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Show Results For
- All HBS Web
(4,523)
- People (5)
- News (892)
- Research (2,756)
- Events (26)
- Multimedia (24)
- Faculty Publications (1,323)
- 2015
- Article
The Nobel Prize: The Identity of a Corporate Heritage Brand
By: Mats Urde and Stephen A. Greyser
Purpose—The purpose of this study is to understand the identity of the Nobel Prize as a corporate heritage brand and its management challenges.
Design/methodology/approach—An in-depth case study analysed within a heritage brand model and a corporate... View Details
Design/methodology/approach—An in-depth case study analysed within a heritage brand model and a corporate... View Details
Keywords: Nobel Prize; Brand Stewardship; Corporate Brand Identity; Corporate Heritage Brand; Heritage Brand Identity Process; Networked Brand; Organizations; Brands and Branding
Urde, Mats, and Stephen A. Greyser. "The Nobel Prize: The Identity of a Corporate Heritage Brand." Journal of Product & Brand Management 24, no. 4 (2015): 318–332.
- 07 Aug 2007
- First Look
First Look: August 7, 2007
notion that pricing can transform, as well as capture, the utility of an offer. Interdisciplinary Research Within a Modified Competing Values Model of Organizational Performance: Results from Brazil Author:Rohit Deshpandé... View Details
Keywords: Martha Lagace
- 01 Jul 2015
- Research & Ideas
A Bank That Takes Parmesan as Collateral: The Cheese Stands a Loan
operating costs. And in turn, the bank gains some expertise about a risky industry. “This was a prime example of how to tailor a financing infrastructure to the local environment” "In my research I look at how operations affect... View Details
- 15 Jul 2019
- Book
Many Executives Are Afraid of Finance. Here's How They Can Gain Confidence
researches tax policy, international finance, and corporate finance. The book grew out of his efforts to make finance more accessible through executive education teaching and his online course Leading with Finance. His previous book, The... View Details
Keywords: by Dina Gerdeman
- September 2018
- Article
Religious Shoppers Spend Less Money
By: Didem Kurt, J. Jeffrey Inman and Francesca Gino
Although religion is a central aspect of life for many people across the globe, there is scant research on how religion affects people’s non-religious routines. In the present research, we identify a frequent consumption activity that is influenced by religiosity:... View Details
Kurt, Didem, J. Jeffrey Inman, and Francesca Gino. "Religious Shoppers Spend Less Money." Journal of Experimental Social Psychology 78 (September 2018): 116–124.
- 26 Nov 2001
- Research & Ideas
How Toyota Turns Workers Into Problem Solvers
self-reflective design, "prototype testing," and improvement of their own work systems amidst changes in market needs, products, technical processes, and so forth. It is our conclusion that Toyota has developed a set of... View Details
- 16 Jun 2011
- Working Paper Summaries
Search Diversion, Rent Extraction and Competition
- 01 Dec 2022
- News
Future Vision
This will help in developing market solutions to confront environmental problems. In addition, last year we opened our mid-US research center with a goal of identifying opportunities for investment,... View Details
- 2021
- Working Paper
Consuming Contests: Outcome Uncertainty and Spectator Demand for Contest-based Entertainment
By: Patrick J. Ferguson and Karim R. Lakhani
Contests that are designed to be consumed for entertainment by non-contestants are a fixture of economic, cultural and political life. In this paper, we examine whether individuals prefer to consume contests that have more uncertain outcomes. We look to... View Details
Keywords: Contest Design; Information Preferences; Consumer Demand; Sports; Entertainment; Games, Gaming, and Gambling; Demand and Consumers; Outcome or Result
Ferguson, Patrick J., and Karim R. Lakhani. "Consuming Contests: Outcome Uncertainty and Spectator Demand for Contest-based Entertainment." Harvard Business School Working Paper, No. 21-087, February 2021.
- 01 Mar 2024
- News
Giving All Stakeholders a Voice
For John Wu (MBA 2000), “Web3” means more than technological innovation. “It’s a mindset,” he says of the movement toward a decentralized internet that accelerates innovation and gives end users greater collaboration with businesses. “It’s a transformative shift in... View Details
Keywords: April White
- 30 Jun 2022
- News
Scaling Hope
learning platform, Just Five, which was marketed to major corporations. The program provides five-minute, online lessons that offer the most essential information about addiction, including the crucial understanding that addiction is a... View Details
- Web
Business Economics Online Course | HBS Online
of network effects through various case studies helped me see market opportunities through an entirely different lens. The market knowledge I acquired helped me refine and expertly craft View Details
- 2021
- Article
Consumer Disclosure
By: Tami Kim, Kate Barasz and Leslie John
As technological advances enable consumers to share more information in unprecedented ways, today’s disclosure takes on a variety of new forms, triggering a paradigm shift in what “disclosure” entails. This review introduces two factors to conceptualize consumer... View Details
Keywords: Disclosure; Passive Disclosure; Information; Internet and the Web; Consumer Behavior; Situation or Environment
Kim, Tami, Kate Barasz, and Leslie John. "Consumer Disclosure." Consumer Psychology Review 4 (2021): 59–69.
- Web
McCollum Center | About
detergents, and plastics. Within the company, he launched departments devoted to market research, research and development, and planning and coordination. Leonard McCollum with Dean George Baker (1962–1970)... View Details
- 02 Feb 2010
- First Look
First Look: Feb. 2
of development projects, but empirical research shows that some projects deviate from strict mirroring, seemingly without harmful effects. In this paper, we formally define the mirroring hypothesis, describe its theoretical underpinnings,... View Details
Keywords: Martha Lagace
- 14 Jul 2008
- Research & Ideas
HBS Cases: Reforming New Orleans Schools After Katrina
the city an opportunity to rebuild its low-performing public school system. What led you to do this research and teach case studies on this subject? Stacey Childress: I developed and teach an MBA elective course at HBS called... View Details
- 30 Oct 2007
- First Look
First Look: October 30, 2007
exercise that helps them refine their elevator pitches and better understand several key marketing principles. Leads to an engaging and thought-provoking discussion. Purchase this case:... View Details
Keywords: Sean Silverthorne
- 23 Jun 2015
- First Look
First Look: June 23, 2015
Publications Forthcoming National Bureau of Economic Research Innovation Policy and the Economy, Volume 16 By: Lerner, Josh, and Scott Stern Abstract—No abstract available. Publisher's link: http://papers.nber.org/books/lern15-1 2015... View Details
Keywords: Sean Silverthorne
- February 2020 (Revised June 2020)
- Case
Shaping the Governance Debate at ISS
By: Suraj Srinivasan, Jonah S. Goldberg and Calvin O. Liou
ISS is the world’s largest provider of corporate governance research, data, analytics, and voting services. The case uses the effort of the Securities and Exchange Commission (SEC) to impose an array of new regulations that would severely restrict the functioning of... View Details
Keywords: Proxy Advisory Services; Corporate Governance; Research; Investment; Governing Rules, Regulations, and Reforms; Business and Shareholder Relations; Institutional Investing
Srinivasan, Suraj, Jonah S. Goldberg, and Calvin O. Liou. "Shaping the Governance Debate at ISS." Harvard Business School Case 120-085, February 2020. (Revised June 2020.)
- 2010
- Working Paper
Cognitive Barriers to Environmental Action: Problems and Solutions
By: Lisa L. Shu and Max Bazerman
We explore interventions at the individual level and focus on recognized cognitive barriers from behavioral decision-making literature. In particular, we highlight three cognitive barriers that impede sound individual decision making that have particular relevance to... View Details
Keywords: Decision Choices and Conditions; Judgments; Consumer Behavior; Environmental Sustainability; Cognition and Thinking; Prejudice and Bias
Shu, Lisa L., and Max Bazerman. "Cognitive Barriers to Environmental Action: Problems and Solutions." Harvard Business School Working Paper, No. 11-046, November 2010.