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  • All HBS Web  (2,104)
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    • News  (635)
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← Page 11 of 2,104 Results →
  • 2016
  • Teaching Note

Advanced Leadership Pathways: Shelly London and Ethics Education

By: Rosabeth Moss Kanter, Tessa Natanay Hamilton and Ai-Ling Jamila Malone
Teaching Note for Case 313-028. Following a successful career as a Senior Vice President, Vice President, and Chief Communications Officer at two large corporate companies, Shelly London became a Harvard Advanced Leadership Fellow. During her fellowship she set out to... View Details
Keywords: Ethics; Education; Moral Sensibility; Behavior; Decision Making; Leadership; Innovation and Management; Change Management; Social Enterprise; Education Industry; Service Industry; North and Central America
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Kanter, Rosabeth Moss, Tessa Natanay Hamilton, and Ai-Ling Jamila Malone. "Advanced Leadership Pathways: Shelly London and Ethics Education." Harvard Business Publishing Teaching Note, 2016. (Harvard Advanced Leadership Initiative.)
  • 01 May 2025
  • HBS Seminar

Dan Iancu, Stanford Graduate School of Business

  • April 2019 (Revised October 2020)
  • Case

Kraft Heinz: The $8 Billion Brand Write-Down

By: Jill Avery
On Friday, February 22, 2019, following an unexpected and disappointing earnings report, The Kraft Heinz Company’s stock price fell 27%, wiping out $16 billion in market value. CEO Bernardo Hees had announced that the company had taken a $15.4 billion asset write-down,... View Details
Keywords: Brand Management; Brand Value; Brand Equity; Marketing ROI; Brand Storytelling; Intangible Assets; Brand Valuation; Marketing; Marketing Strategy; Brands and Branding; Management; Corporate Strategy; Consumer Behavior; Food; Marketing Communications; Advertising; Private Equity; Consumer Products Industry; Food and Beverage Industry; United States; North America
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Avery, Jill. "Kraft Heinz: The $8 Billion Brand Write-Down." Harvard Business School Case 519-076, April 2019. (Revised October 2020.)
  • March – April 2010
  • Article

The Need for Ideological Consciousness

By: George C. Lodge
Every so often in American history a crisis comes along that requires Americans to inspect cherished assumptions and to act in a way that many find ideologically repulsive. Although our leaders insist that such actions are pragmatic-the only sensible way to deal with... View Details
Keywords: History; Leadership; Competition; Framework; Consumer Behavior; Business and Community Relations; Government and Politics; Financial Crisis; Planning; United States
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Lodge, George C. "The Need for Ideological Consciousness." Challenge 53, no. 2 (March–April 2010): 76–89.
  • 18 Dec 2020
  • News

Making Doctors Effective Managers and Leaders

  • March 2023
  • Case

Innovation at Google Ads: The Sales Acceleration and Innovation Labs (SAIL) (A)

By: Linda A. Hill and Emily Tedards
In 2018, Ana Owczarzak was appointed to lead Google Ads' new innovation and accelerator team - the Sales Acceleration and Innovation Labs (SAIL). The purpose of SAIL was to offer testing and incubation services for individuals within Google Ads who were developing new... View Details
Keywords: Innovation Leadership; Innovation Strategy; Organizational Design; Technology Industry; Advertising Industry; Information Technology Industry; United States
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Hill, Linda A., and Emily Tedards. "Innovation at Google Ads: The Sales Acceleration and Innovation Labs (SAIL) (A)." Harvard Business School Case 423-076, March 2023.
  • 26 Feb 2019
  • First Look

New Research and Ideas, February 26, 2019

effect, as we find that the relation between assessments and future performance is stronger during off-season (for firms with non-December fiscal year end). Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=55666... View Details
Keywords: Dina Gerdeman

    Stephen A. Greyser

    Stephen A. Greyser is Richard P. Chapman Professor (Marketing/Communications) Emeritus, of the Harvard Business School, specializes in brand marketing, advertising, corporate communications, the business of sports, and nonprofit management.  A... View Details

    Keywords: sports

      David A. Thomas

      David Thomas is H. Naylor Fitzhugh Professor of Business Administration at Harvard Business School.  His research addresses issues related to executive development, cultural diversity in organizations, leadership and organizational change.  He recently served as a... View Details

      Keywords: biotechnology; consulting; consumer products; education industry; financial services; media
      • 17 Apr 2008
      • Working Paper Summaries

      Diffusing Management Practices within the Firm: The Role of Information Provision

      Keywords: by Michael J. Lenox & Michael W. Toffel; Technology
      • February 2008 (Revised December 2011)
      • Case

      Weber Shandwick: The Client Relationship Leader Program

      By: Robert G. Eccles and Kerry Herman
      In 2002 Weber Shandwick, a leading global public relations agency, instituted a Client Relationship Leader (CRL) Program for its top 32 global accounts. The purpose of the program is to ensure that all of the firm's resources across geographies, practice areas, and... View Details
      Keywords: Blogs; Competency and Skills; Customer Relationship Management; Organizational Change and Adaptation; Organizational Design; Social and Collaborative Networks; Competitive Advantage; Public Relations Industry
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      Eccles, Robert G., and Kerry Herman. "Weber Shandwick: The Client Relationship Leader Program." Harvard Business School Case 408-077, February 2008. (Revised December 2011.)
      • February 2015 (Revised August 2016)
      • Case

      Nokia's Bridge Program: Redesigning Layoffs (A)

      By: Sandra J. Sucher and Susan J. Winterberg
      "Not another Bochum." Nokia Board Chairman Jorma Ollila was clear in the goals he set for the 2011 restructuring that Nokia's new CEO, Stephen Elop, had decided was necessary to address the dramatically changed competitive environment the company faced in smartphones... View Details
      Keywords: Layoffs; Plant Closure; Outplacement; Shared Value; Business or Company Management; Job Cuts and Outsourcing; Restructuring; Employee Relationship Management; Telecommunications Industry
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      Sucher, Sandra J., and Susan J. Winterberg. "Nokia's Bridge Program: Redesigning Layoffs (A)." Harvard Business School Case 315-002, February 2015. (Revised August 2016.)
      • 15 Nov 2022
      • Cold Call Podcast

      Planning the Future for Harlem’s Beloved Sylvia’s Restaurant

      Keywords: Re: Christina R. Wing; Food & Beverage
      • 12 Nov 2018
      • Research & Ideas

      'Always On' Isn't Always Best for Team Decision-Making

      somebody to show it. And we show it.” Related Reading: Master the Team Meeting Leading a Team to the Top of Mount Everest When Good Teams Go Bad What do you think of this research? Do your teams communicate... View Details
      Keywords: by Roberta Holland
      • 2008
      • Article

      Linking Crisis Management and Leadership Competencies: The Role of Human Resources Development

      The problem and the solution. Most executives are aware of the negative consequences associated with an organizational crisis and focus on communications and public relations as a reactive strategy. However, many neglect the other leadership responsibilities... View Details
      Keywords: Leadership Development; Crisis Management; Human Resources; Experience and Expertise
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      Wooten, L. P., and E. H. James. "Linking Crisis Management and Leadership Competencies: The Role of Human Resources Development." Advances in Developing Human Resources 10, no. 3 (2008): 352–379.
      • 28 Sep 2007
      • Working Paper Summaries

      Digital Interactivity: Unanticipated Consequences for Markets, Marketing, and Consumers

      Keywords: by John A. Deighton & Leora Kornfeld
      • Research Summary

      Information Intermediation

      Christopher F. Noe's research involves examining a variety of issues relating to the process through which firms communicate with external parties. He has shown that trading by corporate officials in their own firms shares of common stock increases in the period... View Details

      • 2015
      • Chapter

      Framing the Game: How Brands' Relationships with Their Competitors Affect Consumer Preference

      By: Neeru Paharia, Jill Avery and Anat Keinan
      In this chapter, we explore how brands' relationships with their competitors affect consumers' preferences. Through a series of experiments, we show that the competitive context in which a brand operates can affect consumers' purchase interest and purchase frequency.... View Details
      Keywords: Brand Management; CRM; Customer Relationship Management; Marketing Strategy; Marketing; Brands and Branding; Customer Focus and Relationships; Competition; Consumer Products Industry
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      Paharia, Neeru, Jill Avery, and Anat Keinan. "Framing the Game: How Brands' Relationships with Their Competitors Affect Consumer Preference." Chap. 2 in Strong Brands, Strong Relationships, edited by Susan Fournier, Michael Breazeale, and Jill Avery. Abingdon, UK: Routledge, 2015.
      • 15 Jun 2020
      • Research & Ideas

      A Mass Crisis Can Overwhelm Health Care. Liberia Found a Solution.

      country, Liberia, that was able to meet a similar, deadly threat by supplementing a health care system emerging from decades of civil strife with a cadre of less trained, but highly capable, community health workers. Could the Liberian... View Details
      Keywords: by Rachel Layne; Health

        Joseph B. Fuller

        Joseph Fuller is a Professor of Management Practice in General Management and Entrepreneurship. He founded and co-leads the school’s project, Managing the Future of Work, as well as the Harvard Project on the Workforce. He currently leads the FIELD Global Capstone... View Details

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