Publications

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15 Aug 2011
Research & Ideas

A New Model for Business: The Museum

for-profit businesses today." Product curation, by necessity, requires talent and care. "Most consumers bristle at constraints on choice or heavy-handed guidance about what they should want, even though (ironically) they value it when... View Details

Keywords: by Carmen Nobel

17 Apr 2012
First Look

First Look: April 17

http://www.hbs.edu/research/pdf/12-090.pdf Why Every Company Needs a CSR Strategy and How to Build It Authors:Kash Rangan, Lisa A. Chase, and Sohel Karim Abstract The authors argue for a strategic and pragmatic, rather than ideological,... View Details

Keywords: Carmen Nobel

June 2019
Case

Monetizing Insurance at Trov

By: Thales Teixeira, Samy Dana and Leandro A Guissoni

Trov is a disruptive startup in the insurance space (“insurtech”). It allows consumers to simply turn on and turn off insurance for each of their possessions on a mobile app with the swipe of a finger. Consumers love the simple, on-demand, single-item coverage product.... View Details

Keywords: Monetization; Decoupling; Business Startups; Insurance; Disruption; Mobile and Wireless Technology; Strategy; Insurance Industry

12 Nov 2013
First Look

First Look: November 12

most recently-precisely the individuals who would recognize it is a gift. The effects of the gift are higher for workers with lower historical wages, and in fact it increases productivity more than it increases cost for this group. Our... View Details

Keywords: Sean Silverthorne

Web

Advisory Board - Entrepreneurship

company Excara and switched to selling enterprise software for managing product content. In 2002, he started two nonprofits in response to the sexual abuse crisis in the Catholic Church. He is currently acting VP of View Details

October 2009
Case

Low-k Dielectrics at IBM

By: Willy C. Shih and Giovanni Carraro

Innovations at the frontiers of technology carry enormous risk of making wrong choices. This case examines a decision made by IBM in its semiconductor process technology strategy: a material to use as a dielectric insulator in its leading edge silicon chip technology.... View Details

Keywords: Competency and Skills; Decision Choices and Conditions; Technological Innovation; Product Development; Science; Creativity; Semiconductor Industry; United States

Find at Harvard

04 Apr 2011
HBS Case

Reinventing the National Geographic Society

TV, cable programming—but is still trying to figure out the best strategy for integrating them. Despite repeated structural changes, employees still operate in silos. In short, the National Geographic case is fertile learning ground for... View Details

Keywords: by Sean Silverthorne; Publishing

07 Jul 2003
Research & Ideas

4+2 = Sustained Business Success

percent between 1990 and 2000. (We confirmed our findings in the five years following the study period.) Both companies' performance was directly linked to whether or not they adhered to the 4+2 formula. In the strategy practice, for... View Details

Keywords: by Nitin Nohria, William Joyce & Bruce Roberson

12 Dec 2005
Research & Ideas

Using the Law to Strategic Advantage

competition. PepsiCo used litigation to protect its marketing strategy by successfully asserting that a former marketing manager who left to work for a competitor would inevitably use trade secrets for directly competing View Details

Keywords: by Sean Silverthorne; Legal Services

17 Jul 2007
First Look

First Look: July 17, 2007

bundle. Dominant firms otherwise sheltered from entry by standalone rivals may be vulnerable to an adjacent platform provider's envelopment attack. We analyze conditions under which envelopment strategies are likely to succeed. Download... View Details

Keywords: Martha Lagace

Web

Accounting & Management Awards & Honors - Faculty & Research

Palepu : Winner of the 2021 Case Centre Award in the Production and Operations Management category for “Ant Financial (A)” with Feng Zhu, Ying Zhang, Anthony K. Woo, and Nancy Hua Dai (HBS Case 617-060). George Serafeim : Winner of the... View Details

December 1987 (Revised August 1990)
Case

Florida Power & Light's Quality Improvement Program

Describes a major electric utility's highly successful effort to institute a comprehensive quality improvement program throughout the organization. Designed to be used in a comparative analysis of the quality improvement effort described in Paul Revere Insurance Co.... View Details

Keywords: Organizational Change and Adaptation; Quality; Performance Productivity; Utilities Industry; Florida

May 2012 (Revised August 2014)
Case

McKesson

By: Regina E. Herzlinger and Natalie Kindred

McKesson, a large, diversified drug distribution and health care IT company, is considering development of new business offerings to help private practice physicians remain independent. The company, with $122 billion in 2010 revenues, just made its first foray into... View Details

Keywords: Health Care Industry; Health Care Policy; Organizational Transformations; Health Services; Health Care and Treatment; Business Model; Service Operations; Change Management; Corporate Strategy; Information Technology; Policy; Pharmaceutical Industry; Health Industry; United States

03 Apr 2007
First Look

First Look: April 3, 2007

Business School Case 806-044 Fred Khosravi is a serial medical device entrepreneur. In his latest venture, he must decide whether to sell now or continue to develop his current product and whether to market it, sell the company, or IPO.... View Details

Keywords: Martha Lagace

May 2011 (Revised July 2011)
Case

Fiat-Chrysler Alliance: Launching the Cinquecento in North America

By: Gary P. Pisano, Phillip Andrews and Alessandro Di Fiore

Fiat ended its 27-year absence in the North American automobile market when the first Cinquecento (500)—a very small, iconic Italian car that had strong sales in Europe—was delivered on March 10, 2011. The Italian automaker re-entered the market through an alliance... View Details

Keywords: Product Launch; Product Positioning; Mergers and Acquisitions; Partners and Partnerships; Globalization; Operations; Growth and Development Strategy; Integration; Auto Industry; North America; Europe

May 2017 (Revised March 2018)
Case

Predicting Consumer Tastes with Big Data at Gap

By: Ayelet Israeli and Jill Avery

CEO Art Peck was eliminating his creative directors for The Gap, Old Navy, and Banana Republic brands and promoting a collective creative ecosystem fueled by the input of big data. Rather than relying on artistic vision, Peck wanted the company to use the mining of big... View Details

01 Jun 2024
News

Quantum Leap

“This is the first new kind of computer in 75 years,” says John Levy (MBA 1979), CEO of the quantum computing startup SEEQC. “And we’re building it on a chip!” Strolling through his company’s design and testing facility in Elmsford, New York, Levy looks less like a... View Details

Keywords: Alexander Gelfand; photographed by Chris Sorensen; quantum computing; innovation; leadership; Computer and Electronic Product Manufacturing; Manufacturing

April 2013
Article

Business Model Innovation and Competitive Imitation: The Case of Sponsor-Based Business Models

By: Ramon Casadesus-Masanell and Feng Zhu

This paper provides the first formal model of business model innovation. Our analysis focuses on sponsor-based business model innovations where a firm monetizes its product through sponsors rather than setting prices to its customer base. We analyze strategic... View Details

Keywords: Business Model Innovation; Imitation; Sponsor-based Business Model; Strategic Revelation; Strategic Concealment; Business Model; Innovation and Invention; Price; Competitive Strategy; Adoption; Value; Duopoly and Oligopoly; Product; Customers; Market Entry and Exit; Monopoly