Online - Publications - Faculty & Research

24 Oct 2011
Research & Ideas

The Yelp Factor: Are Consumer Reviews Good for Business?

digital age is a fertile area of his research. Luca is looking at rankings, expert evaluations, online consumer reviews, and quality disclosure laws to see how they work in market settings, and which are most important for consumers. To... View Details

Keywords: by Michael Blanding; Food & Beverage

11 Sep 2012
First Look

First Look: September 11

PublicationsIndispensable: When Leaders Really Matter Author:Gautam Mukunda Publication:Harvard Business Review Press, 2012 Abstract Will your next leader be insignificant-or indispensable? The importance of leadership and the impact of individual leaders has long... View Details

Keywords: Sean Silverthorne

Winter 2021
Article

Dealmaking Disrupted: The Unexplored Power of Social Media in Negotiation

By: James K. Sebenius, Ben Cook, David A. Lax, Isaac Silberberg and Paul Levy

While social media has had profound effects in many realms, the theory and practice of negotiation have remained relatively untouched by this potent phenomenon. In this article, we survey existing research in this area and develop a broader framework for understanding... View Details

Keywords: Bargaining; 3D Negotiation; Negotiation; Conflict and Resolution; Social Media

Citation

Find at Harvard

23 Jun 2022
Research & Ideas

All Those Zoom Meetings May Boost Connection and Curb Loneliness

on screen. Harvard Business School’s Amit Goldenberg worked with seven other researchers, including Airbnb executives, to evaluate online strategies for mitigating loneliness. Goldenberg’s findings offer insights for managers and... View Details

Keywords: by Michael Blanding

17 Aug 2009
Research & Ideas

Quantifying the Economic Impact of the Internet

The fight was lost as consumers voted for free information supported by advertising over subscription services. Ironically, online advertising and the commercialization of the Web achieved important goals of the resisters: to preserve the... View Details

Keywords: by John Quelch; Advertising; Publishing

10 Feb 2023
Research & Ideas

COVID-19 Lessons: Social Media Can Nudge More People to Get Vaccinated

Prevention—spent hundreds of millions of dollars on online advertising campaigns, aiming to encourage people to get vaccinated and to comply with other public health guidance. But was the public listening? More important, were people... View Details

Keywords: by Scott Van Voorhis; Health; Technology

28 Jun 2021
Blog Post

7 Things HBS Taught Me the Last 2 Years

great gifts, the biggest of which is creating leaders of tomorrow who will move us into entirely new ways of community building. Building a community online - the VCPE conference was online this year #2... View Details

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Courses - Private Capital Project

investment challenges, identify growth opportunities, and optimize capital returns in a complex investment environment. HBS Online Courses Alternative Investments The Alternative Investments course covers the essentials for evaluating... View Details

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Resources - Alumni

with starting and running new ventures. Rock Entrepreneurship Advisor Program (REAP) : virtually connect with an advisor and receive 1:1 mentoring, pitch feedback, and more. HBS Online Courses on Entrepreneurship & Innovation... View Details

01 Dec 2023
News

Engaging Students More Deeply

Students at Success Academy stay more focused on the dot rug. Photo courtesy HBS Multimedia Development To tell the compelling stories of a developer working to revitalize Miami Beach, a Maine lobsterman confronting the economic risks of climate change, and a charter... View Details

Keywords: April White

26 Oct 2022
Research & Ideas

How Paid Promos Take the Shine Off YouTube Stars (and Tips for Better Influencer Marketing)

their findings in the newly updated working paper “Reputation Burning: Analyzing the Impact of Brand Sponsorship on Social Influencers.” They initiated the study because they were fascinated by the growing overlap between e-commerce and social media platforms, fueled... View Details

Keywords: by Kara Baskin; Technology; Media & Broadcasting

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Events - Creating Emerging Markets

At this online conference, speakers shared their experiences using CEM transcripts and video materials for teaching in different institutional contexts in Europe, India, Latin America and the United States. May 28 28 May 2019 Santiago,... View Details

24 May 2018
Research & Ideas

Distance Still Matters in Business, Despite the Internet

this way, rich offline communication might make online communications more valuable, suggesting complementarity between face-to-face and digital communications.” The book chapter, “How Geography Shapes—and is Shaped By—the Internet,” was... View Details

Keywords: by Sean Silverthorne; Transportation; Telecommunications; Shipping; Publishing; Technology

01 Jun 2023
News

Buy Big, Sell Small

If you live in a rural village or small city in India and run low on toothpaste, rice, or cooking oil, you’ll likely visit your local kirana, the equivalent of a US neighborhood variety store and a mainstay of the country’s $932 billion retail economy. The shops are... View Details

Keywords: Deborah Blagg; retail; supply chain management; entrepreneurship; leadership; innovation; Miscellaneous Store Retailers; Retail Trade

01 Mar 2024
News

Case Study: Testing the Waters

Illustration by Christina Spano Endurance training was nothing new to Lauren Picasso (MBA 2014), who’d raced through her younger years as a cross-country runner and swimmer. In 2017, when she was director of marketing at Jet.com and looking for a physical challenge,... View Details

Keywords: Jen McFarland Flint; Food and Beverage Stores; Retail Trade

05 May 2020
Research & Ideas

China Tariffs and Coronavirus a Double Hit to American Retailers

websites of hundreds of online retailers to track how they change over time. “What is distinguishing about our paper is that we observe prices not only at the border, but we can also see the impact in retail prices,” Cavallo says.... View Details

Keywords: by Michael Blanding

01 Mar 2024
News

Leading Businesses in a Web3 World

Illustration by Daniel Hertzberg Web3 is poised to transform everything we do online by decentralizing and democratizing the internet. That transformation is already underway in the business world: built on blockchain technology that... View Details

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Globalization - Faculty & Research

Business School Case 425-010, July 2024. Freelancer, Ltd. By: Christopher Stanton , Karim R. Lakhani , Jin Hyun Paik and Nina Cohodes July 2024 | Case | Faculty Research Over the course of the 2010s, the rapid advancement of mobile technologies and the rise of View Details

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Dean Nitin Nohria | About

course and the introduction of online courses; expansion of the School’s intellectual agenda through research projects, new initiatives, and Global Research Centers; creating a more inclusive community with the establishment of the Race,... View Details

17 Feb 2022
Book

When Employees Feel a Sense of Purpose, Companies Succeed

going and really able to make a meaningful contribution, and I’m interested in your diverse thoughts and backgrounds and helping us get there.’” The company also provides employee-led online forums that allow people to express and pursue... View Details

Keywords: by Ranjay Gulati

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