Publications

April 2023
Case

Twitter: The Freedom to Speak Freely and Be Heard

By: Randolph B. Cohen, Carin-Isabel Knoop and Mel Martin

In April 2022, serial entrepreneur Elon Musk announced that he would be interested in purchasing the social media site Twitter for $44 billion. With more than 100 million twitter followers, Musk had historically leveraged the site to engage with the customers of his... View Details

Keywords: Values and Beliefs; Acquisition; Social Media; Power and Influence; Technology Industry; Communications Industry; Public Relations Industry; United States

September–October 2017
Article

Managing Our Hub Economy: Strategy, Ethics, and Network Competition in the Age of Digital Superpowers

By: Marco Iansiti and Karim R. Lakhani

A small number of digital superpowers—Alibaba, Amazon, Microsoft, and others—have become “hub firms” because they control access to billions of mobile customers coveted by all kinds of product and service providers. These hubs drive increasing returns to scale and... View Details

Keywords: Competition; Strategic Planning; Auto Industry; Technology Industry

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12 Oct 2022
Video

Lumumba Seegars: Inequality & Agency in ERGs

October 2001 (Revised November 2002)
Case

Herman Miller(B): Creating Innovation Streams

By: Sandra J. Sucher and Stacy McManus

In 1997, Mike Volkema faced the difficulty of attempting to revitalize a once dynamic organization. Volkema wondered how he could incorporate advances made within subsidiaries, such as Miller SQA's business model innovation, into the company as a whole while also... View Details

Keywords: Innovation and Invention; Innovation and Management; Product Design; Product Development; Product; Supply Chain Management; Business Model; Service Delivery; Customer Value and Value Chain; Manufacturing Industry; Consumer Products Industry

December 2016 (Revised April 2017)
Case

BASF: Co-Creating Innovation (A)

By: V. Kasturi Rangan, Emilie Billaud and Vincent Dessain

In 2016, BASF's chief executive officer and chief technology officer reflected on the co-creation innovation program started almost 18 months ago as part of BASF's 150th anniversary celebration. Five hundred project ideas had been created, of which 100 had already... View Details

Keywords: Sustainability; Knowledge Sharing; Innovation Strategy; Innovation and Management; Chemicals; Environmental Sustainability; Collaborative Innovation and Invention; Consumer Products Industry; Europe

22 May 2020
Blog Post

Remembering Well and Making Meaning of Memorial Day

miss them terribly, and I know I’m not alone in that. Finishing my first year at HBS, I find myself asking this Memorial Day: what might it mean to remember them well? I think we owe more than simple sentiment. My ten years as an infantry and Special Forces View Details

26 Jul 2010
Research & Ideas

Yes, You Can Raise Prices in a Downturn

the selling company's profitability. It emphasizes the collaborative aspects of buyer-seller relations over the split-the-pie aspects. The idea is to create more space between the value provided to customers and your cost. You can then... View Details

Keywords: by Sean Silverthorne; Retail; Consumer Products

11 Jul 2019
Blog Post

Meet the MBA Class of 2020

View Video Andrew Baxter “YOU BUILD UP PERSONAL CAPITAL BY SHARING COMMON EXPERIENCES.” HOME REGION St. Andrews, UK UNDERGRAD EDUCATION Imperial College London, Chemical Engineering, 2011 PREVIOUS EXPERIENCE Shell, Schlumberger HBS... View Details

22 Oct 2014
HBS Seminar

Koleman Strumpf, University of Kansas School of Business

12 Nov 2018
Blog Post

Student Portraits - Armed Forces Alumni Association

armed forces. Many served in combat. They are proud to share this deeply personal aspect of their lives with you. CAMERON R. ARMSTRONG / 1st Battalion, 67th Armored Regiment / US Army ENTERED SERVICE FROM: Woodstock, GA REASON FOR... View Details

20 Dec 2018
Blog Post

A Time For Opportunity In Food and Agriculture

with the Career and Professional Development office to offer an alumni career panel for MBAs. Five alumni came to campus to share their insights about opportunities in the field. Thirty-five students turned... View Details

13 Jan 2020
Blog Post

Blending my Tech and Managerial Mindsets

We recently caught up with Yuval Gonczarowski (MBA 2017), the Chief Technology Officer at ClimaCell Inc, a weather technology SaaS startup utilizing unique data sources like wireless signals and connected vehicles to map all the weather... View Details

19 May 2023
Blog Post

Creating and Nurturing a Sense of Belonging at HBS

Throughout my life I have always looked for a sense of community. A group of people I could depend on, who may or may not have shared similar interests but always supported me in personal growth and development through love and care. In... View Details

29 Jul 2009
Working Paper Summaries

Firsthand Experience and the Subsequent Role of Reflected Knowledge in Cultivating Trust in Global Collaboration

Keywords: by Mark Mortensen & Tsedal Neeley

October 2017 (Revised April 2019)
Case

Eastern Bank: Innovating Through Eastern Labs

By: Karen Mills, Dennis Campbell and Aaron Mukerjee

Eastern Bank is a 200-year-old New England mutual bank with a community focus. Eastern specializes in small business lending, having made strategic investments to become the top SBA lender in New England in the midst of the Great Recession, when other banks were... View Details

Keywords: Banks and Banking; Technological Innovation; Entrepreneurship; Management

March 2025
Case

YouTube: Bidding for NFL Sunday Ticket

By: Anita Elberse and Crystal Yao

In December 2022, Erin Teague, a senior director and the global head of sports, movies and shows at YouTube, technology giant Alphabet Inc.’s video- sharing platform, received the news that Sundar Pichai, the chief executive officer of Alphabet and its subsidiary... View Details

Keywords: General Management; Entertainment; Media; Sports; Marketing; Management; Business Strategy; Bids and Bidding; Sports Industry; Entertainment and Recreation Industry