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Publications

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  • All HBS Web  (618)
    • People  (1)
    • News  (49)
    • Research  (530)
  • Faculty Publications  (465)

Show Results For

  • All HBS Web  (618)
    • People  (1)
    • News  (49)
    • Research  (530)
  • Faculty Publications  (465)
← Page 13 of 618 Results →
  • Career Coach

Wendi Zhang

business development/product partnerships for Google Pixel, Wearables, and Accessories as well as a few verticals of Google Home and Chromecast within Google's Devices &... View Details
Keywords: Consumer Products; Entertainment / Media; Entrepreneurship; Angel Investing; Financial Services (All); Venture Capital; Financial Services (All); Real Estate; Social Enterprise; Startup - Founder; Entrepreneurship; Startup - Joiner; Entrepreneurship; Technology
  • 29 Sep 2014
  • Research & Ideas

Why Do Outlet Stores Exist?

have more data than they know what to do with." Do outlets cannibalize? One leading product manufacturer in the fashion apparel and accessories category agreed to provide... View Details
Keywords: by Michael Blanding; Apparel & Accessories; Apparel & Accessories; Apparel & Accessories
  • May 2020 (Revised July 2022)
  • Case

Brand Storytelling at Shinola

By: Jill Avery, Giana M. Eckhardt and Michael B. Beverland
Detroit, Michigan, aka “The Motor City,” is most known as the birthplace of most of the American classic automotive brands. It is a city filled with the rich history of the industrial age, the pride of American manufacturing, and of the soulful sounds of Motown music.... View Details
Keywords: Marketing; Brands and Branding; Marketing Communications; Advertising; Luxury; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Detroit; United States; North America
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Avery, Jill, Giana M. Eckhardt, and Michael B. Beverland. "Brand Storytelling at Shinola." Harvard Business School Case 520-102, May 2020. (Revised July 2022.)
  • October 1986 (Revised November 1988)
  • Case

B-W Footwear

By: David B. Yoffie
As import penetration into the American footwear market reached 81% in 1986, B-W Footwear, along with all of its American competitors, was struggling. Supply lines were deteriorating, retailers and importers were gaining power, and the government had rejected two... View Details
Keywords: Competitive Strategy; Management; Globalization; Government and Politics; Business Strategy; Trade; Apparel and Accessories Industry; United States
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Yoffie, David B. "B-W Footwear." Harvard Business School Case 387-022, October 1986. (Revised November 1988.)
  • August 2017
  • Case

Data-driven Manufacturing: The Kutesmart System

By: Willy Shih and Nancy Hua Dai
The data-driven manufacturing system at this Chinese bespoke mens' suit manufacturer illustrates the use of information technology to support mass customization in a largely manual production environment. It contrasts sharply with some of the Industrie 4.0... View Details
Keywords: Manufacturing; Garment Manufacturing; Mass Customization; Data-driven Management; Data-driven Manufacturing; Operations; Production; Product; Customization and Personalization; Apparel and Accessories Industry; Apparel and Accessories Industry; China
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Shih, Willy, and Nancy Hua Dai. "Data-driven Manufacturing: The Kutesmart System." Harvard Business School Case 618-005, August 2017.
  • 01 Jun 2023
  • HBS Case

A Nike Executive Hid His Criminal Past to Turn His Life Around. What If He Didn't Have To?

At age 32—feeling far removed from the violent street crimes that had consumed his teens and 20s—Larry Miller just knew he was nailing a job interview with a senior partner at Arthur Andersen. That is, until he came clean about his... View Details
Keywords: by Dina Gerdeman; Apparel & Accessories
  • April 2006 (Revised October 2006)
  • Case

Dansko, Inc.

By: Amy C. Edmondson and Victoria Winston
For the past 18 months, Mandy Cabot had worried that the shoe business she had built into a thriving operation with $90 million in annual revenue and over 110 employees might instead be a "house of cards." The management philosophy that had guided Dansko's growth,... View Details
Keywords: Organizational Culture; Revenue; Experience and Expertise; Employee Relationship Management; Mergers and Acquisitions; Management Teams; Apparel and Accessories Industry
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Edmondson, Amy C., and Victoria Winston. "Dansko, Inc." Harvard Business School Case 606-071, April 2006. (Revised October 2006.)

    Benson P. Shapiro

    Benson P. Shapiro is a well-known authority on marketing strategy and sales management with particular interests in pricing, product line planning, and marketing organization. He is also the Malcolm P. McNair Professor of Marketing Emeritus at the Harvard Business... View Details

    Keywords: apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel; apparel
    • Web

    Technology & Operations Management - Faculty & Research

    Accessories Industry ; Fashion Industry ; United States ; California Citation Purchase Related Toffel, Michael W., Ken Pucker, and Stacy... View Details
    • May 2021 (Revised July 2021)
    • Case

    Coats: Supply Chain Challenges

    By: Willy C. Shih and Adina Wong
    Coats, the largest thread maker in the world, transformed its business to digital colour measurement so that it could respond better to customer demand in the garment industry for rapid product cycles and more fragmented colour choices. Its embrace of digital colour... View Details
    Keywords: Inventory Management; Supply Chains; Digital; Operations; Supply Chain Management; Apparel and Accessories Industry; Asia
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    Shih, Willy C., and Adina Wong. "Coats: Supply Chain Challenges." Harvard Business School Case 621-115, May 2021. (Revised July 2021.)
    • October 1994 (Revised August 2006)
    • Case

    Sport Obermeyer Ltd.

    By: Janice H. Hammond and Ananth Raman
    The case describes operations at a skiwear design and merchandising company and its supply partner. Introduces production planning for short-life-cycle products with uncertain demand and allows students to analyze a reduced version of the company's production planning... View Details
    Keywords: Product; Supply Chain; Demand and Consumers; Production; Planning; Globalized Markets and Industries; Forecasting and Prediction; Industry Growth; Apparel and Accessories Industry; Apparel and Accessories Industry; United States; Hong Kong
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    Hammond, Janice H., and Ananth Raman. "Sport Obermeyer Ltd." Harvard Business School Case 695-022, October 1994. (Revised August 2006.)
    • August 2021
    • Supplement

    Coats: Supply Chain Challenges: Spreadsheet Supplement

    By: Willy C. Shih
    Coats, the largest thread maker in the world, transformed its business to digital colour measurement so that it could respond better to customer demand in the garment industry for rapid product cycles and more fragmented colour choices. Its embrace of digital colour... View Details
    Keywords: Inventory Management; Supply Chain; Inventory; Supply Chain Management; Operations; Growth and Development Strategy; Forecasting and Prediction; Demand and Consumers; Consolidation; Apparel and Accessories Industry; Asia
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    Shih, Willy C. "Coats: Supply Chain Challenges: Spreadsheet Supplement." Harvard Business School Spreadsheet Supplement 622-702, August 2021.
    • February 2023
    • Supplement

    Coats Dyehouse Management

    By: Willy C. Shih
    Coats, the largest thread maker in the world, transformed its business to digital colour measurement so that it could respond better to customer demand in the garment industry for rapid product cycles and more fragmented colour choices. Its embrace of digital colour... View Details
    Keywords: Inventory Management; Supply Chain; Inventory; Supply Chain Management; Operations; Apparel and Accessories Industry; Asia
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    Shih, Willy C. "Coats Dyehouse Management." Harvard Business School Multimedia/Video Supplement 622-703, February 2023.
    • September 2023 (Revised September 2023)
    • Supplement

    On

    By: Ramon Casadesus-Masanell, Karolin Frankenberger, Sascha Mader, Jordan Mitchell and Karen Elterman
    Slides to support the teaching of the On case, 723-430. On is a premium performance running shoe company founded in Switzerland in 2010. The company rapidly gained traction through its unique CloudTec cushioning technology, its innovative midsole plate called the... View Details
    Keywords: Brands and Branding; Business Growth and Maturation; Business Model; Business Startups; Business Strategy; Competitive Advantage; Competitive Strategy; Corporate Strategy; Customer Focus and Relationships; Customer Satisfaction; Digital Marketing; Disruptive Innovation; Distribution Channels; Entrepreneurship; Environmental Sustainability; Global Strategy; Initial Public Offering; Innovation and Invention; Innovation Strategy; Market Entry and Exit; Marketing Strategy; Product Design; Product Development; Product Marketing; Social Media; Strategy; Supply Chain Management; Technological Innovation; Apparel and Accessories Industry; Consumer Products Industry; Manufacturing Industry; Retail Industry; Sports Industry; Europe; Germany; Switzerland; United States
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    Casadesus-Masanell, Ramon, Karolin Frankenberger, Sascha Mader, Jordan Mitchell, and Karen Elterman. "On Slides." Harvard Business School PowerPoint Supplement 724-376, September 2023. (Revised September 2023.)
    • Research Summary

    Overview

    Downstream businesses that utilize global suppliers frequently use auditing programs to monitor their suppliers’ working conditions and are often deployed to address reputational concerns associated with procuring from unregulated suppliers. Despite their widespread... View Details
    Keywords: Audit Quality; Remote Work; Outsourcing; Econometric Analysis; Switching Costs; Service Operations; Performance Effectiveness; Retail Industry; Retail Industry
    • July 2023
    • Case

    Crocs: Using Community-Centric Marketing to Make Ugly Iconic

    By: Ayelet Israeli and Anne V. Wilson
    In 2022, the Crocs Classic Clog was the best-selling item of clothing on Amazon, the brand was one of the fastest growing brands in the U.S., and global net revenue had increased to approximately $3.6 billion. By most accounts, Crocs had become the “it” shoe. Crocs... View Details
    Keywords: Brands and Branding; Product Development; Growth and Development; Customer Value and Value Chain; Digital Marketing; Digital Strategy; Segmentation; Advertising; Consumer Products Industry; Consumer Products Industry; United States
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    Israeli, Ayelet, and Anne V. Wilson. "Crocs: Using Community-Centric Marketing to Make Ugly Iconic." Harvard Business School Case 524-006, July 2023.
    • August 2021 (Revised November 2023)
    • Supplement

    Coats: Supply Chain Challenges

    By: Willy C. Shih
    Coats, the largest thread maker in the world, transformed its business to digital colour measurement so that it could respond better to customer demand in the garment industry for rapid product cycles and more fragmented colour choices. Its embrace of digital colour... View Details
    Keywords: Inventory Management; Supply Chain; Inventory; Supply Chain Management; Operations; Apparel and Accessories Industry; Asia
    Citation
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    Shih, Willy C. "Coats: Supply Chain Challenges." Harvard Business School PowerPoint Supplement 622-041, August 2021. (Revised November 2023.)
    • March 2014
    • Module Note

    Implementing Environmentally Sustainable Operations

    By: Michael W. Toffel
    Keywords: Sustainability; Sustainability Management; Sustainability Reporting; Sustainable Supply Chains; Sustainable Operations; Environment; Environmental And Social Sustainability; Environmental Management; Environmental Operations; Environmental Performance; Environmental Policy; Environmental Protection; Environmental Strategy; Environmental Regulation; Operations Management; Operations Strategy; Supply Chain Management; Operations; Supply Chain; Business Processes; Corporate Social Responsibility and Impact; Performance Evaluation; Performance Improvement; Safety; Social Enterprise; Quality; Production; Working Conditions; Animal-Based Agribusiness; Buildings and Facilities; Agriculture and Agribusiness Industry; Apparel and Accessories Industry; Biotechnology Industry; Construction Industry; Manufacturing Industry
    Citation
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    Toffel, Michael W. "Implementing Environmentally Sustainable Operations." Harvard Business School Module Note 613-090, March 2014.
    • June 2000
    • Case

    Rebirth of the Swiss Watch Industry, 1980-1992 (A)

    By: Michael L. Tushman and Daniel Radov
    The Swiss watch industry has been devastated by new entrants from Asia in the low- and mid-priced watch segments. Japanese and Hong Kong firms have used quartz technology to lower costs dramatically. Nicolas Hayek, president of a Swiss consulting firm, is asked to help... View Details
    Keywords: Information Technology; Product Development; Organizational Structure; Change Management; Alignment; Product Positioning; Brands and Branding; Management Teams; Apparel and Accessories Industry; Apparel and Accessories Industry; Switzerland
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    Tushman, Michael L., and Daniel Radov. "Rebirth of the Swiss Watch Industry, 1980-1992 (A)." Harvard Business School Case 400-087, June 2000.
    • September 2023 (Revised August 2024)
    • Teaching Note

    On

    By: Ramon Casadesus-Masanell, Karolin Frankenberger, Sascha Mader, Jordan Mitchell and Karen Elterman
    Teaching Note for "On," HBS Case No. 723-430. On is a premium performance running shoe company founded in Switzerland in 2010. The company rapidly gained traction through its unique CloudTec cushioning technology, its innovative midsole plate called the Speedboard, and... View Details
    Keywords: Brands and Branding; Business Growth and Maturation; Business Model; Business Startups; Business Strategy; Competitive Advantage; Competitive Strategy; Corporate Strategy; Customer Focus and Relationships; Customer Satisfaction; Digital Marketing; Disruptive Innovation; Distribution Channels; Entrepreneurship; Environmental Sustainability; Global Strategy; Initial Public Offering; Innovation and Invention; Innovation Strategy; Market Entry and Exit; Marketing Strategy; Product Design; Product Development; Product Marketing; Social Media; Strategy; Supply Chain Management; Technological Innovation; Apparel and Accessories Industry; Consumer Products Industry; Manufacturing Industry; Retail Industry; Sports Industry; Europe; Germany; Switzerland; United States
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    Casadesus-Masanell, Ramon, Karolin Frankenberger, Sascha Mader, Jordan Mitchell, and Karen Elterman. "On." Harvard Business School Teaching Note 724-375, September 2023. (Revised August 2024.)
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