Publications

2024
Working Paper

The New Digital Divide

By: Mayana Pereira, Shane Greenstein, Raffaella Sadun, Prasanna Tambe, Lucia Ronchi Darre, Tammy Glazer, Allen Kim, Rahul Dodhia and Juan Lavista Ferres

We build and analyze new metrics of digital usage that leverage telemetry data collected by Microsoft during operating system updates across forty million Windows devices in U.S. households. These measures of US household digital usage are much more comprehensive than... View Details

Keywords: Mathematical Methods; Measurement and Metrics; Geographic Location; Behavior; Technology Adoption; Demographics

29 Jan 2018
Book

How 'Teaming' Saved 33 Lives in the Chilean Mining Disaster

hundreds of individuals spanning physical, organizational, cultural, geographic, and professional boundaries. Engineers, geologists, drilling specialists, and more came together from different organizations,... View Details

Keywords: by Amy C. Edmondson; Mining

12 Aug 2008
First Look

First Look: August 12, 2008

styrene," but faces uncertainty regarding the operational, financial, and environmental implications of doing so. This case contains data to support quantitative analyses View Details

Keywords: Sean Silverthorne

Networks as Covers: Evidence from an On-line Social Network

This paper proposes that networks can act as covers which allow actors to participate in markets while maintaining a plausible excuse that they are not. Such covers are most valuable to actors in long-term relationships, as those who are already... View Details

September 2024
Supplement

Revenue Solutions, LLC (B)

By: Richard S. Ruback and Royce Yudkoff

Pre-abstract: Instructors should consider the timing of making videos available to students, as they may reveal key case details.

Abstract: This (B) case supplement is designed for use by faculty only to support classroom instruction in conjunction with... View Details

Keywords: Financial Strategy; Financial Management; Joint Ventures; Brands and Branding; Partners and Partnerships; Small Business; Ownership; Personal Development and Career; Consumer Products Industry; United States; California

March 2015
Article

Monetary Policy and Long-Term Real Rates

By: Samuel G. Hanson and Jeremy C. Stein

Changes in monetary policy have surprisingly strong effects on forward real rates in the distant future. A 100 basis point increase in the two-year nominal yield on a Federal Open Markets Committee announcement day is associated with a 42 basis point increase in the... View Details

Keywords: Policy; Interest Rates; Economics

About - Case Method Project

new cases and additional supporting materials, increasing the availability of teacher workshops , and enhancing support for the over 1000 teachers currently participating in... View Details

April 2019 (Revised October 2021)
Case

The Rohingya Refugee: Past, Genocide, Future

By: Reshmaan N. Hussam

In August 2017, the Myanmar military commenced a brutal pogrom of the Rohingya minority in Rakhine State, Myanmar. The genocidal campaign marked the most recent and decisive of a series of ethnic cleansing efforts fueled by contention around race, religion, and... View Details

Keywords: War; Ethnicity; Race; Religion; Identity; Change; Resource Allocation; Social Issues; Myanmar; Africa; Bangladesh

March 2019
Case

Investing in the Future: Corning Inc. and the Alternative School for Math and Science

By: Derek van Bever and Miho Kubagawa

In early 2017, Kim Frock (MBA 1987), founder and administrative head of school for the Alternative School for Math and Science (ASMS) in Corning, New York, is beginning to think through the issue of leadership succession at the school. Founded in close partnership with... View Details

Keywords: Middle School Education; Leadership; Management Succession; Partners and Partnerships; Business and Community Relations

11 Feb 2002
Research & Ideas

The Quiet Leader—and How to Be One

said, and it simply takes courage to say it: But it ought to be said. I wouldn't call somebody who does that a hero, but that's different from some of the approaches described in this book. Q: Where can managers find inspiration and View Details

Keywords: by Martha Lagace

07 Apr 2022
Research & Ideas

Giving Back: Consumers Care More About How Companies Donate Than How Much

doing so in the future. Keenan and colleagues found support for these additional beliefs; however, perceptions of a brand’s generosity remained the primary driver of their... View Details

Keywords: by Pamela Reynolds

Technology & Operations Management - Faculty & Research

operating units; the networks of information and material flows that tie operating units together and the systems that support these networks; the distribution and delivery of... View Details

January 2025
Case

Davivienda Bank's Upskilling and Reskilling Strategy in Colombia (Abridged)

By: Jorge Tamayo, Raffaella Sadun and Jenyfeer Martinez Buitrago

Set in 2022, this abridged case examines the digital transformation strategy of Davivienda—a leading player in Colombia’s commercial banking sector and one of the companies belonging to Grupo Bolívar, a major Colombian conglomerate—and the bank’s upskilling and... View Details

September 2014
Article

The New Heretics: Hybrid Organizations and the Challenges they Present to Corporate Sustainability

By: Nardia Haigh and Andrew J. Hoffman

Corporate sustainability has become mainstream; reaching into all areas of business management. Yet despite this progress, large-scale social and ecological issues continue to worsen. In this article, we examine how corporate sustainability has been enacted as a... View Details

Keywords: Social Issues; Corporate Social Responsibility and Impact; Environmental Sustainability; Mission and Purpose

Cognizant 2.0: Embedding Community and Knowledge Into Work Processes

Knowledge management has been a high priority for Cognizant Technology Solutions since its inception since its global delivery model requires the global sharing of knowledge. Its first major tool was called the Knowledge Management Appliance but as Web 2.0 tools came... View Details

January 2011
Case

Masdar and Tianjin: Eco-Cities

By: John D. Macomber

Compares Masdar City and Tianjin Eco-City, two high profile "sustainable cities." Each showcases technological and financial innovation. Is it real? Is it replicable and defensible? The case is intended to introduce main concepts and tradeoffs with respect to rapid... View Details

Keywords: Technological Innovation; Business Model; Development Economics; Urban Development; Cash Flow; Project Finance; Competitive Advantage; Environmental Sustainability; City; Infrastructure

March 2000 (Revised February 2005)
Case

Hewlett Packard--Computer Systems Organization: Selling to Enterprise Customers

By: Das Narayandas and Robert C. Dudley

In late 1996, Manuel Diaz, head of Worldwide Sales for Hewlett-Packard's (HP) Computer Systems Organization (CSO), is reviewing the results of an audit of HP's enterprise customer management approach with the objective of identifying market and organizational... View Details

Keywords: Accounting Audits; Transformation; Customer Relationship Management; Cost vs Benefits; Marketing Strategy; Sales; Computer Industry

February 2007
Tutorial

Measuring Marketing Performance

By: John A. Quelch

In many organizations, marketing exists far from the executive suite and the boardroom. This tutorial instructs students how to improve the link between high level corporate strategy and the marketing function. First, students are exposed to three companies in which... View Details

Keywords: Marketing Strategy; Corporate Strategy; Performance Evaluation

December 2000
Background Note

Online Market Makers

By: Thomas R. Eisenmann and Chris Hackett

Describes the business model for online market makers, firms that use the Internet to organize a marketplace, providing participants with a virtual "place" to trade, rules to govern their exchanges, and infrastructure to support trading. First it proposes a definition... View Details

Keywords: Business Model; Web Services Industry