Publications

May 1990 (Revised August 1990)
Case

Campbell Soup Co.

By: Steven C. Wheelwright

Describes the engineering effort at Campbell Soup Co. to develop a microwavable package and product for the growing convenience segment. Focuses on the role of engineering services in developing the production process, acquiring and installing equipment, and getting... View Details

Keywords: Product Development; Production; Engineering; Strategy; Business Processes; Innovation and Management; Planning; Competitive Advantage; Food and Beverage Industry; Retail Industry

01 Jun 2004
News

Luxe Redux

Cashing in on the $60 billion global luxury goods market has never been tougher — or more rewarding. Competition is keen. And consumer preferences are constantly shifting, causing the concept of luxury itself to change over time. As a... View Details

Keywords: Julia Hanna; luxury; Retail Trade

06 Aug 2024
Cold Call Podcast

How EdTech Firm Coursera Is Incorporating GenAI into Its Products and Services

Keywords: Re: Suraj Srinivasan; Education; Technology

08 Jul 2024
Research & Ideas

The Critical Computer Science Principles Every Strategic Leader Needs to Know

important part of how businesses operate, and that can only increase going forward.” “Increasingly, the tech architectures inside firms are a source of competitive advantage.” In a new industry and background note written with HBS... View Details

Keywords: by Ben Rand; Technology; Information Technology

February 2009 (Revised December 2009)
Case

eReading: Amazon's Kindle

By: Bharat N. Anand, Peter W. Olson Esq. and Mary Tripsas

In November 2007, Amazon introduced the Kindle, the first electronic reader with wireless functionality. The case describes the launch of the Kindle and provides information on representative players in the industry (or broader ecosystem) who are likely to be affected... View Details

Keywords: Books; Disruptive Innovation; Technological Innovation; Industry Structures; Standards; Distribution Channels; Competitive Strategy; Publishing Industry

September 2016 (Revised January 2020)
Case

Pebble: Wearables Pioneer

By: David Yoffie and Allison Ciechanover

In the summer of 2016, wearables “wunderkind” and Pebble founder and CEO, Eric Migicovsky, was pleased with the young startup’s success in the five years since its founding. The Silicon Valley–based company had recently shipped its two millionth smartwatch; held the... View Details

Keywords: Competition; Strategy; Innovation Strategy; Product; Information Technology; Technological Innovation; Business Startups; Technology Industry; United States; California

01 Dec 2016
News

The Power of Many

Life Lab is the newest addition to the growing portfolio of facilities to support innovation and entrepreneurship, joining the Harvard i-lab, which opened in 2011, and the Harvard Launch Lab, a start-up... View Details

Web

Winning with Digital Platforms Online Course | HBS Online

public sentiment surrounding competition and fair business practices. Highlights How 3rd Party Sellers Create Value Amazon’s Encroachment Open and Closed Platforms Show Hide Details Concepts Coopetition: The... View Details

01 Dec 2019
News

Making Eco Easy

consumption, but found that everything from shampoo to toothpaste to glass cleaner came packaged in single-use plastic. Gina Pak (MBA 2015) during her presentation at the 2019 HBS New Venture Competition (photo by Susan Young) Gina Pak... View Details

Keywords: Jennifer Gillespie

December 2008 (Revised March 2009)
Case

The Metropolitan Opera (A)

By: Anita Elberse and Crissy Perez

In April 2007, the New York City Metropolitan Opera's general manager Peter Gelb looks back on the first season of a daring experiment to broadcast performances live in high-definition to movie theaters across North America. While the "Live in HD" program has received... View Details

Keywords: Arts; Technological Innovation; Marketing Strategy; Nonprofit Organizations; Competitive Advantage; Entertainment and Recreation Industry