Cryptocurrency; Disruptive Innovation; Borrowing and Debt; Financing and Loans; Organizational Design; Technological Innovation
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Di Maggio, Marco, George Gonzalez, and Richard Dulude. "Compound: Lending on the Blockchain." Harvard Business School Case 224-041, October 2023. (Revised December 2023.)
  • 12 Dec 2016
  • HBS Case

Business Lessons from Dwayne 'The Rock' Johnson

terrific working relationship makes the story really unique.” Elberse hopes that the case study will help students understand what it takes for stars like Johnson to build a successful media business that... View Details
Keywords: Re: Anita Elberse; Motion Pictures & Video; Entertainment & Recreation
  • September 2012 (Revised September 2012)
  • Case

Inkaterra

By: Diego Comin, Rohan Gopaldas and Diego Rehder
The case presents the unique business model of Inkaterra, a leading eco-tourism organization in Peru, and the different strategies the company can pursue to grow. Through the experience of Inkaterra the case studies two general issues. First, it discusses the potential... View Details
Keywords: Inkaterra; Ecotourism; Tourism; Environment; Peru; Informal Sector; Regulation; Economic Development; Bottom Of The Pyramid; Technology Diffusion; Competitiveness; Business Model; Growth and Development Strategy; Natural Environment; Market Entry and Exit; Conflict Management; Tourism Industry; Peru
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Comin, Diego, Rohan Gopaldas, and Diego Rehder. "Inkaterra." Harvard Business School Case 713-022, September 2012. (Revised September 2012.)
  • 17 Dec 2019
  • Cold Call Podcast

Under Pressure, Oxxo Rethinks the Convenience Store

Keywords: Re: Tatiana Sandino; Retail
  • 23 Feb 2017
  • Cold Call Podcast

Black Business Leaders Series: Franklin Leonard, 'Black List' Mastermind

Keywords: Re: Henry W. McGee; Entertainment & Recreation
  • May 2019
  • Teaching Note

Walmart's Workforce of the Future

By: William R. Kerr and Jordan Bach-Lombardo
Teaching Note for HBS No. 819-042. It provides a detailed lesson plan for the case study discussion, including assignment questions and sample board and slide plans. View Details
Keywords: Walmart; Omnichannel; Strategy; Transformation
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Kerr, William R., and Jordan Bach-Lombardo. "Walmart's Workforce of the Future." Harvard Business School Teaching Note 819-126, May 2019.
  • 28 May 2013
  • Research & Ideas

Can LEGO Snap Together a Future in Asia?

unique opportunity to study strategy in the making when she headed to the company's Denmark headquarters last year. The case study The LEGO Group: Envisioning Risks in Asia,... View Details
Keywords: by Kim Girard; Entertainment & Recreation
  • November 2018
  • Case

Cepuros Foods Malaysia: Finding the Secret Sauce for Growth (Brief Case)

By: John A. Quelch and Katherine B. Hartman
Shelby Diaz, country manager for Cepuros Foods International—Malaysia (CFI-M), must decide a growth strategy for the expansion of CFI-M's line of salsas, particularly regarding whom to target and how to allocate marketing investments. CFI-M could expand aggressively by... View Details
Keywords: Growth and Development Strategy; Marketing Strategy; Marketing Communications; Product Positioning
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Quelch, John A., and Katherine B. Hartman. "Cepuros Foods Malaysia: Finding the Secret Sauce for Growth (Brief Case)." Harvard Business School Brief Case 919-513, November 2018.
  • January 2022 (Revised July 2022)
  • Case

Leonard Bernstein: Changing the World

By: Robert Simons and Shirley Sun
This case traces the rise of Leonard Bernstein from a middle-class family in Boston to the conductor of the New York Philharmonic Orchestra. The case describes how he studied music intensely as a young man and developed mentors to open doors for him. As his fame grew,... View Details
Keywords: Impact; Personal Development and Career; Music Industry; Entertainment and Recreation Industry
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Simons, Robert, and Shirley Sun. "Leonard Bernstein: Changing the World." Harvard Business School Case 122-056, January 2022. (Revised July 2022.)
  • July 2014
  • Article

Convergence of Position Auctions under Myopic Best-Response Dynamics

By: Matthew Cary, Aparna Das, Benjamin Edelman, Ioannis Giotis, Kurtis Heimerl, Anna Karlin, Scott Duke Kominers, Claire Mathieu and Michael Schwarz
We study the dynamics of multi-round position auctions, considering both the case of exogenous click-through rates and the case in which click-through rates are determined by an endogenous consumer search process. In both contexts, we demonstrate that the dynamic... View Details
Keywords: Sponsored Search; Advertising; Google; Equilibrium Selection; Online Advertising; Advertising Industry
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Cary, Matthew, Aparna Das, Benjamin Edelman, Ioannis Giotis, Kurtis Heimerl, Anna Karlin, Scott Duke Kominers, Claire Mathieu, and Michael Schwarz. "Convergence of Position Auctions under Myopic Best-Response Dynamics." ACM Transactions on Economics and Computation 2, no. 3 (July 2014): 1–20.
  • 07 Jul 2020
  • Cold Call Podcast

SmileDirect Looks Beyond Direct-to-Consumer Marketing

Keywords: Health
  • July 1982 (Revised April 1984)
  • Background Note

Some Avenues for Ethical Analysis in General Management

Provides a general framework for the analysis of ethics-related case studies in business policy, drawing upon categories from the discipline of moral philosophy. View Details
Keywords: Management; Analysis; Ethics
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Goodpaster, Kenneth E. "Some Avenues for Ethical Analysis in General Management." Harvard Business School Background Note 383-007, July 1982. (Revised April 1984.)
  • July 1993
  • Supplement

Ethics in Marketing

By: John A. Quelch
Compilation of commercials for six marketing case studies included in the book Ethics in Marketing by N. Smith and J.A. Quelch, published by Richard D. Irwin, Homewood, IL. View Details
Keywords: Marketing Communications; Advertising
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Quelch, John A. "Ethics in Marketing." Harvard Business School Video Supplement 593-512, July 1993.
  • Research Summary

Corporate Control and Valuation

By: Richard S. Ruback
Richard S. Ruback's research and course development focus on applied corporate finance-in particular, corporate control transactions and valuation. His research on corporate control has yielded case studies on major transactions, such as the View Details
  • July 2024 (Revised May 2025)
  • Teaching Note

Leading Culture Change at Microsoft Western Europe

By: Amy C. Edmondson and Catherine Huang
This teaching plan is designed to be used in conjunction with the case study “Leading Culture Change at Microsoft Western Europe,” HBS No. 624-096, to help faculty deepen student understanding of psychological safety and organizational culture transformation through... View Details
Keywords: Culture Change; General Management; Psychological Safety; Leadership; Transformation; Organizational Culture; Problems and Challenges; Groups and Teams; Business or Company Management; Technology Industry; Europe
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Edmondson, Amy C., and Catherine Huang. "Leading Culture Change at Microsoft Western Europe." Harvard Business School Teaching Note 624-103, July 2024. (Revised May 2025.)
  • 08 Mar 2018
  • Cold Call Podcast

Could a New Business Model Make Clinical Drug Trials More Accessible to Patients?

Keywords: Health
  • 31 Oct 2023
  • Research & Ideas

Beyond the 'Business Case' in DEI: 6 Steps Toward Meaningful Change

Williams, a visiting fellow at Harvard Business School’s Institute for the Study of Business in Global Society (BiGS). And perhaps even worse, DEI efforts based on the business case usually fail to address... View Details
Keywords: by Katherine Hutt Scott and Barbara DeLollis
  • 26 Jan 2004
  • Research & Ideas

What Developing-World Companies Teach Us About Innovation

logistics, marketing, and customer service. Over the past several years, we have identified and studied companies from developing countries that have overcome these formidable obstacles to become some of the most innovative in the world.... View Details
Keywords: by Donald N. Sull, Alejandro Ruelas-Gossi & Martin Escobari
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