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  • All HBS Web  (15,488)
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← Page 13 of 15,488 Results →
  • 03 Dec 2018
  • Research & Ideas

How Companies Can Increase Market Rewards for Sustainability Efforts

those efforts and proactively addressing issues when negative stories arise. “The positive association between ESG performance and market valuation is stronger for firms with more positive public sentiment... View Details
Keywords: by Rachel Layne
  • March 1997
  • Background Note

Asymmetric Information: Market Failures, Market Distortions, and Market Solutions

Presents a conceptual framework for thinking about markets characterized by asymmetric information. Presents the standard economic analysis of "the lemons problem," and demonstrates how asymmetric information may lead to market inefficiencies and alter the distribution... View Details
Keywords: Competitive Strategy
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Corts, Kenneth S. "Asymmetric Information: Market Failures, Market Distortions, and Market Solutions." Harvard Business School Background Note 797-100, March 1997.
  • 20 Jun 2017
  • Working Paper Summaries

Conversational Peers and Idea Generation: Evidence from a Field Experiment

Keywords: by Sharique Hasan and Rembrand Koning
  • Research Summary

Making Markets Work: An Executive Education Program for Africa

By: Debora L. Spar
In the last decades of the 20th century economic growth was distributed unevenly across the world. While some countries experienced sustained and unprecedented prosperity, others fell further and further behind. This widening gap was particularly evident in Africa,... View Details
  • February 2001 (Revised October 2002)
  • Teaching Note

Henry Heinz: Making Markets for Processed Foods TN

By: Nancy F. Koehn
Teaching Note for (9-801-289). View Details
Keywords: Food and Beverage Industry; United States
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Koehn, Nancy F. "Henry Heinz: Making Markets for Processed Foods TN." Harvard Business School Teaching Note 801-376, February 2001. (Revised October 2002.)
  • Article

The Market for Federal Judicial Law Clerks

By: A. E. Roth, Christopher Avery and Christine Jolls
Keywords: Jobs and Positions; Law
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Roth, A. E., Christopher Avery, and Christine Jolls. "The Market for Federal Judicial Law Clerks." University of Chicago Law Review 68, no. 3 (Summer 2001): 793–902.
  • 16 Sep 2010
  • News

Department stores: Mad rush for market share

  • June 2005 (Revised October 2007)
  • Background Note

Market Efficiency

By: Joshua D. Coval, Erik Stafford, Rodrigo Osmo, John Jernigan, Zachary Page and Paul Passoni
Covers how prices react to information, the incentives for bringing information into prices, and the paradox of market efficiency in equilibrium--for investors to work hard keeping markets efficient, they must always be somewhat inefficient at the margin. Uses separate... View Details
Keywords: Market Design; Price
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Coval, Joshua D., Erik Stafford, Rodrigo Osmo, John Jernigan, Zachary Page, and Paul Passoni. "Market Efficiency." Harvard Business School Background Note 205-081, June 2005. (Revised October 2007.)
  • 02 Oct 2018
  • Video

Klarman Hall: Bringing Ideas Together

  • October 2019
  • Teaching Note

Extend Fertility: Conceiving the Market for Egg Preservation

By: Debora L. Spar and Olivia Hull
Teaching Note for HBS No. 719-019. View Details
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Spar, Debora L., and Olivia Hull. "Extend Fertility: Conceiving the Market for Egg Preservation." Harvard Business School Teaching Note 720-002, October 2019.
  • 20 Oct 2022
  • Other Presentation

4 Business Ideas That Changed the World: Shareholder Value

By: Adi Ignatius, Lynn Paine, Mihir Desai and Carola Frydman
A roundtable conversation appraises the 50-year reign of shareholder primacy and the growing backlash against it today.

The idea that maximizing shareholder value takes legal and practical precedence above all else first came to prominence in the 1970s. The... View Details
Keywords: Shareholder Value Maximization; Business and Shareholder Relations
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"4 Business Ideas That Changed the World: Shareholder Value." HBR IdeaCast (podcast), Harvard Business Review Group, October 20, 2022.
  • June 2025
  • Article

Collusion in Brokered Markets

By: John William Hatfield, Scott Duke Kominers and Richard Lowery
High commissions in the U.S. residential real estate agency market present a puzzle for economic theory because brokerage is not a concentrated industry. We model brokered markets as a game in which agents post prices for customers and then choose which other agents to... View Details
Keywords: Real Estate Agents; Real Estate; Realtors; Broker Networks; Brokerage; Brokerage Commissions; "Brokerage Industry; Brokered Markets; Brokering; Brokers; Industrial Organization; Repeated Game Framework; "Repeated Games"; Collusion; Antitrust; Microeconomics; Market Design; Theory; Game Theory; Real Estate Industry
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Hatfield, John William, Scott Duke Kominers, and Richard Lowery. "Collusion in Brokered Markets." Journal of Finance 80, no. 3 (June 2025): 1417–1462.
  • 24 Jul 2014
  • Blog Post

Create a Content Marketing Strategy for your Talent Acquisitions Team

program and are building out a social media presence to support your branding efforts. But what strategy has been put in place to leverage that social media presence to attract the right talent? Creating a content marketing strategy View Details
  • 2008
  • Book

Greater Good: How Good Marketing Makes for Better Democracy

By: John A. Quelch and Katherine E. Jocz
Marketing has a greater purpose, and marketers, a higher calling, than simply selling more widgets, according to John Quelch and Katherine Jocz. In "Greater Good", the authors contend that marketing performs an essential societal function—and does so democratically.... View Details
Keywords: Economic Systems; Governing Rules, Regulations, and Reforms; Government and Politics; Marketing; Practice; Welfare
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Quelch, John A., and Katherine E. Jocz. Greater Good: How Good Marketing Makes for Better Democracy. Boston: Harvard Business Press, 2008.
  • April 2018
  • Supplement

Flipkart (B): The Ongoing Battle for India's E-Commerce Market

By: Sunil Gupta, Das Narayandas and Rachna Tahilyani
In 2017, both Flipkart and Amazon claimed leadership position in India's recently concluded key annual festive season sale, but it was too early to declare victory. Amazon continues to invest heavily in India. Competition from newer players is increasing. Media reports... View Details
Keywords: Digital Platforms; Internet and the Web; Competition; Retail Industry; India
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Gupta, Sunil, Das Narayandas, and Rachna Tahilyani. "Flipkart (B): The Ongoing Battle for India's E-Commerce Market." Harvard Business School Supplement 518-097, April 2018.
  • 06 Aug 2014
  • News

Constant challenges, no certainties for new CEOs at Market Basket

  • January 2014 (Revised February 2015)
  • Case

YouTube for Brands

By: Thales Teixeira and Leora Kornfeld
This case examines the changes employed by YouTube to make the massively popular site more attractive to brands. Building from its base of amateur, user-generated content, YouTube had turned to experimenting with professionally-made content and organizing its videos... View Details
Keywords: Marketing; Internet and the Web; Decision Choices and Conditions; Digital Marketing; Brands and Branding; Advertising Industry; Motion Pictures and Video Industry; Entertainment and Recreation Industry
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Teixeira, Thales, and Leora Kornfeld. "YouTube for Brands." Harvard Business School Case 514-048, January 2014. (Revised February 2015.)
  • 2016
  • Working Paper

Market Design for Altruistic Supply: Evidence from the Lab

By: Robert Slonim and Carmen Wang
Volunteer supply is widespread. Yet without a price, inefficiencies occur due to suppliers’ inability to coordinate with each other and with demand. In these contexts, we propose a market clearinghouse mechanism that improves efficiency if supply is altruistically... View Details
Keywords: Laboratory Experiments; Volunteering; Public Goods Provision; Market Design; Philanthropy and Charitable Giving; Economics
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Slonim, Robert, and Carmen Wang. "Market Design for Altruistic Supply: Evidence from the Lab." Harvard Business School Working Paper, No. 16-112, March 2016.
  • January 2019 (Revised February 2024)
  • Teaching Note

Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing

By: Ayelet Israeli
Teaching Note for HBS No. 519-011. As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact lenses, are reflecting on the marketing strategies that have taken them to a... View Details
Keywords: DTC; Direct To Consumer Marketing; Health Care; Mobile; Attribution; Experimentation; Experiments; Churn/retention; Customer Lifetime Value; Internet Marketing; Big Data; Analytics; A/B Testing; CRM; Advertising; Marketing; Marketing Channels; Marketing Strategy; Media; Brands and Branding; Marketing Communications; Digital Marketing; Acquisition; Growth and Development Strategy; Customer Focus and Relationships; Consumer Behavior; Social Media; E-commerce
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Israeli, Ayelet. "Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing." Harvard Business School Teaching Note 519-056, January 2019. (Revised February 2024.)
  • 15 Nov 2013
  • News

Helping Bright Ideas Shine Again

valuable IP," he says. "That IP tends to be lost, or picked up for little money by companies that don't contribute to the competitiveness of the technology industry. I like salvaging them, then selling them to big corporate buyers. The... View Details
Keywords: Robert S. Benchley
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