Diffusion Of Innovation - Publications - Faculty & Research

February 2021
Case

Threadless: The Renewal of an Online Community

By: Shane Greenstein, Karim Lakhani and Christian Godwin

Threadless, an online apparel company and artist community which Jake Nickell founded in 2000, continued to maintain its status as a top company in the online apparel industry during its second decade. From 2010 to 2020, Threadless continued to operate its... View Details

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29 Aug 2013
News

A Tale Of Two Netflix: Has The Streaming Giant Bounced Back After Qwikster?

25 Aug 2022
News

Harnessing the Tools of the Digital Age

at HBS. We’ve done it before. This year marks the 100th anniversary of the case method, an innovation that radically changed the School and business education. The case method enabled HBS to be close to... View Details

Keywords: April White

January 2022 (Revised August 2022)
Case

Geely SEA: New Electric Vehicle Platforms

By: Willy C. Shih and Shu Lin

Kent Bovellan, the Chief Engineer and Head of the Vehicle Architecture Center for Geely Holding, the Hangzhou, China headquartered global automotive group, was debating the platform choice for an upcoming "D" segment midsized battery electric vehicle (BEV). He had led... View Details

Keywords: Product Innovation; Product Architecture; Product Engineering; Platform Design; Platform Strategy; Information Infrastructure; Digital Platforms; Information Technology; Product Design; Product Development; Cost Management; Decision Making; Competitive Strategy; Industry Structures; Auto Industry; China; Sweden

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05 Nov 2014
What Do You Think?

Are We Entering an Era of Neuromanagement?

Summing Up: Where Do We Draw the Line on the Use of Technology in Hiring Practices? The idea of using brain scans in hiring, while it generated limited enthusiasm among respondents to this month's column,... View Details

Keywords: by James Heskett

04 Mar 2013
Working Paper Summaries

The Dirty Laundry of Employee Award Programs: Evidence from the Field

Keywords: by Timothy Gubler, Ian Larkin & Lamar Pierce; Service

November 2014
Teaching Note

Marketing Marijuana in Colorado

By: John A. Quelch

The case, set in the middle of 2014, reviews the first six months of marketplace activity in Colorado, following the legalization of marijuana for recreational use and the expansion of marijuana retailing from medical dispensaries to recreational stores. The case... View Details

Keywords: Marketing Innovations; Retail Government Services; Public Health; Agribusiness; Customers; Goods and Commodities; Government and Politics; Health; Marketing; Society; Consumer Products Industry; Distribution Industry; Health Industry; Public Administration Industry; North and Central America

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01 Mar 2018
News

Alumni Connections: Photos of Recent Alumni Events

networking reception in New York City in January at Ten Degrees bringing together alumni working in the energy sector and current students to discuss the future of the industry, the latest innovations in the... View Details

June 2016
Case

Aggressive Growth Plans For Zimmer Spine

By: Kevin Schulman and Miranda Shaw

Steve Healy, the President of Zimmer Spine, has to transform his organization into a market leader. Zimmer is a major medical device firm, but the Spine division has underperformed, and its core technology did not get the expanded FDA label that had been expected. The... View Details

Keywords: Medical Device; Organizational Innovation; Organizational Growth; Organizations; Growth and Development Strategy; Medical Devices and Supplies Industry

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02 Apr 2015
Research & Ideas

Digital Initiative Summit: The Business of Crowdsourcing

Many Choices Companies Must Forget—and Borrow The Business of Crowdsourcing Freeing Patient Data to Enable Innovation Who Has the Power in the Music Industry? View Details

Keywords: by Dina Gerdeman

2020
Book

Work, Mate, Marry, Love: How Machines Shape Our Human Destiny

By: Debora L. Spar

Covering a time frame that ranges from 8000 BC to the present, and drawing upon both Marxist and feminist theories, the book argues that nearly all the decisions we make in our most intimate lives—whom to marry, how to have children, how to have sex, how to think about... View Details

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Teaching

Overview

By: Regina E. Herzlinger

Course Requirements

Students are required to prepare a business plan, which employs the framework of this course, to explore an entrepreneurial opportunity in health care, and to evaluate their classmates' plans.

Career Focus

For... View Details

2021
Chapter

Governing for Growth in Scope: Cultivating a Comparative Understanding of How Peer Production Collectives Evolve

By: Rebecca Karp, Amisha Miller and Siobhan O'Mahony

One of the early challenges for any peer production collective is how to govern the growth of new members or contributors. Scope growth was not a topic of concern when scholars were focused on understanding the emergence of peer production collectives as a phenomenon... View Details

Keywords: Peer Production Collectives; Scope Growth; Collaborative Innovation and Invention; Governance; Growth Management

Citation

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14 Mar 2014
News

Start-up Takes the Legwork out of Shopping

Keywords: fashion; start-up; Personal Services; Clothing and Clothing Accessories Stores; Retail Trade

2020
Working Paper

Incentive Power and Knowledge Sharing Among Employees: Evidence from the Field

By: Wei Cai, Susanna Gallani and Jee-Eun Shin

There is consensus, both in the literature and in practice, about knowledge sharing within organizations being a key determinant of success. However, organizations struggle to sustain employees’ engagement in knowledge sharing. One challenge lies in the fact that,... View Details

Keywords: Organizational Knowledge Sharing; Employee Driven Innovation; Innovation Appropriability; Contract Design; High-powered Incentives; Low-powered Incentives; Incentives; Pay-for-Performance; Rank-and-file; Employees; Knowledge Sharing; Innovation and Invention; Motivation and Incentives; Creativity; Performance

Citation

2024
Working Paper

Cephalosporins—Fighting Hospital Infections: Case Histories of Transformational Advances

By: Amar Bhidé, Srikant Datar and Katherine Stebbins

This case history describes the development of three generations of cephalosporins – antibiotics that have significantly reduced hospital infections. Specifically, we chronicle how: 1) Early (pre-cephalosporin) antibiotics were developed in the first half of the 20th... View Details

Keywords: Health Care and Treatment; Technological Innovation; Innovation Strategy; Technology Adoption; Collaborative Innovation and Invention; Innovation and Invention; Governing Rules, Regulations, and Reforms

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28 Apr 1997
Lecture

Ethics Education in Business Schools: The Evolution of an Idea." Speaker. "Smith College Club of Cambridge

By: Lynn S. Paine

Keywords: Ethics; Education; Higher Education; Innovation and Invention

Citation

31 Mar 2023
Research & Ideas

Can a ‘Basic Bundle’ of Health Insurance Cure Coverage Gaps and Spur Innovation?

By the early 1980s, several high-income countries—including Switzerland, the United Kingdom, Australia, Canada, and New Zealand—had universal health insurance covering 100 percent of the population. Meanwhile, 40 years later, the United... View Details

Keywords: by Kasandra Brabaw; Insurance; Health

March 2017 (Revised November 2021)
Case

Floodgate: On the Hunt for Thunder Lizards

By: Rory McDonald, Alix Burke, Emma Franking and Nicole Tempest

Founded in 2008, Floodgate pioneered the “micro-VC” category, a new type of investment firm that raised smaller funds and made earlier, smaller investments in technology startups than traditional venture-capital firms. By 2015, Floodgate had raised three funds totaling... View Details