Publications

02 Oct 2018
First Look

New Research and Ideas, October 2, 2018

prior art that invalidates the patent being examined, and productivity in the machine learning process technology requires computer science and engineering (CS&E) skills. We discuss implications for... View Details

Keywords: Dina Gerdeman

07 Feb 2022
Research & Ideas

Digital Transformation: A New Roadmap for Success

underlying dynamics of artificial intelligence (AI), participants say that almost all employees need a "basic understanding and comfort" of working with data—its potential... View Details

Keywords: by Linda A. Hill, Ann Le Cam, Sunand Menon, and Emily Tedards

31 Jan 2022
Research & Ideas

Where Can Digital Transformation Take You? Insights from 1,700 Leaders

for people who apply their creative sparks to the insights they gain from data, artificial intelligence, and feedback from colleagues. Learning and performance are twinned, not... View Details

Keywords: by Linda A. Hill, Ann Le Cam, Sunand Menon, and Emily Tedards

April 2019 (Revised June 2019)
Case

From Globalization to Dual Digital Transformation: CEO Thierry Breton Leading Atos Into 'Digital Shockwaves' (A)

By: Tsedal Neeley, JT Keller and James Barnett

Thierry Breton, chairman and CEO of IT company Atos, faced a pivotal juncture. After spending eight intense years scaling the company globally to over 100,000 employees in 70 countries, he was ready to take the next crucial step. Breton was convinced that rapid digital... View Details

Keywords: Dual Digital Transformation; Transformation; Disruption; Employees; Competency and Skills; Training; Decision Making; Digital Transformation

September 2017
Case

Tencent

By: John R. Wells and Gabriel Ellsworth

Tencent had undergone many transformations since it was founded in 1998 as a simple messaging service. In 2017, it was the largest online games provider in China with a wide range of game types, China’s largest social networking service provider with several of the... View Details

December 2021
Case

Burning Glass Technologies: From Data to Product

By: Suraj Srinivasan and Amy Klopfenstein

In May 2021, Matt Sigelman, CEO of Burning Glass Technologies, a company that provided labor market analytics for a variety of markets, navigates his company’s transition from data company to product company. Burning Glass originated as a service that used artificial... View Details

07 Jun 2023
HBS Case

3 Ways to Gain a Competitive Advantage Now: Lessons from Amazon, Chipotle, and Facebook

understood what people were really willing to pay for,” Karp says. “Having great features is different than having features that will incentivize people to use your product.” As mixed economic signals and the rise of View Details

Keywords: by Michael Blanding

09 Apr 2024
Research & Ideas

When Climate Goals, Housing Policy, and Corporate R&D Collide, Social Good Can Emerge

For almost four years, Omar Asensio and his colleagues have been studying the impact of federal energy programs on low-income neighborhoods. The intersection of technology—artificial intelligence, in particular—and public policy has long been an area of focus for... View Details

Keywords: by Glen Justice

September 29, 2023
Article

Eliminating Algorithmic Bias Is Just the Beginning of Equitable AI

By: Simon Friis and James Riley

When it comes to artificial intelligence and inequality, algorithmic bias rightly receives a lot of attention. But it’s just one way that AI can lead to inequitable outcomes. To truly create equitable AI, we need to consider three forces through which it might make... View Details

Keywords: AI and Machine Learning; Prejudice and Bias; Equality and Inequality

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15 Aug 2024
Op-Ed

Post-CrowdStrike, Six Questions to Test Your Company's Operational Resilience

companies will live and die based on their ability to bounce back from a crisis.” Demand for digital transformation and artificial intelligence... View Details

Keywords: by Hise Gibson and Anita Lynch

19 Jan 2023
Research & Ideas

What Makes Employees Trust (vs. Second-Guess) AI?

choices, resulting in more efficient organizations. “It’s about how we think about talent and resource allocation,” Paik says. You Might Also Like: When Bias Creeps into AI, Managers Can Stop It by Asking the Right Questions Delivering a... View Details

Keywords: by Rachel Layne

04 Oct 2024
In Practice

Research-Based Advice for the Seasonally Overwhelmed and Schedule Challenged

to share? Email the Working Knowledge team at hbswk@hbs.edu. Image: Image by HBSWK with assets created using Midjourney, an artificial intelligence tool, and from AdobeStock. View Details

Keywords: by Rachel Layne

June 2025
Case

AI Wars in 2025

By: Andy Wu and Anna Yang

In June 2025, Google leaders in Mountain View, CA convened after its parent company Alphabet shed a quarter-trillion in market capitalization in a matter of months. The immediate spark—the quiet revelation that Google searches had dipped for the first time in 20... View Details

27 Apr 2016
Research & Ideas

How the FBI Reinvented Itself After 9/11

coordinate these cases with field offices from the top down. Many countries maintain two separate entities for law enforcement and national security: The United Kingdom has Scotland Yard View Details

Keywords: by Carmen Nobel

October 2023 (Revised January 2025)
Case

Sydney Loves Kevin

By: Ryan W. Buell and Himabindu Lakkaraju

Kevin Roose was a columnist and podcast host for the New York Times, who focused on technology and its effects on society. When Microsoft launched the latest version of its search engine Bing in February 2023, the company invited Roose to its Redmond campus to... View Details

Keywords: Newspapers; AI and Machine Learning; Technology Adoption; Technological Innovation; Perspective; Media and Broadcasting Industry; Media and Broadcasting Industry

01 May 2018
First Look

First Look at New Research and Ideas, May 1, 2018

Artificial Intelligence and the Machine Learning Revolution in Finance: Cogent Labs and the Google Cloud Platform (GCP) No abstract available.... View Details

Keywords: Sean Silverthorne

May 2024
Case

Pernod Ricard: Uncorking Digital Transformation

By: Iavor Bojinov, Edward McFowland III, François Candelon, Nikolina Jonsson and Emer Moloney

This case study explores the opportunities and challenges of the digital transformation journey of French wine and spirits company Pernod Ricard. As part of the transformation, the company launched four key digital programs (KDPs) aimed at using data and artificial... View Details

Keywords: Business Organization; Business Divisions; Talent and Talent Management; Global Strategy; AI and Machine Learning; Analytics and Data Science; Digital Transformation; Digital Strategy; Advertising; Sales; Organizational Culture; Product Development; Decision Making; Technology Adoption; Alignment; Expansion; Food and Beverage Industry; France; Europe

September 2024
Exercise

Finding Your 'Jagged Frontier': A Generative AI Exercise

By: Mitchell Weiss

In 2023 a set of scholars set out to study the effect of artificial intelligence (AI) on the quality and productivity of knowledge workers—in this specific instance, management consultants. They wanted to know across a range of tasks in a workflow, which, if any, would... View Details

Keywords: AI and Machine Learning; Performance Productivity; Performance Evaluation; Consulting Industry