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      • 2023
      • Chapter

      Marketing Through the Machine’s Eyes: Image Analytics and Interpretability

      By: Shunyuan Zhang, Flora Feng and Kannan Srinivasan
      he growth of social media and the sharing economy is generating abundant unstructured image and video data. Computer vision techniques can derive rich insights from unstructured data and can inform recommendations for increasing profits and consumer utility—if only the... View Details
      Keywords: Transparency; Marketing Research; Algorithmic Bias; AI and Machine Learning; Marketing
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      Zhang, Shunyuan, Flora Feng, and Kannan Srinivasan. "Marketing Through the Machine’s Eyes: Image Analytics and Interpretability." Chap. 8 in Artificial Intelligence in Marketing. 20, edited by Naresh K. Malhotra, K. Sudhir, and Olivier Toubia, 217–238. Review of Marketing Research. Emerald Publishing Limited, 2023.
      • March 2023 (Revised April 2023)
      • Case

      Shelly Sun at BrightStar Care: The Evolution of a Leader

      By: Boris Groysberg, Colleen Ammerman and Sarah L. Abbott
      Shelly Sun had founded BrightStar Care, a home health care and medical staffing agency, 20 years earlier and had grown the business to over 300 franchised locations and $654 million in annual system-wide sales. Sun had spent years working to get “the right people in... View Details
      Keywords: Entrepreneur; Family Business; Franchising; Health Care; Women-owned Businesses; Growth And Scaling; Organization; Franchise Ownership; Entrepreneurship; Work-Life Balance; Growth and Development; Health Industry; United States
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      Groysberg, Boris, Colleen Ammerman, and Sarah L. Abbott. "Shelly Sun at BrightStar Care: The Evolution of a Leader." Harvard Business School Case 423-067, March 2023. (Revised April 2023.)
      • 2023
      • Article

      Comparison of COVID-19 Hospitalization Costs across Care Pathways: A Patient-level Time-driven Activity-based Costing Analysis in a Brazilian Hospital

      By: Ricardo Bertoglio Cardoso, Miriam Allein Zago Marcolino, Milena Soriano Marcolino, Camila Felix Fortis, Leila Beltrami Moreira, Ana Paula Coutinho, Nadine Oliveira Clausell, Junaid Nabi, Robert S. Kaplan, Ana Paula Beck da Silva Etges and Carisi Anne Polanczyk
      The COVID-19 pandemic raised awareness of the need to better understand where and how patient-level costs are incurred in health care organizations. This study used time-driven activity-based costing to estimate COVID-19 patient-level hospital costs in a Brazilian... View Details
      Keywords: Health Care and Treatment; Cost; Health Industry; Brazil
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      Cardoso, Ricardo Bertoglio, Miriam Allein Zago Marcolino, Milena Soriano Marcolino, Camila Felix Fortis, Leila Beltrami Moreira, Ana Paula Coutinho, Nadine Oliveira Clausell, Junaid Nabi, Robert S. Kaplan, Ana Paula Beck da Silva Etges, and Carisi Anne Polanczyk. "Comparison of COVID-19 Hospitalization Costs across Care Pathways: A Patient-level Time-driven Activity-based Costing Analysis in a Brazilian Hospital." BMC Health Services Research 23, no. 198 (2023).
      • February 2023 (Revised February 2024)
      • Case

      Doing Business in Bangkok, Thailand

      By: Leonard A. Schlesinger and Billy Chan
      Known as the “land of smiles” and the “Detroit of the East,” Thailand, with its geographical location at the heart of Asia, has attracted visitors and businesses from all over the world. This case serves as a guide that provides an overview of the history, political... View Details
      Keywords: History; Government and Politics; Geographic Location; Economy; Thailand
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      Schlesinger, Leonard A., and Billy Chan. "Doing Business in Bangkok, Thailand." Harvard Business School Case 323-080, February 2023. (Revised February 2024.)
      • February 2023 (Revised June 2023)
      • Case

      Doing Business in São Paulo, Brazil

      By: Hise O. Gibson, Leonard A. Schlesinger, Ruth Costas and Pedro Levindo
      The case uses the example of a large investment made by French retail group Carrefour in Brazil to discuss the opportunities and challenges of doing business in the country. It gives readers an overview of Brazil’s economic transformation since its colonial years until... View Details
      Keywords: Business Cycles; Development Economics; Developing Countries and Economies; Economic Growth; Economic Sectors; Economy; Macroeconomics; Business History; Brazil; Latin America
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      Gibson, Hise O., Leonard A. Schlesinger, Ruth Costas, and Pedro Levindo. "Doing Business in São Paulo, Brazil." Harvard Business School Case 323-084, February 2023. (Revised June 2023.)
      • February 2023 (Revised June 2023)
      • Case

      Doing Business in Santiago, Chile

      By: Willis Emmons, Leonard A. Schlesinger and Ruth Costas
      The case uses the example of the opening of the first IKEA furniture store in Chile – which is operated by Chilean group Falabella – to discuss the opportunities and challenges of doing business in the country. It gives readers an overview of Chile’s economic... View Details
      Keywords: Business Cycles; Development Economics; Developing Countries and Economies; Economic Growth; Economic Sectors; Economy; Macroeconomics; Business History; Chile; Latin America
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      Emmons, Willis, Leonard A. Schlesinger, and Ruth Costas. "Doing Business in Santiago, Chile." Harvard Business School Case 323-085, February 2023. (Revised June 2023.)
      • February 2023 (Revised February 2025)
      • Case

      Doing Business in New Delhi, India

      By: Vikram S Gandhi and Radhika Kak
      The case uses the example of Tata Motors to discuss the opportunities and challenges of doing business in India. View Details
      Keywords: Business Cycles; Development Economics; Developing Countries and Economies; Economic Growth; Economic Sectors; Economy; Macroeconomics; Business History; India
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      Gandhi, Vikram S., and Radhika Kak. "Doing Business in New Delhi, India." Harvard Business School Case 323-083, February 2023. (Revised February 2025.)
      • February 2023
      • Case

      Enstitute

      By: Lindsay N. Hyde, Thomas R. Eisenmann, Kumba Sennaar and Sarah Mehta
      Shaila Ittycheria (MBA ’10) founded the nonprofit organization Enstitute, in 2012 in New York City. Determined to challenge the status quo within higher education, Shaila and her cofounder sought to expand opportunities for talented young people by placing them in... View Details
      Keywords: Social Entrepreneurship; Operations; Business Startups; Business Growth and Maturation; Education Industry; Employment Industry; United States
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      Hyde, Lindsay N., Thomas R. Eisenmann, Kumba Sennaar, and Sarah Mehta. "Enstitute." Harvard Business School Case 823-008, February 2023.
      • February 2023
      • Module Note

      Illiberalism and Interdependence

      By: Meg Rithmire
      This module note explains the themes of Illiberalism and Interdependence, the cases and readings used to teach these themes, and how the themes fit into the MITI course. After decades of international political economy scholarship focusing on the impact of rules, there... View Details
      Keywords: International Relations; Globalized Economies and Regions; Business and Government Relations; National Security; Economic Systems
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      Rithmire, Meg. "Illiberalism and Interdependence." Harvard Business School Module Note 723-032, February 2023.
      • February 2023 (Revised May 2023)
      • Case

      Accelerating the Accelerator: Raja Al Mazrouei at DIFC Fintech Hive

      By: Linda A. Hill, Emily Tedards and Lydia Begag
      In January 2023, Raja Al Mazrouei became the Managing Director and Acting CEO of Etihad Credit Insurance (ECI) in Dubai, UAE. In her previous role as the Executive Vice President of the DIFC Fintech Hive, she successfully built and led an accelerator program for... View Details
      Keywords: Organizational Change and Adaptation; Organizational Culture; Organizational Design; Organizational Structure; Management; Strategy; Technology Adoption; Information Infrastructure; Financial Management; Financial Strategy; Technological Innovation; Digital Marketing; Digital Strategy; Digital Transformation; Global Strategy; Globalized Markets and Industries; Banks and Banking; Corporate Finance; Leadership; Leadership Development; Leadership Style; Financial Services Industry; Technology Industry; Banking Industry; Middle East; Singapore; London; United Arab Emirates; Dubai
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      Hill, Linda A., Emily Tedards, and Lydia Begag. "Accelerating the Accelerator: Raja Al Mazrouei at DIFC Fintech Hive." Harvard Business School Case 423-064, February 2023. (Revised May 2023.)
      • February 2023
      • Supplement

      Astyanax Kanakakis at norbloc: A Founder's Experience with the DIFC Fintech Hive

      By: Linda A. Hill and Lydia Begag
      norbloc was founded in 2016 in Stockholm, Sweden, by Astyanax Kanakakis and his co-founders, Vitalii Demianets and Sam Saatchi. Kanakakis and Demianets got to work to address a key gap in the industry: Know Your Customer (KYC) data sharing. As the first distributed KYC... View Details
      Keywords: Organizational Change and Adaptation; Organizational Design; Organizational Culture; Organizational Structure; Organizations; Leadership; Leadership Development; Leadership Style; Collaborative Innovation and Invention; Digital Transformation; Digital Strategy; Digital Platforms; Technology Adoption; Technological Innovation; Corporate Entrepreneurship; Business and Government Relations; Business Startups; Financial Services Industry; Technology Industry; Banking Industry; Information Technology Industry; Sweden; Europe; Singapore; London; United Arab Emirates; Dubai; Middle East; Athens; Greece
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      Hill, Linda A., and Lydia Begag. "Astyanax Kanakakis at norbloc: A Founder's Experience with the DIFC Fintech Hive." Harvard Business School Supplement 423-066, February 2023.
      • February 2023
      • Case

      Roblox: Virtual Commerce in the Metaverse

      By: Ayelet Israeli and Nicole Tempest Keller
      In 2022, Roblox had 58.8 million daily active users, including over half of all children and teens under the age of 16 in the United States. Roblox, a free-to-use “co-experience platform”, allowed users to come together in immersive 3D experiences to socialize, work,... View Details
      Keywords: Entertainment; Games, Gaming, and Gambling; Market Design; Marketing; Brands and Branding; Marketing Channels; Marketing Strategy; Business Strategy; Economics; Economy; Economic Systems; Advertising; Advertising Campaigns; Digital Platforms; Markets; Price; Innovation and Management; Entertainment and Recreation Industry; Video Game Industry; Technology Industry; United States; California; North America; South America; Asia; Europe
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      Israeli, Ayelet, and Nicole Tempest Keller. "Roblox: Virtual Commerce in the Metaverse." Harvard Business School Case 523-028, February 2023.
      • February 2023 (Revised May 2023)
      • Case

      CalPERS Private Equity 2.0

      By: Josh Lerner, John D. Dionne and Alys Ferragamo
      Yup Kim, the Head of Investments, Private Equity at the California Public Employees’ Retirement System (CalPERS), reflected on the pension fund’s private equity strategy. In July of 2022, the fund was in the midst of a multi-year turnaround strategy with the goal to... View Details
      Keywords: Private Equity; Investment Portfolio; Retirement; Leadership; Strategy; Public Sector
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      Lerner, Josh, John D. Dionne, and Alys Ferragamo. "CalPERS Private Equity 2.0." Harvard Business School Case 223-048, February 2023. (Revised May 2023.)
      • February 2023
      • Case

      Seemore Meats & Veggies

      By: Lou Shipley, Patricia Favreau and Mel Martin
      Cara Nicoletti was an emerging food entrepreneur that had recently launched her first product, a sustainably sourced, vegetable-infused meat sausage. Brooklyn, New York City-based Seemore Meats & Veggies had seen promising signs of success in local markets and pockets... View Details
      Keywords: Sales; Food; Logistics; Entrepreneurship; Growth and Development Strategy; Agriculture and Agribusiness Industry; Food and Beverage Industry; United States
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      Shipley, Lou, Patricia Favreau, and Mel Martin. "Seemore Meats & Veggies." Harvard Business School Case 823-084, February 2023.
      • 2024
      • Working Paper

      Everyone Steps Back?: The Widespread Retraction of Crowd-Funding Support for Minority Creators When Migration Fear Is High

      By: John (Jianqui) Bai, William R. Kerr, Chi Wan and Alptug Yorulmaz
      We study racial biases on Kickstarter across multiple ethnic groups from 2009-2021. Scaling the concept of racially salient events, we quantify the close co-movement of minority funding gaps to inflamed political rhetoric surrounding migration. The racial funding gap... View Details
      Keywords: Crowdfunding; Prejudice and Bias; Race; Immigration; Public Opinion
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      Bai, John (Jianqui), William R. Kerr, Chi Wan, and Alptug Yorulmaz. "Everyone Steps Back? The Widespread Retraction of Crowd-Funding Support for Minority Creators When Migration Fear Is High." Harvard Business School Working Paper, No. 23-046, January 2023. (Revised February 2024.)
      • February 2023
      • Case

      Germany, Europe, and Green Industrial Revolution

      By: Gunnar Trumbull and Jonathan Schlefer
      In 2023, Germany was racing to master yet another industrial revolution: this time in green technology. Could it transform its manufacturing and industry in time to sustain internationally competitiveness, especially with the United States and China; reach carbon... View Details
      Keywords: Economy; Economic Growth; Success; Leadership; Problems and Challenges; Germany
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      Trumbull, Gunnar, and Jonathan Schlefer. "Germany, Europe, and Green Industrial Revolution." Harvard Business School Case 723-043, February 2023.
      • January 2023 (Revised April 2025)
      • Case

      Peloton Interactive (A)

      By: Suraj Srinivasan, Lynn S. Paine and David Lane
      Early in February 2022, the board of Peloton Interactive faced some knotty challenges. Immense pandemic demand for its stationary exercise bicycles and treadmills had prompted the firm to scale up production rapidly. But as gyms reopened and the virulence of the virus... View Details
      Keywords: Corporate Governance; Governing and Advisory Boards; Growth Management; Investment Activism; Leadership; Entertainment and Recreation Industry; Sports Industry; United States
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      Srinivasan, Suraj, Lynn S. Paine, and David Lane. "Peloton Interactive (A)." Harvard Business School Case 323-005, January 2023. (Revised April 2025.)
      • January 2023 (Revised April 2023)
      • Case

      Cobalt Robotics: Scaling Workplace Robotics

      By: Jeffrey F. Rayport, Nicole Tempest Keller and Kyung Keun Park
      Founded in 2016, Cobalt Robotics, based in Fremont, California, was a Robot-as-a-Service (RaaS) company that built autonomous workplace robots that were designed to replace or supplement human security guards. Outfitted with over 60 sensors, Cobalt robots patrolled... View Details
      Keywords: Information Infrastructure; Disruptive Innovation; Innovation and Invention; Marketing Strategy; Marketing Channels; Customers; Technology Industry; United States; California
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      Rayport, Jeffrey F., Nicole Tempest Keller, and Kyung Keun Park. "Cobalt Robotics: Scaling Workplace Robotics." Harvard Business School Case 823-096, January 2023. (Revised April 2023.)
      • January 2023
      • Case

      Year Up: Measuring and Scaling Impact

      By: Natalia Rigol, Benjamin N. Roth, Brian Trelstad and Sarah Mehta
      Year Up, a non-profit that provides training and practical work experience to low-income young people, has for years prioritized impact measurement. By 2022, it had built a robust body of evidence demonstrating that its program yields higher earnings for participants.... View Details
      Keywords: Demographics; Education; Jobs and Positions; Measurement and Metrics; Performance; Research; Social Enterprise; Growth Management; Education Industry; United States; Massachusetts; Boston
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      Rigol, Natalia, Benjamin N. Roth, Brian Trelstad, and Sarah Mehta. "Year Up: Measuring and Scaling Impact." Harvard Business School Case 823-004, January 2023.
      • January 2023 (Revised June 2024)
      • Supplement

      Zaoui & Co. (B): Executing the Odyssey SPAC Transaction

      By: Ashish Nanda, Alex Kitsberg and Zack Kurtovich
      In September 2019, founding partners Michael and Yoel Zaoui decided to add principal investing to Zaoui & Co.’s offerings. The case outlines how, over the next two years, Zaoui & Co. pursued the formation of a SPAC, Odyssey Acquisitions, followed by the identification... View Details
      Keywords: Finance; Investment Banking; SPACs; M&A; Strategy; Entrepreneurship; Europe; United Kingdom
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      Nanda, Ashish, Alex Kitsberg, and Zack Kurtovich. "Zaoui & Co. (B): Executing the Odyssey SPAC Transaction." Harvard Business School Supplement 723-400, January 2023. (Revised June 2024.)
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