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      Globalized Firms and ManagementRemove Globalized Firms and Management →

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      • March 1998 (Revised October 1999)
      • Case

      Electronic Data Systems (EDS)

      By: Rosabeth M. Kanter and Thomas Dretler
      Explores a global program of Electronic Data Systems (EDS) called "Global Volunteer Day" and examines the activities and business situation of the company in four countries. Asks students to address whether American values like "volunteerism" can be exported. View Details
      Keywords: Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Corporate Social Responsibility and Impact; Business and Community Relations; Information Technology Industry; United States
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      Kanter, Rosabeth M., and Thomas Dretler. "Electronic Data Systems (EDS)." Harvard Business School Case 398-072, March 1998. (Revised October 1999.)
      • March 1998 (Revised April 1998)
      • Case

      Egon Zehnder International: Implementing Practice Groups

      By: Michael Y. Yoshino, Carin-Isabel Knoop and Cate Reavis
      Since its creation in 1964, executive search firm Egon Zehnder International (EZI) marketed its consultants as "generalists." As searches became more global and industry-specific in the 1990s, CEO Daniel Meiland decided the firm needed to offer specialized services. By... View Details
      Keywords: Business Units; Global Strategy; Leadership; Brands and Branding; Service Operations; Organizational Structure; Consulting Industry; Service Industry
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      Yoshino, Michael Y., Carin-Isabel Knoop, and Cate Reavis. "Egon Zehnder International: Implementing Practice Groups." Harvard Business School Case 398-052, March 1998. (Revised April 1998.)
      • March 1998 (Revised December 1999)
      • Case

      Bronner Slosberg Humphrey

      By: David E. Bell and Donald M Leavitt
      Bronner Slosberg Humphrey has succeeded by providing integrated direct marketing solutions for major service companies such as AT&T, American Express, and FedEx. A new CEO takes over from the company's founder and is wondering how to grow the company. Options include... View Details
      Keywords: Marketing; Growth and Development Strategy; Leading Change; Global Strategy; Service Operations; Competitive Strategy; Information Technology; Salesforce Management; Marketing Communications; Service Industry
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      Bell, David E., and Donald M Leavitt. "Bronner Slosberg Humphrey." Harvard Business School Case 598-136, March 1998. (Revised December 1999.)
      • March 1998 (Revised March 1999)
      • Case

      Shepard Quraeshi Associates (A)

      By: Lynn S. Paine and Harold F. Hogan Jr
      Samina Quraeshi, principal of Boston-based Shepard Quraeshi Associates, must decide whether to take legal action against her key employees after they leave her firm to start their own, taking with them key clients and data. Quraeshi sees the situation as reflecting... View Details
      Keywords: Ethnicity; Nationality; Ethics; Employees; Gender; Cross-Cultural and Cross-Border Issues; Immigration; Growth and Development Strategy; United States
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      Paine, Lynn S., and Harold F. Hogan Jr. "Shepard Quraeshi Associates (A)." Harvard Business School Case 398-112, March 1998. (Revised March 1999.)
      • March 1998 (Revised November 2004)
      • Case

      FAG Kugelfischer-A German Restructuring

      By: Stuart C. Gilson
      A large German manufacturer of ball bearings and precision machinery experiences severe financial difficulty brought on by poor management practices, an ill-conceived acquisition of a former East German ball-bearings company, and an industry recession. The company... View Details
      Keywords: Accounting; Acquisition; Restructuring; Economic Slowdown and Stagnation; Machinery and Machining; Policy; Resignation and Termination; Management Practices and Processes; Performance Evaluation; Business and Shareholder Relations; Business and Stakeholder Relations; Europe; Germany; United States
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      Gilson, Stuart C. "FAG Kugelfischer-A German Restructuring." Harvard Business School Case 298-046, March 1998. (Revised November 2004.)
      • March 1998 (Revised July 2001)
      • Case

      Haier Group, The (A)

      By: Lynn S. Paine and Robert J. Crawford
      Zhang Ruimin, founder and CEO of China's Haier Group, must decide whether to acquire Red Star Electric Appliance Co., an insolvent local manufacturer of washing machines. Although Haier, slated to become one of China's first global brand names, has successfully turned... View Details
      Keywords: Acquisition; Business or Company Management; Organizational Change and Adaptation; Organizational Culture; Success; Consumer Products Industry; China
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      Paine, Lynn S., and Robert J. Crawford. "Haier Group, The (A)." Harvard Business School Case 398-101, March 1998. (Revised July 2001.)
      • March 1998 (Revised March 1999)
      • Case

      Dell Online

      By: V. Kasturi Rangan and Marie Bell
      Dell started online commerce for its PCs in 1996, and by 1997 had achieved a sales rate of $3 million a day. The case describes the internal process that led to these dramatic results and poses the question of how the firm should leverage this activity to meet Michael... View Details
      Keywords: Consumer Behavior; Market Transactions; Goals and Objectives; Business Processes; Distribution Channels; Internet and the Web; Information Infrastructure; Competitive Advantage; Computer Industry; Retail Industry
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      Rangan, V. Kasturi, and Marie Bell. "Dell Online." Harvard Business School Case 598-116, March 1998. (Revised March 1999.)
      • February 1998
      • Case

      Creating the International Trade Organization

      By: David A. Moss, George R. Appling and Andrew D Archer
      In the late 1940s, officials at the U.S. State Department began campaigning for the creation of an International Trade Organization (ITO). This new organization would oversee global negotiations on trade liberalization, foreign direct investment, cartels, and commodity... View Details
      Keywords: Mission and Purpose; Trade; Governing Rules, Regulations, and Reforms; Policy; Globalized Economies and Regions; Agreements and Arrangements; Foreign Direct Investment; Economic Systems; International Relations
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      Moss, David A., George R. Appling, and Andrew D Archer. "Creating the International Trade Organization." Harvard Business School Case 798-057, February 1998.
      • February 1998 (Revised May 1998)
      • Case

      SITEL Corporation

      By: Howard H. Stevenson and Martha Gershun
      SITEL has grown extremely rapidly and is now operating worldwide with operations in more than 30 countries. Since many of its locations serve the same customers, the officers are debating the costs and benefits of additional centralization. Some feel that the autonomy... View Details
      Keywords: Organizational Change and Adaptation; Globalized Firms and Management; Growth Management; Success
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      Stevenson, Howard H., and Martha Gershun. "SITEL Corporation." Harvard Business School Case 898-153, February 1998. (Revised May 1998.)
      • February 1998 (Revised November 1998)
      • Case

      Novartis (A): Being a Global Leader

      By: Srikant M. Datar and Carin-Isabel Knoop
      For the Novartis leaders, the decision to "use stretch budgets again next year" highlights the tension between candor and empowerment and command-and-control, between the new and the old, between high performance and business as usual, between Ciba and Sandoz.... View Details
      Keywords: Goals and Objectives; Leading Change; Organizational Culture; Performance; Budgets and Budgeting
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      Datar, Srikant M., and Carin-Isabel Knoop. "Novartis (A): Being a Global Leader." Harvard Business School Case 198-041, February 1998. (Revised November 1998.)
      • February 1998 (Revised May 2007)
      • Case

      Airborne Express

      By: Jan W. Rivkin
      In the wake of a highly successful quarter, senior managers of Airborne Express, the third largest player in the express mail industry, review the firm's competitive position. Airborne has survived, and recently prospered, in an industry with significant economies of... View Details
      Keywords: Competition; Business Strategy; Partners and Partnerships; Global Strategy; Rank and Position; Service Industry
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      Rivkin, Jan W. "Airborne Express." Harvard Business School Case 798-070, February 1998. (Revised May 2007.)
      • January 1998 (Revised February 1998)
      • Case

      Timberjack Parts: Packaged Software Selection Project

      By: F. Warren McFarlan, Mark Keil and Darryl S. Romanow
      This case provides a realistic, current, and detailed view of software procurement in an international business environment where the competition in enterprise-wide software solutions is growing. Focuses on the selection of packaged software to serve multiple sites... View Details
      Keywords: Applications and Software; Information Technology; Analytics and Data Science; Multinational Firms and Management; Operations; Management Practices and Processes; Computer Industry; Information Technology Industry
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      McFarlan, F. Warren, Mark Keil, and Darryl S. Romanow. "Timberjack Parts: Packaged Software Selection Project." Harvard Business School Case 398-085, January 1998. (Revised February 1998.)
      • January 1998 (Revised February 2006)
      • Background Note

      Creating Competitive Advantage

      By: Pankaj Ghemawat and Jan W. Rivkin
      A firm such as Schering-Plough that earns superior, long-run financial returns within its industry is said to enjoy a competitive advantage over its rivals. This note examines the logic of how firms create competitive advantage. It emphasizes two themes: First, to... View Details
      Keywords: Competitive Advantage; Competitive Strategy; Management; Business Strategy; Growth and Development Strategy; Innovation Strategy; Management Practices and Processes; Value Creation; Pharmaceutical Industry
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      Ghemawat, Pankaj, and Jan W. Rivkin. "Creating Competitive Advantage." Harvard Business School Background Note 798-062, January 1998. (Revised February 2006.)
      • January 1998
      • Case

      Connecticut Spring and Stamping Corp. (C)

      By: H. Kent Bowen, Massimo Russo and Steven J. Spear
      Andy Youmans, executive vice president of CSSC, joins a group of U.S. executives on a tour of Japanese factories that practice the TPS. Three of the factories produce products similar to CSSC's, and even though they use similar equipment, they are significantly more... View Details
      Keywords: Managerial Roles; Performance Improvement; System; Organizational Change and Adaptation; Performance Productivity; Training; Quality; Business Ventures; Competency and Skills; Production; Adoption
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      Bowen, H. Kent, Massimo Russo, and Steven J. Spear. "Connecticut Spring and Stamping Corp. (C)." Harvard Business School Case 698-039, January 1998.
      • January 1998
      • Case

      Connecticut Spring and Stamping Corporation (B)

      By: H. Kent Bowen, Massimo Russo and Steven J. Spear
      Connecticut Spring and Stamping Corp. (CSSC), a 50-year-old spring manufacturing and metal stamping firm, is experiencing slow sales growth and feeling the impact of global competition. The company has over 800 customers but little understanding of those customers'... View Details
      Keywords: Globalization; Competency and Skills; Organizational Change and Adaptation; Production; Customer Relationship Management; Quality; Training; Performance Efficiency; Cost Management; Sales; System
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      Bowen, H. Kent, Massimo Russo, and Steven J. Spear. "Connecticut Spring and Stamping Corporation (B)." Harvard Business School Case 698-038, January 1998.
      • January 1998 (Revised May 1999)
      • Case

      General Scanning, Inc. (A)

      By: H. Kent Bowen, Sean McClenaghan and Charles Tillen
      General Scanning, Inc. was founded by Jean Montagu and Pierre Brosens, two MIT mechanical engineers with an interest in developing innovative products based on the early application of lasers. They invented proprietary technology for laser beam positioning and scanning... View Details
      Keywords: Transition; Entrepreneurship; Management Practices and Processes; Product Development; Strategic Planning; Research and Development; Risk and Uncertainty; Commercialization; Manufacturing Industry
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      Bowen, H. Kent, Sean McClenaghan, and Charles Tillen. "General Scanning, Inc. (A)." Harvard Business School Case 698-036, January 1998. (Revised May 1999.)
      • January 1998 (Revised March 1998)
      • Case

      Viacom, Inc.: Carpe Diem (Condensed)

      By: Joseph L. Bower and Thomas R. Eisenmann
      Viacom has built a powerful position in the global entertainment industry through skillful and bold acquisitions. Now its expansion is challenged by the moves of Rupert Murdoch's News Corp. Different businesses within Viacom have contradictory positions on how to deal... View Details
      Keywords: Acquisition; Cost vs Benefits; Decisions; Entertainment; Competition; Corporate Strategy; Expansion; Entertainment and Recreation Industry
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      Bower, Joseph L., and Thomas R. Eisenmann. "Viacom, Inc.: Carpe Diem (Condensed)." Harvard Business School Case 398-086, January 1998. (Revised March 1998.)
      • January 1998 (Revised January 2001)
      • Case

      Sealed Air Corporation: Globalization and Corporate Culture (A)

      By: Lynn S. Paine and Karen Wruck
      Sealed Air Corp.'s CEO and COO are considering what approach they should take to building a seamless corporate culture worldwide. Anticipating continuing growth and expansion, especially outside the United States, they are concerned with preserving and promoting the... View Details
      Keywords: Organizational Culture; Business or Company Management; Growth and Development Strategy; Expansion; Cross-Cultural and Cross-Border Issues; Policy; Leadership; United States; Europe; Asia
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      Paine, Lynn S., and Karen Wruck. "Sealed Air Corporation: Globalization and Corporate Culture (A)." Harvard Business School Case 398-096, January 1998. (Revised January 2001.)
      • January 1998 (Revised April 1998)
      • Case

      Sealed Air Corporation: Globalization and Corporate Culture (B)

      By: Lynn S. Paine and Karen Wruck
      Sealed Air Corp.'s CEO and COO are considering what approach they should take to building a seamless corporate culture worldwide. Anticipating continuing growth and expansion, especially outside the United States, they are concerned with preserving and promoting the... View Details
      Keywords: Organizational Culture; Business or Company Management; Growth and Development Strategy; Expansion; Cross-Cultural and Cross-Border Issues; Policy; Leadership; United States; Europe; Asia
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      Paine, Lynn S., and Karen Wruck. "Sealed Air Corporation: Globalization and Corporate Culture (B)." Harvard Business School Case 398-097, January 1998. (Revised April 1998.)
      • January 1998 (Revised April 2001)
      • Case

      Acer America: Development of the Aspire

      By: Christopher A. Bartlett and Anthony St. George
      Follows the development, national launch, and global rollout of the Aspire, Acer's first new product developed outside of Taiwan. Implementing a very promising new PC concept proves challenging to Mike Culver and his U.S. team, who are plagued by coordination problems... View Details
      Keywords: Global Strategy; Globalized Firms and Management; Organizational Design; Supply Chain; Problems and Challenges; Relationships; Business Subsidiaries; Product Launch; Computer Industry; United States; Taiwan
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      Bartlett, Christopher A., and Anthony St. George. "Acer America: Development of the Aspire." Harvard Business School Case 399-011, January 1998. (Revised April 2001.)
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