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Show Results For
- All HBS Web
(422)
- People (2)
- News (110)
- Research (256)
- Events (2)
- Multimedia (1)
- Faculty Publications (77)
- 06 Apr 2009
- Research & Ideas
Cheers to the American Consumer
sheer number of Americans promotes an attention to individual differentiation that is less prevalent in more conformist and homogeneous societies. Among 300 million curious consumers, it is possible for almost any innovation to find a View Details
Keywords: by John Quelch
- 01 Sep 2024
- News
The Exchange: Lessons from the Edge
Image by John Ritter Professors Geoff Jones and Tarun Khanna had been toiling away from their respective HBS offices for many years, each of them interested in emerging markets but expressed through different disciplines: Jones, a historian, was studying how the world... View Details
- 01 Mar 2007
- News
The Plight of the Global Poor
growth and with the top tiers in emerging markets relatively small, business is beginning to eye this huge population at the bottom of the pyramid (BOP) as a viable and essential market. Indeed, it is only in the last decade, thanks in... View Details
- 17 Mar 2022
- Research & Ideas
Navigating Tradeoffs: How Purpose Becomes a Company's ‘Lighthouse in the Storm’
example by refurbishing electronic products and selling them in stores to contribute to the recycling effort. “Purpose becomes your lighthouse in the storm,” Barry says. “Purpose is the direction you’re always going to move the company.... View Details
Keywords: by Ranjay Gulati
- 20 Dec 2018
- Research & Ideas
Most Popular Stories and Research Papers of 2018
decisions and shipping policies in determining purchase outcomes and profits. Consumers are less sensitive to shipping fees than to product prices, but free shipping for orders above the minimum is a strong... View Details
Keywords: by Sean Silverthorne
- 04 Apr 2007
- Research & Ideas
The Business of Global Poverty
in emerging markets relatively small, business is beginning to eye this huge population at the bottom of the pyramid (BOP) as a viable and essential market. Indeed, it is only in the last decade, thanks in part to academic research, that... View Details
Keywords: by Garry Emmons
- 18 Oct 2021
- Blog Post
How Much is Freedom Worth? For Gig Workers, a Lot.
Uber and Lyft to classify their drivers as employees, rather than independent contractors, since driving is central to their work. Drivers would get minimum wage, overtime, paid sick leave, and unemployment insurance. The companies said... View Details
Keywords: Consumer Products
- 01 Dec 2015
- News
Launch Codes
“Too often, they’ll design something for what they think their customers’ needs are, and they haven’t developed plans to test these assumptions.” #2 Aiming for perfection: “You want to go to market with a minimally viable View Details
Keywords: Dan Morrell
- 06 Sep 2011
- Research & Ideas
How Small Wins Unleash Creativity
All good managers understand the importance of making sure that every member of a team feels personally motivated and necessary throughout the workday, lest their work should stagnate and suffer. But what's the key to igniting creativity, joy, trust, and View Details
Keywords: by Carmen Nobel
- Web
2+2 Program | MBA
innovative thinkers who have demonstrated leadership and analytical skills and want to develop their knowledge and passion to make a difference in the world. After being admitted through 2+2, students spend a minimum of two years (maximum... View Details
- 01 Feb 1997
- News
Merton Discusses Risk Management at Dean's Seminar
areas of capital markets, financial services, and corporate finance. "New financial product and market designs, improved computer and telecommunications technology, and advances in finance theory during the past quarter century have led... View Details
Keywords: Elizabeth McNair
- 13 Apr 2023
- Blog Post
Grolsch Brewing Company: Drink Sustainably
In January 2023, Professors Willy Shih and Mike Toffel led more than 40 HBS MBA students on site visits to witness the energy transition and innovative sustainable production activities throughout Denmark and the Netherlands, in their new... View Details
- 14 Oct 2008
- Research & Ideas
Should You Bring Advertising Expertise In-House?
managers to give serious consideration to the internalization of at least some advertising and marketing services," Silk says in this Q&A. Sarah Jane Gilbert: Can you explain the concept of vertical integration? Alvin Silk: Vertical integration is about a firm... View Details
- 01 Dec 2018
- News
Democratizing Funding, Diversifying Funders
week, a handful of new companies open themselves up to the public through Republic’s platform, where it often takes just $25 and a credit card to buy in. (In Roomi’s case, the minimum investment on Republic was $50.) The result is a... View Details
Keywords: Sasha Issenberg
- 01 May 2000
- What Do You Think?
Can You Hard-Wire Performance?
Summing Up Hard-wiring Performance Is Great In Concept...but.... The responses to the concept of promising and delivering results rather than selling products or services are in, and you've agreed that hard-wiring performance is a winning... View Details
Keywords: by James Heskett
- 05 May 2003
- What Do You Think?
Is This a Golden Era for Marketing Productivity?
"employment" of a relatively small number of these customers on behalf of a product or service can greatly improve both the efficiency and effectiveness of a marketing strategy. And it is made increasingly View Details
Keywords: by James Heskett
- 14 May 2024
- Blog Post
Creating Emerging Markets Sustainability Series - How to Build a Culture of Intrapreneurship
Creating Emerging Markets Sustainability Series – How to Build a Culture of Intrapreneurship Today, the concept of “sustainable innovation” seems commonplace and is generally accepted as a viable path balancing business growth with... View Details
- 08 Aug 2011
- Research & Ideas
The Death of the Global Manager
efficiency. If you're Ford or Toyota, for example, you have to compete in the world market to capture the minimum efficient scale." The second requirement, often in conflict with the first, is a sensitivity and responsiveness to... View Details
Keywords: by Julia Hanna
- 05 Aug 2002
- Research & Ideas
Understanding the Process of Innovation
manufacturers often discard the products sent to them by outside inventors without even looking at them. Because of their hurdle rate—the minimum return required on a contemplated investment—they probably... View Details
Keywords: by Loren Gray
- 20 Nov 2017
- Blog Post
A Summer Internship with the International Rescue Committee
high-impact summer roles, I was able to create an experience for myself that was professionally exciting and financially viable during the summer between my first and second year at HBS. Composed of two human centered designers and one... View Details
Keywords: Nonprofit / Government