Publications

February 1999
Case

Volant Skis

By: Steven C. Wheelwright and Matt Verlinden

Volant brought innovation to the ski equipment industry in 1989 by developing a stainless steel ski. He claimed the skis could turn more easily, could hold an edge in icy conditions, and were more stable than aluminum or fiberglass skis. The company's "soft-flex"... View Details

Keywords: Change Management; Technological Innovation; Growth and Development Strategy; Operations; Product Development; Performance Improvement; Quality; Corporate Strategy; Value Creation

11 Nov 2014
First Look

First Look: November 11

demonstrates that when employees can see their customers, the beneficiaries of their efforts, the quality and efficiency of the service they deliver can actually improve. Studies in food service show how... View Details

Keywords: Sean Silverthorne

20 Apr 2020
Book

Why COVID-19 Raises the Stakes for Healthy Buildings

office building most likely will not return to “normal.” Even before the pandemic struck, there were plenty of reasons to be concerned about air quality and ventilation in the buildings where we live View Details

Keywords: by Kristen Senz; Real Estate; Health

Profile

Naiyya Saggi

of universal, quality healthcare, further and faster. How has HBS prepared you for your summer internship? Qualitatively, HBS has taught me, both inside and outside the... View Details

Keywords: Health Care; Consulting

August 2004 (Revised July 2006)
Case

PROPECIA TM: Helping Make Hair Loss History

By: Marta Wosinska and Youngme E. Moon

In late 1997, Tom Casola, brand manager for Propecia, debates the best approach to market this breakthrough one-a-day pill for hair loss. This launch would be atypical for a prescription drug because of the key position of the consumer. As a result, the team's... View Details

Keywords: Advertising; Communication Strategy; Customers; Marketing Communications; Marketing Strategy; Product Launch; Product; Performance Effectiveness; Problems and Challenges; Quality; Pharmaceutical Industry

23 Mar 2020
Research & Ideas

Product Disasters Can Be Fertile Ground for Innovation

doctors were more concerned about image quality and speed for better and faster diagnosis, whereas radiation concerns, though important, were secondary,” Galasso says. In... View Details

Keywords: by Michael Blanding; Health; Medical Devices & Supplies

21 Jun 2011
First Look

First Look: June 21

by Beijing is unlikely to suffice. Product Positioning in a Two-Dimensional Vertical Differentiation Model: The Role of Quality Costs Authors: Dominique Lauga and Elie Ofek Publication: Marketing Science... View Details

Keywords: Sean Silverthorne

January 2001
Case

Achieving Customer Satisfaction at Pizza Hut (B)

By: V.G. Narayanan and Lisa Brem

Supplements the (A) case. View Details

Keywords: Food; Customer Satisfaction; Quality; Marketing; Food and Beverage Industry; Food and Beverage Industry

12 Jul 2006
Research & Ideas

Competition the Cure for Healthcare

healthcare is not high quality. Indeed, there is every possible quality problem you can imagine: incorrect diagnoses, drug errors, unnecessary complications, and failed treatments. Also, there are huge... View Details

Keywords: by Roger Thompson; Health

March 2002 (Revised March 2004)
Case

Metalcraft Supplier Scorecard

By: Susan L. Kulp, V.G. Narayanan and Ronald L. Verkleeren

An automotive components company uses a supplier scorecard to make sourcing decisions and review its supplier performance. View Details

Keywords: Supply Chain Management; Quality; Performance Evaluation; Decision Making; Service Operations; Motivation and Incentives; Supply and Industry; Manufacturing Industry; Auto Industry

May 2019 (Revised April 2021)
Background Note

Managing Talent Pipelines in the Future of Work

By: William R. Kerr, Joseph B. Fuller, Manjari Raman and Carl Kreitzberg

In the face of a rapidly-changing economy, organizations that wish to compete in the future of work must develop strategies for acquiring, retaining, and developing talent for their organizations. This primer reviews the major trends shaping jobs, workplaces, and... View Details

Keywords: Future Of Work; Talent and Talent Management; Experience and Expertise; Demographics; Labor; Problems and Challenges; Risk and Uncertainty; Quality; Supply Chain