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  • 20 Jan 2017
  • Research & Ideas

Here’s How Businessman Trump Is Likely to Approach the Presidency

noteworthy distinction is that the presidential marketer needs to win the vote on one day every four years, whereas the commercial marketer needs the cash register to ring every day. Nevertheless, public View Details
Keywords: by Christina Pazzanese
  • January 2025
  • Case

AI Meets VC: The Data-Driven Revolution at Quantum Light Capital

By: Lauren Cohen, Grace Headinger and Sophia Pan
Ilya Kondrashov, CEO of Quantum Light Capital, was driven to harness AI for identifying high-potential scale-ups. Collaborating with Nik Storonsky, founder of Revolut, the duo observed that most venture capital (VC) decisions were heavily influenced by emotion, with... View Details
Keywords: Artificial Intelligence; Business Finance; Data Analysis; Angel Investors; Cognitive Biases; Scale; Venture Capital; Investment; Business Model; Forecasting and Prediction; Technological Innovation; Innovation Strategy; Behavior; Cognition and Thinking; Public Opinion; Private Sector; Business Strategy; Competitive Advantage; Business Earnings; Behavioral Finance; AI and Machine Learning; Analytics and Data Science; Business Startups; Financial Services Industry; London; United Kingdom
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Cohen, Lauren, Grace Headinger, and Sophia Pan. "AI Meets VC: The Data-Driven Revolution at Quantum Light Capital." Harvard Business School Case 225-053, January 2025.
  • April 2011 (Revised March 2012)
  • Supplement

U.S. Healthcare Reform: Reaction to the Patient Protection and Affordable Care Act of 2010

By: Arthur A. Daemmrich
Supplement to "U.S. Healthcare Reform: International Perspectives" updating key events and disputes concerning the reform law, including the 2010 Congressional elections, legislative proposals, legal challenges, and responses by employers. View Details
Keywords: Governing Rules, Regulations, and Reforms; Government Legislation; Political Elections; Health Care and Treatment; Lawsuits and Litigation; Business and Government Relations; Public Opinion; Public Administration Industry; Public Administration Industry; United States
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Daemmrich, Arthur A. "U.S. Healthcare Reform: Reaction to the Patient Protection and Affordable Care Act of 2010." Harvard Business School Supplement 711-103, April 2011. (Revised March 2012.)
  • February 2019 (Revised March 2021)
  • Case

India: State Capacity and Unity in Diversity

By: Alberto Cavallo, Matthew Weinzierl and Robert Scherf
As 2018 drew to a close, India prepared to once again carry out the largest democratic exercise in human history, as in less than six months more than 850 million eligible voters would have the chance to choose their representatives to the Lok Sabha—the country’s lower... View Details
Keywords: Political Elections; Government and Politics; Leadership; Public Opinion; India
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Cavallo, Alberto, Matthew Weinzierl, and Robert Scherf. "India: State Capacity and Unity in Diversity." Harvard Business School Case 719-061, February 2019. (Revised March 2021.)
  • 23 Dec 2008
  • First Look

First Look: December 23, 2008

http://www.hbs.edu/research/pdf/09-005.pdf   Cases & Course MaterialsAmerican Cancer Society: Access to Care Harvard Business School Case 109-015 CEO John Seffrin decides to radically change the strategy of the American Cancer Society. The new Access to Care... View Details
Keywords: Martha Lagace
  • 2024
  • Working Paper

Modest Victims: Victims Who Decline to Broadcast Their Victimization Are Seen As Morally Virtuous

By: Nathan Dhaliwal, Jillian J. Jordan and Pat Barclay
What do people think of victims who conceal their victimhood? We propose that the decision to not broadcast that one has been victimized serves as a costly act of modesty—in doing so, one is potentially forgoing social support and compensation from one’s community. We... View Details
Keywords: Public Opinion; Mathematical Methods; Communication; Perception; Reputation
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Dhaliwal, Nathan, Jillian J. Jordan, and Pat Barclay. "Modest Victims: Victims Who Decline to Broadcast Their Victimization Are Seen As Morally Virtuous." Working Paper, August 2024.
  • March 2018
  • Supplement

The Rise and Rise (?) of Walmart (B): Kmart Declares Bankruptcy

By: Ramon Casadesus-Masanell and Karen Elterman
This case follows up on the competition between Kmart and Walmart as discussed in the A case. It summarizes the companies' positions in the early 2000s, and discusses events between 1990 and Kmart's declaration of bankruptcy in 2002. Walmart grew significantly,... View Details
Keywords: Bankruptcy; Walmart; Kmart; Controversy; Strategy; Insolvency and Bankruptcy; Competition; Public Opinion; Retail Industry; United States
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Casadesus-Masanell, Ramon, and Karen Elterman. "The Rise and Rise (?) of Walmart (B): Kmart Declares Bankruptcy." Harvard Business School Supplement 718-510, March 2018.
  • December 1978 (Revised March 1992)
  • Case

Archdiocese of New York

By: Stephen A. Greyser and John A. Quelch
A print media campaign to improve attitudes toward the Catholic priesthood and to indirectly increase vocations is evaluated through a comparison of pretest and post-test data. View Details
Keywords: Advertising Campaigns; Measurement and Metrics; Media; Public Opinion; Valuation; Media and Broadcasting Industry; New York (state, US)
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Greyser, Stephen A., and John A. Quelch. "Archdiocese of New York." Harvard Business School Case 579-123, December 1978. (Revised March 1992.)
  • April 2024
  • Article

East-Central Europe: The Young and the Far-Right

By: Laura Jakli
East-Central Europe’s young adults are at an ideological crossroads. They are significantly more progressive on issues of gender equality and gay rights than prior generations. However, their social progressivism is not wholesale. 18–30 year olds in the European... View Details
Keywords: Age; Public Opinion; Attitudes; Government and Politics; Europe
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Jakli, Laura. "East-Central Europe: The Young and the Far-Right." Journal of Democracy 35, no. 2 (April 2024): 65–79.
  • 2001
  • Book

From Heresy to Dogma: An Institutional History of Corporate Environmentalism

By: Andrew J. Hoffman
This is a pathbreaking account of how the environmental movement has led to profound changes in the perceptions and practices of large-scale corporations, as shown here in the chemical and petroleum industries. The book traces how market, social, and political... View Details
Keywords: Organizational Culture; Environmental Sustainability; Public Opinion; Social Issues
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Hoffman, Andrew J. From Heresy to Dogma: An Institutional History of Corporate Environmentalism. Stanford University Press, 2001. (Winner of the 2001 Rachel Carson Prize, Society for Social Studies of Science (4S).)
  • 01 Nov 2011
  • First Look

First Look: Nov. 1

Chearavanonts enter the company, how has Chairman Dhanin created a business culture that maintains the closeness of a family business with the strategic vision, innovations, and transparency of a professionally run company-especially given the fact that many business... View Details
Keywords: Sean Silverthorne
  • 2024
  • Working Paper

Migration Fear and Minority Crowd-Funding Success: Evidence from Kickstarter

By: John (Jianqui) Bai, William R. Kerr, Chi Wan and Alptug Yorulmaz
We study racial biases on Kickstarter across multiple ethnic groups from 2009-2021. Scaling the concept of racially salient events, we quantify the close co-movement of minority funding gaps to inflamed political rhetoric surrounding migration. The racial funding gap... View Details
Keywords: Crowdfunding; Prejudice and Bias; Race; Immigration; Public Opinion
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Bai, John (Jianqui), William R. Kerr, Chi Wan, and Alptug Yorulmaz. "Everyone Steps Back? The Widespread Retraction of Crowd-Funding Support for Minority Creators When Migration Fear Is High." Harvard Business School Working Paper, No. 23-046, January 2023. (Revised February 2024.)
  • 15 Sep 2009
  • First Look

First Look: September 15

http://intranet.hbs.edu/dept/drfd/new_publications/papers/Porter-Ketels/clusters.pdf Board Interlocks and the Propensity to Be Targeted in Private Equity Transactions Authors:Toby E. Stuart and Soojin Yim Publication:Journal of Financial Economics (forthcoming)... View Details
Keywords: Martha Lagace
  • 09 Oct 2017
  • Research & Ideas

Fearing Fox News, Democratic-leaning Companies Delayed Negative Announcements

mitigating the possibility that a Democratic-leaning firm might already be more vulnerable in areas that received the channel as part of their cable plans. PR problems with real costs Public relations issues have long been a complicated... View Details
Keywords: by Jen Deaderick; Media & Broadcasting
  • 31 Jan 2017
  • Research & Ideas

Why These Business School Professors Oppose Trump's Executive Order on Immigration

society in developing altruism? What is it about our current society that drives a large share of the population to be scared of other countries, and to be willing to shut down to the world and not open itself to it? Why is it that people frequently discard facts and... View Details
Keywords: by Staff
  • January 2025
  • Article

Everyone Steps Back?: The Widespread Retraction of Crowd-Funding Support for Minority Creators When Migration Fear Is High

By: John (Jianqui) Bai, William R. Kerr, Chi Wan and Alptug Yorulmaz
We study funding gaps on Kickstarter across multiple ethnic groups from 2009 to 2021. Scaling the concept of racially salient events, we quantify the close co-movement of minority funding gaps in crowd-funding to inflamed political rhetoric surrounding migration. The... View Details
Keywords: Crowdfunding; Prejudice and Bias; Race; Immigration; Public Opinion
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Bai, John (Jianqui), William R. Kerr, Chi Wan, and Alptug Yorulmaz. "Everyone Steps Back? The Widespread Retraction of Crowd-Funding Support for Minority Creators When Migration Fear Is High." Research Policy 54, no. 1 (January 2025).
  • March 2023 (Revised June 2023)
  • Teaching Note

Ransomware Attack at Springhill Medical Center

By: Suraj Srinivasan and Li-Kuan (Jason) Ni
Teaching Note for HBS Case No. 123-065. In July, 2019, Springhill Medical Center (“SMC”) in Mobile, Alabama fell prey to a malicious ransomware attack that crippled the hospital’s internal network systems and public-facing web page. While the hospital rushed to... View Details
Keywords: Disruption; Communication; Communication Strategy; Decision Making; Decision Choices and Conditions; Judgments; Corporate Accountability; Corporate Disclosure; Corporate Governance; Governance Controls; Policy; Employees; News; Cybersecurity; Digital Strategy; Information Infrastructure; Information Management; Internet and the Web; Crisis Management; Business or Company Management; Resource Allocation; Risk Management; Negotiation Tactics; Failure; Business and Stakeholder Relations; Attitudes; Behavior; Perception; Reputation; Trust; Public Opinion; Social Issues; Health Industry; Alabama; United States
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Srinivasan, Suraj, and Li-Kuan (Jason) Ni. "Ransomware Attack at Springhill Medical Center." Harvard Business School Teaching Note 123-068, March 2023. (Revised June 2023.)
  • Fall 2012
  • Article

Climate Science as Culture War

By: Andrew J. Hoffman
Today, there is no doubt that a scientific consensus exists on the issue of climate change. Scientists have documented that anthropogenic sources of greenhouse gases are leading to a buildup in the atmosphere, which leads to a general warming of the global climate and... View Details
Keywords: Public Opinion; Culture; Climate Change; Values and Beliefs
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Hoffman, Andrew J. "Climate Science as Culture War." Stanford Social Innovation Review 10, no. 4 (Fall 2012): 30–37. (Winner of the 2013 Maggie Climate science as culture war Award, Best Feature Article in a Trade Journal.)
  • March 2023
  • Teaching Note

Sustainability Reporting at Dollar Tree, Inc.

By: Suraj Srinivasan and Li-Kuan Ni
Teaching Note for HBS Case No. 122-044. The case discusses the ESG strategy of Dollar Tree Inc., a U.S. Fortune 500 company in the deep discount retail industry and the shareholder pressure faced by the company. In 2022, the company faced a shareholder resolution from... View Details
Keywords: ESG; Sustainability; Shareholder Activism; Dollar Tree; Sustainability Reporting; ESG Reporting; Board Of Directors; Shareholder Engagement; GHG; Environmental Accounting; Integrated Corporate Reporting; Trends; Communication; Announcements; Voting; Environmental Management; Climate Change; Environmental Sustainability; Values and Beliefs; Corporate Accountability; Corporate Disclosure; Corporate Governance; Governing Rules, Regulations, and Reforms; Policy; Reports; Business or Company Management; Risk Management; Corporate Social Responsibility and Impact; Outcome or Result; Strategic Planning; Business and Stakeholder Relations; Situation or Environment; Opportunities; Civil Society or Community; Social Issues; Public Opinion; Strategy; Adaptation; Alignment; Business Strategy; Corporate Strategy; Value Creation; Retail Industry; United States; Virginia
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Srinivasan, Suraj, and Li-Kuan Ni. "Sustainability Reporting at Dollar Tree, Inc." Harvard Business School Teaching Note 123-077, March 2023.
  • 2023
  • Working Paper

The Impact of Unionization on Consumer Perceptions of Service Quality: Evidence from Starbucks

By: Isamar Troncoso, Minkyung Kim, Ishita Chakraborty and SooHyun Kim
The US has seen a rise in union movements, but their effects on service industry marketing outcomes like customer satisfaction and perceptions of service quality remain understudied. In this paper, we empirically study the impact on customer satisfaction and... View Details
Keywords: Labor Unions; Customer Satisfaction; Perception; Public Opinion; Employees; Food and Beverage Industry
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Troncoso, Isamar, Minkyung Kim, Ishita Chakraborty, and SooHyun Kim. "The Impact of Unionization on Consumer Perceptions of Service Quality: Evidence from Starbucks." Working Paper, 2023.
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