Filter Results:
(9,653)
Show Results For
- All HBS Web
(9,653)
- People (41)
- News (3,268)
- Research (4,122)
- Events (42)
- Multimedia (164)
- Faculty Publications (2,888)
Show Results For
- All HBS Web
(9,653)
- People (41)
- News (3,268)
- Research (4,122)
- Events (42)
- Multimedia (164)
- Faculty Publications (2,888)
- Profile
Adrian Obleton
network and access that I didn't have before. Being part of the HBS community is like Being pushed to be thoughtful every day. As a kid, what did you want to be when you grew up? A lawyer. Honestly, just because it seemed like a... View Details
- 15 Dec 2023
- News
The Musts of 2023
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. At fall reunions, we set up shop on campus and asked alumni about what media moved them this year. What changed their minds or their hearts. And their answers ran... View Details
- 16 May 2023
- In Practice
After Silicon Valley Bank's Flameout, What's Next for Entrepreneurs?
crisis. In addition to the operational learnings around banking and ensuring not all of their cash is in one vulnerable place, it was a big wake-up call for many founders in terms of how they do everything to keep their cool with employees, investors, customers, and... View Details
- 15 Sep 2022
- Research & Ideas
Looking For a Job? Some LinkedIn Connections Matter More Than Others
When it comes to seeking a new job, making connections on LinkedIn can be key to landing an offer. But building a large network on the platform isn’t as crucial as cultivating the right kinds of connections, new research shows. While networking on digital platforms can... View Details
Keywords: by Michael Blanding
- 24 Mar 2023
- Blog Post
Answering Your Questions About the 2+2 Program
admitted students) be part of a separate program? No. Once 2+2 students begin their MBA experience on campus, they will be integrated into the HBS community with all other students in the MBA Program. View Details
- 08 Dec 2023
- News
New Leadership Role and Structure
MESSAGE FROM ANGELA CRISPI AND DEAN SRIKANT DATAR To: HBS Faculty and Staff From: Angela Crispi and Srikant Datar Re: New Leadership Role and Structure We are delighted to announce that effective January 1, 2024, Jana Kierstead will become Executive Director, MBA and... View Details
- 01 Sep 2023
- News
Returning to the Roots
going to a tasting at a store, for example. The in-person, human connection is ultimately what we want to establish, but first they need to know that we exist. It’s a good exercise to be able to communicate our story in a few short... View Details
- 13 Mar 2023
- Research & Ideas
What Would It Take to Unlock Microfinance's Full Potential?
microentrepreneurs. We found that the return on investment to a random entrepreneur in the community is about 8 percent per month, which is a big effect in terms of livelihood generation. But the people who were nominated by their View Details
- 29 Jul 2002
- Research & Ideas
Time Pressure and Creativity: Why Time is Not on Your Side
supports, putting together diversely skilled teams that communicate well, are mutually committed to the work, and constructively discuss ideas); supervisory encouragement (team leaders who communicate... View Details
- 16 Apr 2001
- Research & Ideas
Breaking the Code of Change
making rich not only shareholders but numerous employees (including himself and many top managers he fired), whose stock obtained through options increased in value dramatically. The financial community applauded these efforts and saw the... View Details
Keywords: by Michael Beer & Nitin Nohria
- Portrait Project
Alan Xie
by someone else’s Yellow Peril. I signed my oath of office wielding the collective hopes of a generation of immigrants, forcing us ceaselessly forward into a more inclusive future. Representing my community is my moral imperative. I have... View Details
- Profile
Adriana Garcia Ceja
an experience where community means more than just taking classes and getting a diploma.” Putting her values into action, Adriana ran for and became president of Section D. “Running was in a way crazy; I had to push myself to be a leader... View Details
- Profile
Christina Byrd
Uber,” says Christina, “I realized how important it was to speak the language of any role in the organization, and to communicate the value of HR to people who don’t necessarily understand it.” She decided to pursue an MBA because, “I... View Details
- August 2018 (Revised February 2023)
- Case
Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing
By: Jill Avery and Ayelet Israeli
As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact lenses, are reflecting on the marketing strategies that have taken them to a valuation of $200 million and debating... View Details
Keywords: DTC; Direct To Consumer Marketing; Health Care; Mobile; Attribution; Experimentation; Experiments; Churn/retention; Customer Lifetime Value; Internet Marketing; Big Data; Analytics; A/B Testing; CRM; Advertising; Marketing; Marketing Channels; Marketing Strategy; Media; Brands and Branding; Marketing Communications; Digital Marketing; Consumer Behavior; Acquisition; Growth and Development Strategy; Customer Focus and Relationships; Social Media; E-commerce; Analytics and Data Science; Health Industry; Consumer Products Industry; United States; North America; Europe
Avery, Jill, and Ayelet Israeli. "Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing." Harvard Business School Case 519-011, August 2018. (Revised February 2023.)
- August 2011 (Revised April 2013)
- Case
Language and Globalization: 'Englishnization' at Rakuten (A)
By: Tsedal Neeley
Hiroshi Mikitani, the CEO of Rakuten, (Japan's largest online retailer), is at the helm of an organization that is rapidly expanding into global markets. In a critical stride toward becoming the world's No. 1 Internet services company, Mikitani announces... View Details
Keywords: Teaching; Human Capital; Change Management; Transformation; Social Enterprise; Communication Strategy; Internet and the Web; Disruptive Innovation; Organizational Change and Adaptation; Strategic Planning; Leadership; Global Strategy; Technology Industry; Retail Industry; Japan
Neeley, Tsedal. "Language and Globalization: 'Englishnization' at Rakuten (A)." Harvard Business School Case 412-002, August 2011. (Revised April 2013.)
- 31 Aug 2010
- First Look
First Look: August 31
Communities (A) David A. Garvin and Rachna TahilyaniHarvard Business School Case 311-024 Zensar is a rapidly growing, mid-sized Indian IT services company with a collaborative management philosophy and innovative HR policies. One of its... View Details
Keywords: Sean Silverthorne
- Research Summary
Fabrizio Ferri's research focuses on a number of corporate governance issues, with particular emphasis on executive compensation and shareholder activism. His dissertation investigates the determinants and consequences of firms' decision to reprice... View Details
- March 2025 (Revised March 2025)
- Case
Seattle's Climate Pledge Arena: Ticket to a Greener Future
By: Rosabeth Moss Kanter and Jacob A. Small
Tim Leiweke reviewed how his development group and partners had completely rebuilt an aging Seattle landmark into the world’s greenest arena, carrying the visible name Climate Pledge Arena. It had attracted a new National Hockey League franchise, the Kraken, and... View Details
Keywords: Environmental Sustainability; Leadership; Bids and Bidding; Standards; Corporate Social Responsibility and Impact; Seattle
Kanter, Rosabeth Moss, and Jacob A. Small. "Seattle's Climate Pledge Arena: Ticket to a Greener Future." Harvard Business School Case 325-110, March 2025. (Revised March 2025.)
- June 2022
- Teaching Plan
GreenLight Fund
By: Brian Trelstad and Mel Martin
Teaching Note for HBS Case No. 320-053. As Tara Noland, the Executive Director (ED) of GreenLight Cincinnati, reflected on her first few years on the job. Noland had delivered on what she had been hired to do in the city: work with leading philanthropists and nonprofit... View Details
- July 2021 (Revised July 2022)
- Case
Brigham & Women's Hospital: Using Patient Reported Outcomes to Improve Breast Cancer Care
By: Robert S. Kaplan, Navraj S. Nagra and Syed S. Shehab
Dr. Andrea Pusic, breast cancer reconstruction surgeon, wants to extend outcomes measurement beyond traditional surgical metrics of infections, complications, and survival rates. The case describes her development of a new mobile phone app, which collects patients’... View Details
Keywords: Health Care and Treatment; Outcome or Result; Cost Management; Activity Based Costing and Management; Mobile and Wireless Technology; Health Testing and Trials; Surveys; Health Industry; Boston
Kaplan, Robert S., Navraj S. Nagra, and Syed S. Shehab. "Brigham & Women's Hospital: Using Patient Reported Outcomes to Improve Breast Cancer Care." Harvard Business School Case 122-010, July 2021. (Revised July 2022.)