Publications

26 Jul 2013
News

Prince William’s Charming Choice to Take Leave

15 Apr 2016
News

How America Grew

Reza R. Satchu

Reza Satchu is a Senior Lecturer in... View Details

15 Oct 2024
Cold Call Podcast

What Sequoia Capital Can Teach Leaders About Sustaining Long-Term Growth

Keywords: Re: Jo Tango & Christina M. Wallace; Financial Services

October 2000 (Revised March 2001)
Case

eLance.com: Building a Professional Services Marketplace

By: Lynda M. Applegate and Kristin Kohler

Launched as an eBay for services, eLance promises to leverage the capabilities of the Internet to not only change the way services are bought and sold, but change the fundamental dynamics of the global economy. Building on theories posited in the HBR article by Tim... View Details

Keywords: Entrepreneurship; Technological Innovation; Job Search; Business or Company Management; Growth and Development Strategy; Business Strategy; Competitive Strategy; Web Sites; Information Technology Industry; Service Industry

Alumni

LOG IN For a more personalized visit Log in Mothers of Invention Mothers of Invention How three HBS alumnae are building a global community of women entrepreneurs For the Records View Details

16 Aug 2016
Blog Post

Health Care Club: Summer Spotlight

Tell us about where you’re working this summer. I am at Shire, in their Business Development group located in Lexington, MA (soon moving to Kendall Square). Shire is considered “Big Pharma” which basically... View Details

Keywords: Health Care

June 2023 (Revised November 2024)
Case

Albert Einstein: Changing the World

By: Robert Simons and Shirley Sun

This case traces the rise of Albert Einstein from a small town in Germany to a towering intellectual leader who revolutionized the field of physics. The case describes his early education and his penchant for individual thinking and non-conformity. A committed... View Details

Keywords: Science; Research; Personal Characteristics; Mission and Purpose; Success; Work-Life Balance; Higher Education; Power and Influence

06 Aug 2015
News

What’s Old is New: What We Can Learn From Vinyl’s Resurgence

January 1995 (Revised April 1996)
Case

Wildfire

The company Wildfire offers a product that is a virtual secretary--embedded in the phone system. Students can call 1-800-WILDFIRE and hear a product demonstration. All the commands, from calling, to setting up meetings, to providing reminders, are verbal--told to the... View Details

Keywords: Communication Technology; Market Entry and Exit; Product Marketing; Communications Industry; Service Industry

December 1999 (Revised March 2002)
Case

Hunter Business Group: TeamTBA

By: Das Narayandas and Elizabeth R. Caputo

The Hunter Business Group (HBG), a direct marketing consulting firm specializing in reorganizing the sales and marketing efforts of industrial firms, uses integrated customer contact technologies (including field sales, telephone, and mail) as a means of... View Details

Keywords: Communication Technology; Marketing Communications; Marketing Reference Programs; Marketing Strategy; Market Participation; Sales; Value Creation; Consulting Industry

October 7, 2021
Article

Carbon Might Be Your Company’s Biggest Financial Liability

By: Robert G. Eccles and John Mulliken

The price of carbon may be zero in many places today, but it’s unlikely to remain zero for long. That means that many companies have hidden liabilities on their books. To cover their carbon short position, executives can take several steps: Measure the position in... View Details

Keywords: Climate Risk; Climate Finance; Risk Management; Governance; Environmental Accounting; Climate Change; Environmental Sustainability

August 2019 (Revised January 2020)
Case

Essential Explorations at MUJI

By: Tomomichi Amano, Das Narayandas, Naoko Jinjo and Akiko Kanno

Launched as a private brand in 1980 to counter the increasingly brand-conscious consumer in Japan, MUJI offered beautifully designed, fairly priced, no-frills quality goods. The once modest private label brand with 40 products had expanded significantly by 2019 to more... View Details

Keywords: Product Portfolio Management; Brands and Branding; Product; Management; Change Management; Mission and Purpose; Retail Industry; Japan

Article

Visualizing and Measuring Software Portfolio Architecture: A Power Utility Case

By: Robert Lagerström, Carliss Y. Baldwin and Alan MacCormack

In this paper, we test a Design Structure Matrix (DSM) based method for visualizing and measuring software portfolio architectures. Our data is drawn from a power utility company, comprising 192 software applications with 614 dependencies between them. We show that the... View Details

Keywords: Applications and Software; Infrastructure; Utilities Industry

12 PM – 1 PM EST, 09 Feb 2017
Webinars: Career

Leading Diversity: What Top Managers Need to Know

Workforce diversity is a reality. If you are not addressing the challenges of a diverse workforce today, then demographic change, globalization, the purchasing power and demands of diversity markets, as well as the advantages of a diverse workforce mean that you will... View Details

24 Jul 2018
First Look

New Research and Ideas, July 24, 2018

Harvard Business School to teach people how to think better. Now he brings his time-tested toolbox to all readers who have an interest in unlocking their own potential. With insightful observations, thought-provoking questions, and... View Details

Keywords: Dina Gerdeman

September 2019 (Revised August 2021)
Case

It's All About Family: Esas Group

By: Christina R. Wing and Alpana Thapar

This case describes how Ali Sabancı and his sister Emine Sabancı Kamışlı, shareholders of Esas Group, one of Turkey’s largest family-owned investment firms, worked to grow and professionalize the business. While their father Şevket Sabancı, played an instrumental role... View Details

Keywords: Family Business; Governance; Growth and Development Strategy; Turkey

Winter 2016
Article

Improving Store Liquidation

By: Nathan Craig and Ananth Raman

This paper introduces methods for increasing the efficiency of retail store liquidation, which we define as the time-constrained divestment of retail outlets through an in-store sale of inventory. The retail industry depends extensively on liquidation, not only as a... View Details

Keywords: Organizational Change and Adaptation; Operations; Investment; Retail Industry

October 2015
Teaching Note

Clef Company: Turnover

By: Frank V. Cespedes

Clef Company sells keys and other products to retail outlets, which then sell these products to consumers. The case concerns turnover in Clef's sales force in the context of company strategy, financial performance, and a day in the life of a Clef salesperson. Among... View Details

Keywords: Sales; Marketing; Strategy; Marketing Strategy; Performance Evaluation; Retail Industry; Consumer Products Industry; United States