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  • January 2005 (Revised March 2008)
  • Exercise

New Service Design Exercise

By: Frances X. Frei
Used in the second module of a course on Managing Service Operations, which addresses the design of sustainable service models (606-031). Provides an opportunity for students to design a new service offering, paying careful attention to the link between strategic... View Details
Keywords: Design; Management; Service Operations; Strategy
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Frei, Frances X. "New Service Design Exercise." Harvard Business School Exercise 605-053, January 2005. (Revised March 2008.)
  • 27 Sep 2013
  • Working Paper Summaries

The Impact of Conformance and Experiential Quality on Healthcare Cost and Clinical Performance

Keywords: by Claire Senot, Aravind Chandrasekaran, Peter T. Ward & Anita L. Tucker; Health
  • 18 Aug 2015
  • News

Could You Hack It At Amazon?

  • 4 PM – 5 PM EDT, 30 Sep 2021
  • Virtual Programming

HBS Perspectives in Health: Healthy Buildings and Productivity Organizational Imperatives Pre, During and Post Covid

­Join the HBS Health Care Initiative for a discussion and Q&A with HBS professor John Macomber and Harvard School of Public Health associate professor and director of the Healthy Buildings Program Joseph Allen on their recent book, Healthy Buildings: How Indoor Spaces... View Details
  • 28 Jan 2020
  • News

What Massachusetts can teach America

  • 2008
  • Book

Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers

By: Gerald Zaltman and Lindsay Zaltman
Why do advertising campaigns and new products often fail? Why do consumers feel that companies don't understand their needs? Because marketers themselves don't think deeply about consumers' innermost thoughts and feelings. Marketing Metaphoria is a... View Details
Keywords: Advertising Campaigns; Nonverbal Communication; Customer Satisfaction; Books; Marketing Strategy; Product Launch; Consumer Behavior; Failure; Nonprofit Organizations; Behavior; Emotions
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Zaltman, Gerald, and Lindsay Zaltman. Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers. Harvard Business School Press, 2008.
  • 19 Nov 2018
  • HBS Seminar

Allie Feldberg, Harvard Business School

  • 23 Dec 2010
  • News

What Is Value in Health Care?

  • 26 Apr 2021
  • News

Apple will spend more than $1 billion on new campus in North Carolina’s Triangle

  • 24 Jul 2012
  • First Look

First Look: July 24

Amy C. Edmondson Abstract Individuals on the periphery of organizational knowledge sharing networks, due to inexperience, location, or lack of social capital, may struggle to View Details
Keywords: Sean Silverthorne
  • September 2019 (Revised June 2021)
  • Case

Blenheim Chalcot

By: John R. Wells and Benjamin Weinstock
In April 2019, Manoj Badale and Charles Mindenhall, co-founders of Blenheim Chalcot, were contemplating how they might go about developing their portfolio. Since founding the company as an internet consultancy called netdecisions in 1998, Badale and Mindenhall had... View Details
Keywords: Venture Capital; Entrepreneurship; Business Model; Growth and Development Strategy; United Kingdom; United States; India
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Wells, John R., and Benjamin Weinstock. "Blenheim Chalcot." Harvard Business School Case 720-381, September 2019. (Revised June 2021.)
  • 13 Sep 2010
  • News

The Consumer Appeal of Underdog Branding

  • August 2010 (Revised December 2010)
  • Supplement

Urban Water Partners (A) (CW)

By: Karthik Ramanna and George Serafeim
The case explores a new venture to bring clean water to Tanzanians who otherwise cannot access or afford it. Management has enough money to get their company through August 2010, but needs more capital. An HBS alum is interested in investing in the company;... View Details
Keywords: Human Needs; Accrual Accounting; Financial Statements; Health Industry; Utilities Industry; Dar es Salaam
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Ramanna, Karthik, and George Serafeim. "Urban Water Partners (A) (CW)." Harvard Business School Spreadsheet Supplement 111-701, August 2010. (Revised December 2010.)
  • August 2019
  • Case

Preserving Trust at Care.com (A)

By: Krishna G. Palepu and Julia Kelley
Care.com was an online platform designed to match caregivers with individuals seeking care for themselves, others, and pets, through job postings, caregiver profiles, and directories of local day care centers. In March 2019, the Wall Street Journal had just published a... View Details
Keywords: Business Strategy; Corporate Governance; Digital Platforms; Market Design; Emerging Markets; Trust; Technology Industry; United States
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Palepu, Krishna G., and Julia Kelley. "Preserving Trust at Care.com (A)." Harvard Business School Case 120-011, August 2019.
  • December 2011
  • Article

Platform Envelopment

By: Thomas R. Eisenmann, Geoffrey Parker and Marshall Van Alstyne
Due to network effects and switching costs in platform markets, entrants generally must offer revolutionary functionality. We explore a second entry path that does not rely upon Schumpeterian innovation: platform envelopment. Through envelopment, a provider in one... View Details
Keywords: Digital Platforms; Business and Stakeholder Relations; Economic Systems; Development Economics; Business or Company Management; Business Strategy; Network Effects; Information Technology Industry; Technology Industry
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Eisenmann, Thomas R., Geoffrey Parker, and Marshall Van Alstyne. "Platform Envelopment." Strategic Management Journal 32, no. 12 (December 2011): 1270–1285.
  • November 2014 (Revised May 2017)
  • Teaching Note

Fresno's Social Impact Bond for Asthma

By: John A. Quelch
The case desccribes a social impact bond (SIB) to fund home-based remediation programs designed to reduce asthma attacks among Fresno residents (especially children) and thereby save on health care costs (ambulance callouts, emergency room visits etc.). The case... View Details
Keywords: Programs; Social Issues; Investment Return; Health Care and Treatment; Health Industry; California
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Quelch, John A. "Fresno's Social Impact Bond for Asthma." Harvard Business School Teaching Note 515-031, November 2014. (Revised May 2017.)
  • 24 May 2010
  • News

Raise Your Prices!

  • 11 Nov 2013
  • News

The ACA and Obama’s Trust Dilemma

  • 15 Oct 2020
  • News

Pandemic Caused 'A Lot of Consumer-Driven Innovation': Harvard's Herzlinger

  • 03 Dec 2024
  • HBS Seminar

Jing Dong, Columbia

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