Publications

09 May 2023
Cold Call Podcast

Can Robin Williams’ Son Help Other Families Heal Addiction and Depression?

Keywords: Re: Lauren H. Cohen; Entertainment & Recreation; Entertainment & Recreation

June 1978 (Revised August 1987)
Background Note

Note on the Motorcycle Industry--1975

Discusses several changes in the motorcycle industry: the emergence of Japanese competitors; the growth in demand for light motorcycles; and the emergence of recreational uses; and how these changes have affected older United States and British manufacturers. View Details

Keywords: Change; Motorcycle Industry; Japan; Great Britain; United States

October 1998 (Revised May 2004)
Teaching Note

Adventurous Computer Games, Inc. and Adventurous Computer Games, Inc.(Abridged)TN

By: William J. Bruns Jr.

Teaching Note for (9-199-020) and (9-193-088). View Details

Keywords: Games, Gaming, and Gambling; Entertainment and Recreation Industry

September 2018 (Revised April 2019)
Case

AMC Entertainment: Creating a Spectacular Moviegoing Experience (A)

By: Henry McGee and Aldo Sesia

In 2018, the Hollywood film industry is facing tough headwinds. Fewer and fewer Americans are going to movie theaters, opting instead to watch movies on demand in the comfort of their own homes or on portable devices. Adam Aron, the head of the world’s largest movie... View Details

Keywords: Exhibitors; Movies; Film Entertainment; Disruptive Innovation; Consumer Behavior; Competitive Strategy; Expansion; Global Range; Business Model; Motion Pictures and Video Industry

June 2010
Supplement

Blue Man Group: Creativity, Life, and Business (Video)

This video complements the case "Blue Man Group: Creativity, Life and Surviving an Economic Crisis." (810108) With extensive clips from live performances, Blue Man's three co-founders offer their perspective on creativity, life and business; and describe the birth and... View Details

Keywords: Creativity; Entrepreneurship; Financial Crisis; Entertainment and Recreation Industry

March 1998
Case

Launch

By: Jeffrey F. Rayport

Launch has developed an entertainment publication on CD-ROM with 240,000 subscribers and has recently introduced an on-line entertainment product (www.mylaunch.com) to complement the CD-ROM. Deals with multiple-channel delivery and platform selection and branding on... View Details

Keywords: Digital Platforms; Internet and the Web; Distribution Channels; Information Publishing; Brands and Branding; Entertainment and Recreation Industry; Entertainment and Recreation Industry

July 2012
Case

LEGO

By: Jan W. Rivkin, Stefan Thomke and Daniela Beyersdorfer

LEGO has emerged as one of the most successful companies in the toy industry. The case describes LEGO's gradual rise, rapid decline, and recent revitalization as it is keeping up with a changing market place. Central to LEGO's management model is the ability to find... View Details

Keywords: Innovation Management; Innovation; Operations Management; Organizational Change And Transformation; Operations; Competitive Strategy; Innovation and Management; Innovation Strategy; Organizational Change and Adaptation; Entertainment and Recreation Industry

February 2004 (Revised September 2006)
Case

Finding a Response: Pixar and a Coy Story

Pixar, Inc. is the subject of an article that suggests its share price is currently overvalued. The article is picked up in summary by several wire services. Pixar's management must determine the appropriate public response. Its choices range from ignoring the article,... View Details

Keywords: Media; Animation Entertainment; Decision Making; Film Entertainment; Communication Strategy; Entertainment and Recreation Industry; Entertainment and Recreation Industry

October 2023 (Revised October 2024)
Case

UnDosTres: Building the Paytm of Mexico

By: Álvaro Rodríguez Arregui, Max Hancock and Amy Klopfenstein

Arpit Gupta, Naveen Sharma, and Vikram Deswal co-founded the mobile payment app UnDosTres in Mexico City in 2015. In the past, Gupta had worked at Paytm, an India-based payment app valued at over $1 billion. In Mexico, the co-founders hoped to recreate Paytm’s success.... View Details

Keywords: Technology Adoption; Advertising; Digital Platforms; Growth and Development Strategy; Adaptation; Technology Industry; Technology Industry; Mexico; India

20 Apr 2015
Research & Ideas

The 5 Strategy Rules of Bill Gates, Andy Grove, and Steve Jobs

would move beyond the computer to use a range of electronic devices for entertainment and communication and then systematically rolled them out one step at a time—the iPod,... View Details

Keywords: by Michael Blanding; Computer

May 2023
Supplement

Alicia Keys and Swizz Beats Video Supplement Playlist

By: Boris Groysberg

Keywords: Entertainment; Music Entertainment; Personal Development and Career; Entrepreneurship; Goals and Objectives; Power and Influence; Music Industry; Music Industry; Music Industry

2007
Working Paper

Highbrow Films Gather Dust: Time-inconsistent Preferences and Online DVD Rentals

By: Katherine L. Milkman, Todd Rogers and Max H. Bazerman

We report on a field study demonstrating systematic differences between the preferences people anticipate they will have over a series of options in the future and their subsequent revealed preferences over those options. Using a novel panel data set, we analyze the... View Details

Keywords: Internet and the Web; Decision Choices and Conditions; Attitudes; Conflict and Resolution; Emotions; Film Entertainment; Cognition and Thinking; Entertainment and Recreation Industry

Read Now

26 Jun 2018
First Look

New Research and Ideas, June 26, 2018

Shi, Thales S. Teixeira, and Michel Wedel Abstract—Consumers have an increasingly wide variety of options available to entertain themselves. This poses a challenge for content aggregators who want to... View Details

Keywords: Dina Gerdeman

October 1989
Case

Dennis Hightower and the Walt Disney Co. in Europe

Describes the initial entry challenges faced by Dennis Hightower after being assigned the task to revitalize and reposition Walt Disney Co. of Europe in preparation for 1992. Allows students to consider the challenges of cultural heterogeneity, Disney traditions, and... View Details

Keywords: Organizational Change and Adaptation; Cross-Cultural and Cross-Border Issues; Entertainment and Recreation Industry; United States; Europe

June 1995
Teaching Note

Total Fitness, Inc. (A) and (B) TN

By: William J. Bruns Jr.

Keywords: Entertainment and Recreation Industry

January 2011 (Revised December 2014)
Teaching Note

Aspen Skiing Company (A), (B), (C), and (D)

By: Michael W. Toffel and Stephanie van Sice

Teaching Note for 611002, 611003, 611018, and 611019. Associated with Video Supplement 615704 and PowerPoint Supplement 615042. View Details

Keywords: Entertainment and Recreation Industry; Tourism Industry

30 Apr 2019
First Look

New Research and Ideas, April 30, 2019

Evidence from the Hospital Industry By: Dafny, Leemore S., Katherine Ho, and Robin S. Lee Abstract—We consider the effect of mergers between firms whose products are not viewed as direct substitutes for the... View Details

Keywords: Dina Gerdeman

25 Feb 2015
Lessons from the Classroom

Scholars and Students Unpack the Digital Business Revolution

would be a hierarchical, top-down model like venture capital," he says. Companies like Kickstarter-a crowdfunding site that anyone can access and participate in—have changed that view. An additional course focus is digital... View Details

Keywords: by Julia Hanna; Education; Technology

September 2016 (Revised April 2020)
Case

Dwyane Wade

By: Anita Elberse and Jennifer Schoppe

In July 2016, while on his annual China tour to help promote the sportswear brand Li-Ning, basketball superstar Dwyane Wade and his long-time business manager, Lisa Joseph-Metelus, face a decision regarding one of his other business partnerships—that with the American... View Details

Keywords: Branding; Fashion; Superstar; Celebrity Endorsement; Innovation; Creative Industries; Talent; General Management; Sports; Entertainment; Brands and Branding; Marketing; Management; Strategy; Personal Development and Career; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; China