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  • September 2008 (Revised April 2011)
  • Case

The American Express Card

By: John A. Quelch
Senior executives at American Express are reviewing the company's marketing strategy for charge and credit cards in the United States. A variety of growth options exists for students to consider, including further penetration of existing markets and the opening of new... View Details
Keywords: Credit; Credit Cards; Growth and Development Strategy; Marketing Strategy; Financial Services Industry; United States
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Quelch, John A., and Jacquie Labatt. "The American Express Card." Harvard Business School Case 509-027, September 2008. (Revised April 2011.)

    Alan D. MacCormack

    Alan MacCormack is the MBA Class of 1949 Adjunct Professor of Business Administration at the Harvard Business School, a member of The Digital, Data, and Design (D^3) Institute at Harvard, and a core faculty member... View Details

    Keywords: automotive; communications; computer; e-commerce industry; electronics; high technology; information technology industry; internet; semiconductor; software; telecommunications; venture capital industry

      Leemore S. Dafny

      Leemore Dafny is the Bruce V. Rauner Professor of Business Administration and the Howard Cox Health Care Initiative Faculty Co-Chair at the Harvard Business School. She also serves as Professor of Public Policy at the Harvard Kennedy School. Dafny is an... View Details

      Keywords: health care
      • Article

      Market Interest in Nonfinancial Information

      By: R. G. Eccles, Michael P. Krzus and George Serafeim
      Market interest in nonfinancial (e.g., Environmental, Social, and Governance [ESG]) information, including data produced by the Carbon Disclosure Project (CDP), is growing. Using data from Bloomberg we analyze this interest from a variety of different perspectives, and... View Details
      Keywords: Markets; Analytics and Data Science; Perspective; Environmental Sustainability; Social Issues; Corporate Disclosure; Projects; Interests
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      Eccles, R. G., Michael P. Krzus, and George Serafeim. "Market Interest in Nonfinancial Information." Journal of Applied Corporate Finance 23, no. 4 (Fall 2011): 113–127.
      • January 1998 (Revised September 1998)
      • Case

      Staples (A)

      By: Myra M. Hart, Marco Iansiti and Barbara Feinberg
      Chronicles development of a new business concept. Starts with Stemberg's search for a new employment opportunity, then provides details of his decision to launch a new venture concept through careful matching of personal capabilities and experience against a variety of... View Details
      Keywords: Marketing; Personal Development and Career; Entrepreneurship; Management Skills; Retail Industry
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      Hart, Myra M., Marco Iansiti, and Barbara Feinberg. "Staples (A)." Harvard Business School Case 898-157, January 1998. (Revised September 1998.)
      • Teaching Interest

      Technology and Operations Management

      By: Chiara Farronato
      This course is taught in the MBA required curriculum. It provides students with the foundations necessary to be effective operating managers. During the course students learn to analyze decisions that drive the design, planning, and execution of the activities that... View Details
      Keywords: Technology; Operations Management; Innovation
      • 2013
      • Book

      Business Analysis and Valuation: Using Financial Statements, Text and Cases

      By: Krishna G. Palepu and Paul M. Healy
      This book provides a framework for business analysis and has been used by business schools throughout the world. It provides a foundation for analysis using four key steps: 1) Strategy analysis: Identifying a firm's strategy and understanding sources of its competitive... View Details
      Keywords: Governance; Debt Securities; Valuation; Performance Evaluation; Financial Statements; Credit; Business Ventures; Strategy; Financial Condition; Mergers and Acquisitions; Forecasting and Prediction
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      Palepu, Krishna G., and Paul M. Healy. Business Analysis and Valuation: Using Financial Statements, Text and Cases. 5th ed. Cengage Learning, 2013.
      • 28 Jul 2008
      • Research & Ideas

      Making the Decision to Franchise (or not)

      From neighborhood to neighborhood—even from block to block—customers have different tastes in the products they buy and the retail experience they find most enjoyable. As a business owner operating stores across multiple markets, is it possible to please everyone? Can... View Details
      Keywords: by Julia Hanna; Retail

        Leslie K. John

        Leslie K. John is a Professor of Business Administration at Harvard Business School. Currently, she teaches on the topics of Negotiation, Marketing and Behavioral Economics in various Executive Education courses, including in the Program for Leadership Development.... View Details

        Keywords: diet services; health care; internet; marketing industry

          Business Analysis and Valuation: Using Financial Statements

          This book provides a framework for business analysis and has been used by business schools throughout the world. It provides a foundation for analysis using four key steps: 1) Strategy analysis: Identifying a firm's strategy and understanding sources of its competitive... View Details
          • Research Summary

          The Fragile State of the World: Unfairness, Discontent, and Global Capitalism

          By: Rawi E. Abdelal
          In this project, Abdelal explores the varieties of domestic discontent that undermine the stability of global capitalism. Discontent has manifested itself in the rise of populist movements and parties on both the Left and the Right, thereby weakening the Center. The... View Details
          Keywords: Globalization; Populism; Inequality; Fairness; Geopolitics
          • 2023
          • White Paper

          Hidden Workers: Part-Time Potential

          By: Joseph B. Fuller, Manjari Raman and Francis Hintermann
          As employers continue to encounter major skills shortages, many qualified and willing workers remain unemployed or underemployed. These “hidden workers,” ignored by employers for a variety of reasons, represent a potential source of much-needed labor. In our initial... View Details
          Keywords: Employment; Recruitment; Jobs and Positions
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          Fuller, Joseph B., Manjari Raman, and Francis Hintermann. "Hidden Workers: Part-Time Potential." White Paper, Harvard Business School Project on Managing the Future of Work, March 2023.
          • October 1989
          • Case

          Federal Express: The Money Back Guarantee (A)

          Discusses a large overnight express company, which guarantees its service, and which has created a major headache for one of its customers. The problem exposes deficiencies in its service and in the guarantee it has advertised heavily. A formal complaint is made to the... View Details
          Keywords: Service Delivery; Crisis Management; Service Industry; Shipping Industry
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          Hart, Christopher. "Federal Express: The Money Back Guarantee (A)." Harvard Business School Case 690-004, October 1989.
          • April 2011 (Revised November 2012)
          • Supplement

          Reinsurance Negotiation: Confidential Information for Brack Re

          By: Robert C. Pozen and Henoch Senbetta
          The Reinsurance Negotiation case is a fictional three-party negotiation between a primary insurer and two reinsurers. The case is appropriate for use in a wide variety of courses, including Financial Institutions, Negotiations, and courses related to the Insurance and... View Details
          Keywords: Insurance; Negotiation
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          Pozen, Robert C., and Henoch Senbetta. "Reinsurance Negotiation: Confidential Information for Brack Re." Harvard Business School Supplement 311-113, April 2011. (Revised November 2012.)
          • April 2011 (Revised November 2012)
          • Exercise

          Reinsurance Negotiation: Confidential Information for JLT Insurance Company

          By: Robert C. Pozen and Henoch Senbetta
          The Reinsurance Negotiation case is a fictional three-party negotiation between a primary insurer and two reinsurers. The case is appropriate for use in a wide variety of courses, including Financial Institutions, Negotiations, and courses related to the Insurance and... View Details
          Keywords: Negotiation; Insurance
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          Pozen, Robert C., and Henoch Senbetta. "Reinsurance Negotiation: Confidential Information for JLT Insurance Company." Harvard Business School Exercise 311-111, April 2011. (Revised November 2012.)
          • 17 Sep 2015
          • Blog Post

          Why We Recruit: Innosight

          LinkedIn that keeps past employees connected to the Firm and any big news.  What recruiting tactics have you found most successful in engaging with students and/or alumni at HBS? Innosight successfully recruits HBS talent in a variety of... View Details
          Keywords: Consulting
          • April 2011 (Revised November 2012)
          • Supplement

          Reinsurance Negotiation: Confidential Information for Auburn Re

          By: Robert C. Pozen and Henoch Senbetta
          The Reinsurance Negotiation case is a fictional three-party negotiation between a primary insurer and two reinsurers. The case is appropriate for use in a wide variety of courses, including Financial Institutions, Negotiations, and courses related to the Insurance and... View Details
          Keywords: Insurance; Negotiation
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          Pozen, Robert C., and Henoch Senbetta. "Reinsurance Negotiation: Confidential Information for Auburn Re." Harvard Business School Supplement 311-112, April 2011. (Revised November 2012.)
          • 20 Feb 2018
          • News

          Electronic Health Records Don’t Reduce Administrative Costs

          • February 2023
          • Case

          Roblox: Virtual Commerce in the Metaverse

          By: Ayelet Israeli and Nicole Tempest Keller
          In 2022, Roblox had 58.8 million daily active users, including over half of all children and teens under the age of 16 in the United States. Roblox, a free-to-use “co-experience platform”, allowed users to come together in immersive 3D experiences to socialize, work,... View Details
          Keywords: Entertainment; Games, Gaming, and Gambling; Market Design; Marketing; Brands and Branding; Marketing Channels; Marketing Strategy; Business Strategy; Economics; Economy; Economic Systems; Advertising; Advertising Campaigns; Digital Platforms; Markets; Price; Innovation and Management; Entertainment and Recreation Industry; Video Game Industry; Technology Industry; United States; California; North America; South America; Asia; Europe
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          Israeli, Ayelet, and Nicole Tempest Keller. "Roblox: Virtual Commerce in the Metaverse." Harvard Business School Case 523-028, February 2023.
          • Research Summary

          Derivative Securities

          Professor Chacko's research on financial engineering has addressed the valuation and application of derivative securities. Professor Chacko's research has looked at the pricing of a variety of derivative securities, including fixed-income securities. He has developed... View Details
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