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- News (1,708)
- Research (5,545)
- Events (57)
- Multimedia (75)
- Faculty Publications (3,842)
Show Results For
-
All HBS Web
(8,612)
- People (21)
- News (1,708)
- Research (5,545)
- Events (57)
- Multimedia (75)
- Faculty Publications (3,842)
- 1981
- Chapter
Consumer Satisfaction and Dissatisfaction in the Elderly Market
By: S. Ash, J. Quelch and D. Gardiner
- 1980
- Chapter
Consumer Satisfaction with Appliances and Personal Care Equipment
By: S. Ash, M. Grant and J. Quelch
- 14 Dec 2010
- Working Paper Summaries
Regulating for Legitimacy: Consumer Credit Access in France and America
Keywords:
by Gunnar Trumbull
- December 2015
- Article
Entrepreneurial Imagination and a Demand and Supply-side Perspective on the MNE and Cross-border Organization
By: Geoffrey Jones and Christos Pitelis
This article explores the role of entrepreneurial imagination on the international expansion of multinational enterprises. The focus is on supply- and demand-side factors that help explicate cross-border expansion. The article explores how appropriability-informed and...
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Keywords:
Imagination;
Globalization;
History;
Entrepreneurship;
Multinational Firms and Management;
Africa;
Asia;
Europe;
North and Central America
Jones, Geoffrey, and Christos Pitelis. "Entrepreneurial Imagination and a Demand and Supply-side Perspective on the MNE and Cross-border Organization." Journal of International Management 21, no. 4 (December 2015): 309–321.
- May 1981 (Revised June 1994)
- Case
Stride Rite: Demand Forecasting Process (A)
Schleifer, Arthur, Jr. "Stride Rite: Demand Forecasting Process (A)." Harvard Business School Case 181-122, May 1981. (Revised June 1994.)
- September 2002
- Case
Align Technology, Inc.: Matching Manufacturing Capacity to Sales Demand
By: H. Kent Bowen and Jonathan P Groberg
Align Technology is a four-year-old medical products company that has invented a new product requiring new manufacturing processes. Demand for the new product has grown more slowly than initial forecasts predicted, and the cost structure is preventing the company from...
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Keywords:
Health Care and Treatment;
Collaborative Innovation and Invention;
Problems and Challenges;
Product;
Forecasting and Prediction;
Marketing Strategy;
Sales;
Demand and Consumers;
Production;
Health Industry
Bowen, H. Kent, and Jonathan P Groberg. "Align Technology, Inc.: Matching Manufacturing Capacity to Sales Demand." Harvard Business School Case 603-058, September 2002.
- 2011
- Book
Moving Forward: The Future of Consumer Credit and Mortgage Finance
By: Nicolas P. Retsinas and Eric Belsky
The recent collapse of the mortgage market revealed fractures in the credit market that have deep roots in the system's structure, conduct, and regulation. The time has come for a clear-eyed assessment of what happened and how the system should be strengthened and...
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Keywords:
Financial Crisis;
Capital Markets;
Credit;
Financial Markets;
Mortgages;
Personal Finance;
Governing Rules, Regulations, and Reforms;
Demand and Consumers;
Financial Services Industry
Retsinas, Nicolas P., and Eric Belsky, eds. Moving Forward: The Future of Consumer Credit and Mortgage Finance. Brookings Institution Press, 2011.
- 11 Sep 2024
- Podcast
Help Wanted: Workforce boards face greater demands and more strings
With legislative changes looming, federally funded boards must juggle the demands of workforce training, economic development, and long-term systemic goals while ensuring accountability to both local communities and federal oversight. Brad Turner-Little, President and...
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- April 1999 (Revised September 1999)
- Case
Compaq Computer: Consumer Notebook Group
By: David E. Bell and Ann Leamon
Presents the background for a video of a focus group on Compaq Computer's new consumer notebook. Engineers, manufacturers, and retailers had collaborated on the product design, which has been approved by the executive committee. A launch is scheduled for nine months...
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Keywords:
Human Resources;
Product Launch;
Product Design;
Outcome or Result;
Social and Collaborative Networks;
Corporate Strategy;
Computer Industry
Bell, David E., and Ann Leamon. "Compaq Computer: Consumer Notebook Group." Harvard Business School Case 599-053, April 1999. (Revised September 1999.)
- September 1988
- Supplement
Watt Group: Consumer Product and Retailing Doctors (C)
By: Ray A. Goldberg
Goldberg, Ray A. "Watt Group: Consumer Product and Retailing Doctors (C)." Harvard Business School Supplement 589-053, September 1988.
- 1979
- Chapter
Advertising Waste and Consumer Protection: Issues for Policymakers and Practitioners
By: J. Quelch and M. Pearce
- 19 Mar 2024
- Video
The Value of an MBA in Manufacturing, Consumer Products, and Retail
- September 1988 (Revised November 1988)
- Case
Watt Group: Consumer Product and Retailing Doctors (A)
By: Ray A. Goldberg
Goldberg, Ray A. "Watt Group: Consumer Product and Retailing Doctors (A)." Harvard Business School Case 589-051, September 1988. (Revised November 1988.)
- 2021
- Working Paper
Pricing and Supply Chain Transparency to Conscientious Consumers
By: Marco Bertini, Stefan Buehler and Daniel Halbheer
- August 1995 (Revised January 1997)
- Exercise
Consumer Behavior Exercise (E)
By: John A. Deighton and Susan M. Fournier
Students are instructed to interview a recent purchaser of a high-involvement product or service in depth about his/her ownership and usage experiences. The exercise provides students with first-hand understanding of important concepts in consumption domain (e.g.,...
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Keywords:
Consumer Behavior
Deighton, John A., and Susan M. Fournier. "Consumer Behavior Exercise (E)." Harvard Business School Exercise 596-043, August 1995. (Revised January 1997.)
- Article
Money, Time, and the Stability of Consumer Preferences
By: Leonard Lee, Michelle Lee, Marco Bertini, Gal Zauberman and Dan Ariely
Lee, Leonard, Michelle Lee, Marco Bertini, Gal Zauberman, and Dan Ariely. "Money, Time, and the Stability of Consumer Preferences." Journal of Marketing Research (JMR) 52, no. 2 (April 2015): 184–189.
- Research Summary
Supply Chain Coordination for Products with Uncertain Demand
By: Ananth Raman
Ananth Raman has been investigating supply chain coordination for products with uncertain demand in industries as diverse as apparel, power tools, computers, and footwear. Most recently he has been exploring the role of intermediaries, particularly in supply chains...
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- 1981
- Article
A Consumer Based Approach for Establishing Priorities in Consumer Information Programs: Implications for Public Policy
By: Rohit Deshpandé and S. Krishnan
Although there exists substantial research on the style and format of consumer information programs, little attention has been devoted to the critical issue of whether consumers need new information at all. A conceptual approach to systematically assess this...
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- 2016
- Working Paper
The Impact of Supplier Inventory Service Level on Retailer Demand
By: Nathan Craig, Nicole DeHoratius and Ananth Raman
To set inventory service levels, suppliers must understand how changes in inventory service level affect demand. We build on prior research, which uses analytical models and laboratory experiments to study the impact of a supplier's service level on demand from...
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Keywords:
Customer Satisfaction;
Forecasting and Prediction;
Learning;
Consumer Behavior;
Service Delivery;
Performance Expectations;
Apparel and Accessories Industry;
Apparel and Accessories Industry
Craig, Nathan, Nicole DeHoratius, and Ananth Raman. "The Impact of Supplier Inventory Service Level on Retailer Demand." Working Paper. (Revised January 2016.)
- March 2014 (Revised April 2014)
- Teaching Note
23andMe: Genetic Testing for Consumers (A) and (B)
By: John A. Quelch