Publications

December 2012 (Revised August 2013)
Case

Nestlé: Agricultural Material Sourcing Within the Concept of Creating Shared Value (CSV)

By: Ray A. Goldberg and Lorin A. Fries

Corporate Head of Agriculture Hans Jöhr's mind raced in anticipation of the executive board meeting that afternoon. Jöhr recognized the meeting as a key opportunity to strategize far into the future, reexamining how his team's efforts in sustainable agricultural... View Details

Keywords: Agribusiness; Value Creation; Quality; Supply Chain Management; Social Issues; Environmental Sustainability; Problems and Challenges; Growth and Development Strategy; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry

September 1999 (Revised November 1999)
Case

Explore, Inc.

By: Allen S. Grossman, James E. Austin, Myra M. Hart and Sharon Peyus

Documents the creation of a national before and after-school day care program aimed at bridging the gap between school and parents' work schedules. This high-growth, for-profit social enterprise organization operated in what was historically the domain of nonprofit or... View Details

Keywords: Microeconomics; Growth and Development; Order Taking and Fulfillment; Mission and Purpose; Performance Expectations; Quality; Social Enterprise; Travel Industry

Keywords: Sarah Auerbach; Administration of Environmental Quality Programs; Administration of Environmental Quality Programs; Administration of Environmental Quality Programs; Administration of Environmental Quality Programs; Administration of Environmental Quality Programs

04 Sep 2019
News

Case Study: Up in the Air

firms), the awareness will permeate the ecosystem. —Boris Tsimerinov (PLDA 16, 2017) you have signed up suppliers, but quality over quantity is mandatory, and the best ones are... View Details

Keywords: Jen McFarland Flint; Management, Scientific, and Technical Consulting Services; Management, Scientific, and Technical Consulting Services

01 Jun 2009
News

Bright Future for Green Business

“There’s no better horse in the world you could possibly hitch your cart to.” That’s how Matthew Nordan summed up the state of clean, green energy at the School’s Building Green Businesses conference in early March. During the session “Crafting the Future of Green... View Details

September 2010
Article

Strategies to Fight Ad-sponsored Rivals

By: Ramon Casadesus-Masanell and Feng Zhu

We analyze the optimal strategy of a high-quality incumbent that faces a low-quality ad-sponsored competitor. In addition to competing through adjustments of tactical variables such as price or the number of ads a product carries, we allow the incumbent to consider... View Details

Keywords: Strategy; Business Models; Tactics; Pricing; Business Model; Advertising; Competition; Quality; Price; Product Marketing

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20 Dec 2011
First Look

First Look: December 20

technological development offered by the Royal Agricultural Society of England at annual competitions between 1839 and 1939. We find that the effects of prizes on competitive entry are large, and we also... View Details

Keywords: Carmen Nobel

03 Sep 2020
Op-Ed

Why American Health Care Needs Its Own SEC

services of unknown quality. The lack of transparency protects providers and insurers from needing to compete on the price and quality of their services. Lack of competition,... View Details

Keywords: by Regina E. Herzlinger; Health

27 Feb 2007
First Look

First Look: February 27, 2007

of collective action. While the available evidence is generally consistent with these theories, there is a dearth of quality evidence. Moreover, a large part of the variation in access to public goods seems to have nothing to do with the... View Details

Keywords: Martha Lagace

23 Jun 2015
First Look

First Look: June 23, 2015

pronounced for firms with high growth opportunities, not controlled by a family, operating in "sin" industries, and exhibiting commitment to IR. I find that the results are robust to the inclusion of firm fixed effects, control... View Details

Keywords: Sean Silverthorne

24 Jul 2007
First Look

First Look: July 24, 2007

a firm practicing by-product synergy is that quantities of the primary product and by-product are linked, with production of the primary product defining the upper bound of the View Details

Keywords: Martha Lagace

06 Dec 2016
First Look

December 6, 2016

value-based reimbursement models, however, such as bundled payments, accountable care organizations, and shared savings plans, provide powerful incentives for physicians to regain control over the quantity... View Details

Keywords: Sean Silverthorne

May 16, 2016
Article

Food Safety Economics: The Cost of a Sick Customer

By: Dina Gerdeman and John A. Quelch

Chipotle Mexican Grill’s ongoing struggle to win customers back months after a contaminated food crisis highlights the challenges companies face with keeping food safe.

Chipotle has seen its shares tumble and recently reported its first-ever quarterly loss... View Details

11 Nov 2014
First Look

First Look: November 11

demonstrates that when employees can see their customers, the beneficiaries of their efforts, the quality and efficiency of the service they deliver can actually improve. Studies in food service show how... View Details

Keywords: Sean Silverthorne

July 2012
Article

The Real Consequences of Market Segmentation

By: Sergey Chernenko and Adi Sunderam

We study the real effects of market segmentation due to credit ratings using a matched sample of firms just above and just below the investment-grade cutoff. These firms have similar observables, including average investment rates. However, flows into high-yield mutual... View Details

Keywords: Segmentation; Credit; Investment; Investment Funds; Quality; Markets; Measurement and Metrics; Business Ventures

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2010
Working Paper

Performance Tradeoffs in Team Knowledge Sourcing

By: Bradley R. Staats, Melissa Valentine and Amy C. Edmondson

This research examines how teams organize knowledge sourcing (obtaining access to others' knowledge or expertise) and investigates the performance trade-offs involved in two approaches to knowledge sourcing in teams. One approach a team can take is to specialize, such... View Details

Keywords: Information Management; Knowledge Sharing; Knowledge Use and Leverage; Performance Efficiency; Performance Productivity; Quality; Groups and Teams; Information Technology Industry; India

October 2007
Article

The Effectiveness of Pre-Release Advertising for Motion Pictures: An Empirical Investigation Using a Simulated Market

By: Anita Elberse and Bharat N. Anand

One of the most visible and publicized trends in the movie industry is the escalation in movie advertising expenditures over time. Yet, the returns to movie advertising are poorly understood. The main reason is that disentangling the causal effect of advertising on... View Details

Keywords: Advertising; Stocks; Investment Return; Price; Revenue; Quality; Mathematical Methods; Motion Pictures and Video Industry

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September 2019 (Revised May 2020)
Case

Keroche (A): Fighting for Share in the Kenyan Alcoholic Drinks Market

By: Ramon Casadesus-Masanell and Pippa Tubman Armerding

This case discusses the challenges faced by Kenyan alcoholic drinks producer Keroche Industries Limited in 2003, when the Kenyan government accused the company of manufacturing and selling substandard alcoholic drinks, revoked its liquor licenses, and shut down its... View Details

Keywords: Keroche; Alcohol; Wine; Manufacturing; Informal Market; Regulation; Illicit; Illegal; Shutdown; Factory; Low-income Consumers; Multinational; Local; Government; Allegations; Accusations; Negative Press; EABL; Tusker; Beer; SAB; Chang'aa; Naivasha; Rift Valley; East Africa; Lawsuit; Legal Battle; Business Ventures; Business Exit or Shutdown; Business Growth and Maturation; Business Startups; Production; Safety; Quality; Distribution; Small Business; Family Business; Crime and Corruption; Customer Focus and Relationships; Decisions; Income; Demographics; Geographic Scope; Geographic Location; Goods and Commodities; Government Legislation; Growth and Development; Business History; Lawsuits and Litigation; Laws and Statutes; Lawfulness; Goals and Objectives; Consumer Behavior; Market Entry and Exit; Problems and Challenges; Social Issues; Poverty; Strategy; Competition; Entrepreneurship; Food and Beverage Industry; Food and Beverage Industry; Kenya; Nairobi; Africa

07 Aug 2000
Research & Ideas

Rocket Science Retailing

surveyed had no systems in place to exploit early sales data. One retailer, for example, ordered garments and committed specific quantities of each stock-keeping unit (SKU) to each of its stores 11 months... View Details

Keywords: by Marshall L. Fisher, Ananth Raman & Anna Sheen McClelland; Retail

2020
Working Paper

Improving Regulatory Effectiveness Through Better Targeting: Evidence from OSHA

By: Matthew S. Johnson, David I. Levine and Michael W. Toffel

We study how a regulator can best target inspections. Our case study is a US Occupational Safety and Health Administration (OSHA) program that randomly allocated some inspections. On average, each inspection averted 2.4 serious injuries (9%) over the next five years.... View Details

Keywords: Government Administration; Working Conditions; Safety; Quality; Production; Analysis; Resource Allocation; Manufacturing Industry; United States

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