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    • All HBS Web  (1,699)
      • Faculty Publications  (233)

      Behavioral EconomicsRemove Behavioral Economics →

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      • June 2008
      • Article

      Psychological Influence in Negotiation: An Introduction Long Overdue

      By: Deepak Malhotra and Max H. Bazerman
      This paper discusses the causes and consequences of the (surprisingly) limited extent to which social influence research has penetrated the field of negotiation and then presents a framework for bridging the gap between these two literatures. The paper notes that one... View Details
      Keywords: Social Issues; Research; Framework; Negotiation Tactics; Decisions; Power and Influence; Behavior; Ethics
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      Malhotra, Deepak, and Max H. Bazerman. "Psychological Influence in Negotiation: An Introduction Long Overdue." Journal of Management 34, no. 3 (June 2008): 509–531.
      • 2008
      • Working Paper

      Gender in Job Negotiations: A Two-Level Game

      By: Hannah Riley Bowles and Kathleen L. McGinn
      We propose a two-level-game (Putnam, 1988) perspective on gender in job negotiations. At Level 1, candidates negotiate with the employers. At Level 2, candidates negotiate with domestic partners. In order to illuminate the interplay between these two levels, we review... View Details
      Keywords: Negotiation; Jobs and Positions; Game Theory; Gender
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      Bowles, Hannah Riley, and Kathleen L. McGinn. "Gender in Job Negotiations: A Two-Level Game." Harvard Business School Working Paper, No. 08-095, May 2008.
      • May 2008
      • Article

      Regulation and Bonding: The Sarbanes-Oxley Act and the Flow of International Listings

      By: Suraj Srinivasan and Joseph Piotroski
      In this paper, we examine the economic impact of the Sarbanes-Oxley Act (SOX) by analyzing foreign listing behavior onto U.S. and U.K. stock exchanges before and after the enactment of the Act in 2002. Using a sample of all listing events onto U.S. and U.K. exchanges... View Details
      Keywords: Decision Choices and Conditions; Stocks; Government Legislation; Market Transactions; Motivation and Incentives; United Kingdom; United States
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      Srinivasan, Suraj, and Joseph Piotroski. "Regulation and Bonding: The Sarbanes-Oxley Act and the Flow of International Listings." Journal of Accounting Research 46, no. 2 (May 2008).
      • June 2008
      • Article

      How Are Preferences Revealed?

      By: John Beshears, James J. Choi, David Laibson and Brigitte C. Madrian
      Revealed preferences are tastes that rationalize an economic agent's observed actions. Normative preferences represent the agent's actual interests. It sometimes makes sense to assume that revealed preferences are identical to normative preferences. But there are many... View Details
      Keywords: Consumer Behavior; Attitudes; Microeconomics
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      Beshears, John, James J. Choi, David Laibson, and Brigitte C. Madrian. "How Are Preferences Revealed?" Journal of Public Economics 92, nos. 8-9 (June 2008): 1787–1794.
      • 2007
      • Working Paper

      Choice, Rationality and Welfare Measurement

      By: Jerry R. Green and Daniel A. Hojman
      We present a method for evaluating the welfare of a decision maker, based on observed choice data. Unlike the standard economic theory of revealed preference, our method can be used whether or not the observed choices are rational. Paralleling the standard theory we... View Details
      Keywords: Welfare Economics; Behavioral Economics; Psychology; Decision Making; Economics; Voting
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      Green, Jerry R., and Daniel A. Hojman. "Choice, Rationality and Welfare Measurement." HKS Faculty Research Working Paper Series, No. 2144, November 2007.
      • September 2007 (Revised April 2013)
      • Case

      Peter Welz: When a Marquee Prospect Plays Hardball (A)

      By: James K. Sebenius and Ellen Knebel
      Describes the hardball tactics facing Peter Welz, who seeks to negotiate a make-or-break contract with a vastly larger potential client. Welz's counterpart team is led by Preston Spitzer, a notoriously tough player who fully understands his side's massive advantages in... View Details
      Keywords: Negotiation Process; Negotiation Tactics; Behavior; Conflict and Resolution; Competitive Advantage
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      Sebenius, James K., and Ellen Knebel. "Peter Welz: When a Marquee Prospect Plays Hardball (A)." Harvard Business School Case 908-010, September 2007. (Revised April 2013.)
      • August 2007 (Revised June 2020)
      • Case

      Trouble with a Bubble

      By: Tom Nicholas
      Examines technology, firm performance, and the stock market during the 1929 Great Crash and the Great Depression of the 1930s. The 1920s was an extraordinary period of technological progress marked by a strong run-up in stock market prices. Firms invested heavily in... View Details
      Keywords: Bubble; Stock Market; Great Depression; Irving Fisher; Information Technology; Organizational Change and Adaptation; History; Financial Markets; Performance; Labor and Management Relations; Equity; Financial Crisis; Innovation and Invention; United States
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      Nicholas, Tom. "Trouble with a Bubble." Harvard Business School Case 808-067, August 2007. (Revised June 2020.)
      • September 2006
      • Article

      The Speed of Learning in Noisy Games: Partial Reinforcement and the Sustainability of Cooperation

      By: Yoella Bereby-Meyer and Alvin E. Roth
      In an experiment, players ability to learn to cooperate in the repeated prisoners dilemma was substantially diminished when the payoffs were noisy, even though players could monitor one anothers past actions perfectly. In contrast, in one-time play against a succession... View Details
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      Bereby-Meyer, Yoella, and Alvin E. Roth. "The Speed of Learning in Noisy Games: Partial Reinforcement and the Sustainability of Cooperation." American Economic Review 96, no. 4 (September 2006): 1029–1042.
      • December 2004 (Revised December 2005)
      • Case

      Nectar: Making Loyalty Pay

      By: John A. Deighton
      Loyalty Management UK (LMUK) manages British supermarket chain Sainsbury's frequent-shopper card program, called Nectar. LMUK uses Sainsbury's sponsorship as the magnet to attract other retailers into a profitable, multisponsor loyalty network. Examines the economics... View Details
      Keywords: Customer Focus and Relationships; Business or Company Management; Supply Chain Management; Marketing Strategy; Networks; Marketing Channels; Advertising Campaigns; Outcome or Result; Growth and Development; Retail Industry; Great Britain
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      Deighton, John A. "Nectar: Making Loyalty Pay." Harvard Business School Case 505-031, December 2004. (Revised December 2005.) (request a courtesy copy.)
      • May 2004 (Revised July 2004)
      • Case

      Clarence Saunders: The Comeback King

      By: Nitin Nohria and Bridget Gurtler
      Follows the rise and fall of the founder of the modern supermarket, Clarence Saunders. Prior to 1915, all staple shopping took place in the market or general store, where a clerk behind a counter pulled items from shelves for customers , measured them from a barrel, or... View Details
      Keywords: Inflation and Deflation; Mission and Purpose; Business Processes; Leadership; Consumer Behavior; Leadership Style; Advertising; Customer Relationship Management; Customer Value and Value Chain; Order Taking and Fulfillment
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      Nohria, Nitin, and Bridget Gurtler. "Clarence Saunders: The Comeback King." Harvard Business School Case 404-070, May 2004. (Revised July 2004.)
      • December 2002
      • Article

      Business Enterprises and Global Worlds

      By: G. Jones
      The role of business enterprise in integrating economies is one of the central historical themes of the last two centuries. Although globalization—both in its current iteration and in its nineteenth-century form—has been widely studied, the role of the firm, as opposed... View Details
      Keywords: Macroeconomics; Multinational Firms and Management; Organizations; Emerging Markets; Behavior; Business Ventures; United States
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      Jones, G. "Business Enterprises and Global Worlds." Enterprise & Society 3, no. 4 (December 2002): 581–605.
      • August 2002 (Revised February 2003)
      • Case

      Siebel Systems: Anatomy of a Sale, Part 2

      By: John A. Deighton and Das Narayandas
      How does a $2 million software sale happen? This case traces efforts by Siebel Systems to sell lead management software to discount broker Quick & Reilly. The buying process is mapped out over four years. Covers in detail the last six months--from Siebel's initial... View Details
      Keywords: Business Cycles; Leadership; Management Analysis, Tools, and Techniques; Marketing Strategy; Consumer Behavior; Organizational Structure; Behavior; Competition; Applications and Software; Technology Industry
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      Deighton, John A., and Das Narayandas. "Siebel Systems: Anatomy of a Sale, Part 2." Harvard Business School Case 503-022, August 2002. (Revised February 2003.)
      • November 2001
      • Case

      Gold Kist Inc.

      By: Ray A. Goldberg and Stephanie Oestreich
      An oversupply of poultry causes a major decrease in margins for the company and the industry. How does the only cooperative in the industry respond to short-term and long-term economic pressures? View Details
      Keywords: Decision Making; Economics; Profit; Consumer Behavior; Supply and Industry; Strategic Planning; Business Strategy
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      Goldberg, Ray A., and Stephanie Oestreich. "Gold Kist Inc." Harvard Business School Case 902-420, November 2001.
      • September 2000
      • Case

      Japanese Financial Crisis and the Long-Term Credit Bank of Japan, The

      By: Malcolm S. Salter and Andrew Eggers
      Illustrates the failure of Japan's banking elite to adjust to new economic conditions. View Details
      Keywords: Financial Crisis; Banks and Banking; Behavior; Japan
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      Salter, Malcolm S., and Andrew Eggers. "Japanese Financial Crisis and the Long-Term Credit Bank of Japan, The." Harvard Business School Case 801-039, September 2000.
      • May 1999
      • Background Note

      Note on Behavioral Pricing

      By: John T. Gourville
      The note introduces the behavioral or psychological aspects of consumer price acceptance. Begins by reviewing the traditional economic approach to product pricing and consumer price acceptance--namely, that consumers should be willing to purchase anytime a product's... View Details
      Keywords: Customer Satisfaction; Decisions; Fairness; Price; Marketing Strategy; Behavior; Perspective; Public Opinion
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      Gourville, John T. "Note on Behavioral Pricing." Harvard Business School Background Note 599-114, May 1999.
      • Article

      Market Failure and the Environmental Policies of Firms: Economic Rationales for 'Beyond Compliance' Behavior

      By: F. L. Reinhardt
      Keywords: Failure; Policy; Business Ventures; Behavior; Economics
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      Reinhardt, F. L. "Market Failure and the Environmental Policies of Firms: Economic Rationales for 'Beyond Compliance' Behavior." Journal of Industrial Ecology 3, no. 1 (January 1999): 9–21.
      • Article

      Payment Depreciation: The Behavioral Effects of Temporally Separating Payments from Consumption

      By: J. T. Gourville and Dilip Soman
      Keywords: Behavior; Demand and Consumers; Money
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      Gourville, J. T., and Dilip Soman. "Payment Depreciation: The Behavioral Effects of Temporally Separating Payments from Consumption." Journal of Consumer Research 25, no. 2 (September 1998): 160–174.
      • June 1994 (Revised August 1994)
      • Case

      Cunard Line Ltd.: Managing Integrated Marketing Communications

      By: Stephen A. Greyser
      Cunard, the world's oldest luxury line company, is confronted with several key issues involving its marketing and marketing communications strategy. One concerns the balance between image/positioning advertising and short-term-oriented promotional... View Details
      Keywords: Advertising Campaigns; Marketing Communications; Marketing Strategy; Product Positioning; Consumer Behavior; Organizational Structure; Identity; Balance and Stability; Shipping Industry
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      Greyser, Stephen A. "Cunard Line Ltd.: Managing Integrated Marketing Communications." Harvard Business School Case 594-046, June 1994. (Revised August 1994.)
      • September 1992
      • Case

      Star Cablevision Group (A): Harvesting in a Bull Market

      By: William A. Sahlman
      First case in a series of six cases that follow the experience of a cable television company as it adjusts to the rapid rise and precipitous decline of the stock market in the late 1980s. In this case Don Jones, the company's founder and owner, sees the rise in public... View Details
      Keywords: Behavioral Finance; Financial Markets; Corporate Entrepreneurship; Business Startups; Restructuring; Corporate Strategy; SWOT Analysis; Wealth; Business Cycles; Entertainment and Recreation Industry
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      Sahlman, William A. "Star Cablevision Group (A): Harvesting in a Bull Market." Harvard Business School Case 293-036, September 1992.
      • Article

      Measuring the Effectiveness of Competition in Defense Procurement: A Survey of the Empirical Literature

      By: James J. Anton and Dennis A. Yao
      This article surveys the literature that has attempted to measure competition's effects on defense procurement. The focus is on conceptual underpinnings of models rather than technical aspects of estimation procedures. While providing valuable insight, the models are... View Details
      Keywords: Performance Effectiveness; Competition; Surveys; Value; Economics; Forecasting and Prediction; Programs; Power and Influence; Management Analysis, Tools, and Techniques
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      Anton, James J., and Dennis A. Yao. "Measuring the Effectiveness of Competition in Defense Procurement: A Survey of the Empirical Literature." Journal of Policy Analysis and Management 9, no. 1 (Winter 1990): 60–79. (Harvard users click here for full text.)
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