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  • All HBS Web  (9,652)
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← Page 136 of 9,652 Results →
  • March 2020
  • Case

Braver Angels: A Grassroots Effort to Depolarize American Politics

By: Francesca Gino, Julia A. Minson and Jeff Huizinga
The founders of Braver Angels, an organization that uses family therapy principles to foster constructive dialogue between conservatives and liberals, consider how to improve its effectiveness and reach. View Details
Keywords: Political Polarization; Interpersonal Communication; Performance Effectiveness; Strategy; United States
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Gino, Francesca, Julia A. Minson, and Jeff Huizinga. "Braver Angels: A Grassroots Effort to Depolarize American Politics." Harvard Business School Case 920-054, March 2020.
  • Research Summary

Clinical Trials as a setting for Health Policy and Management Research

The clinical trial marketplace is in flux. A decade ago, pharmaceutical firms almost exclusively conducted the study of their novel drug compounds within major academic medical centers. But today, industry-sponsored clinical trials are increasingly using community... View Details
  • October 2009
  • Case

Medisys Corp.: The IntensCare Product Development Team

By: Anne Donnellon and Joshua D. Margolis
Key topics include designing teams, managing teams, managing conflict, group dynamics, project management, product development, interdepartmental relations, and organizational change. MediSys, a U.S.-based medical equipment maker, has been developing IntensCare, a new... View Details
Keywords: Project Management; Interdepartmental Relations; Organizational Change; Leadership; Conflict Management; Interpersonal Communication; Groups and Teams; Product Design; Product Development; Organizational Change and Adaptation; Health Care and Treatment; Power and Influence; Medical Devices and Supplies Industry; United States
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Donnellon, Anne, and Joshua D. Margolis. "Medisys Corp.: The IntensCare Product Development Team." Harvard Business School Brief Case 094-059, October 2009.
  • 19 Apr 2011
  • First Look

First Look: April 19

(B):http://cb.hbsp.harvard.edu/cb/product/211045-PDF-ENG Cash Flow Productivity at PepsiCo: Communicating Value to Retailers F. Asís Martínez-Jerez and Lisa BremHarvard Business School Case 111-069 PepsiCo developed a new metric that... View Details
Keywords: Sean Silverthorne
  • 16 Mar 2009
  • Working Paper Summaries

Running Out of Numbers: Scarcity of IP Addresses and What To Do About It

Keywords: by Benjamin Edelman; Communications; Communications; Communications
  • 25 Jan 2016
  • Research & Ideas

When Negotiating a Price, Never Bid with a Round Number

always been done. Fact is, in addition to proving the benefit of using precise numbers, social psychology scholars have shown that people are hardwired to communicate with round numbers, especially when they’re unaware of research telling... View Details
Keywords: by Carmen Nobel
  • 01 Dec 2023
  • News

Leadership Transition for External Relations

External Relations as of January 1, 2024. As you might imagine, this is bittersweet news. We are excited for her as she contemplates the next chapter in her life and career, but will miss her many, many contributions to the School and our View Details
  • 28 Sep 2020
  • Research & Ideas

How Leaders Can Navigate Politicized Conversations and Inspire Collaboration

might sound straightforward, she says, “Sometimes we believe we are being receptive when in fact we are doing just the opposite: being on the defensive.” Taken together, the findings of the two studies can help business leaders both View Details
Keywords: by Kristen Senz
  • Web

Team - Entrepreneurship

Director of Rock and Foundry Thara Pillai, Director Emily Cronin, Associate Director LAURIE BISHOP, ASSOCIATE DIRECTOR MARY ROSE SAINT-CYR, COMMUNITY MANAGER- ALUMNI PROGRAMS Ben McLarey, Community Manager... View Details
  • 01 Sep 2023
  • News

Returning to the Roots

going to a tasting at a store, for example. The in-person, human connection is ultimately what we want to establish, but first they need to know that we exist. It’s a good exercise to be able to communicate our story in a few short... View Details
Keywords: Julia Hanna; wine; entrepreneurship; family business; innovation; climate change; Beverage and Tobacco Product Manufacturing; Manufacturing
  • Web

Loan Reduction - Entrepreneurship

reserve the right to restructure or discontinue the Program as necessary. ELIGIBILITY You may be eligible for one-time loan reduction based on your application if you: Are a second-year MBA student graduating in May 2025, and you are in good academic and View Details
  • 29 Jan 2018
  • Book

How 'Teaming' Saved 33 Lives in the Chilean Mining Disaster

family members, emergency response teams, rescue workers, and reporters poured into the vicinity. Meanwhile, the Chilean mining community dispatched experts, drilling machines, and bulldozers. At the request of President Pinera, Codelco,... View Details
Keywords: by Amy C. Edmondson; Mining
  • 12 Dec 2023
  • Blog Post

Bridging Science and Business: My Summer Internship at Eli Lilly

planning. As summer gives way to fall, I can't help but reflect on the incredible journey that this internship has been—a journey not undertaken in isolation but as part of the vibrant, inquisitive community that comprises the MS/MBA... View Details
  • 01 Mar 2019
  • News

The Burden Legacy

William A.M. Burden Sr. graduated from Harvard College in 1900. (Harvard University Archives) William A.M. Burden Sr. graduated from Harvard College in 1900. (Harvard University Archives) For nearly half a century, Burden Hall served as a magnet that drew the HBS View Details
Keywords: Linda Kush
  • Web

Online Finance & Accounting Courses | HBS Online

Professor Mihir Desai Build an intuitive understanding of financial principles to better communicate with key stakeholders, drive business performance, and grow your career. 6 weeks, 6–7 hrs/week Pay by August 14 $1,850 Certificate New... View Details
  • Portrait Project

Alan Xie

by someone else’s Yellow Peril. I signed my oath of office wielding the collective hopes of a generation of immigrants, forcing us ceaselessly forward into a more inclusive future. Representing my community is my moral imperative. I have... View Details
  • May 2020
  • Case

Big Boom Beverages: Fight or Flight?

By: Stephen A. Greyser and William Ellet
Four college friends market a beverage that combines ingredients like those in a drink they consumed in college bars. It includes a caffeinated energy drink, malt liquor, and a soft drink flavoring. They launch the business, Big Boom Beverages (BBB), with their own... View Details
Keywords: Alcoholic Beverages; Energy Drinks; Regulation; Entrepreneurship; Ethics; Marketing Communications; Corporate Social Responsibility and Impact; Reputation; Communication Strategy; Decision Making
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Greyser, Stephen A., and William Ellet. "Big Boom Beverages: Fight or Flight?" Harvard Business School Brief Case 920-557, May 2020.
  • August 2018 (Revised February 2023)
  • Case

Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing

By: Jill Avery and Ayelet Israeli
As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact lenses, are reflecting on the marketing strategies that have taken them to a valuation of $200 million and debating... View Details
Keywords: DTC; Direct To Consumer Marketing; Health Care; Mobile; Attribution; Experimentation; Experiments; Churn/retention; Customer Lifetime Value; Internet Marketing; Big Data; Analytics; A/B Testing; CRM; Advertising; Marketing; Marketing Channels; Marketing Strategy; Media; Brands and Branding; Marketing Communications; Digital Marketing; Consumer Behavior; Acquisition; Growth and Development Strategy; Customer Focus and Relationships; Social Media; E-commerce; Analytics and Data Science; Health Industry; Consumer Products Industry; United States; North America; Europe
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Avery, Jill, and Ayelet Israeli. "Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing." Harvard Business School Case 519-011, August 2018. (Revised February 2023.)
  • 06 Mar 2006
  • Research & Ideas

Four Strategies for Making Concessions

Most people understand that negotiation is a matter of give-and-take: You have to be willing to make concessions to get concessions in return. But the process of making concessions is easier said than done. Consider how events unfolded in the following management-union... View Details
Keywords: by Deepak Malhotra
  • Web

Events - Business & Environment

Salata Institute for Climate and Sustainability, HBS’s Business and Environment Initiative and HLS's Environmental & Energy Law Program invite you to join us on April 23rd at the University Club of San Francisco for a panel discussion on how businesses, policymakers,... View Details
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