Publications
Publications
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(7,644)
- Faculty Publications (3,108)
- June 1995
- Teaching Note
Lexon Corporation Series TN
By: Lynn S. Paine and Sarah Gant
Teaching Note for (9-392-071) and (9-392-072). View Details
Keywords: Computer Industry
- April 1995 (Revised July 1996)
- Case
Microsoft, 1995
By: Tarun Khanna, David B. Yoffie and Israel Yellen Ganot
Explores Microsoft's core desktop computing software business and its newer endeavors in 1995. Designed to explore the sustainability of its phenomenal success, and to examine the logic behind its renewed emphasis on some areas, particularly the home computing software... View Details
- April 1995 (Revised November 1995)
- Case
Human Resources at Hewlett-Packard (A)
By: Michael Beer and Gregory C. Rogers
Provides an overview of the human resource policies and practices applied by Hewlett-Packard (HP). Discusses HP's reactions as an organization to changes in its business environment. As such, it is an opportunity to analyze HP's practices, and how they have been... View Details
- April 1995 (Revised November 1995)
- Supplement
Human Resources at Hewlett-Packard (B)
By: Michael Beer and Gregory C. Rogers
Designed as an in-class handout as a source of further discussion of the issues. View Details
- April 1995 (Revised April 1999)
- Teaching Note
Aberlyn Capital Management TN
By: Josh Lerner
Teaching Note for (9-294-083). View Details
- April 1995 (Revised November 1996)
- Teaching Note
Aravind Eye Hospital, Madurai, India: In Service for Sight TN
Teaching Note for (9-593-098). View Details
- April 1995 (Revised December 1997)
- Case
Silicon Graphics, Inc. (A)
By: Marco Iansiti and Ellen Stein
Based on a Silicon Valley company that has developed the capability to compete in a rapidly growing, highly turbulent environment. This capability hinges on its flexible and rapid development process, which the case characterizes in detail. Focuses on the development... View Details
- March 1995
- Teaching Note
Apple Computer 1995 (A) and (B) and Apple Computer in China,1993 TN
By: David B. Yoffie
Teaching Note for (9-795-061), (9-795-073), and (9-794-100). View Details
- March 1995
- Case
E. F. Hutton: Cash Management Crisis (B): The Bell Report
By: Lynn S. Paine and Jane Palley Katz
- March 1995 (Revised April 1997)
- Case
Co-operative Bank, The
By: Robert S. Kaplan and Srikant M. Datar
A British bank with strong roots in the cooperative movement encounters declining profitability in an increasingly competitive and deregulated financial services industry. It attempts to grow by broadening its customer base and increasing the range of products and... View Details
- March 1995 (Revised February 1997)
- Case
Apple Computer (A)(Abridged): Corporate Strategy and Culture
By: Michael Beer and Gregory C. Rogers
Provides an overview of the company's history, industry, competitive position, strategy, and organization. Analyzes the culture and morale at Apple. Written at a time when the company faces a very compelling threat to their business, and when morale within the company... View Details
- March 1995 (Revised July 1995)
- Case
Apple Computer (B)(Abridged) : Building a Worldwide Strategy
By: Michael Beer and Gregory C. Rogers
Describes the building of Apple's new strategy. Explores how the human resource function at Apple Computer can best support that strategy. View Details
- March 1995 (Revised September 1997)
- Case
Datavision (A)
By: Michael Beer and Gregory C. Rogers
Depicts a "team-building" intervention by an organizational consultant at a small computer company. View Details
- March 1995 (Revised July 1995)
- Supplement
Datavision (B)
By: Michael Beer and Gregory C. Rogers
To be handed out in class as a follow-up to Datavision (A). View Details
Keywords: Computer Industry
- March 1995 (Revised August 1995)
- Supplement
Datavision (C)
By: Michael Beer and Gregory C. Rogers
Describes the events to follow Datavision (A) and (B). Covers the aftermath of two previous team-building meetings and leaves off with the protagonist struggling with how to proceed. View Details
- February 1995 (Revised November 1996)
- Case
MasterCard and World Championship Soccer
By: John A. Quelch and Carin-Isabel Knoop
The MasterCard vice president for global promotions and other MasterCard executives are appraising the results of MasterCard's worldwide sponsorship of the 1994 World Cup soccer championship. They must decide whether to commit to sponsor the 1998 championship to be... View Details
- February 1995 (Revised June 1999)
- Case
Chemical Bank: Implementing the Balanced Scorecard
By: Robert S. Kaplan and Norman Klein
The retail bank division of Chemical Bank faces declining margins and increased competition in its credit and deposit gathering and processing business. It wishes to implement a new strategy to become a preferred financial service provider to target customer groups.... View Details
- February 1995 (Revised August 1995)
- Case
Microsoft in the People's Republic of China, 1993
By: Tarun Khanna
Explores some of the economic and political tradeoffs that need to be negotiated by a firm seeking to influence industry structure. The setting is the nascent personal computer software industry in the People's Republic of China (PRC) in 1993. Microsoft has to localize... View Details