Publications

March 2020 (Revised February 2021)
Module Note

Corporate Strategy

By: Ashish Nanda

As a strategist, you must decide for your firm what products to produce, what customers to serve, what geographies to operate in, and what activities to perform. This note on Corporate Strategy, which introduces the fifth module of the RC Strategy course, offers a... View Details

Keywords: Scope; Corporate Strategy; Horizontal Integration; Vertical Integration

August 2008
Teaching Note

System on a Chip 2008: Global Unichip Corp. (TN)

By: Willy C. Shih

Teaching Note for [608159] and [609001]. View Details

Keywords: Vertical Integration; Horizontal Integration; Industry Structures; Technology; Semiconductor Industry

June 2018
Teaching Note

Berkshire Partners: Party City

By: Victoria Ivashina and Jeffrey Boyar

Teaching Note for HBS No. 218-028. View Details

Keywords: Turnaround; Fundraising; Cross-fund Investment; Private Equity; Vertical Integration; Manufacturing Industry; Retail Industry; United States

07 Apr 2017
Working Paper Summaries

Explaining the Vertical-to-Horizontal Transition in the Computer Industry

Keywords: by Carliss Baldwin; Computer

April 2015 (Revised December 2015)
Case

Resuscitating Monitter

By: Benjamin Edelman and Wei Sun

After a Twitter API change and policy change block his fledgling startup, solo entrepreneur Alex Holt evaluates his options. Should he double-down with a major investment in new servers, rewriting his app from scratch, and charging users for a service that he had... View Details

Keywords: Platform Strategy; Envelopment; Dependence; Social Media; Business Strategy; Vertical Integration; Information Technology; Digital Platforms; Advertising Industry; Information Technology Industry; Australia

2016
Working Paper

Controlling Versus Enabling

By: Andrei Hagiu and Julian Wright

Revenue sharing between principals and agents is commonly used to balance double-sided moral hazard. We provide a theory of how, when such revenue-sharing is optimal, a principal allocates control rights over decisions that either party could make. We show that the... View Details

Keywords: Control Rights; Decision Authority; Employment; Independent Contractors; Organizational Theory; Digital Platforms; Governance Controls; Ethics; Vertical Integration

SSRN

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September 2013
Case

Boeing 787: More Electric Architecture

By: Willy Shih

The "more electric architecture" of the Boeing 787 Dreamliner represented a significant shift in the design of secondary power systems for commercial aircraft, compared to traditional designs that employed a mix of hydraulic, pneumatic, and electrical power. While the... View Details

Keywords: Boeing; 787; Airbus; A350XWB; Architectural Innovation; Technological Substitution; Technological Innovation; Vertical Integration; Air Transportation; Aerospace Industry; United States

Fox pioneered the vertical integration of the film industry by merging production, distribution, and exhibition under single ownership. Fox, along with Adolph Zukor, of Paramount Pictures, is largely... View Details

Keywords: Entertainment & Broadcast Media

30 May 2019
Working Paper Summaries

US Antitrust Law and Policy in Historical Perspective

Keywords: by Laura Phillips Sawyer; Education

Marcus Loew

Loew, a pioneer in the development of nickelodeons (by 1919, he owned 100 with assets of $25 million), built a vertically integrated movie production operation. He created Metro-Goldwyn-Mayer (MGM) as a... View Details

Keywords: Entertainment & Broadcast Media

February 2017 (Revised May 2022)
Case

The De Beers Group: Exploring the Diamond Reselling Opportunity

By: Benjamin C. Esty, Daniel P. Gross and Lauren G. Pickle

In September 2014, Tom Montgomery (SVP of strategic initiatives at the De Beers Group) and his team launched a pilot program in the United States to explore the $1 billion diamond market for pre-owned (recycled) diamonds. According to Montgomery, the motivation for the... View Details

April 2013
Case

The Walt Disney Company: The Entertainment King (Abridged)

By: Michael G. Rukstad and David J. Collis

The first ten pages of this case are comprised of the company's history, from 1923 to 2001. The Walt years are described, as is the company's decline after his death and its resurgence under Eisner. The last five pages are devoted to Eisner's strategic challenges in... View Details

Keywords: Competitive Advantage; Vertical Integration; Corporate Strategy; Boundaries; Brands and Branding; Entertainment and Recreation Industry

29 Jun 2010
First Look

First Look: June 29

contracts model of vertical integration choices into a standard perfectly-competitive international trade framework. Integration decisions are driven by a trade-off between the... View Details

Keywords: Martha Lagace

June 2019
Teaching Note

Michael Rubin and Fanatics (A) and (B)

By: Robert F. Higgins and John Masko

Teaching Note for HBS Nos. 819-077 and 819-082. View Details

Keywords: Fanatics; Licensed Merchandise; Sports; Internet and the Web; Vertical Integration; Expansion; Strategy; Sports Industry; Apparel and Accessories Industry; United States

14 Oct 2008
Research & Ideas

Should You Bring Advertising Expertise In-House?

managers to give serious consideration to the internalization of at least some advertising and marketing services," Silk says in this Q&A. Sarah Jane Gilbert: Can you explain the concept of vertical integration? Alvin Silk: View Details

Keywords: by Sarah Jane Gilbert; Advertising

July 2013 (Revised March 2015)
Case

Carl Zeiss and Free-Form Production: Can We See Clearly Yet?

By: Willy Shih

The prescription eyeglass lens industry was complicated and highly fragmented, and even though many of the tools and techniques employed have been relatively unchanged over the last century, there was still a surprising pace of innovation. An aging population around... View Details

Keywords: History; Demand and Consumers; Disruptive Innovation; Vertical Integration; Theory; Technology Adoption; Health Industry

October 2018 (Revised October 2018)
Teaching Note

La-Z-Boy (A)

By: Joseph B. Fuller and Julia Kelley

Kurt Darrow, CEO of La-Z-Boy furniture, must decide whether to continue an overhaul of the company's strategy in the face of a collapse in demand during the great recession. Having pared back La-Z-Boy's portfolio of brands and manufacturing network, he intends to... View Details

November 1999 (Revised June 2002)
Case

Debate Over Unbundling General Motors: The Delphi Divestiture and Other Possible Transactions, The

By: Malcolm S. Salter

Ever since General Motors (GM) announced in February 1997 its intention to divest Delphi Automotive Systems--its upstream parts manufacturing operations--Wall Street had called for further unbundling, and various stakeholders competed for their claim of value... View Details

Keywords: Valuation; Supply Chain; Vertical Integration; Corporate Strategy; Corporate Governance; Auto Industry; United States