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Show Results For
- All HBS Web
(3,477)
- People (5)
- News (787)
- Research (2,187)
- Events (7)
- Multimedia (38)
- Faculty Publications (1,719)
- 2009
- Foreword
American Soft Drink Industry
By: Shon R. Hiatt
Hiatt, Shon R. "American Soft Drink Industry." Foreword to Soft Drink Bottlers of the United States, by Dennis Fewless and Christopher Weide. Jacksonville, FL: Platform 3 Research, 2009.
- February 2000 (Revised August 2003)
- Teaching Note
Boston Chicken, Inc. TN
By: Paul M. Healy
Teaching Note for (9-198-032). View Details
- Teaching Interest
Overview
I am currently teaching Social Entrepreneurship and Systems Change (SESC) as a 2nd year Elective Course. The premise of the course is that social entrepreneurs don’t just build organizations, they change systems. The course explores the frameworks, tools, mindsets,... View Details
- October 2009
- Teaching Note
Inner Mongolia Yili Group: China's Pioneering Dairy Brand (TN)
Teaching Note for [308052]. View Details
- November 1983
- Supplement
Pepsi-Cola United Kingdom (B)
By: Benson P. Shapiro and Edward J. Hoff
Supplements the (A) case. View Details
Shapiro, Benson P., and Edward J. Hoff. "Pepsi-Cola United Kingdom (B)." Harvard Business School Supplement 584-053, November 1983.
- September 2000
- Teaching Note
Boston Beer Company: Light Beer Decision TN
Teaching Note for (9-899-058). View Details
- November 1993 (Revised September 2003)
- Supplement
Beech-Nut Nutrition Corporation (A-3)
By: Lynn S. Paine
Describes Beech-Nut's resolution of the apple juice matter. View Details
Paine, Lynn S. "Beech-Nut Nutrition Corporation (A-3)." Harvard Business School Supplement 394-102, November 1993. (Revised September 2003.)
- November 2010
- Article
Capitalizing on the Underdog Effect
By: Anat Keinan, Neeru Paharia and Jill Avery
This article presents the results of a study that investigated the use of the underdog effect in marketing. The idea of triumphing over disadvantages by impassioned determination is said to be a powerfully positive image, which can lead consumers to choose a brand over... View Details
Keywords: Marketing; Brand Management; Brands; Brand Positioning; Competitive Positioning; Competition; Brands and Branding; Advertising Campaigns; Marketing Communications; Marketing Strategy; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry
Keinan, Anat, Neeru Paharia, and Jill Avery. "Capitalizing on the Underdog Effect." Harvard Business Review 88, no. 11 (November 2010): 32.
- February 2003 (Revised November 2003)
- Exercise
McDonald's: Super-Sized Troubles (B)
This case is the second of two cases that describe the situation and poor performance at McDonald's Corp. in early 2003. This exercise directs students to employ a structured problem-solving process to evaluate the McDonald's strategy. View Details
Keywords: Competitive Strategy; Decision Making; Food and Beverage Industry; Food and Beverage Industry
"McDonald's: Super-Sized Troubles (B)." Harvard Business School Exercise 303-099, February 2003. (Revised November 2003.)
- February 2003 (Revised February 2003)
- Exercise
McDonald's: Super-Sized Troubles (A)
This case is one of two cases that describe the situation and poor performance at McDonald's Corp. in early 2003. This exercise instructs students to employ an unstructured brainstorming process to develop strategic options for McDonald's. View Details
Keywords: Competitive Strategy; Decision Making; Food and Beverage Industry; Food and Beverage Industry
"McDonald's: Super-Sized Troubles (A)." Harvard Business School Exercise 303-098, February 2003. (Revised February 2003.)
- 15 Apr 2014
- First Look
First Look: April 15
working paper: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2302589 Cases & Course Materials Harvard Business School Case 514-022 Tesco Group Food In 2010, the world's third largest retailer created a new centralized sourcing... View Details
Keywords: Sean Silverthorne
- 18 Mar 2008
- News
Election ’08, HBS Style
of the issues near and dear to the Class of 2009. The event, which organizers thought might be a first in HBS history (or at least the first in quite some time) included complimentary beverages View Details
- September 1993 (Revised December 1993)
- Case
Cott Corp.: Private Label in the 1990s
By: Ray A. Goldberg and Robert S. Kaplan
Private label cola, Cott, gets 30% of the market in Canada. How does it move into the U.S. market? How do retailers evaluate its benefit costs? Does Cott use an existing structure or build new ones? Does Cott diversify from drink to snack foods? View Details
Keywords: Private Sector; Cost Management; Labels; Growth and Development Strategy; Market Entry and Exit; Industry Structures; Diversification; Food and Beverage Industry
Goldberg, Ray A., and Robert S. Kaplan. "Cott Corp.: Private Label in the 1990s." Harvard Business School Case 594-031, September 1993. (Revised December 1993.)
- 01 Sep 2010
- News
The Sweet Spot
Dining on campus wouldn’t be the same without the daily confections created by the bakery staff based in the Kresge Hall kitchen. Here, Viennese executive pastry chef Andreas Horava and pastry cook Mary Beth Miskin put the finishing... View Details
- 31 Aug 2016
- News
Managing McDonald’s Makeover
(McDonald's) (McDonald's) McDonald’s has a new head of US operations: Chris Kempczinski (MBA 1997). The former Kraft executive takes over effective January 1, and comes, according to the Associated Press, a year after new McDonald’s CEO... View Details
- 07 Sep 2014
- News
An MBA That Served up a Big Slice of the Snack Market
- 03 Sep 2013
- First Look
First Look: September 3
players. How can he best convince leaders in this mature industry to adopt a new technology and improve food safety? Additionally, he faces a number of questions related to product development, marketing,... View Details
Keywords: Sean Silverthorne