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  • All HBS Web  (6,366)
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Show Results For

  • All HBS Web  (6,366)
    • People  (36)
    • News  (2,483)
    • Research  (2,872)
    • Events  (17)
    • Multimedia  (63)
  • Faculty Publications  (1,290)
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  • 05 Nov 2021
  • Blog Post

Video Blog: Why I Decided to Pursue an MBA at HBS

of helping to influence others, to create impact, but also to some extent hopefully to be taken seriously in the workplace and things like that. So those are the three primary drivers for wanting to pursue... View Details
  • March 2021 (Revised August 2022)
  • Case

Seeding and Selling Asana

By: Jeffrey F. Rayport, Susie Ma and Amram Migdal
In December 2019, Oliver Jay, Asana’s Chief Revenue Officer (CRO), was reconsidering his go-to-market (GTM) strategy. Asana was cloud-based work management software that enabled users to break up projects into discrete tasks that could be assigned, scheduled, and... View Details
Keywords: SaaS; Customer Journey; Business Model; Business Organization; Change Management; Growth and Development Strategy; Growth Management; Marketing Channels; Marketing Strategy; Product Marketing; Organizational Change and Adaptation; Organizational Design; Organizational Structure; Digital Platforms; Internet and the Web; Technology Industry; United States
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Rayport, Jeffrey F., Susie Ma, and Amram Migdal. "Seeding and Selling Asana." Harvard Business School Case 821-054, March 2021. (Revised August 2022.)
  • 27 Mar 2024
  • Blog Post

Video: Inspirational Women in Business

maker. Whitley Cargile: I learned the importance of listening to others and encouraging quieter voices to speak up within a team setting. Briti Ghosh: People think that women can have it all. And they're pretty much at the same level that... View Details
  • 02 Jun 2010
  • What Do You Think?

How Do You Weigh Strategy, Execution, and Culture in an Organization’s Success?

execution." The importance of execution was advanced, for example, by Mercedes Fernandez, who reminded us that "execution makes things happen." Bob Legge said: "An outstanding strategy... View Details
Keywords: by Jim Heskett
  • 26 Jan 2024
  • Blog Post

HBS Alumna Fighting Cancer with a Novel Cell Therapy

started to really think about what I wanted to do, and where a Ph.D. would get me,” Zutshi said. “Did I want to be calling all the scientific shots? Or was I good with being part of a team and helping make View Details
  • 15 Mar 2017
  • Blog Post

An Average Day at HBS

possible. These classes provide an incredible opportunity to learn new things from your professors and, more importantly, from your classmates. It is important to speak up during them since participation is a significant percentage View Details
  • 08 Feb 2024
  • Blog Post

African American Student Union Spotlight on Joint Degrees

The HBS African American Student Union (AASU) aims to create a close-knit community for its members from the time they choose to join HBS, through their transition to the second year, and extending beyond graduation. In this feature, we highlight the experiences View Details
  • 20 Apr 2020
  • Blog Post

Introducing LivelyHood, A Volunteer Nonprofit Founded in Response to COVID-19

impact of the pandemic by enabling the most vulnerable among us to stay safe in their homes. The idea is simple. Volunteers are pinged if a neighbor is in need of groceries or a prescription, and they pick... View Details
  • 04 Mar 2019
  • What Do You Think?

What’s the Antidote to Surveillance Capitalism?

information not addressed to anyone specific. As the saying goes, ‘The only thing free is the cheese in the mouse trap.’” Government was cited as both an antidote to surveillance capitalism and a threat because View Details
Keywords: by James Heskett; Advertising; Consumer Products
  • 05 Jul 2006
  • Research & Ideas

The Accidental Innovator

Retention." That is, we need two processes, one to generate things we can't think of in advance, and another to figure out which of the View Details
Keywords: by Sarah Jane Gilbert
  • 21 May 2015
  • Blog Post

3 Ways to Fund Your HBS MBA

Trying to figure out how you’re going to afford your Harvard MBA can feel very scary – I definitely remember the sticker shock I felt when I read the expected student budget for the first time.  Luckily, there are a lot of ways for you to... View Details
  • Web

Seminars & Conferences - Faculty & Research

Entrepreneurial Management Overview Faculty Curriculum Seminars & Conferences Awards & Honors Doctoral Students More Local Events Local Community Events Harvard Wyss institute- upcoming events Berkman Center for Internet and Society-... View Details
  • 01 Sep 2006
  • What Do You Think?

Are We Ready for Self-Management?

authors maintain that the Costco model not only is more attractive for workers but also creates fewer social costs for such things as medical expenses. What would seem to be a "win-win" answer to the scarcity View Details
Keywords: by James Heskett
  • 06 Feb 2020
  • Research & Ideas

What We Learned from Reading Jeff Bezos’ Patents

From an early age, Amazon founder Jeff Bezos had a passion for inventing. In The Everything Store: Jeff Bezos and the Age of Amazon, journalist Brad Stone wrote that even as a child, “Bezos had dreams of... View Details
Keywords: by Tricia Gregg and Boris Groysberg; Retail
  • Blog

Which HBS Executive Education Program is Right For Me?

thing that an applicant can bring to the call is an understanding of the type of problem they are trying to solve. Is there a specific challenge you are trying to overcome at... View Details
  • 24 May 2017
  • News

David G. Bradley, MBA 1977

made it out of the ditch if the Internet hadn’t come along.” “The Atlantic would never have made it out of the ditch if the Internet hadn’t come... View Details
Keywords: Susan Young
  • January 2013 (Revised March 2017)
  • Case

CloudFlare, Inc.: Running Hot?

By: Thomas R. Eisenmann and Alex Godden
In July 2012, the cofounders of CloudFlare, a Silicon Valley startup that protects websites and accelerates their traffic, are considering the implications of five employees' resignations over the prior three months. Was this natural attrition for a high-tech venture... View Details
Keywords: Management Practices and Processes; Employee Relationship Management; Organizational Structure; Organizational Culture; Organizational Change and Adaptation; Growth Management; Internet and the Web; Entrepreneurship; Resignation and Termination; Business Startups; Information Technology Industry; Web Services Industry; California
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Eisenmann, Thomas R., and Alex Godden. "CloudFlare, Inc.: Running Hot?" Harvard Business School Case 813-145, January 2013. (Revised March 2017.)
  • 30 Mar 2020
  • Research & Ideas

The New Rules for Remote Work: Pandemic Edition

online versus face-to-face, so some form of redundant communication would be helpful so things don’t slip through the cracks,” Neeley says. 6. Move to more asynchronous work Given the disruption to the... View Details
Keywords: by Dina Gerdeman
  • 02 Nov 2018
  • Blog Post

When Ideas Become Reality: Entrepreneurship at HBS

interesting startup ideas, I never felt like I had the oomph to get me from idea to reality. That was about to change. Building Confidence I came to HBS wanting to start my own thing – with the rough concept View Details
  • 24 Jun 2021
  • Blog Post

Celebrating the Past, Crafting the Future Part 2: The First HBS/HKS Class

different angles, and felt a deep sense of responsibility. Everyone has gone on to do amazing things and many of us continue to help each other a decade after graduation.”... View Details
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