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    • All HBS Web  (5,240)
      • Faculty Publications  (990)

      Behavioral Decision ResearchRemove Behavioral Decision Research →

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      • August 2020 (Revised September 2020)
      • Technical Note

      Assessing Prediction Accuracy of Machine Learning Models

      By: Michael W. Toffel, Natalie Epstein, Kris Ferreira and Yael Grushka-Cockayne
      The note introduces a variety of methods to assess the accuracy of machine learning prediction models. The note begins by briefly introducing machine learning, overfitting, training versus test datasets, and cross validation. The following accuracy metrics and tools... View Details
      Keywords: Machine Learning; Statistics; Econometric Analyses; Experimental Methods; Data Analysis; Data Analytics; Forecasting and Prediction; Analytics and Data Science; Analysis; Mathematical Methods
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      Toffel, Michael W., Natalie Epstein, Kris Ferreira, and Yael Grushka-Cockayne. "Assessing Prediction Accuracy of Machine Learning Models." Harvard Business School Technical Note 621-045, August 2020. (Revised September 2020.)
      • Article

      Common Variants of the Oxytocin Receptor Gene Do Not Predict the Positive Mood Benefits of Prosocial Spending

      By: Ashley V. Whillans, Lara B. Aknin, Colin Ross, Lihan Chen and Frances S. Chen
      Who benefits most from helping others? Previous research suggests that common polymorphisms of the oxytocin receptor gene (OXTR) predict whether people behave generously and experience increases in positive mood in response to socially-focused experiences in daily... View Details
      Keywords: Prosocial Behavior; Positivity; Behavior Genetics; Individual Differences; Behavior; Emotions; Genetics; Spending
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      Whillans, Ashley V., Lara B. Aknin, Colin Ross, Lihan Chen, and Frances S. Chen. "Common Variants of the Oxytocin Receptor Gene Do Not Predict the Positive Mood Benefits of Prosocial Spending." Emotion 20, no. 5 (August 2020): 734–749.
      • August 2020
      • Article

      Does Spending Money on Others Promote Happiness? A Registered Replication Report

      By: Lara B. Aknin, Elizabeth W. Dunn, Jason Proulx, Iris Lok and Michael I. Norton
      Research indicates that spending money on others—prosocial spending—leads to greater happiness than spending money on oneself (e.g., Dunn, Aknin, & Norton, 2008, 2014). These findings have received widespread attention because they offer insight into why people engage... View Details
      Keywords: Prosocial Spending; Generosity; Well-being; Replication; Happiness; Behavior; Spending
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      Aknin, Lara B., Elizabeth W. Dunn, Jason Proulx, Iris Lok, and Michael I. Norton. "Does Spending Money on Others Promote Happiness? A Registered Replication Report." Journal of Personality and Social Psychology 119, no. 2 (August 2020).
      • 2020
      • Working Paper

      What Can Economics Say About Alzheimer's Disease?

      By: Amitabh Chandra, Courtney Coile and Corina Mommaerts
      Alzheimer’s Disease (AD) affects one in ten people aged 65 or older and is the most expensive disease in the United States. We describe the central economic questions raised by AD. While there is overlap with the economics of aging, the defining features of the... View Details
      Keywords: Health Disorders; Health Care and Treatment; Economics
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      Chandra, Amitabh, Courtney Coile, and Corina Mommaerts. "What Can Economics Say About Alzheimer's Disease?" NBER Working Paper Series, No. 27760, August 2020.
      • July 2020
      • Case

      Mortgage Backed Securities and the Covid-19 Pandemic

      By: Emil N. Siriwardane, Luis M. Viceira and Dean Xu
      In April 2020, global financial markets were still reeling as the COVID-19 pandemic spread rapidly across the world. Global equity markets had initially fallen by 30% in response to the pandemic, and high-yield credit markets had dropped by nearly 20%. In contrast,... View Details
      Keywords: COVID-19; Mortgage-backed Securities; Health Pandemics; Financial Markets; Assets; Resource Allocation; Financial Instruments; Decision Making
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      Siriwardane, Emil N., Luis M. Viceira, and Dean Xu. "Mortgage Backed Securities and the Covid-19 Pandemic." Harvard Business School Case 221-010, July 2020.
      • 2020
      • Working Paper

      When Do Experts Listen to Other Experts? The Role of Negative Information in Expert Evaluations for Novel Projects

      By: Jacqueline N. Lane, Misha Teplitskiy, Gary Gray, Hardeep Ranu, Michael Menietti, Eva C. Guinan and Karim R. Lakhani
      The evaluation of novel projects lies at the heart of scientific and technological innovation, and yet literature suggests that this process is subject to inconsistency and potential biases. This paper investigates the role of information sharing among experts as the... View Details
      Keywords: Project Evaluation; Innovation; Knowledge Frontier; Negativity Bias; Projects; Innovation and Invention; Information; Diversity; Judgments
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      Lane, Jacqueline N., Misha Teplitskiy, Gary Gray, Hardeep Ranu, Michael Menietti, Eva C. Guinan, and Karim R. Lakhani. "When Do Experts Listen to Other Experts? The Role of Negative Information in Expert Evaluations for Novel Projects." Harvard Business School Working Paper, No. 21-007, July 2020. (Revised November 2020.)
      • Article

      Active World Model Learning with Progress Curiosity

      By: Kuno Kim, Megumi Sano, Julian De Freitas, Nick Haber and Daniel Yamins
      World models are self-supervised predictive models of how the world evolves. Humans learn world models by curiously exploring their environment, in the process acquiring compact abstractions of high bandwidth sensory inputs, the ability to plan across long temporal... View Details
      Keywords: World Models; Mathematical Methods
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      Kim, Kuno, Megumi Sano, Julian De Freitas, Nick Haber, and Daniel Yamins. "Active World Model Learning with Progress Curiosity." Proceedings of the International Conference on Machine Learning (ICML) 37th (2020).
      • July 2020
      • Article

      The Role of Interdependence in the Microfoundations of Organization Design: Task, Goal, and Knowledge Interdependence

      By: Marlo Raveendran (formerly Goetting), Luciana Silvestri and Ranjay Gulati
      Interdependence is a core concept in organization design, yet one that has remained consistently understudied. Current notions of interdependence remain rooted in seminal works, produced at a time when managers’ near-perfect understanding of the task at hand drove the... View Details
      Keywords: Interdependence; Organizational Behavior; Work Design; Organizational Design; Goals and Objectives; Knowledge Sharing
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      Raveendran (formerly Goetting), Marlo, Luciana Silvestri, and Ranjay Gulati. "The Role of Interdependence in the Microfoundations of Organization Design: Task, Goal, and Knowledge Interdependence." Academy of Management Annals 14, no. 2 (July 2020): 828–868.
      • July 2020
      • Article

      Who Should Select New Employees, Headquarters or the Unit Manager? Consequences of Centralizing Hiring at a Retail Chain

      By: Carolyn Deller and Tatiana Sandino
      We examine how changing the allocation of hiring decision rights in a multiunit organization affects employee-firm match quality, contingent on a unit’s circumstances. Our research site, a U.S. retail chain, switched from a decentralized hiring model (hiring by... View Details
      Keywords: Control; Selection; Decentralization; Company Values; Retail Chains; Employees; Selection and Staffing; Local Range; Business Headquarters; Decision Making
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      Deller, Carolyn, and Tatiana Sandino. "Who Should Select New Employees, Headquarters or the Unit Manager? Consequences of Centralizing Hiring at a Retail Chain." Accounting Review 95, no. 4 (July 2020): 173–198.
      • June 2020 (Revised August 2020)
      • Case

      Majid Al Futtaim Retail Geographic Expansion: Brick or Click?

      By: Juan Alcácer and Alpana Thapar
      This case illustrates the challenges that retailers face when they aggressively pursue geographical growth by expanding both their physical store network and their online presence. It features Majid Al Futtaim (MAF) Retail, a franchisee of Carrefour hypermarkets in the... View Details
      Keywords: Stores; Ecommerce; Strategy; Expansion; Geographic Location; Decision Making; Internet and the Web; Digital Transformation; E-commerce; Retail Industry; Middle East
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      Alcácer, Juan, and Alpana Thapar. "Majid Al Futtaim Retail Geographic Expansion: Brick or Click?" Harvard Business School Case 720-482, June 2020. (Revised August 2020.)
      • June 2020
      • Teaching Note

      Understanding the Brand Equity of Nestlé Crunch Bar

      By: Jill Avery and Gerald Zaltman
      Teaching Note for HBS Case Nos. 519-061 and 519-062. In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of twenty of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Under the... View Details
      Keywords: Brand Management; Brand Storytelling; Brand Equity; Market Research; Qualitative Methods; Marketing; Brands and Branding; Marketing Communications; Consumer Behavior; Marketing Strategy; Food and Beverage Industry
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      Avery, Jill, and Gerald Zaltman. "Understanding the Brand Equity of Nestlé Crunch Bar." Harvard Business School Teaching Note 520-124, June 2020.
      • 2021
      • Conference Presentation

      An Algorithmic Framework for Fairness Elicitation

      By: Christopher Jung, Michael J. Kearns, Seth Neel, Aaron Leon Roth, Logan Stapleton and Zhiwei Steven Wu
      We consider settings in which the right notion of fairness is not captured by simple mathematical definitions (such as equality of error rates across groups), but might be more complex and nuanced and thus require elicitation from individual or collective stakeholders.... View Details
      Keywords: Algorithmic Fairness; Machine Learning; Fairness; Framework; Mathematical Methods
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      Jung, Christopher, Michael J. Kearns, Seth Neel, Aaron Leon Roth, Logan Stapleton, and Zhiwei Steven Wu. "An Algorithmic Framework for Fairness Elicitation." Paper presented at the 2nd Symposium on Foundations of Responsible Computing (FORC), 2021.
      • June 2020
      • Article

      How Scheduling Can Bias Quality Assessment: Evidence from Food Safety Inspections

      By: Maria Ibanez and Michael W. Toffel
      Accuracy and consistency are critical for inspections to be an effective, fair, and useful tool for assessing risks, quality, and suppliers—and for making decisions based on those assessments. We examine how inspector schedules could introduce bias that erodes... View Details
      Keywords: Assessment; Bias; Inspection; Scheduling; Econometric Analysis; Empirical Research; Regulation; Health; Food; Safety; Quality; Performance Consistency; Governing Rules, Regulations, and Reforms
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      Ibanez, Maria, and Michael W. Toffel. "How Scheduling Can Bias Quality Assessment: Evidence from Food Safety Inspections." Management Science 66, no. 6 (June 2020): 2396–2416. (Revised February 2019. Featured in Harvard Business Review, Forbes, Food Safety Magazine, Food Safety News, and KelloggInsight. (2020 MSOM Responsible Research Finalist.))
      • June 2020
      • Article

      The Isolated Choice Effect and Its Implications for Gender Diversity in Organizations

      By: Edward H. Chang, Erika L. Kirgios, Aneesh Rai and Katherine L. Milkman
      We highlight a feature of personnel selection decisions that can influence the gender diversity of groups and teams. Specifically, we show that people are less likely to choose candidates whose gender would increase group diversity when making personnel selections in... View Details
      Keywords: Behavior And Behavioral Decision Making; Organizational Studies; Decision Analysis; Economics; Decision Making; Behavior; Analysis; Organizations; Diversity; Gender
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      Chang, Edward H., Erika L. Kirgios, Aneesh Rai, and Katherine L. Milkman. "The Isolated Choice Effect and Its Implications for Gender Diversity in Organizations." Management Science 66, no. 6 (June 2020): 2752–2761.
      • May 2020
      • Article

      Ancient Origins of the Global Variation in Economic Preferences

      By: Anke Becker, Benjamin Enke and Armin Falk
      This paper shows that contemporary population-level heterogeneity in risk aversion, time preference, altruism, positive reciprocity, negative reciprocity, and trust partly traces back to the structure of the migration patterns of our very early ancestors. To document... View Details
      Keywords: Migration Patterns; Behavioral Economics; Preferences; Microeconomics; Demography; Decision Making; Risk and Uncertainty; History; Global Range
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      Becker, Anke, Benjamin Enke, and Armin Falk. "Ancient Origins of the Global Variation in Economic Preferences." AEA Papers and Proceedings 110 (May 2020): 319–323.
      • 2020
      • Working Paper

      Social Interactions in Pandemics: Fear, Altruism, and Reciprocity

      By: Laura Alfaro, Ester Faia, Nora Lamersdorf and Farzad Saidi
      In SIR models, homogeneous or with a network structure, infection rates are assumed to be exogenous. However, individuals adjust their behavior. Using daily data for 89 cities worldwide, we document that mobility falls in response to fear, as approximated by Google... View Details
      Keywords: Social Interactions; Pandemics; Mobility; Cities; SIR Networks; Social Preferences; Social Planner; Targeted Policies; Health Pandemics; Interpersonal Communication; Behavior; Policy
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      Alfaro, Laura, Ester Faia, Nora Lamersdorf, and Farzad Saidi. "Social Interactions in Pandemics: Fear, Altruism, and Reciprocity." NBER Working Paper Series, No. 27134, May 2020.
      • Article

      The Price of Anarchy of Self-Selection in Tullock Contests

      By: Hau Chan, David C. Parkes and Karim R. Lakhani
      Crowdsourcing platforms operate by offering their clients the ability to obtain cost-effective solutions for their problems through contests. The top contestants with the best solutions are rewarded, and the submitted solutions are provided to the clients. Within the... View Details
      Keywords: Crowdsourcing Contests; Game Theory
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      Chan, Hau, David C. Parkes, and Karim R. Lakhani. "The Price of Anarchy of Self-Selection in Tullock Contests." Proceedings of the International Conference on Autonomous Agents and Multiagent Systems (AAMAS) 19th (2020): 1795–1797.
      • April 29, 2020
      • Article

      How Should We Allocate Scarce Medical Resources?

      By: Max Bazerman, Regan Bernhard, Joshua D. Greene, Karen Huang and Netta Barak-Corren
      Who should get a ventilator if there aren’t enough to go around? Research on decision making leads to three concrete guidelines that policy-makers and physicians can use to make fair choices when allocating scarce, life-saving resources. The key to making fair and... View Details
      Keywords: COVID-19; Health Pandemics; Resource Allocation; Decision Making; Policy; Fairness; Ethics
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      Bazerman, Max, Regan Bernhard, Joshua D. Greene, Karen Huang, and Netta Barak-Corren. "How Should We Allocate Scarce Medical Resources?" Harvard Business Review Digital Articles (April 29, 2020).
      • April 2020
      • Teaching Note

      Glossier: Co-Creating a Cult Brand with a Digital Community

      By: Jill Avery
      Teaching Note for HBS No. 519-022. Flush with cash from its Series C fundraise, cult beauty brand Glossier considers its next phase of growth, facing critical decisions on how to allocate its capital to support various marketing communications and distribution... View Details
      Keywords: Digital Marketing; Crowdsourcing; CRM; Startup; Direct-to-consumer; DTC; Marketing; Marketing Strategy; Brands and Branding; Consumer Behavior; Customer Relationship Management; Venture Capital; Business Startups; Entrepreneurship; Social Media; Beauty and Cosmetics Industry; United States
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      Avery, Jill. "Glossier: Co-Creating a Cult Brand with a Digital Community." Harvard Business School Teaching Note 520-099, April 2020.
      • 2020
      • Working Paper

      On the Representativeness of Voter Turnout

      By: Louis Kaplow and Scott Duke Kominers
      Prominent theory research on voting uses models in which expected pivotality drives voters' turnout decisions and hence determines voting outcomes. It is recognized, however, that such work is at odds with Downs's paradox: in practice, many individuals turn out for... View Details
      Keywords: Voter Turnout; Paradox Of Voting; Pivotality; Elections; Model; Voting; Behavior; Theory
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      Kaplow, Louis, and Scott Duke Kominers. "On the Representativeness of Voter Turnout." Harvard Business School Working Paper, No. 20-097, March 2020.
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