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  • All HBS Web  (6,648)
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    • Research  (4,768)
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    • Multimedia  (15)
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    Josh Baron

    Dr. Josh Baron is a Senior Lecturer of Business Administration at Harvard Business School and a part of the Strategy Unit. In the MBA program, he teaches in the Required Core Strategy course as well as elective courses on Ownership and Leading a Family Business. He... View Details

    • March 2018 (Revised July 2020)
    • Case

    Nectar (A)

    By: Jeffrey F. Rayport and Thomas O. Jones
    In late 2017, Nectar was a rapidly emerging player in the “bed-in-a-box” online market for direct-to-consumer foam memory mattresses. Barely a year old, it had achieved a revenue run rate of $85M and looked ahead to another year of blistering growth. The founding team... View Details
    Keywords: Direct-to-consumer; Growth and Development Strategy; Product; Diversification; Decision Making; Growth Management; Entrepreneurship
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    Rayport, Jeffrey F., and Thomas O. Jones. "Nectar (A)." Harvard Business School Case 818-112, March 2018. (Revised July 2020.)
    • July 2008 (Revised January 2012)
    • Case

    Enterprise Risk Management at Hydro One (A)

    By: Anette Mikes
    An early adopter of Enterprise Risk Management, energy giant Hydro One anticipated new threats and opportunities in an industry that faced climate change and carbon legislation, the deregulation of electricity markets, and the greater adoption of renewable... View Details
    Keywords: Capital Budgeting; Knowledge Sharing; Managerial Roles; Risk Management; Strategic Planning; Situation or Environment; Environmental Sustainability; Renewable Energy; Energy Industry
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    Mikes, Anette. "Enterprise Risk Management at Hydro One (A)." Harvard Business School Case 109-001, July 2008. (Revised January 2012.)
    • 26 Jun 2020
    • Research & Ideas

    Why Japanese Businesses Are So Good at Surviving Crises

    During the tsunami disaster, the key mindset of executives was: We have to empathize with others. And companies ought to do the same thing now, during the current crisis, empathizing with those who are... View Details
    Keywords: by Dina Gerdeman
    • TeachingInterests

    Tuck MBA Program

    VG is the most popular teacher in the Tuck MBA Program. VG has been named in BusinessWeek’s Guide to Best Business Schools as an outstanding teacher. His current courses focus on Implementing Strategy and his research on Global Leadership's research on... View Details

    • 19 Jan 2023
    • Research & Ideas

    What Makes Employees Trust (vs. Second-Guess) AI?

    about how an algorithm works—but following its advice based on trusting the people who designed and tested it—can lead to better decision-making and financial results for businesses, say researchers... View Details
    Keywords: by Rachel Layne
    • October 2010
    • Article

    Unleashing the Power of Marketing

    By: Beth Comstock, Ranjay Gulati and Stephen A Liguori
    The article examines marketing management at General Electric Co. (GE). The transformation of the company's marketing department into an integral part of product development, product management, and strategic planning after years of relative neglect is considered.... View Details
    Keywords: Product Development; Product Marketing; Strategic Planning; Human Resources; Marketing Strategy; Customer Relationship Management; Marketing; Advertising Industry; Technology Industry
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    Comstock, Beth, Ranjay Gulati, and Stephen A Liguori. "Unleashing the Power of Marketing." Harvard Business Review 88, no. 10 (October 2010): 90–98.
    • August 1994 (Revised May 1995)
    • Case

    Engineering Inspection & Insurance Company

    By: Robert H. Hayes
    Engineering Inspection & Insurance Co. (EIIC) is a small but highly successful company that offers machinery and boiler inspection and insurance services. After years of above-average growth and profits, both are retreating toward the industry average, policy delivery... View Details
    Keywords: Service Operations; Business Strategy; Organizational Design; Organizational Structure; Insurance; Strategic Planning; Problems and Challenges; Insurance Industry; United States
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    Hayes, Robert H. "Engineering Inspection & Insurance Company." Harvard Business School Case 695-009, August 1994. (Revised May 1995.)
    • February 2024
    • Case

    FIGS: Scrubbing the Status Quo

    By: Jeffrey F. Rayport and Nicole Tempest Keller
    In October 2023, FIGS had revolutionized the medical scrubs industry with its fashionable and functional designs, but the venture was at a critical juncture. The digitally native vertical brand (DNVB) had gone public in a successful IPO in 2021 and reached $500 million... View Details
    Keywords: Marketing Channels; Corporate Strategy; Business Growth and Maturation; Business Model; Decision Choices and Conditions; Competitive Strategy; Expansion; Apparel and Accessories Industry; Apparel and Accessories Industry; United States; California; Los Angeles; Europe; Canada
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    Rayport, Jeffrey F., and Nicole Tempest Keller. "FIGS: Scrubbing the Status Quo." Harvard Business School Case 824-062, February 2024.

      Robert S. Huckman

      Robert Huckman is the Albert J. Weatherhead III Professor of Business Administration at Harvard Business School, the Howard Cox Faculty Chair of the HBS Healthcare Initiative, and the Senior Associate Dean for External... View Details

      Keywords: biotechnology; health care; manufacturing; pharmaceuticals
      • 20 Feb 2014
      • HBS Seminar

      Feng Zhu, Harvard Business School

        William C. Kirby

        William C. Kirby is T. M. Chang Professor of China Studies at Harvard University and Spangler Family Professor of Business Administration at the Harvard Business School. He is a Harvard University Distinguished Service Professor. He serves as Chairman of the Harvard... View Details

        Keywords: education industry; wine
        • 14 Jun 2021
        • Op-Ed

        When Your Nerves Get the Best of You, Change the Narrative

        consultants in a wide range of organizations, and they had taught in executive education for years. I had neither a consulting nor a teaching background. Walking to class, knowing that more than 90 View Details
        Keywords: by Francesca Gino
        • January 2007 (Revised February 2018)
        • Case

        Brazil Under Lula: Off the Yellow BRIC Road

        By: Aldo Musacchio
        Covers President Lula's challenges to reduce "Brazil cost" and grow like other BRIC countries (Brazil, Russia, India, and China). Experts agreed that for Brazil to grow like other BRIC countries, the Brazilian government would have to reduce the cost of doing business... View Details
        Keywords: Developing Countries and Economies; Cost; Growth and Development Strategy; Business and Government Relations; Poverty; Equality and Inequality; China; India; Russia; Brazil
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        Musacchio, Aldo. "Brazil Under Lula: Off the Yellow BRIC Road." Harvard Business School Case 707-031, January 2007. (Revised February 2018.)
        • July 2006 (Revised March 2008)
        • Case

        Changan Automobile Co., Ltd.

        By: Dennis Campbell and Donglin Xia
        Chairman Yin Jiaxu must communicate that the company's extraordinary reported performance in 2002 reflects Changan's unique strategy within the competitive dynamics of China's automobile industry. Changan's 2002 annual report demonstrated an extraordinary level of... View Details
        Keywords: Financial Reporting; Ethics; Corporate Disclosure; Media; Business and Shareholder Relations; Auto Industry; China
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        Campbell, Dennis, and Donglin Xia. "Changan Automobile Co., Ltd." Harvard Business School Case 107-006, July 2006. (Revised March 2008.)
        • March 2002 (Revised August 2006)
        • Case

        September 11th Fund, The: The Creation

        By: Jane Wei-Skillern
        Describes the entrepreneurial process through which the September 11th Fund was created, developed, and operated, focusing primarily on the furst seven weeks of the fund. This case details the genesis of the fund as a partnership between the United Way of New York City... View Details
        Keywords: Leadership; Partners and Partnerships; Social Entrepreneurship; Philanthropy and Charitable Giving
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        Wei-Skillern, Jane. "September 11th Fund, The: The Creation." Harvard Business School Case 302-083, March 2002. (Revised August 2006.)

          Roy D. Shapiro

          Roy D. Shapiro is the Philip Caldwell Professor of Business Administration at the Harvard University Graduate School of Business Administration.  He is currently the faculty co-chair of the School's Technology and Operations Management Unit... View Details

          • January 2001
          • Background Note

          Online Brokers

          By: Thomas R. Eisenmann and Alastair Brown
          Describes online brokers, companies that use the Internet to help clients identify prospective trading partners and sometimes help their clients complete transactions. First, summarizes the various ways that online brokers create value for their clients. Then analyzes... View Details
          Keywords: Business Model; Web Services Industry
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          Eisenmann, Thomas R., and Alastair Brown. "Online Brokers." Harvard Business School Background Note 801-307, January 2001.
          • October 2000 (Revised April 2001)
          • Case

          Cost of Capital at Ameritrade

          By: Mark L. Mitchell and Erik Stafford
          Ameritrade Holding Corp. is planning large marketing and technology investments to improve the company's competitive position in deep-discount brokerage by taking advantage of emerging economies of scale. In order to evaluate whether the strategy would generate... View Details
          Keywords: Developing Countries and Economies; Asset Pricing; Cash Flow; Cost of Capital; Investment; Marketing; Mathematical Methods; Competition; Information Technology; Internet and the Web; Financial Services Industry
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          Mitchell, Mark L., and Erik Stafford. "Cost of Capital at Ameritrade." Harvard Business School Case 201-046, October 2000. (Revised April 2001.)
          • 25 Jul 2007
          • Lessons from the Classroom

          The Evolution of Apple

          constant," says Yoffie, noting that the case is used as part of the MBA required curriculum in the Strategy course and in numerous Executive Education programs. It can... View Details
          Keywords: by Julia Hanna; Computer; Technology
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