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Show Results For
- All HBS Web
(1,989)
- People (22)
- News (557)
- Research (868)
- Events (23)
- Multimedia (17)
- Faculty Publications (418)
- Web
Field Course: Innovating in Health Care, Advanced - Course Catalog
HBS Course Catalog Field Course: Innovating in Health Care, Advanced Course Number 6340 Visiting Lecturer Ben Creo Spring; Q3Q4; 3.0 credits Paper/Project Overview and Requirements Problems with health care quality, access, and costs... View Details
- Web
Field Course: Innovating in Health Care, Q2 - Course Catalog
HBS Course Catalog Field Course: Innovating in Health Care, Q2 Course Number 6345 Professor Regina Herzlinger Fall; Q2; 1.5 credits Paper/project Enrollment: limited to 20 students Executive Fellows Ben Creo Lee Kaplan Brian Walker... View Details
- Web
Online Transforming Customer Experiences Course | HBS Online
Attended: [The year you participated in the program] Degree: Other; Certificate in Transforming Customer Experiences Field of Study: Leave blank Grade: "Complete" Activities and Societies: Leave blank... View Details
- 16 Jun 2020
- News
Megan Rapinoe on Leading - On and Off the Field
- July–August 2024
- Article
Doing More with Less: Overcoming Ineffective Long-Term Targeting Using Short-Term Signals
By: Ta-Wei Huang and Eva Ascarza
Firms are increasingly interested in developing targeted interventions for customers with the best response,
which requires identifying differences in customer sensitivity, typically through the conditional average treatment
effect (CATE) estimation. In theory, to... View Details
Keywords: Long-run Targeting; Heterogeneous Treatment Effect; Statistical Surrogacy; Customer Churn; Field Experiments; Consumer Behavior; Customer Focus and Relationships; AI and Machine Learning; Marketing Strategy
Huang, Ta-Wei, and Eva Ascarza. "Doing More with Less: Overcoming Ineffective Long-Term Targeting Using Short-Term Signals." Marketing Science 43, no. 4 (July–August 2024): 863–884.
- 2020
- Article
A Practical Approach to Sales Compensation: What Do We Know Now? What Should We Know in the Future?
By: Doug J. Chung, Byungyeon Kim and Niladri B. Syam
Personal selling represents one of the most important elements in the marketing mix, and appropriate management of the sales force is vital to achieving the organization’s objectives. Among the various instruments of sales management, compensation plays a pivotal role... View Details
Keywords: Sales Compensation; Sales Management; Sales Strategy; Principal-agent Theory; Structural Econometrics; Field Experiments; Machine Learning; Artificial Intelligence; Salesforce Management; Compensation and Benefits; Motivation and Incentives; AI and Machine Learning
Chung, Doug J., Byungyeon Kim, and Niladri B. Syam. "A Practical Approach to Sales Compensation: What Do We Know Now? What Should We Know in the Future?" Foundations and Trends® in Marketing 14, no. 1 (2020): 1–52.
- 28 Oct 2024
- Blog Post
It Takes a Village: Global Field Courses at Harvard Business School
may be dizzying for anyone, but for Mitkevicius it’s all part of the job. Mitkevicius is part of the Harvard Business School team that organizes and oversees field courses for MBA students: the MBA Program Global View Details
- 01 Dec 2000
- News
In War-Torn Liberia, Student Gains a Wealth of Experience
business experience in the private sector. "Some people may not think there are many connections between business and nonprofits, but there are," she states. "Understanding and having credibility in both View Details
- 17 Dec 2015
- News
Field 2 Gives Students Hands-On Exposure To Business Practices In Malaysia
capital as part of FIELD 2, the second module of the required course Field Immersion Experiences for Leadership Development. She and her five teammates helped Groupon Malaysia... View Details
- 2012
- Chapter
The Confederacy of Heterogeneous Software Organizations and Heterogeneous Developers: Field Experimental Evidence on Sorting and Worker Effort
By: Kevin J. Boudreau and Karim R. Lakhani
Software development occurs in a patchwork or "confederacy" of different types of institutions (universities, small start-ups, multinational enterprises, government agencies, etc.) utilizing varied work approaches. Here we speculate on one possible explanation for this... View Details
Keywords: Innovation and Invention; Applications and Software; Product Development; Organizations; Employees; Behavior; Competition; Cooperation; Creativity; Information Technology Industry
Boudreau, Kevin J., and Karim R. Lakhani. "The Confederacy of Heterogeneous Software Organizations and Heterogeneous Developers: Field Experimental Evidence on Sorting and Worker Effort." In The Rate and Direction of Inventive Activity Revisited, edited by Josh Lerner and Scott Stern, 483–502. University of Chicago Press, 2012.
- 01 Jun 2011
- News
Faculty Think Tank
A faculty team charged with designing the new yearlong FIELD course — short for Field Immersion Experiences for Leadership Development — in the first year of the MBA Program... View Details
Keywords: FIELD program
- Research Summary
Team, Individual, and Organizational Learning From Experience in Two High-Hazard Industries
High-hazard industries such as nuclear power and chemical process plants must learn and improve without sole reliance on trial-and-error. Considerable attention and resources are placed on learning from operating experience, including exchange of best practices, peer... View Details
- 01 Mar 2016
- News
HBS Fund Helps Fuel Faculty Research and New Learning Experiences
the student had interviewed industry leaders to better understand the barriers to growth that Indian private equity firms face — his analysis echoing findings from Sadun’s own research. “It built on intuitions that I already had, but seeing firsthand View Details
- Web
Field Course: Value Creation in Small and Medium Firms - Course Catalog
HBS Course Catalog Field Course: Value Creation in Small and Medium Firms Course Number 6453 Senior Lecturer Jason Pananos Spring; Q3Q4; 3.0 credits 12 2-hour Sessions Paper Overview: VCSME is a field course... View Details
- Forthcoming
- Article
Does Communicating Measurable Diversity Goals Attract or Repel Historically Marginalized Job Applicants? Evidence from the Lab and Field
By: Erika L. Kirgios, Ike Silver and Edward H. Chang
Many organizations struggle to attract a demographically diverse workforce. How does adding a measurable goal to a public diversity commitment—for example, “We care about diversity” versus “We care about diversity and plan to hire at least one woman or racial minority... View Details
Keywords: Selection and Staffing; Recruitment; Diversity; Goals and Objectives; Communication Intention and Meaning; Behavior
Kirgios, Erika L., Ike Silver, and Edward H. Chang. "Does Communicating Measurable Diversity Goals Attract or Repel Historically Marginalized Job Applicants? Evidence from the Lab and Field." Journal of Experimental Psychology: General (forthcoming). (Pre-published online January 13, 2025.)
- Research Summary
Overview
By: Ayelet Israeli
Professor Israeli utilizes econometric methods and field experiments to study data driven decision making in marketing context. Her research focuses on data-driven marketing, with an emphasis on how businesses can leverage their own data, customer data, and market data... View Details
- 14 May 2019
- Working Paper Summaries
Do Experts Listen to Other Experts? Field Experimental Evidence from Scientific Peer Review
- 12 Sep 2022
- Research & Ideas
When Experts Play It Too Safe: Innovation Lessons from a NASA Experiment
and outside of the robotics field to assess 10 of 101 design proposals. That yielded some 3,869 pairs of evaluators and entries to analyze. "There are limits to domain expertise. When they see a novel design that they have never... View Details
- 23 Oct 2019
- News
An Experiment in Online Education Reaches 50,000 Learners in Five Years
that has educated more than 50,000 people in 170 countries. “We have brought much of what is special about the HBS experience to life online, helping the School to achieve its educational mission of educating leaders, wherever they are... View Details
- March 2015 (Revised January 2020)
- Case
Behavioural Insights Team (A)
By: Michael Luca and Patrick Rooney
The Behavioural Insights Team case introduces students to the concept of choice architecture and the value of experimental methods (sometimes called A/B testing) within organizational contexts. The exercise provides an opportunity for students to apply these principles... View Details
Keywords: Behavioral Economics; Experiments; Choice Architecture; Public Entrepreneurship; Decision Choices and Conditions; Consumer Behavior; Taxation; Economics; Public Administration Industry; United Kingdom
Luca, Michael, and Patrick Rooney. "Behavioural Insights Team (A)." Harvard Business School Case 915-024, March 2015. (Revised January 2020.)