Publications

August 1994 (Revised May 2001)
Case

ITT Automotive: Global Manufacturing Strategy (1994)

By: Gary P. Pisano and Sharon L. Rossi

ITT Automotive is in the process of developing a new-generation antilock brake system (ABS), designated the MK-20. The case focuses on the level of automation to be used in the production of this new system, and whether all plants should use the same process... View Details

Keywords: Information Technology; Innovation Strategy; Production; Product Development; Globalized Firms and Management; Performance Productivity; Manufacturing Industry; Auto Industry; Belgium; Germany; United States

02 Aug 2004
What Do You Think?

For Greater Transparency, Is Section 404 an Effective Response?

innovation is less likely to occur." Brian Donahue warns that "an assessment of internal controls by management at a point in time is not effective because the organization—and thus internal... View Details

Keywords: by James Heskett

February 2015 (Revised June 2016)
Case

Solar Geoengineering

By: Joseph B. Lassiter III and Stephanie Puzio

On December 8th 2013, as Dr. David Keith was leaving the set of the Colbert Show, he couldn't help but replay the interview over and over in his mind. Did he actually get his point of view on solar geoengineering across or had he just added to the stereotype that he... View Details

Keywords: Geoengineering; Carbon; Carbon Emissions; Energy; Nuclear; Nuclear Energy; De-extinction; Climate Change; Engineering; Entrepreneurship; Innovation and Invention; Energy Sources; Green Technology Industry; Energy Industry

Web

Faculty & Research - Global

challenges and innovations wherever they occur. Through sustained work in the field, faculty are provided the opportunity to immerse themselves in the culture and values – as well as intricacies and nuances – that lead to truly meaningful... View Details

November 2012 (Revised May 2013)
Case

ASUSTeK and the Google Nexus 7 Tablet

By: Willy C. Shih and Jyun-Cheng Wang

Days after Jerry Shen introduced a new tablet computer at the Consumer Electronics Show, a Google meeting convinced him to go with a lower price point and co-branding as the Nexus 7. While his company would have a premier position at launch, companies like Samsung... View Details

March 2010 (Revised June 2010)
Case

Dassault Systemes

By: Stefan H. Thomke and Daniela Beyersdorfer

Dassault Systèmes, a leader in product lifecycle management software, has enjoyed a very profitable business model in 3D engineering design. In the past, it has successfully managed market disruptions and opportunities through acquisition and organic innovations. Its... View Details

Keywords: Business Model; Innovation and Invention; Product Development; Product Marketing; Technology Industry

22 Mar 2024
Research & Ideas

Open Source Software: The $9 Trillion Resource Companies Take for Granted

staggering scope of the findings could help put a value on the work, so senior leaders and non-tech managers at firms understand just how important hiring open source expertise is to success. The results mark among the first comprehensive... View Details

Keywords: by Rachel Layne; Computer; Information Technology; Technology

Research Summary

Overview

By: Antonio Moreno

Professor Moreno’s research explores how digital technologies are reshaping operational processes, with a particular focus on retail and service industries. His early work examined omnichannel retail—the integration of online and offline channels to create seamless... View Details

Keywords: Omnichannel; Omni-channel; Omnichannel Retail; Omnichannel Retailing; Retail; Operations; Supply Chain Management; Digital Transformation; Digital Strategy; Retail Industry; Technology Industry; Service Industry; Europe; Spain; Latin America

November 2024 (Revised January 2025)
Case

Precision Agriculture at AGCO

By: Rajiv Lal, Alicia Dadlani and Ai-Ling Jamila Malone

In 2024, AGCO, a leading agricultural equipment manufacturer, sought to improve its customers net farm income by 20% over five years by becoming a comprehensive one-stop precision agriculture solutions provider and strengthening its dual channel sales approach—retrofit... View Details

Keywords: Mergers and Acquisitions; Customer Relationship Management; Collaborative Innovation and Invention; Organizational Culture; Sales; Alignment; Integration; Agriculture and Agribusiness Industry; Manufacturing Industry

01 Oct 2001
Research & Ideas

How To Make Restructuring Work for Your Company

Taken together, they suggest there are three critical hurdles or challenges that management faces in any restructuring program: 1. Design. What type of restructuring is appropriate for dealing with the specific challenge, problem, or... View Details

Keywords: by Stuart C. Gilson

Hüsnü Özyeğin

Keywords: Financial Services

November 2007 (Revised May 2008)
Case

Creativity under the Gun at Litmus Corporation

By: Teresa M. Amabile and Yana Litovsky

Teaches students to diagnose the circumstances under which time pressure can facilitate or hinder creativity. A team's creative "genius", Miles Grady, who previously conceptualized a revolutionary material for an important new product, must now significantly change... View Details

Keywords: Situation or Environment; Creativity; Innovation and Management; Problems and Challenges

20 Apr 2015
Research & Ideas

The 5 Strategy Rules of Bill Gates, Andy Grove, and Steve Jobs

Yoffie has had access to all three men—having served on Intel's board since 1989 and written numerous business cases on Apple and Microsoft. He first started talking about the idea for the book more than six years ago with Cusumano, the Sloan View Details

Keywords: by Michael Blanding; Computer

Other Article

Introduction

By: Stefano Brusoni, Joachim Henkel, Michael G Jacobides, Samina Karim, Alan MacCormack, Phanish Puranam and Melissa Schilling

In 2000, Carliss Baldwin and Kim Clark published Design Rules: The Power of Modularity, a book that introduced new ways of understanding and explaining the architecture of complex systems. This Special Issue of Industrial and Corporate Change celebrates... View Details

Keywords: Complex Systems; Industry Structure; Systems Design; Complexity; Organizational Design; Competitive Strategy; Innovation and Management