Direction Of Innovation - Publications - Faculty & Research - Harvard Business School

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24 Jul 2017
Research & Ideas

People Have an Irrational Need to Complete 'Sets' of Things

pseudo-set framing could influence gift-giving behavior during its 2016 holiday online fundraising campaign. More than 7,000 potential donors were randomly (but evenly) directed to one of three landing... View Details

Keywords: by Carmen Nobel

March 2003
Article

Technological Development and Medical Productivity: The Diffusion of Angioplasty in New York State

By: David M. Cutler and Robert S. Huckman

A puzzling feature of many medical innovations is that they simultaneously appear to reduce unit costs and increase total costs. We consider this phenomenon by examining the diffusion of percutaneous transluminal coronary angioplasty (PTCA)—a treatment for coronary... View Details

Keywords: Innovation and Invention; Cost; Health Care and Treatment; Health Disorders; Performance Improvement; Product; New York (state, US)

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1999
Chapter

Impact of Disruptive Technologies in Telecommunications

By: Clayton M. Christensen

Keywords: Disruptive Innovation; Disruption; Communication Technology; Telecommunications Industry

October 2015 (Revised November 2024)
Case

A Challenger's Strategy: Pinar Abay at ING Bank Turkey

By: Paul Healy, Gautam Mukunda and Esel Çekin

In 2013, Pinar Abay was appointed as the CEO of ING Bank Turkey. At 34, she was the youngest bank CEO in Turkey's history. Her appointment raised eyebrows because of her youth and because her career at McKinsey had given her no day-to-day bank management experience.... View Details

July 2011
Teaching Note

MindTree: A Community of Communities (TN)

By: David A. Garvin

Teaching Note for 311049. View Details

Keywords: Knowledge Management; Management Practices and Processes; Civil Society or Community; Goals and Objectives; Leadership Style; Innovation and Invention; Business or Company Management; Organizational Culture; Information Technology Industry

2022
Article

Diffusing Management Practices within the Firm: The Role of Information Provision

By: Michael J. Lenox and Michael W. Toffel

Why are some firms more successful in adopting profitable environmental management practices than others? A key role of corporate managers is to encourage subsidiaries to adopt innovative practices. We examine the conditions under which corporate managers use... View Details

Keywords: Environmental Strategy; Information Provision; Environmental Management; Knowledge Dissemination

June 2016
Case

Publicis Groupe 2016: Maurice and the Millennials

By: Rosabeth Moss Kanter and Jonathan Cohen

Having built Publicis Groupe through acquisitions maintained as separate brands, CEO Maurice Lévy wanted to transform the advertising and marketing firm to an integrated digital-ready enterprise to address industry changes. In early 2016, following a reorganization, he... View Details

May 2017
Teaching Note

Hilti Fleet Management (A) and (B)

By: Ramon Casadesus-Masanell, Oliver Gassmann and Roman Sauer

These notes are meant to accompany Hilti Fleet Management (A): Turning a Successful Business Model on Its Head (717-427) and Hilti Fleet Management (B): Towards a New Business Model (717-465).
This case explores the introduction of fleet management in the... View Details

April 2011
Teaching Note

U.S. Department of Energy & Recovery Act Funding: Bridging the "Valley of Death" (TN)

By: Ramana Nanda, Joseph B. Lassiter III and Michael J. Roberts

Teaching Note for 810144. View Details

Keywords: Energy; Financing and Loans; Risk and Uncertainty; Commercialization; Programs; Innovation and Invention; Capital; Government and Politics; United States

September 2012
Teaching Note

Vodafone Japan (A), (B) and (C) (TN)

By: Juan Alcacer

The series of three cases is used in Harvard Business School's (HBS) elective course "Competing Globally" as the second case in the first module (Why?: Strategies to create value globally) (See "Competing Globally: Course Note for Instructors", HBS 713-422). The module... View Details

Keywords: Telecommunications; Technological Innovation; Technology Strategy; Operations Strategy; Information Technology; Operations; Mobile and Wireless Technology; Strategy; Telecommunications Industry; Japan

Web

Effects of Climate Change - Business & Environment

Confronting Climate Change Effects of Climate Change The time to drive innovation is now The Climate Crisis is Here Climate change is affecting many economic sectors: The time to drive View Details

September 2023
Teaching Note

Roche: ESG and Access to Healthcare

By: George Serafeim

Teaching Note for HBS Case No. 123-075. In May 2022, Roche Group, one of the largest healthcare companies in the world, hosted its first ESG investor event focused exclusively on its efforts to impact access to healthcare. While Roche had recently set an ambitious goal... View Details

Keywords: ESG; Access To Care; Healthcare; Healthcare Access; Innovation; Social Impact; Affordable; Health Care and Treatment; Innovation and Invention; Product Development; Resource Allocation; Corporate Social Responsibility and Impact; Health Industry

January 2020 (Revised December 2024)
Case

Governing PG&E

By: Lynn S. Paine and Will Hurwitz

The five commissioners of the California Public Utilities Commission (CPUC) listened intently at a public forum in April 2019 as PG&E Corporation’s out-going chairman Richard Kelly described the company’s proposed new board. PG&E, which provided electricity and natural... View Details

2020
Book

Work, Mate, Marry, Love: How Machines Shape Our Human Destiny

By: Debora L. Spar

Covering a time frame that ranges from 8000 BC to the present, and drawing upon both Marxist and feminist theories, the book argues that nearly all the decisions we make in our most intimate lives—whom to marry, how to have children, how to have sex, how to think about... View Details

June 2016
Case

Aggressive Growth Plans For Zimmer Spine

By: Kevin Schulman and Miranda Shaw

Steve Healy, the President of Zimmer Spine, has to transform his organization into a market leader. Zimmer is a major medical device firm, but the Spine division has underperformed, and its core technology did not get the expanded FDA label that had been expected. The... View Details

Keywords: Medical Device; Organizational Innovation; Organizational Growth; Organizations; Growth and Development Strategy; Medical Devices and Supplies Industry

2002
Other Unpublished Work

Legal Management: The Case for a Managed Model for the Delivery of Legal Services

By: Ethan S. Bernstein

This essay takes a brief look at the innovations in the delivery of legal services made due to the expansion of the pre-paid sector and uses those changes in the power dynamics of the industry to make a compelling case for a more widespread, managed model. The managed... View Details

Keywords: Management; Law; Service Delivery; Legal Services Industry; United States

September 2002 (Revised October 2002)
Case

GolfLogix: Measuring the Game of Golf

By: John T. Gourville and Professor Jerry N. Conover

GolfLogix has developed a small, GPS-based device to help golfers track their play. They must decide how best to distribute these devices: 1) sell them directly to golfers through traditional retail channels; 2) sell them to courses, which would then provide them to... View Details

Keywords: Distribution Channels; Product Launch; Brands and Branding; Innovation and Invention; Measurement and Metrics

October 2022
Case

Colette Phillips and GetKonnected!: Creating Inclusive Ecosystems

By: Rosabeth Moss Kanter, Amy Chiu and Joyce Kim

Colette Phillips’ marketing firm had just won the City of Boston’s 2nd largest contract in history to a Black-owned company. During the Covid-19 pandemic, Get Konnected!, the networking organization for people of color that she founded 15 years earlier and led to... View Details

June 2020
Article

In Generous Offers I Trust: The Effect of First-offer Value on Economically Vulnerable Behaviors

By: M. Jeong, J. Minson and F. Gino

Negotiation scholarship espouses the importance of opening a bargaining situation with an aggressive offer, given the power of first offers to shape concessionary behavior and outcomes. In our research, we identify a surprising consequence to this common prescription.... View Details

Keywords: Attribution; Interpersonal Interaction; Judgment; Social Interaction; Inference; Open Data; Open Materials; Preregistered; Negotiation Offer; Strategy; Behavior; Interpersonal Communication; Trust; Outcome or Result

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Article

How NFTs Create Value

By: Steve Kaczynski and Scott Duke Kominers

How much could a cluster of pixels possibly be worth? More pointedly, why is it worth anything at all? The explosion of NFTs and their accompanying marketplaces have left many baffled, incredulous, and deeply skeptical. But while NFTs may be fetching eye-popping,... View Details

Keywords: Technological And Scientific Innovation; Crypto Economy; Blockchain; Technological Innovation; Currency; Technology Adoption; Digital Transformation

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