Publications

Read Now

01 Jun 2020
News

Inside Out

was created and popularized by the global facilities management company JLL [Jones Lang Lasalle]. It’s intended to show a company’s relative per-square-foot costs across three... View Details

Keywords: Dan Morrell; Corporate, Subsidiary, and Regional Managing Offices; Corporate, Subsidiary, and Regional Managing Offices

June 1987 (Revised August 1988)
Case

American Bank

By: Robert S. Kaplan

American Bank is developing a new system to compute product costs. The deregulated, more competitive environment for commercial banks has created both problems and opportunities for banking operations. In order to price existing products and assess the desirability of... View Details

Keywords: System; Consolidation; Commercial Banking; SWOT Analysis; Fair Value Accounting; Cost Management; Price; Banking Industry; North and Central America; United States

01 Jun 2008
News

Alumni Books

implicit in the book’s title, the authors interviewed more than forty CEOs from both industry and the nonprofit sector, studied what successful managers do right, and drew on... View Details

Keywords: Management

March 1996 (Revised November 1997)
Case

Dewar's (C): Exploring New Media Opportunities

By: Alvin J. Silk and Lisa Klein Pearo

Dewar's is considering employing new media options. The company had committed resources to a new CD-ROM magazine, Launch, in 1994, as its first experiment with new media. During 1994, a number of additional opportunities have been presented to both Leo Burnett and S&S... View Details

Keywords: Advertising Campaigns; Cost Management; Management Analysis, Tools, and Techniques; Brands and Branding; Marketing Strategy; Product Launch; Market Entry and Exit; Media; Corporate Strategy

February 1999
Case

Lifeline Systems, Inc. (B)

By: H. Kent Bowen and Marilyn Matis

In 1997, Lifeline Systems continues to grow its service business to $32 million, 56% of the company's total revenues. More local hospital Lifeline programs turn over their monitoring service to Lifeline Central, expanding the company's subscriber base by 30%. The... View Details

Keywords: Health Care and Treatment; Information Technology; Expansion; Cost Management; Growth and Development Strategy; Partners and Partnerships; Change; Customer Relationship Management; Service Operations; Age; Investment; Health Industry; Technology Industry; Cambridge; Boston

April 2003 (Revised May 2003)
Case

Valuation Ratios in the Airline Industry

By: Paul M. Healy, Krishna G. Palepu and Jonathan Barnett

Four firms in the airline industry illustrate the underlying differences in valuation multiples (price-earnings and price-to-book). View Details

Keywords: Valuation; Activity Based Costing and Management; Accounting Audits; Air Transportation Industry

June 1996 (Revised November 1996)
Background Note

Economic Gains from Trade: Comparative Advantage

By: Robert E. Kennedy and Nancy F. Koehn

How nations trade and whether they benefit from it are two of the oldest and most important questions in political economy. In the 170 years since David Ricardo formally developed the theory of comparative advantage, it has become one of the principles most widely... View Details

Keywords: Business Model; Microeconomics; Trade; Cost Management; Business and Government Relations

13 Aug 2024
Research & Ideas

Why Companies Shouldn't Delay Software Updates—Even After CrowdStrike's Flaw

some IT experts I’ve talked to are surprised by the results.” Why? The cost of software updates—both in terms of time and money—may cause businesses to delay manual updates to vulnerable systems, says Shane... View Details

Keywords: by Jay Fitzgerald; Technology; Information Technology; Computer; Web Services

01 Sep 2004
News

Tracking a Turnaround

The newly hired president and CEO of a local medical center faces a daunting task: Under intense public scrutiny, he must save a complex, rapidly failing organization whose culture is marred by indecision View Details

Keywords: Julia Hanna; Management of Companies and Enterprises; Management of Companies and Enterprises; Management of Companies and Enterprises; Management of Companies and Enterprises

December 1999
Case

Sun Microsystems, Inc. (A6): Enterprise 250: Mark Canepa on the Newcomer as Change Agent

By: Rosabeth M. Kanter and Jane Roessner

Coming to Sun Microsystems after 20 years with Hewlett-Packard (HP), Mark Canepa brought a highly organized leadership style more characteristic of HP than Sun. His goal was to use the development of a new workstation product to build a disciplined, process-oriented,... View Details

Keywords: Management Practices and Processes; Organizational Change and Adaptation; Organizational Structure; Cost Management; Leadership Style; Product Development; Technology Industry; Computer Industry

May 2022
Supplement

Maestro Pizza (B): The Competition Awakens

By: Ramon Casadesus-Masanell and Fares Khrais

Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of... View Details

06 Jun 2005
Research & Ideas

Microsoft vs. Open Source: Who Will Win?

Casadesus-Masanell decided to dive in. Most research to date into the OSS movement has focused on the organization and management issues surrounding OSS. Ghemawat and... View Details

Keywords: by Sean Silverthorne; Technology

February 2008 (Revised August 2014)
Case

MedVal Ventures

By: Regina E. Herzlinger

Is medical travel a viable business opportunity? A group of MBA students consider the pros and cons of starting a business that would send people from the U.S. to India for elective non-emergency surgeries. View Details

Keywords: Business Startups; Cost Management; Globalized Markets and Industries; Health Care and Treatment; Health Industry; Travel Industry; India; United States

September 2010
Case

Merck: Investing in Science-Based Business (Abridged)

By: Ananth Raman and Inga Katharina Maurer

Ray Gilmartin faces a dilemma. His company's credibility has been damaged by the recent withdrawal of Vioxx, a multi-billion dollar drug. Moreover, the withdrawal of Vioxx would imply that Merck would fail to meet analysts' earnings expectations for 2005 unless... View Details

Keywords: Factories, Labs, and Plants; Cost Management; Production; Research and Development

June 2024
Supplement

Legacy Partners (B)

By: Richard S. Ruback and Royce Yudkoff

Pre-abstract: Instructors should consider the timing of making videos available to students, as they may reveal key case details.

Abstract: Stephen Holbrook and Austin Pulsipher (both HBS '19) had been leading Nutrishare since acquiring the company six... View Details