beauty - Publications - Faculty & Research

18 Apr 2005
Research & Ideas

Selling Luxury to Everyone

now," she said. "The consumer really wants highly designed garments at an affordable price." Tyler Morse, president of Bliss, an upscale spa and beauty company purchased by Starwood Resorts and Hotels in 2004, said that... View Details

Keywords: by Julie Jette; Consumer Products

12 Sep 2017
First Look

First Look at New Research and Ideas, September 12, 2017

classes, beauty products, and eSports offerings. Chairman Lee and VC Lee believe that KCON is a good vehicle for accelerating the Hallyu wave of Korean culture that was still sweeping the globe and riding this wave in promoting CJ Group... View Details

Keywords: Carmen Nobel

25 Apr 2017
First Look

First Look at New Research, April 25

ReVista: Harvard Review of Latin America Globalizing Latin American Beauty By: Jones, G. Abstract—This article discusses the growth over time of the beauty industry in Latin America and its bias towards... View Details

Keywords: Sean Silverthorne

27 May 2014
First Look

First Look: May 27

and shapers of, beauty ideals. It uses case studies of three prominent firms to support the argument. During the nineteenth century, Coty and other French firms imagined Paris as the global capital of beauty. During the middle of the... View Details

Keywords: Sean Silverthorne

2013
Working Paper

Debating the Responsibility of Capitalism in Historical and Global Perspective

By: Geoffrey Jones

This working paper examines the evolution of concepts of the responsibility of business in a historical and global perspective. It shows that from the nineteenth century American, European, Japanese, Indian and other business leaders discussed the responsibilities of... View Details

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29 Oct 2013
First Look

First Look: October 29

body and can potentially be harnessed by organizations and governments. Publisher's link: https://www.hbs.edu/faculty/Pages/download.aspx?name=dunn%20aknin%20norton%20CD.pdf August 2013 Globalizing Beauty: Consumerism and Body Aesthetics in the Twentieth Century The... View Details

Keywords: Sean Silverthorne

August 2002
Teaching Note

Sa Sa Cosmetics, TN

By: David E. Bell

Teaching Note for (9-502-085). View Details

Keywords: Beauty and Cosmetics Industry; Beauty and Cosmetics Industry

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May 2002 (Revised May 2003)
Case

Sa Sa Cosmetics

By: David E. Bell and Iris T. Li

Sa Sa Cosmetics has had spectacular success as a low-price retailer of branded cosmetics. But recently, growth has slackened. What are the causes? This case describes recent strategic initiatives and provides market research data to aid the students in diagnosis. View Details

Keywords: Crisis Management; Management Analysis, Tools, and Techniques; Brands and Branding; Marketing Strategy; Distribution; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry

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June 1995
Supplement

Dow Corning and the Breast Implant Controversy (B)

By: Willis M. Emmons III, Monica Brand and Greg Keller

Provides an update to the (A) case. View Details

Keywords: Beauty and Cosmetics Industry; Beauty and Cosmetics Industry

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13 Apr 2016
Research Event

What Does 'Diversity' Really Mean?

a beauty feature on the needs of women with different types of skin, showcasing a range of actresses of different backgrounds with large close-up shots. Holmes began to throw out some names, including Eva Mendes, Lucy Liu, and Alfre... View Details

Keywords: by Dina Gerdeman

24 Jun 2013
Research & Ideas

Is Your iPhone Turning You Into a Wimp?

the front desk." Rather than returning in five minutes, though, the researcher waited a maximum of ten minutes, recording whether and/or when the participant had come out to the front desk. A Beautiful Effect The experiments showed no... View Details

Keywords: by Carmen Nobel; Technology; Consumer Products

July 2021
Case

A Close Shave at Squire

By: Jeffrey J. Bussgang, Zoë B. Cullen, William R. Kerr, Benjamin N. Roth and Michael Norris

In 2020, just after closing a $34 million Series B financing round, Dave Salvant and Songe LaRon consider how to adjust their business, Squire Technologies, to the new realities posed by the COVID-19 pandemic. Their barbershop technology, including tools to run a shop... View Details

Keywords: Business Startups; Entrepreneurship; Venture Capital; Private Equity; Mobile and Wireless Technology; Applications and Software; Growth and Development Strategy; Health Pandemics; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; New York (city, NY); San Francisco

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January 2005 (Revised July 2005)
Case

Gretta Enterprises

Describes Gretchen ("Gretta") Monahan's founding and management of Gretta Enterprises, which has grown to five outlets--salons, day spas, and fashion boutiques--and $10 million in annual revenue in 10 years. Monahan's role as a television host on TLC's A Makeover Story... View Details

Keywords: Growth Management; Entrepreneurship; Leadership Style; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry

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October 1997
Case

L'Oreal of Paris: Bringing 'Class to Mass' with Plenitude

By: Robert J. Dolan

L'Oreal's strategy is to "trickle down" technology over time from high-end outlets like department stores to mass-markets, such as drugstores. The mass market brand Plenitude has become the market leader in France, but even eight years after introduction in the United... View Details

Keywords: Problems and Challenges; Marketing Strategy; Brands and Branding; Globalization; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; France; United States

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06 Jun 2005
Research & Ideas

Microsoft vs. Open Source: Who Will Win?

of the market, it needs to successfully fight them. First, some developers see software as scientific knowledge to be shared "like the sharing of recipes among cooks." In fact, some describe software developers more like artists seeking fun, challenge, and... View Details

Keywords: by Sean Silverthorne; Technology

21 Aug 2018
First Look

New Research and Ideas, August 21, 2018

However, there were interesting positives as these ecological horrors also created opportunities for a surprising cohort of green businesses across sectors ranging from beauty and health to ecotourism. In the 21st century, both business... View Details

Keywords: Dina Gerdeman

December 2012 (Revised August 2020)
Case

Rodan + Fields Dermatologists

By: Das Narayandas, Michael Roberts and Liz Kind

The case focuses on issues involved in managing the direct multilevel marketing sales consultants who sell R+F skin care products. The company is trying to better manage the inconsistent and highly variable recruitment behavior of the sales force i.e., the degree to... View Details

Keywords: Marketing; Salesforce Management; Recruitment; Compensation and Benefits; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; California

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July 1981 (Revised December 1984)
Case

American Distilling Co. (A)

By: William E. Fruhan Jr.

Keywords: Beauty and Cosmetics Industry; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry

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March 2021 (Revised January 2022)
Case

Revlon: Surviving Covid-19

By: Kristin Mugford and Sarah Gulick

In October 2020, Revlon faced a crossroads. While it had been struggling with high levels of debt before COVID-19, the pandemic had caused it to go further into debt. Unlike other financial crises, many consumers had stopped buying skincare or cosmetics, and sales of... View Details