Publications

01 Sep 2009
News

E Ink’s Wild Ride

“Some decent-looking pixels and a really excellent vision.” That’s all it took for Russ Wilcox to fall for the technology that would become E Ink, a company supplying the electronic ink for a new world of digital reading devices. Now, as... View Details

Keywords: Julia Hanna; e-books; e-reading; News, Library, Internet, and Other Services; Information; Computer and Electronic Product Manufacturing; Manufacturing

November 2019 (Revised February 2022)
Teaching Note

Innovation at Uber: The Launch of Express POOL

By: Chiara Farronato and Sarah Mehta

Teaching Note for HBS No. 619-003. Set in March 2018, the Case follows ride-sharing company Uber as it develops and launches a new product called Express POOL. The Teaching Note offers guidance for instructors who wish to use the case either with or without its dataset... View Details

Keywords: Innovation and Management; Innovation Leadership; Innovation Strategy; Technological Innovation; Information Technology; Mobile and Wireless Technology; Applications and Software; Digital Platforms; Decision Making; Technology Industry; California; San Francisco

21 Nov 2013
News

Case Study: BlackBerry and Thorsten Heins

like push email with its BlackBerry Enterprise Server. This gave them a first-mover advantage, but as technology improved and data capabilities on wireless voice networks evolved rapidly and took off, the... View Details

Keywords: Telecommunications; Information; Management of Companies and Enterprises; Management

December 2019
Supplement

Korea Telecom: Building a GiGAtopia (B)

By: Shane Greenstein, Feng Zhu and Susie L. Ma

Keywords: Mobile and Wireless Technology; Infrastructure; Growth and Development Strategy; Competitive Strategy; Decision Choices and Conditions; Technology Industry; Technology Industry; Korean Peninsula

March 2018
Case

IBM: Watson and the Internet of Things

By: Rajiv Lal and Scott Johnson

IBM has recently launched a business unit devoted to the Internet of Things. The group's leadership team needs to figure out the best way to quickly scale its business in a fragmented and nascent market. View Details

Keywords: IBM; Internet Of Things; Watson; Artificial Intelligence; Internet and the Web; Applications and Software; Mobile and Wireless Technology; Growth and Development Strategy; Emerging Markets; AI and Machine Learning; Technology Industry

March 2013
Article

For Mobile Devices, Think Apps, Not Ads

By: Sunil Gupta

Many companies envision mobile ads becoming an integral part of their communications strategies. But there's a growing consensus that ads don't work on mobile devices; consumers just don't like them. Instead of creating tiny banner ads, smart marketers will turn to... View Details

Keywords: Applications and Software; Advertising; Mobile and Wireless Technology; Innovation and Invention

September 2021 (Revised December 2021)
Case

Telepass: From Tolling to Mobility Platform (Abridged)

By: Chiara Farronato, Stefano Denicolai and Sarah Mehta

Telepass, until very recently the sole processor of electronic toll payments on Italy’s highways, has ambitions beyond tolling. Since the mid-2010s, the company has been expanding into adjacent services. In 2017, Telepass launched TelepassPay—a mobile payment... View Details

October 2016 (Revised October 2023)
Case

Bootstrapping at Lightricks

By: Robert White, Jeffrey J. Bussgang and Christine Snively

By August 2015, two-year-old mobile imaging software startup Lightricks had developed and released two best-selling paid mobile apps, grown to a team of 30, earned a revenue run rate of nearly $10 million, and achieved modest profitability. The bootstrapped company had... View Details

Keywords: Business Startup; Information Technology; Internet and the Web; Entrepreneurship; Mobile and Wireless Technology; Information Infrastructure; Business Startups; Digital Marketing; Finance; Strategy; Technology Industry; Israel

12 Feb 2001
Research & Ideas

Creating Value Across Borders

we've increasingly observed another phenomenon: ideas flowing back to the U.S. Take wireless technology in Europe, for example, where the standards are more uniform and advanced than they are here. I'm now... View Details

Keywords: by Staff

01 Dec 2020
News

Two Truths and a Lie About 5G

Here, alumni and faculty experts weigh in on some of the assumptions about a hyper-connected world. The upgrade to 5G will be revolutionary for consumers. The arrival of 3G, which delivered the iPhone to the world and made it mainstream, was the stuff of real View Details

Keywords: Jen McFarland Flint

Web

SMS Terms - HBS Online

Privacy Notice SMS Terms Terms of Use FERPA Community Values & Honor Code Trademark Notice Cookies The following terms apply if you have opted in to receive information from HBS Online using automated dialing technology to call or text... View Details

01 Dec 2005
News

Campaign Ends, Exceeds Expectations

is teeming with people grabbing a bite to eat, checking e-mail, or picking up cases. Hawes Hall, the School’s first new classroom building in fifty years, and its newly renovated neighbor, Aldrich Hall, have the technology to beam a... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

29 Sep 2020
Working Paper Summaries

Centrino and the Restructuring of Wi-Fi Supply

Keywords: by Roberto Fontana and Shane Greenstein; Telecommunications

01 Mar 2019
News

Ask the Expert: Auto Pilot

a Work Lyft with 5G wireless connectivity and swivel desks, allowing you to do conference calls. Others might be optimized for entertainment or even meditation. Recently my home state revoked my privilege to drive because of a disability.... View Details

Keywords: Jen McFarland Flint; Motor Vehicle and Parts Dealers; Retail Trade

November 2020
Case

The Rise and Fall of Nokia (Abridged)

By: Juan Alcácer and Tarun Khanna

In 2013, Nokia sold its Device and Services business to Microsoft for €5.4 billion. For decades Nokia had led the telecommunications (telecom) industry in handsets and networking. By the late 2000s, however, Nokia's position as market leader in mobile devices was... View Details

Keywords: Mobile Phones; Smartphones; Mobile and Wireless Technology; Emerging Markets; Technological Innovation; Competitive Strategy; Telecommunications Industry

2013
Case

Advanced Leadership Pathways: Laurent Adamowicz and Bon'App

By: Rosabeth M. Kanter, Juliane Calingo Schwetz and Patricia Bissett Higgins

After a successful career as Chairman and CEO of Paris-based luxury food company, Fauchon, Laurent Adamowicz, sought to reduce obesity and improve health outcomes. Adamowicz created a mobile application to provide consumers with more accessible and interpretable... View Details

Keywords: Nutritional Information; Obesity; Weight Loss; App Development; Business Startups; Nutrition; Health; Information; Mobile and Wireless Technology; Entrepreneurship; Social Enterprise; Information Technology Industry; Information Technology Industry

02 May 2016
Blog Post

Why We Recruit: Samsung Global Strategy Group

semiconductors and container ships. Samsung has set a vision 2020 goal of reaching $400B in revenues by exploring new territories such as biotechnology, virtual reality, and applications of 5G wireless technology, among others. In this... View Details

Keywords: Technology

August 2004 (Revised April 2005)
Case

MK Taxi: Private Chauffeur Service

MK Taxi Tokyo has developed a system to allow customers to use their mobile phones to find and contact the cab closest to them, bypassing the dispatch center. The system, called the Private Chauffeur Service (PCS), makes use of NTT's i-mode service, which essentially... View Details

Keywords: Information Technology; Entrepreneurship; Customer Focus and Relationships; Transportation; Mobile and Wireless Technology; Transportation Industry; Service Industry; Tokyo