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  • All HBS Web  (15,720)
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  • October 1990 (Revised August 2009)
  • Case

Cambridge Software Corporation

Cambridge Software Corp. must decide whether or not to offer multiple versions of a new software product. The firm has identified five market segments for the software and is deciding which, if any, of three product versions (a high end "industrial" version, a... View Details
Keywords: Software; Decision Making; Product Marketing; Information Technology Industry
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Dhebar, Anirudh S. "Cambridge Software Corporation." Harvard Business School Case 191-072, October 1990. (Revised August 2009.)
  • Profile

Janet Simpson Benvenuti

Caring for her aging parents led Janet Simpson Benvenuti (MBA 1985) to launch a company that helps other families find resources that are right for their own parents’ needs. View Details
Keywords: Health Care; Nonprofit / Government; Energy / Extractive Minerals; Manufacturing
  • December 26, 2014
  • Article

Mergers & Acquisitions: Before a Merger, Consider Company Cultures Along with Financials

By: David G. Fubini
Not everything can be accounted for on a spreadsheet. View Details
Keywords: Mergers & Acquisitions; Leadership; Organizational Culture; Mergers and Acquisitions; Accounting
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Fubini, David G. "Mergers & Acquisitions: Before a Merger, Consider Company Cultures Along with Financials." Harvard Business Review (website) (December 26, 2014).
  • September 2013 (Revised June 2014)
  • Case

Rana Plaza: Workplace Safety In Bangladesh (A)

By: John A. Quelch and Margaret L. Rodriguez
On April 24, 2013 the Rana Plaza factory building collapsed in Dhaka, the capital of Bangladesh. Over 1,100 people were killed in the worst industrial accident since the Union Carbide plant gas leak in Bhopal, India. Most of the victims worked for garment factories,... View Details
Keywords: Marketing; Public Health; Safety; Workplace; Human Rights; Apparel and Accessories Industry; Bangladesh
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Quelch, John A., and Margaret L. Rodriguez. "Rana Plaza: Workplace Safety In Bangladesh (A)." Harvard Business School Case 514-034, September 2013. (Revised June 2014.)
  • 04 Aug 2011
  • What Do You Think?

How Dangerous Is Common Sense to Managers?

the simple perception of the situation or facts," JR adds that "Common sense is not in the knowledge but in the application of the knowledge." Others placed emphasis on the word "common." S. A. Visotsky, View Details
Keywords: by James Heskett

    Bed Bath & Beyond: The New Strategy Drive Shareholder Value

    This case analyzes the creation, loss, and attempted re-creation of competitive advantage. At one time, Bed Bath & Beyond was one of the most successful specialty retailers in the United States-it's growth and profit margins far exceeded rates at peer... View Details
    • April 2023
    • Case

    Elliott Management: Capital Allocation in Biopharma

    By: Amitabh Chandra, Paul Clancy and Lauren Gunasti
    The case explores the intersection of capital allocation and shareholder activism in the biopharmaceutical industry. As many biopharma companies face looming patent expirations for key medicines, the case asks the question of whether investing in R&D and M&A is an... View Details
    Keywords: Finance; Strategy; Capital Allocation; Biopharmaceutical Industry; Shareholder Activism; Investment Activism; Resource Allocation; Research and Development; Business and Shareholder Relations; Corporate Strategy; Pharmaceutical Industry
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    Chandra, Amitabh, Paul Clancy, and Lauren Gunasti. "Elliott Management: Capital Allocation in Biopharma." Harvard Business School Case 623-045, April 2023.
    • December 2016
    • Article

    Selective Regulator Decoupling and Organizations' Strategic Responses

    By: Jonas Heese, Ranjani Krishnan and Frank Moers
    Organizations often respond to institutional pressures by symbolically adopting policies and procedures but decoupling them from actual practice. Literature has examined why organizations decouple from regulatory pressures. In this study, we argue that decoupling... View Details
    Keywords: Regulator Leniency; Beneficence; Mispricing; Upcoding; Nonprofit Organizations; Health Care and Treatment; Revenue; Health Industry
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    Heese, Jonas, Ranjani Krishnan, and Frank Moers. "Selective Regulator Decoupling and Organizations' Strategic Responses." Academy of Management Journal 59, no. 6 (December 2016). (Selected for Best Paper Proceedings of the 2015 Academy of Management Annual Meeting. Winner of the Healthcare Management Division of the Academy of Management 2015 Best Paper Award.)
    • 2024
    • Working Paper

    When Insurers Exit: Climate Losses, Fragile Insurers, and Mortgage Markets

    By: Ishita Sen, Pari Sastry and Ana-Maria Tenekedjieva
    This paper studies how homeowners insurance markets respond to growing climate losses and how this impacts mortgage market dynamics. Using Florida as a case study, we show that traditional insurers are exiting high risk areas, and new lower quality insurers are... View Details
    Keywords: Insurance; Natural Disasters; Governing Rules, Regulations, and Reforms; Insurance Industry; Florida
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    Sen, Ishita, Pari Sastry, and Ana-Maria Tenekedjieva. "When Insurers Exit: Climate Losses, Fragile Insurers, and Mortgage Markets." Harvard Business School Working Paper, No. 24-051, February 2024. (Revise & Resubmit, Quarterly Journal of Economics.)
    • August 2019
    • Case

    Huawei and the U.S.-China Trade War

    By: Elie Ofek and John Masko
    In 2019, Chinese smartphone maker and telecommunications empire Huawei was preparing to launch its new flagship smartphone series, the Mate 30. After years of explosive growth, the previous 18 months had been a challenge for the company. In early 2018, Huawei’s planned... View Details
    Keywords: Trade; Global Strategy; International Relations; National Security; Mobile and Wireless Technology; Information Infrastructure; Volatility; Adaptation; Telecommunications Industry; China; United States; European Union
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    Ofek, Elie, and John Masko. "Huawei and the U.S.-China Trade War." Harvard Business School Case 520-017, August 2019.
    • January 2022 (Revised February 2022)
    • Case

    Introducing EVA at ISS: A Better Way to Evaluate CEO Performance and Compensation?

    By: Jonas Heese, Charles C.Y. Wang and James Weber
    In early 2019, Anthony Campagna, the global director of fundamental research at ISS EVA, a unit of the proxy advisory firm Institutional Shareholder Services (ISS), was preparing to release ISS's analyses of public company performance and CEO compensation ahead of Say... View Details
    Keywords: Jobs and Positions; Compensation and Benefits; Performance; Performance Productivity; Measurement and Metrics; Analytics and Data Science; Value; Business or Company Management; Performance Evaluation; Business and Shareholder Relations
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    Heese, Jonas, Charles C.Y. Wang, and James Weber. "Introducing EVA at ISS: A Better Way to Evaluate CEO Performance and Compensation?" Harvard Business School Case 122-061, January 2022. (Revised February 2022.)
    • 2014
    • Other Teaching and Training Material

    Marketing Reading: Segmentation and Targeting

    By: Sunil Gupta
    This Reading introduces two of the integral parts of any marketing strategy: segmentation and targeting. It covers, first, all of the methods, techniques, and variables with which a business first uncovers the full range of its potential customers and then... View Details
    Keywords: Behavioral Segmentation; Conjoint Analysis; Demographic Segmentation; Geographic Segmentation; Market Opportunities; Market Segmentation; Marketing; Marketing Strategy; Psychographic Segmentation; Unethical Marketing Practices; United States
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    Gupta, Sunil. "Marketing Reading: Segmentation and Targeting." Core Curriculum Readings Series. Boston: Harvard Business Publishing 8219, 2014.
    • 08 Sep 2008
    • HBS Case

    The Value of Environmental Activists

    There are many methods, most financial, to measure the success of companies in meeting goals. But the question becomes a lot harder at Harvard Business School when MBAs are challenged to measure the efforts of environmental organizations like Greenpeace and the World... View Details
    Keywords: by Sarah Jane Gilbert; Energy; Utilities
    • March – April 2009
    • Article

    Market Research and Innovation Strategy in a Duopoly

    By: Dominique Lauga and Elie Ofek
    We model a duopoly in which ex-ante identical firms must decide where to direct their innovation efforts. The firms face market uncertainty about consumers' preferences for innovation on two product attributes and technology uncertainty about the success of their R&D... View Details
    Keywords: Profit; Innovation and Management; Demand and Consumers; Duopoly and Oligopoly; Research and Development; Competitive Strategy
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    Lauga, Dominique, and Elie Ofek. "Market Research and Innovation Strategy in a Duopoly." Marketing Science 28, no. 2 (March–April 2009): 373–396.
    • Program

    Advanced Management Program

    Summary Market volatility, digital transformation, and innovation are changing the way companies compete in every industry—and increasing the demand for business leaders who are global changemakers. Whether you are looking to move up to... View Details
    • 2014
    • Working Paper

    Digital Discrimination: The Case of Airbnb.com

    By: Benjamin Edelman and Michael Luca
    Online marketplaces often contain information not only about products, but also about the people selling the products. In an effort to facilitate trust, many platforms encourage sellers to provide personal profiles and even to post pictures of themselves. However,... View Details
    Keywords: Prejudice and Bias; Internet and the Web; Race; Trust; Renting or Rental; Accommodations Industry; Real Estate Industry
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    Edelman, Benjamin, and Michael Luca. "Digital Discrimination: The Case of Airbnb.com." Harvard Business School Working Paper, No. 14-054, January 2014.
    • July 2016
    • Case

    Spotify

    By: Anita Elberse and Alexandre de Pfyffer
    In November 2014, Spotify's chief content officer Ken Parks learns that record label Big Machine Records has requested the immediate removal of superstar artist Taylor Swift's entire catalogue from Spotify's music streaming service. Is it time for Spotify to reconsider... View Details
    Keywords: Entertainment; Marketing; Superstar; Music; Entertainment Marketing; Media; Digital Technology; Creative Industries; Product Portfolio Management; General Management; Management; Strategy; Internet and the Web; Open Source Distribution; Creativity; Music Entertainment; Product Marketing; Music Industry
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    Elberse, Anita, and Alexandre de Pfyffer. "Spotify." Harvard Business School Case 516-046, July 2016.
    • December 2006
    • Case

    Southern Company's Investment in CEMIG

    In the spring of 1997, Southern Company had the opportunity to acquire a significant portion of the electric utility in the Brazilian state of Minas Gerais. The shares in the utility, CEMIG, were being sold by the state government as part of a comprehensive... View Details
    Keywords: Corporate Strategy; Privatization; Investment; Acquisition; Globalized Markets and Industries; Utilities Industry; Brazil
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    Ghemawat, Pankaj, Raymond Hill, and L.G. Thomas. "Southern Company's Investment in CEMIG." Harvard Business School Case 707-512, December 2006.

      Geoffrey G. Jones

      Geoffrey Jones is the Isidor Straus Professor of Business History, and Faculty Chair of the School's Business History Initiative. He holds degrees of BA, MA and PhD from Cambridge University, UK. He has an honorary Doctorate in Economics and Business Administration... View Details

      Keywords: banking; beauty products; construction; consumer products; energy; entertainment; fashion; financial services; food; food processing; green technology; petroleum; service industry
      • 2018
      • Chapter

      Work and Well-being: A Global Perspective

      By: Jan-Emmanuel De Neve, and Council Members: A. Blankson, A. Clark, C. Cooper, H. James, C. Krekel, J. Lim, P. Litchfield, J. Moss, M. I. Norton, M. Rojas, G. Ward and A.V. Whillans
      Work and employment play a central role in most people’s lives. In OECD countries, for example, people spend around a third of their waking hours engaged in paid work. We not only spend considerable amounts of our time at work, employment and workplace quality also... View Details
      Keywords: Employment; Working Conditions; Happiness; Policy; Global Range
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      De Neve, Jan-Emmanuel, and Council Members: A. Blankson, A. Clark, C. Cooper, H. James, C. Krekel, J. Lim, P. Litchfield, J. Moss, M. I. Norton, M. Rojas, G. Ward, and A.V. Whillans. "Work and Well-being: A Global Perspective." Chap. 5 in Global Happiness Policy Report, edited by Global Council for Happiness and Wellbeing, 74–127. New York: Sustainable Development Solutions Network, 2018. Electronic.
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