Publications

June 2018
Case

Verona Group

By: Robert L. Simons and Sarah Abbott

Are a salesperson's struggles her own fault or the result of a problematic job design? Anna George works as a salesperson at Verona Group, a company that designs and wholesales high-end women's apparel. She had spent nearly 20 years in sales with another fashion label... View Details

Keywords: Jobs and Positions; Design; Analysis; Performance; Measurement and Metrics; Salesforce Management; Organizational Design

May 2017
Teaching Note

Elon Musk's Big Bets

By: David B. Yoffie and Eric Baldwin

This teaching note is designed for the Elon Musk's Big Bets case (#717-431). View Details

Keywords: Strategy

07 Oct 2014
First Look

First Look: October 7

Business School Case 914-049 YAAS's Service Center This case is about a compensation change at an automotive service company in the Middle East. The case allows investigation and analysis of many issues... View Details

Keywords: Sean Silverthorne

25 Jul 2005
Research & Ideas

An Organization Your Customers Understand

its administrative heritage; also, the "fit" or alignment among important organization design elements such as structure, business systems, staffing, rewards, and tasks.1 In other words, the problem is too difficult. There is no... View Details

Keywords: by Robert Simons

September 2020 (Revised June 2021)
Supplement

Eaton Corporation: Portfolio Transformation and The Cost of Capital

By: Benjamin C. Esty, Scott Mayfield and Daniel Fisher

In 2000, Eaton Corporation was a broadly diversified industrial conglomerate. But its strategy was evolving and its focus was narrowing around “power management” and more recently on “intelligent power,” the use of digitally enabled products and services designed to... View Details

Keywords: Mergers and Acquisitions; Business Conglomerates; Business Divisions; Cost of Capital; Corporate Finance; Value; Valuation; Industrial Products Industry; United States; Denmark; Republic of Ireland

April 2001
Supplement

Merrill Lynch: Integrated Choice (Supplement)

By: F. Warren McFarlan and Christina Ruth

Supplements the case. Designed as an in-class handout. View Details

Keywords: Financial Services Industry

05 Jul 2006
Working Paper Summaries

Exploring the Structure of Complex Software Designs: An Empirical Study of Open Source and Proprietary Code

Keywords: by Alan D. MacCormack, John Rusnak & Carliss Y. Baldwin; Web Services; Web Services

28 Sep 2015
Research & Ideas

Six Lessons from Mobile Money Ventures in Developing Countries

In many emerging economies, the need to give people in poverty better access to financial services seems obvious. The mobile phone is a perfect vehicle, given their widespread adoption, even among the financially less well off. View Details

Keywords: by Dina Gerdeman; Financial Services; Financial Services

11 Jan 2000
Research & Ideas

Calling All Managers: How to Build a Better Call Center

company can triumph. That's especially true in the financial services industry, where call centers have moved beyond their most obvious function—as low-cost channels for resolving a myriad of customer concerns—to become powerful means of... View Details

Keywords: by Martha Lagace; Service; Service

2017
Working Paper

Digital Agility: The Impact of Software Portfolio Architecture on IT System Evolution

By: Alan MacCormack, Robert Lagerström, Martin Mocker and Carliss Y. Baldwin

The modern industrial firm increasingly relies on software to support its competitive position. However, the uncertain and dynamic nature of today’s global marketplace dictates that this software be continually evolved and adapted to meet new business challenges. This... View Details

Keywords: Information Systems; Software; Architecture; Modularity; Agility; Coupling; Applications and Software; Design; Decisions; Performance

SSRN

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June 2007 (Revised October 2007)
Case

Information Technology and Clinical Operations at Beth Israel Deaconess Medical Center

By: Richard M.J. Bohmer, F. Warren McFarlan and Julia Rose Adler-Milstein

Describes the history of clinical computing at Boston's Beth Israel Hospital and the development, since the 1996 merger to form the Beth Israel Deaconess Medical Center, of an information system designed to support the delivery of patient care. The hospitals' CIO, John... View Details

Keywords: Health Care and Treatment; Product Design; Service Delivery; Information Technology; Applications and Software; Health Industry; Boston

19 Jul 2004
Research & Ideas

Your Customers: Use Them or Lose Them

competition. Comparison Quote is their clever service design that takes advantage of their data analysis superiority. They can get at the true 'riskiness' of a customer in a more refined way than anyone else... View Details

Keywords: by Martha Lagace

19 Nov 2019
Op-Ed

Gender Bias Complaints against Apple Card Signal a Dark Side to Fintech

In late August, the Apple Card debuted with a minimalist look and completely “no fee” model, creating a frenzy of anticipation. Millions signed up to be alerted for the release. Designed to boost traffic to its slow-to-be-adopted Apple... View Details

Keywords: by Karen G. Mills; Financial Services

April 2009 (Revised August 2010)
Case

Buro Happold

By: Robert G. Eccles and Kerry Herman

Padraic Kelly became Managing Director (MD) of the engineering services firm Buro Happold in 1996. One of his first initiatives was "Aim for Growth," which was intended to help the firm grow beyond its current size where it was constrained by a structure of having each... View Details

Keywords: Training; Entrepreneurship; Leadership Development; Growth and Development Strategy; Management Skills; Organizational Culture; Programs

01 Feb 2017
What Do You Think?

Is the Next Jobs Crisis Just Ahead?

Summing Up: Should We Be Addressing the Next Jobs Crisis Now? An unusual proportion of respondents to this month’s column agreed either explicitly or implicitly on one thing: a looming service sector jobs crisis would dwarf anything we’ve... View Details

Keywords: by James Heskett; Service

Teaching Interest

Field Course: Social Innovation Lab

By: Brian L. Trelstad

Co-taugh with Prof. John Kim

This course provides students an opportunity to use the discipline of entrepreneurial... View Details

Keywords: Innovation and Invention; Social Enterprise

February 12, 2021
Article

The Commercial Space Age Is Here

By: Matt Weinzierl and Mehak Sarang

In May of 2020, SpaceX made history as the first private company to send humans into space. This marks not only a tremendous technological achievement, but also the first indication that an entirely new “space-for-space” industry—that is, goods and services designed to... View Details

Keywords: Space Economy; New Markets; Emerging Markets; Opportunities; Entrepreneurship; Commercialization; Aerospace Industry

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January 2008 (Revised August 2011)
Case

ProntoWash: Washing the World's Cars to a Tango Beat

ProntoWash management considers whether franchising and the Balanced Scorecard could be combined to help customer-facing employees provide consistent service across the world and capture relevant management information. In 2007, ProntoWash, an international car-wash... View Details

Keywords: Customer Focus and Relationships; Growth and Development Strategy; Balanced Scorecard; Management Systems; Franchise Ownership; Performance Consistency; Argentina

Article

The Consumer Financial Protection Bureau: Financial Regulation for the Twenty-First Century

By: Leonard J. Kennedy, Patricia A. McCoy and Ethan S. Bernstein

After existing regulatory systems failed to prevent the recent financial crisis, Congress passed the Dodd-Frank Wall Street Reform and Consumer Protection Act, a sweeping reform designed to alleviate the crisis and prevent its recurrence. Out of this Act, the Consumer... View Details